Wealth does not return to the hometown, such as brocade clothes at night.

Although he only won the first place in the government examination, Xu Yan was still warmly welcomed by his neighbors when he returned to Dinghai County.

After all, Dinghai County's culture and education are not thriving, and it has not been out of the government for many years.

Xu Xiaolangjun gave them hope that if they could win the first place in the hospital trial case again and achieve a good story of Xiao Sanyuan, it would be extremely beneficial to promote the people in the county to study and study.

As for Xu Huaiyuan, he cried with joy when he saw his son return.

"Quick, let my father take a good look."

Seeing that Xu Yan's figure had obviously lost weight, Xu Huaiyuan was a little sad.

"I've lost weight."

Xu Yan smiled: "Dad, my son just dropped a few catties of meat and didn't get in the way." ”

Xu Huaiyuan glared at him fiercely when he heard this: "What are you talking about, you are weak and sick when you urinate, and Lang Zhong prescribed a prescription to decoction every day before slowly recuperating." Your body must not go hungry, or it will be easy to get sick. Hey, it's all because your father isn't with you. ”

Xu Yan was extremely helpless. Look at my father, does this mean that I can't wait to be an accompaniment? This is not good, so how can he hold his head up in front of his classmates in the future?

"Fathers must not blame themselves, their sons have grown up and know how to take care of themselves."

"Okay, well, my son has grown up."

Xu Huaiyuan finally showed a smile on his face.

"By the way, Dad, can Mother be at home?"

After all, it can be regarded as a good result, and Xu Huaiyuan is eager to give his mother good news.

"Oh, your mother went back to Hangzhou a few days ago. I guess it's going to take a while. ”

Xu Huaiyuan sighed and said, "This year's raw silk is not easy to harvest." Although His Majesty changed the admiral weaving eunuch, he heard that the quota of imperial silk was not reduced, but only forgiven for some time. Your grandfather won't have a good time with him. ”

Xu Yan nodded.

This makes sense. Sun Qing fell because he was too domineering and killed people, which stained the emperor's face.

But Sun Qing's own collection of silk is not too problematic. At least that's what Emperor Jiajing must have thought in his heart.

Emperor Jiajing changed a commander, weaving eunuchs are just a dog, and there is really no essential difference in collecting silk.

Being an imperial businessman is like this, when there is glamorous and majestic, it will be like sitting on pins and needles.

So Xu Yan was very glad that the Xu family was not involved in the imperial business, the water in this circle was too deep.

"By the way, father, my son heard that Zhao Xianzun was about to be promoted, and he wanted to offer an umbrella to express his gratitude. I wonder if my father can do anything? ”

Ma Zhifu was in a hurry to take over and rushed to Nanjing to take office, and Zhao County's resignation was a matter of the past few days.

As a student of Zhao Ruohai, Xu Yan should always say something.

Xu Huaiyuan said in a harmonious voice: "This is not difficult, it is wrapped up in the father." My son is really sensible. ”

"Father, let me ask more, in addition to operating cloth and food, does our family have any other income?"

Xu Yan felt that the business scope of the Xu family was a little simple, unlike his grandfather's family, although the main business was to deal in silk, but all walks of life were involved.

"No, why did my son suddenly ask about this?" Xu Huaiyuan smiled and said: "My son only needs to study hard to gain fame, and he doesn't need to worry about making money." ”

Xu Yanxin said in his heart how to lose my family if I don't make money, and how can I maintain the image of a loser if I don't make money.

Hey, do you think I'm willing to worry about money?

"Well, in that case, the son will go back to the house first, and the father will rest more."

Xu Huaiyuan nodded with satisfaction.

......

......

said that Xu Yan returned to his house and began to think about ways to make money.

It stands to reason that the traverser should be the pride of the sky and can do anything.

But Xu Yan cultivated literature and history in his previous life, and he could neither make soap to make glass, nor make wine and sugar.

What these science and engineering men are good at doing Xu Yan is really powerless, what he can do is to give full play to the advantages of literature and history practitioners.

After thinking about it, Xu Yan felt that it was appropriate to sell books.

It is still the middle of the Jiajing Dynasty, and those popular novels that shine in the late Ming Dynasty have not yet come out, doesn't this give him a great opportunity?

Is Dream of Red Mansions exciting? Is Journey to the West good-looking?

Let's not talk about Dream of Red Mansions, Cao Xueqin has not yet been reincarnated. In the case of Journey to the West, according to Xu Yan's research, Wu Chengen began to write it when he was about fifty years old, that is, about thirty years after Jiajing. It was really written after he resigned in his later years.

Not to mention that there are many wonderful novels that can be sold.

Wouldn't it be sorry to be a time-traveler if you don't copy so many best-selling books?

Moreover, Zhejiang's book printing industry is also extremely developed, which can fully support Xu Yan's huge ambitions.

Last but not least, selling books in the Ming Dynasty was tax-free.

Hongwu customization: In addition to the book field tax, the private burden is exempted. But farm tools, books, and those who are not in the city are not counted.

Therefore, as long as the quality of the manuscript is good enough, it will definitely make a lot of money selling books in the Ming Dynasty.

Zhejiang's book printing industry is very developed, and it is basically a model of front store and back factory.

Books are sold in the front store, and books are printed in the back factory.

What Sanduozhai, what Zongshu Society, and even Santai Pavilion and Qinghua Hall......

They are all well-known long-established shops.

If the Xu family wants to enter this industry, they naturally have their own advantages.

First-hand manuscripts are naturally important, and a lot of publicity is needed.

In this era of extremely underdeveloped information, it is basically passed on by word of mouth.

There is no way, it seems that it can only rely on crowd tactics.

If you want to catch fire in a short period of time and grab the existing market share, you can only do this.

The cost of opening a bookstore is not high, as long as Xu Yan speaks, his father should not object.

The only problem is that writing a book in Daming is the last way after all, and it is disdained by Shilin.

Since Xu Yan has decided to take the path of the imperial examination, he cannot write a book under his real name, but can only take a pen name.

Hey, when he thought that the best-selling author couldn't show his true face, Xu Yan felt a little sad.

Of course, if you want to make a lot of money, controlling the update speed is also a key point.

In this era, anti-counterfeiting is basically equal to nothing, as long as the fire book comes out, there will be many pirated copies on the market.

So you can't update too much at once, a thin booklet is enough.

In this way, even if there is piracy, it will definitely lag behind.

People want to see the latest chapters, so they can only come to Xujia Bookstore to buy them.

And controlling the update speed can also whet people's appetite and keep Firebook hot. This trick was called hunger marketing in later generations, and it has been tried and tested in all walks of life.

The more Xu Yan thought about it, the more excited he became, and immediately called Shuangxi to lay paper and grind, ready to write a few chapters of Journey to the West to practice.

When the little scholar saw that the young master was about to write an article again, he was extremely surprised and said, "Young master, this house exam has been completed, so you should take a break." ”

Xu Yan shook his head and said, "Young Master, I want to make money, and then I will be a loser." ”

The little scholar suddenly realized, and smiled sweetly to reveal two small dimples.

"It's still the young master I'm familiar with."

......

......