Qi Lingshang is not bidding now because he is worried that as soon as he bids, everyone else will not follow the price, which is not in line with his requirements!

The Suzhou Song family is very famous in the south of the Yangtze River, and as the commercial agent of the Suzhou Song family, on the ground in Shanghai, it can be regarded as a very famous person, among the people present, not to mention 100%, but more than seventy or eighty percent of the people know him.

If he makes a bid, others will not bid again because of the status of the Song family in Suzhou.

After all, this crescent moon mirror, to put it bluntly, is just a plaything, and there is not much interest behind it, and the famous gentry naturally cannot offend people for a mere plaything.

Most of the previous auctions are like this, as long as the auction price of the item reaches the actual value, in fact, few people deliberately raise the price, and most of them will not compete to raise the price if they see someone insisting on wanting it.

After all, everyone is a decent person, and if you look up and don't look down, the deliberate price gouging outweighs the loss.

But the Song family in Suzhou replaced Concubine Kang to do charity, naturally it can't be thousands of taels of silver, and without 10,000 taels of silver, they can't take it!

So he's waiting for the price to come up!

However, he still overestimated the ability or vision of other rich people, there were not many rich people present in person, and it was okay to spend two or three thousand taels of silver to buy a reputation, after all, this meniscus mirror was originally worth a little money, but they couldn't afford it if they spent four or five thousand taels of silver or more.

When he saw that the bidding price was stuck at 5,500 taels of silver, and the auctioneer shouted several times in a row, but no one bid again, Qi Lingshang frowned.

Obviously, this price has exceeded the psychological price of many people present, so no one has bid anymore.

Whether it is a person who originally wanted this thing, or a person who wants to do charity to gain fame, it is estimated that they all feel that the price of about 5,000 taels is already the limit, and no matter how high it is, the gains outweigh the losses.

But this is not the situation that he Qi Lingshang wants to see!

Qi Lingshang frowned, Yang Cheng also frowned a little after seeing this result, he was also dissatisfied with this price!

What he wants is sensational public opinion, and the transaction price of 5,000 taels of silver is probably difficult to achieve this effect, and this amount of money is not even as much as the money he painted in the previous advertisement.

In order to obtain a sensational public opinion effect, Yang Cheng has already spent thousands of taels of silver to advertise before and after, plus this meniscus mirror, the total cost is already more than 10,000 taels of silver, and the follow-up has to add the cost of public opinion publicity, I am afraid it will cost thousands of taels of silver.

For the entire marketing plan, he set a budget of 15,000 taels of silver1

However, if the cost is so huge, but it fails to reap a sensational public opinion effect, it is naturally a loss!

Just when Yang Cheng was not satisfied, Qi Lingshang had already made a gesture to one of his subordinates and asked him to bid!

Qi Lingshang's subordinates naturally knew the reason, and before he came, Qi Lingshang had instructed him to let him bid if necessary, not with others, but with Qi Lingshang himself, and the bottom line was 10,000 taels of silver.

Because only by reaching this price can it be regarded as a preliminary meeting of Qi Lingshang's needs!

He didn't care what the true value of this mirror was, but if it was to be used as a tribute, the price must reach more than 10,000 taels of silver!

Therefore, Yang Chengcheng breathed a sigh of relief next, because he saw that someone had made another bid, and it was a middle-aged man who had not bid before, and he didn't look like a rich man, he should be an agent.

But it doesn't matter to the agent, the important thing is that he bids, and he only bids at this time, then it means that the price is still acceptable to him, and he can even bid further.

This person is naturally Qi Lingshang's subordinate, and after receiving Qi Lingshang's instructions, he began to bid!

It turned out that the bidder saw someone come out to compete, and he also increased the price twice, and when the price was raised to 6,300 taels of silver, this person also launched it, 6,300 taels of silver, which is far beyond his psychological bottom line, even if this matter can bring a certain prestige in the future, but it is not worth it

This person stopped bidding, but Qi Lingshang made a move, and he was quite arrogant, and the price was seven thousand taels of silver as soon as he shouted.

Qi Lingshang made a move, and others thought that no one dared to bid with Qi Lingshang, but they didn't expect that the person who had bid before would continue to follow.

Naturally, they didn't know that this person was originally Qi Lingshang's subordinate, and his role was originally used to raise prices.

In the mentality of outsiders watching the excitement, these two people pulled down the price step by step to 9,800 taels of silver!

At this time, even Yang Cheng felt a little surprised, although he was dissatisfied with the price of more than 5,000 taels of silver before, but in fact it was barely acceptable, his best psychological price was seven or eight taels of silver, and the transaction price of nearly 10,000 taels of silver could make him very useful in the follow-up public opinion propaganda.

But now, looking at this momentum, it seems that the price is going to rise further to more than 10,000 taels of silver.

Sure enough, among the two people's price increases, they soon broke through 10,000 taels of silver, and when Qi Lingshang directly shouted out the price of 11,000 taels of silver on the basis of 10,000 and 500 taels of silver, Qi Lingshang's subordinates naturally stopped raising the price, and his task was completed.

So, in the shock of everyone, Qi Lingshang took the crescent moon mirror at a price of 11,000 taels of silver instead of the Song family in Suzhou.

Seeing this result, Yang Cheng was extremely excited, he could already predict the storm of public opinion in the next few days!

When he goes back, he will go to the Songjiang Prefecture Newspaper Office as soon as possible to carry out a certain amount of public relations, and make sure that this matter becomes an official report, and he will continue to publish advertisements to expand public opinion!

The three words of the lady brand must be spread throughout Shanghai and even Jiangnan as soon as possible!

The auction is over, and things are as many people expected, the charity auction of the crescent moon lady's mirror suddenly caused a wide range of public opinion in Shanghai's high society, many people were shocked that this broken mirror could be auctioned for a high price of 11,000 taels of silver, and more people were shocked by the courage of this Jiujiang glass company.

Of course, the name of the Song family in Suzhou is also inevitable to appear in everyone's words.

And this mirror, which has been discussed by many people, has been strictly sealed as soon as it was auctioned, and then began to be taken to Jinling City by special people, if nothing else, two months later, it will appear in the royal courtyard as a gift for Concubine Kang's birthday, and appear in the sight of the Holy Son of Heaven.

However, these latter things have nothing to do with Yang Cheng and others, even if they really become tributes, but they are not now, and it is impossible to have a huge influence of public opinion now, and now, the focus of public opinion is still on charity.

Because of this, coupled with the fact that Yang Cheng made a bloody investment and spent thousands of taels of silver on advertising, for a while, the three words of the lady brand spread throughout Songjiang Mansion and quickly spread to the entire Jiangnan Province.

Yang Cheng, who spent his blood, finally ushered in the first peak moment of his life!

The influx of orders almost filled his desk!

Steward Feng said in an extremely excited tone: "It's exploded, our lady's mirror has really exploded, and now we have received orders for various styles, the total price has exceeded 40,000 taels of silver, and it is still further increasing, among which the main product is the clamshell lady's mirror, the total number of orders has reached 5,000, with a total value of 35,000 taels of silver!" ”

In the words of later generations of e-commerce, Yang Cheng spent several months and more than 10,000 taels of silver in marketing expenses, and finally succeeded in creating a hit!

What dressing mirrors, desktop mirrors and other styles of handheld mirrors, that are all attached, the real core product clamshell lady mirror is the bulk of their shipments, where the profit lies!

The factory price is seven taels of silver for a clamshell lady's mirror, their profit can reach four taels of silver, and the order of the 5,000-sided clamshell lady's mirror can reach more than 20,000 taels of silver!

Just this, they recovered all the marketing costs, not to mention, but also recovered part of the cost of pre-investment and factory construction.

If you add the current orders for other styles, you can barely recover all the costs!

It's only been a long time, and it has only been about three months since Yang Cheng arrived in Shanghai, and the factory has been put into operation until now, but it has only been a month!

This is the rhythm to become a ragrich!

It's no wonder that Steward Feng is so excited!

Even Yang Cheng didn't expect it to be so popular, he still underestimated the market potential of Shanghai!

Shanghai's market is not only the local market in Shanghai, but also gathers traders from all over the country and even the world.

Seriously, these goods worth tens of thousands of taels of silver are a fart for those big traders, especially those trading companies that conduct overseas trade, and when they purchase goods, they casually pay tens of thousands of taels of silver or even hundreds of thousands of taels of silver.

For example, the Datang Western Company, any merchant ship that goes to India for trade, the value of the goods loaded is at least more than 100,000 taels of silver, and in many cases, it can even reach hundreds of thousands of taels of silver.

Compared with those big merchants, the order Yang Cheng received is actually nothing, even compared with the shipments of the main factory of Jiujiang Glass Company in the family, it is not worth mentioning.

Jiujiang Glass Company's monthly shipments are worth more than 100,000 taels of silver, and they are also continuing to grow.

But for Yang Cheng, he is extremely satisfied, he has just started, he has this momentum, and it is possible to make a lot of money in the future.

It's just that although there are orders, but Yang Cheng is starting to have a headache how to complete the order, their Shanghai branch is just a small factory, the output is not large, and the mirrors they produce are high-end products, the yield rate is quite low, if you want to complete this batch of orders, I am afraid that it will take at least half a year.

But now they are still receiving new orders one after another, is it difficult to schedule orders for a year or even several years later, what are you kidding, the ghost knows what the situation will be a year later, maybe at that time no one wants their lady's brand mirror.

Therefore, for Yang Cheng now, the top priority is to expand production capacity, digest orders, take new orders, and get the money after the order is completed, that is the king!

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