Chapter 404: Yizhou Monthly

"This king believes that almost everyone will think that he is the one who is destined. When they read this article from someone who is destined, they will inevitably be moved, and then they will have a strong urge to come to Yizhou. ”

"The essence of tourism promotion is to attract more people to Yizhou. Now, Yuntian, what do you think is the effect of your article compared to Ben Wang's article? ”

After listening to Li Su's words, Xia Yuntian's face couldn't help but show a thoughtful look.

What the King of Shu said is indeed very reasonable, but such an article can be written by the King of Shu, but he can't write it at all.

Thinking of this, Xia Yuntian couldn't help but say dejectedly: "Your Highness, but an activity like finding someone destined for it costs at least 100,000 yuan, and the cost is too high. There is also such an activity as winter fishing, I, I can't even think of it! ”

It's not that you can't figure it out, but you don't think you have that right at all, right?

Li Su glanced at Xia Yuntian deeply, and then said: "Yuntian, you, the editor-in-chief of Yizhou Daily, your current task is to promote tourism. So, your task is not only to write articles, but also to do any activity, you have the right. ”

"Don't be afraid to spend money, as long as you can make Yizhou famous, the cost is worth it. Of course, there are actually some expenses that can be saved. For example, in this activity of looking for a destined person, as long as the fish purchased is a whole pound of fish, it is a destined person. ”

So who determines this standard? It's not up to us to decide? A fish, whether it is eight catties or eight catties and one tael, except for the person who weighs it, who can say clearly? ”

Hearing Li Su's words, Xia Yuntian's face couldn't help but show a thoughtful look.

At the same time, he secretly exclaimed, he was still too young.

At this time, Xia Yuntian summed up a rule, if you want to be a good editor-in-chief, the first point is to learn to be shameless!

……

A day later, they finally came out with a rehearsal.

Of course, in the first issue of Yizhou Monthly, basically all the articles were written by Li Su.

Through those three articles, Xia Yuntian has found the trick and essence of writing this kind of article.

But after all, the first contact is inevitably low-handed.

What I think in my heart and what I write in my pen are not the same content at all.

Xia Yuntian, you still need to hone a lot!

Therefore, these articles are basically written by Li Su.

Of course, through continuous study, Xia Yuntian has basically mastered the essentials of writing these articles.

As for the problem of printing, there is no way to print with traditional printing methods.

Nowadays, even the most advanced movable type printing is difficult to print even if you want to print an image.

Not to mention that the print is so beautiful, and it also has a colorful image.

These printing skills can only be printed with modern printing presses.

Therefore, when it comes to printing, Li Su had no choice but to buy a modern printing press in the mall, directly input their typesetting content, and then print it quickly.

This time, they printed 10,000 copies of the Yizhou monthly newspaper.

After the printing was completed, Li Su immediately found Cheng Chuliang and asked Cheng Chuliang to go back to Chang'an and distribute all these Yizhou monthly reports.

As the governor of Yizhou, Li Su could not often run to Chang'an until he was summoned.

This matter can only be handed over to Cheng Chuliang to do.

At present, Yizhou Monthly has just been launched, and their main purpose is to promote tourism.

Therefore, at this stage, it is impossible to sell it to the outside world, and the method taken for the time being is to distribute it for free.

Of course, considering the audience, it is naturally impossible to distribute it on the street.

First of all, the people they choose to issue are the customers of their China Commercial Bank.

Because of the implementation of the membership system, the vast majority of the customers of the Chinese Commercial Bank have statistical residences.

And these enthroned customers of the Chinese Commercial Bank are all rich or expensive.

Secondly, there are those rich people in Chang'an City.

Li Su repeatedly explained the method of distribution to Cheng Chuliang.

Cheng Chuliang patted his chest and assured Li Su that he just had to rest assured, he would definitely do a beautiful job in this matter.

……

At present, there is no fixed departure time for trains from Yizhou to Chang'an.

The departure depends on the goods transported and the number of people in the car.

Therefore, it may be three or five days, or even seven or eight days, and the train will start once in a meeting.

And this time, although the goods transported have not reached the number of cars they drove, in order to send the place to Chang'an City and do this, they also chose to leave tomorrow.

On the second day, Cheng Chuliang took 10,000 copies of the Yizhou monthly report, boarded the train, and went straight to Chang'an City.

This time, Cheng Chuliang vowed that he must do this matter beautifully, lest they all look down on themselves.

Half a day later, the train arrived at Chang'an Station.

After getting off the train, Cheng Chuliang immediately ordered someone to carry out all the 10,000 Yizhou monthly reports and come to the first floor of the world.

Cheng Chuliang didn't even return home, but directly ordered someone to start distributing the Yizhou monthly report.

In addition to the customers of the Chinese Commercial Bank, but also the wealthy people in the city, there is another way, which is to post it on the street.

There are many hidden rich people in Chang'an City, and there are also rich merchants who enter Chang'an City from the outside.

These people, they can't fully master.

In this case, of course, it is indispensable to use the method of posting on the street.

Distributing Yizhou monthly report is actually a very simple task.

And Cheng Chuliang is meticulously doing this in order to prove himself.

Therefore, in less than half a day, all 10,000 newspapers were distributed.

After completing this matter, Cheng Chuliang went home to say goodbye.

And the day Cheng Chuliang goes back, he will go with the next batch of tourists who travel to Yizhou.

On this day, because of the distribution of Yizhou Daily, it caused a sensation in the entire Chang'an City.

Those rich families, naturally, are needless to say.

Even between Lu Alley, everyone is discussing this matter.

Since the first time China Commercial Bank posted advertisements, the means of advertising have now been learned by other merchants.

Now in the whole Chang'an City, there are different businesses every day, posting large and small advertisements.

Now the trick of advertising is about to be used rotten.

Now the people in Chang'an City are no longer surprised when they see these advertisements, and they don't even bother to pay attention to them.

But this time, the Yizhou monthly newspaper ordered by the King of Shu was completely different from those advertisements.

On the Yizhou monthly newspaper, not only the paper is exquisite, but there are also colorful pictures on it.

The picture is so clear and realistic that they have never seen it before.