Yang Huairen couldn't wait to find someone to make a pennant and give it to Zhao Hao, and the pennant was written with these big words: "Good teammate of Da Song". Pen? Interesting? Pavilion wWw. ｂiquge。 ｉｎfo

A good teammate like Zhao Hao, who has a high status and has so much money at home that he can't spend it all, is used to pit.

In fact, it can't be said that Yang Huairen expected to carry out promotional activities will bring very considerable income to all restaurant chain franchisees, including Zhao Hao's Guiyan Building, which is only profitable and not losing, but Yang Huairen, as an advocate of this chain operation, passed on the cost to Lao Zhao.

"Brother just knows how to do business, much better than my brother, what idea do you have this time, you can talk about it."

"It's late autumn now, and it's about to enter winter, like the beef noodles and Suiyuan Spring provided in our restaurant, it's time to sell well.

What we have to do is, first of all, on the premise of ensuring quality, to increase the supply of beef noodles in a timely manner, or according to the previous rules, the various famous buildings that join, or to take the limit of my garden as a reference, and double the supply on the existing basis.

Second, the Hu beef dealers need their brother to come forward, and they must ensure that their beef supply is sufficient, the weather is cold, the climate in the north is cold, there are always some wind and snow, and the transportation will be more troublesome, so it is necessary not to let the source of beef have problems.

Thirdly, in the future Suiyuanchun, I will further improve the efficiency and distillation process in the workshop, and divide the finished liquor into grades, and supply the market with different degrees and quality of fine liquor at different sales prices, so as to seize market share from multiple angles and in an all-round way.

Fourth, the first batch of vegetables in the vegetable greenhouse in Zhuangzi is about to come down, in addition to the remaining seeds, some will be put on the market, I will update some new dishes made with these fresh vegetables to add to the menu, and try the market reaction first.

Finally, it is to carry out a promotional campaign to expand our popularity and influence, to promote our beef noodles. ”

"Oh?" Zhao Hao listened to Yang Huairen's words, and admired his business strategy and vision very much, "Our beef noodles are already very popular, and everyone outside says that Suiyuan beef noodles are the first in the world, do you need to promote them again?" ”

Yang Huairen smiled, many well-known brands in later generations, many famous products that once shined, many of them were because of blind arrogance, standing on the merit book and not thinking of making progress, but gradually forgotten by people.

The catering industry is even more so, such as sailing against the current, and if you don't advance, you will retreat. In his later life, Yang Huairen saw many restaurants that provided very special food, and the business was booming at first, but it ended up closing within a year or two.

There are many reasons for this, it may be the deterioration of the quality of food, or it may be the neglect of publicity, and gradually the industry is gradually eliminated from the fierce competition.

Since the fame of Suiyuan beef noodles, it seems that no one can match it, but in fact, the hidden dangers are being revealed day by day.

Although Tokyo City is the largest city in the Song Dynasty and even in the world, with a large population and a huge market, nearly 10,000 restaurants and restaurants have put this market in a state of close to saturation.

The beef noodles in Suiyuan are on fire, and other restaurants are not helpless, and they have also learned to innovate, and what pork noodles and mutton noodles have also changed the original production method and updated with a new taste.

In the face of such market competition, we must not follow the old ways and not want to forge ahead.

In addition, the Hu people saw the value of beef noodles, and the sales of grassland beef, which was not easy to sell because of its high price, have now doubled or tripled compared to before, and they are also brewing to raise the price to make more profits.

And the business is on fire and you make more money, so naturally more people are worried about you, and some restaurants that have not obtained the right to operate beef noodles are also changing their ways to smear and even directly sabotage.

The tax officials of the government tax department are also keeping an eye on you all the time, and the accounts are also checked frequently, which is still in the case of Jia Wangye's involvement, if not, I don't know what they will be squeezed into, these are hidden dangers that cannot be ignored.

Therefore, it is imperative to engage in some gimmicks on a regular basis to make the brand shine more.

"I'm going to hold a 'Big Stomach' competition to further improve the popularity of beef noodles and consolidate our position as a market leader."

"Big Stomach? What is it? ”

Looking at Zhao Hao's confused appearance, Yang Huairen was disdainful in his heart, he was still a prince, and he boasted that he was well-informed all day long, it turned out that he was so wild, and the literal meaning was so rough and straightforward, he didn't understand it.

"The king of big stomachs is to see whose stomach is bigger, that is, who can eat more."

In fact, this kind of promotion method is very popular in the restaurant industry, and it is not a new method that is unique to modern times, and Arino history records that during the Northern and Southern Dynasties, restaurants held similar competitions to establish their brands.

Yang Huairen continued: "The current influence of our beef noodles is mainly in the prefectures and counties around Tokyo City, and the southern prefectures and counties are not suitable for promotion because of the lack of beef sources, but it is still possible to further promote them in the northern region."

The method of the competition is also very simple, the branches of our major franchisees will post notices on the same day, looking for people who can eat all over the world, and then gather these people who can eat to gather together to hold a grand competition.

Within the limited time, whoever can eat more beef noodles is the winner, and for the winner's reward, we will offer a reward of 100 taels of gold. ”

"A hundred taels of gold?"

"Well, a hundred taels of gold sounds quite scary, but in fact, it is only more than a thousand yuan, which is not a large amount for you and me, but this number is a huge wealth to the ears of ordinary people.

What we are playing is a gimmick, and the reward of 100 taels of gold is where this gimmick lies.

You think, this kind of strange thing is exactly what the people are talking about, and the name of our beef noodles will also spread ten, ten, hundreds, from Tokyo City to every state and county in the Great Song Dynasty.

As long as this brand can polish our signboard, whether we promote Suiyuanchun or other new foods and dishes in the future, we will have the effect of getting twice the result with half the effort.

At that time, the people of our Great Song Dynasty, as long as they mention noodles, they will first think of the name of Suiyuan beef noodles, and the branches of my brother Guiyanlou and several other shopkeepers' restaurants in various places will also benefit from this.

And if your business is good, I can also get more dividends, brother, right?

As long as we establish the leadership position of the leading boss in the industry step by step, we are not afraid of others to compete with us.

At this time, my brother calculated again, what we paid may only be the cost of a few hundred bowls of beef noodles and a mere hundred taels of gold, but what we get is a steady stream of money. ”

Zhao Hao suddenly figured it out, laughed heartily and gave Yang Huairen two thumbs up, "High, really high!" ”