Today, Wu Zeer and other women, as well as the tailors of Armani's clothing store, came to Beishi to see the mural in person, and they were all amazed by the woman in the painting and the cheongsam she was wearing.

Especially Wu Caier, who is a woman who loves beauty, is full of uncontrollable expectations for the cheongsam, and really hopes that she can be like Sima Wei, wearing the cheongsam and showing it in front of everyone.

Cui Wenqing smiled and pressed his hand, signaling the Victoria's Secret baby, who was already in a heated discussion, to calm down, and then explained: "Ladies and gentlemen, there are still ten days before the official opening of the Armani branch, I will ask the tailors to tailor the suitable cheongsam for you, and when the opening time comes, please wear the cheongsam for the catwalk performance, so as to strengthen the momentum of the Armani clothing store." ”

Hearing Cui Wenqing's arrangement, the Victoria's Secret babies all nodded excitedly, and couldn't help cheering.

Seeing this, Bai Zhenzhen pouted and said, "Brother Cui, don't forget that you also promised to cut the cheongsam for me and Sister Yayi, but we have been waiting." ”

Cui Wenqing nodded with a smile and said: "I naturally don't dare to forget the promise I made, in this way, Chang Wen, you also cut a suitable cheongsam for Bai Zhenzhen and Zhao Yayi, to thank the two girls for their help." ”

Chang Wen smiled and said: "As long as my uncle speaks, I will obey my orders, and I will invite two girls to come to our store tomorrow, and I will order the tailor to tailor the clothes for the two of them." ”

Hearing this, Bai Zhenzhen and Zhao Yayi nodded and applauded, and they both smiled with satisfaction.

Although Su Shi was an outsider, he still raised some questions very keenly, and said: "Brother Wen Qing, please forgive me, although the cheongsam you invented is an extremely novel garment, there is one thing that is particularly worrying, that is, it is very easy to be imitated and manufactured, I believe that in a few days, the silk satin village with the Silk Chamber of Commerce as the back can imitate the cheongsam, and then your Armani clothing store will naturally have a big decline in business, in the face of such a situation, I don't know what you should do?" ”

Su Shi's question was also a question in the hearts of many people present, and everyone's eyes looked at Cui Wenqing, wanting to see how he was going to solve this problem.

Looking at the people in front of him, Cui Wenqing smiled faintly, pointed to Jiannan Yaochun on the table and asked, "Do you know how much this wine is sold for?" ”

Su Shi can also be regarded as a regular customer of Binman Building, so he naturally replied to these treasures: "If I remember correctly, Jiannan Burning Spring in Binman Building should be sold for ten taels of silver per bucket." ”

Cui Wenqing nodded and asked with a smile: "If it is in other wine shops in the city, I don't know how much this wine is sold for?" ”

Su Shi replied with a smile: "The price of Jiannan Roasted Spring varies from place to place, some are high, some are low, take the wine shops near my house as an example, each Jiannan Roasted Spring only sells three taels of silver, which is very cheap compared to Binmanlou." ”

Cui Wenqing said: "Brother Su is right, but why is it that they are all the same Jiannan Burning Spring, and there is such a big difference in terms of price?" ”

Cui Wenqing's words fell, and Sima Wei had already replied: "Binmanlou is a centuries-old restaurant in Luoyang City, which is magnificent and gorgeously decorated, and the diners inside are either rich or expensive, so the price is much higher. ”

Cui Wenqing high-fived and said with a smile: "Weiwei's words are to the point, because everyone thinks that the high-end luxury of Binmanlou is very good, so even if his wine here is expensive, there is no shortage of drinkers, because what the guests enjoy here is a kind of status honor, which extends to a specific meaning, that is, brand benefits." ”

"Brand benefits?" Several voices asked in surprise at the same time.

"Yes," Cui Wenqing nodded, and said eloquently, "The so-called brand benefit, you can understand it as the popularity of the item, for example, under the same item, buyers tend to buy items that they are more familiar with and trust, and at the same time, there is also a herd mentality, for example, the nobles and ladies of Luoyang City like to wear the cheongsam of the Armani clothing store, so more people will also take this as the basis, and the first choice to buy the cheongsam is the Armani clothing store." ”

Speaking of this, Cui Wenqing paused and said: "That is to say, when people buy cheongsam, the first thing they consider is the cheongsam produced by Armani, and the Armani cheongsam is an authentic cheongsam, sewn by masters, and cannot be worn by those who are either rich or noble, which is the benefit of the brand." ”

Su Shi was very intelligent, and he was the first to understand, and suddenly smiled: "Brother Wen Qing's meaning, could it be that the cheongsam sold in the Armani clothing store is a brand, not the cheongsam itself?" ”

Cui Wenqing said: "Brother Su's words are good, and there is such a feeling at present, that is, first-class shops are used as brands, and second-rate shops are used as products." Although both are goods, but the value is very different, just take the Bin Man Building, it is by virtue of the name of the oldest wine shop in Luoyang City to make money, the value is not its wine and food itself, but its Bin Man Lou three words. ”

"Therefore, the cheongsam is not worried about other companies copying at all, and I am not interested in fighting a price war or a quantity war with those counterfeit merchants, what the Armani clothing store seeks is to take the high-end upper class route, and the customers it faces are mainly nobles, maybe the profit brought by selling a cheongsam can be better than the profit brought by other stores selling dozens of cheongsam, because the main value of the cheongsam is reflected in the six words of the Armani clothing store."

After finishing speaking, Cui Wenqing suddenly drank a glass of Chinese wine, moistened his throat, looked around and smiled and said, "Do you understand these words?" ”

Sima Wei was stunned for a while, and then said with a smile: "Brother Wenqing, if you really go to do business seriously, you will become a big merchant in the Central Plains in a few years." ”

"Not bad." Wu Caier said with a smile, "Although my uncle's way of doing business is different from that of the world, he can often hit the nail on the head, otherwise it would be impossible for Armani clothing store to defeat Bao Hegui and rise in Fuzhou." ”

Su Shi laughed and said: "But then again, Brother Wenqing, no matter how much silver you earn with this cheongsam, it can't compare to your issuance of military bonds in Fuzhou, which is a profitable business." ”

Hearing this, Cui Wenqing smiled faintly.

To be honest, he is not short of money at all now, as long as a letter is sent to Fuzhou, Lu Huiqing, who is in charge of Hedong Bank, will immediately send him a large amount of silver taels.

The reason why he attaches so much importance to the development of the clothing store is completely to give the Armani clothing store to the lotus leaf who has escaped from slavery, so as to thank her for saving her life, so that Cui Wenqing can feel at ease.

Therefore, the opening of Armani's new store is particularly important to him.

Fortunately, the opening is approaching, and judging from the current situation of the implementation of the display cheongsam, the sales volume should be worry-free, and maybe it will set off a wave of wearing cheongsam among the ladies and ladies of Daqi.

(End of chapter)