Through the appeal effect of Lin Qingliang's 'Shang Pin Xuan' restaurant dishes, it has also promoted the promotion and breeding of products such as goose, duck, cattle, sheep and aquatic products.

Since the slaughter of cattle was strictly prohibited in all dynasties, the common people did not have the habit of eating beef.

But in these five generations of troubled times, in fact, the implementation is not strict.

To this end, Li Yi issued a decree to allow the people to raise beef cattle on a large scale.

In order to provide excellent beef cattle breeds, Yunnan Commercial Bank has established beef cattle farms and optimized the breeding of local beef cattle breeds - Panjiang cattle.

This kind of beef not only greatly shortens the growth cycle, but also has tender and delicious meat, which is welcomed by the people and has also created good economic benefits.

Fortunately, there is a traditional concept of festival consumption since ancient times, and there are inherent advantages in promoting it in depth, so Li Yi is still full of confidence in its prospects.

For the sake of today's plan, the most important thing is to continuously increase the people's income and improve their material and cultural living standards.

At this stage of low-level development, the key to the problem is to raise people's consciousness level as much as possible.

Therefore, Li Yi thought twice, and the most important thing now is to have a breakthrough in the cultural model, so as to drive people's awareness of production and consumption, and to inject vitality and power into the 'holiday economy'.

It is necessary to clean up the source, and raising the awareness of officials has become the most urgent task at present.

Li Yi constantly instilled new ideas and insights in them, so that they could have some perception in this regard, improve their ability and level of various management work, and make their thinking ahead of most people.

To this end, Li Yi first turned the first half of Sun Decheng's palace, which had been idle for a long time, into a reading and entertainment venue, allowing anyone to sell books, buy books, read, and entertain there, and named it 'Reading Wei Academy'.

The front hall is dedicated to the sale of books, and the first batch of books printed through the Yunnan Printing House, such as 'Excerpts from Tang Poems', 'Historical Records', 'Book of Songs', 'Tao Te Ching', 'Han Law', 'Common Dictionary', 'Tang Dynasty Chronicles' and so on.

Even the Song Ci plagiarized by Li Yi was carefully compiled and named 'Runzhi Ci Collection', and 300 copies were printed, and they were also published and sold.

Among these books, the most important is the 'common dictionary', which was compiled by Li Yi after more than a month of compilation, including about 3,000 commonly used words and more than 700 rare words.

Although the scope of knowledge is relatively simple, a dictionary of 3,000 words is sufficient for the general level of knowledge of this era.

Li Yi also has a copy on hand, and he still checks the writing of traditional Chinese characters if he has nothing to do!

The work was completed a month ago, and now 3,000 copies have been printed at one time, but I didn't expect that in just a dozen days, these books were sold out.

Li Yi is also very emotional! It's not that ordinary people don't want to read, but they don't have books for them to read at all!

Moreover, the high price of books has been prohibitive, and ordinary people have no spare money to buy books, and most people generally borrow books.

Through the scale effect of mass printing, the price of books has plummeted, and the sales volume of books has also increased significantly.

However, the printing capacity of the Yunnan Printing House is limited, and although the technology is relatively advanced, the printing volume is too large for them.

They worked overtime without being in vain or black, but they still couldn't satisfy people's enthusiasm for buying books, and Li Yi had no choice but to make up his mind to expand the scale.

The main hall of the palace is equipped with tables, chairs and benches, which are used as a library, and you can spend a small amount of money to get a library card.

Most of the books in it were also collected by Li Yi, including some precious books from the Han and Tang dynasties, silk books, manuscripts, engraving and printing books, etc., and a large number of imitation thread-bound books were added, which can basically be found here.

On the square of the palace, some simple sports and entertainment facilities were set up, such as swings, horizontal bars, parallel bars, pavilions for playing chess and enjoying the shade, and soon became the favorite leisure place for the people.

There were also twenty or thirty houses at the back of the palace, all of which were partitioned and used as factories for the Yunnan Printing House.

Here, thousands of books are printed every day and sold to all parts of Yunnan and even neighboring countries and regions, achieving huge economic and social benefits.

Through Li Yi's words and deeds and deliberate edification, in just a few months, the officials and people of Yunnan have been affected to a greater or lesser extent.

Although they have not yet been able to fully accept the new ideas brought by Li Yi, new terms such as 'invigorating circulation', 'industrial development', 'people's livelihood projects', and 'attracting investment' have long been familiar and catchy to them.

The first battle was won, and Li Yi's confidence was even stronger.

With this solid foundation, Yunnan's future is under its control.

If the imperial court can allow Yunnan to reform on its own, more industries will emerge as the times require, and the life of the common people will become more and more prosperous, which is completely predictable.

Through the culture-first policy, the immediate effect has been gradually obtained.

The people not only talked about Li Yi's new policy, but also attracted by Li Yi's personality charm, people's morale and morale were unprecedentedly high, and the centripetal force and cohesion were constantly enhanced.

Especially after the Mid-Autumn Festival, the imperial court issued an edict allowing Yunnan to change, which made Li Yi's heart full of fighting spirit and hope, ready to carry out the reform in a big way.

With the arrival of this edict, there was also a letter of appointment from the imperial court to Lu Long and others.

In order to reassure Lu Long as soon as possible, to stabilize the Liuyi tribes, and to obtain the superb skills of the Liuyi tribe in making weapons as soon as possible.

Li Yi and Lin Yi took the imperial court's edict appointing the Liuyi tribe, and couldn't wait to rush to the Mengluo tribe, summoned the chiefs of the seventeen tribes, read out the imperial court's appointment edict, and established Lulong's leading position in the Liuyi tribe.

In return, the Liuyi tribes presented 900 well-made Pu knives to the Yunnan government.

The blades of these simple knives are stronger than gold and iron, and the edges of the knives are incoherent, and it can be seen that the level of weapon production of the barbarians is really impeccable.

Although Li Yi was full of joy when he got these sophisticated weapons, he was the happiest person with Jian Zheng.

After equipping the Xuanfu Embassy with 300 personal soldiers, the remaining 600 were immediately begged by him to organize a 400-strong Pudao battalion, which became the most important defensive force in Ningzhou after day and night training.