Chapter 50: Bordeaux (7)
Sales of East Coast cloth continue.
By noon, news of cheap, high-quality calico in Pasquier's stores was brewing throughout the city. The price of cotton has not changed for more than 20 years, and the Pasquier family's move has been regarded by many as a new talk, and the news has spread like wings to all corners of the city, and even began to spread beyond the city to the distant countryside.
In less than 10 minutes after the store reopened in the afternoon, the entire store was crowded with shoppers. Many small citizens waved their arms, held the cotton cloth in their hands, and shouted loudly; Some middle-class people who professed their status were staggered through the crowd in their dresses, and of course, they also held some cotton cloth in their hands.
Seeing such a hot sales scene, Michelle immediately sent more than a dozen hired workers to the store to maintain order. These consumers are afraid that the Pasquier family's "price reduction" is only such a short time, or that the stock of cloth is limited, so they generally buy more than two or three cotton pieces in the first time. They quickly snatched up the cotton cloth on the shelves, and the clerks of Pasquier's store brought in bundles of goods from the back warehouse, and simply stopped putting them on the shelves, and directly opened the packages and began to sell them on the spot, which was extremely hot.
During the afternoon, about 800 pieces of cotton cloth were sold in the store, and nearly 400 francs of money were recovered. In contrast to the boom in retail, wholesale sales are not as good as they could be. Only 1,000 horses were sold in the afternoon, which were purchased by several small traders, and Xu Xin and Mo Ming, who were watching the whole process, were highly praised for their resolute behavior.
On June 10, the total sales of cotton cloth on the East Coast exceeded 10,000 horses. This achievement is expected by everyone, although wholesale sales are not very strong at present, but this is just the beginning, everyone is not in a hurry, everything is slow.
On June 11, after a frenzied day of buying yesterday, most of the citizens of Bordeaux died down, and the retail sales for the whole day were only half of yesterday's, about 500 horses. Wholesale sales still did not improve much, and only 1,000 horses were sold throughout the day, and the same risky and aggressive small traders raised funds to buy them.
After 12 June, businessmen from outside the city poured into Bordeaux. They were looking around for news, and they were eager to try it. After the launch of cheap and high-quality East Coast cloth, the traditional local hand-woven cloth and Indian cotton cloth will obviously be squeezed out of the market, so at this time, if you don't increase imports, it is destined to monopolize the market, what else will the East Coast cloth do!
The only thing to worry about may be the policy risk, maybe those old men will start to block the East Coast cloth one day because of the uneven distribution of spoils, then their own investment will be very problematic. Of course, there is no solution, either sell these cloths to other provinces and regions, or secretly sell them, in short, there are many ways to avoid risks.
Soon, the first out-of-town merchant lavishly bought 2,000 pieces of cotton cloth from the Pasquier family, and shipped them away, as if he couldn't wait to bring them back to his hometown and sell them for a fortune. With someone taking the lead, others will naturally not hesitate to linger anymore. With sufficient direct procurement, insufficient joint financing, in one day, these foreign merchants bought a full 6,000 horses of East Coast white cotton.
More than 16,700 pieces of cotton cloth were sold in three days, which is an astonishing achievement. Almost half of this went to the Bordeaux market, which led to a short period of time when the market was flooded with cheap and high-quality East Coast textiles. Poor quality local textiles and expensive Indian cotton cloth are not sold at all, and traditional textile mill owners and their trader allies complain.
A large number of commodities were smashed in their hands, and they could not be sold at all, and these trapped businessmen wanted to cry without tears. Especially some businessmen who borrow money to do business, at this time they want to die, if the creditor comes to force the debt, then they have only one way to go bankrupt.
Of course, how could their creditors not know that the cotton cloth trend is now intensifying, they are staring at their debtors with a pair of huge eyes, and even some creditors who are worried about the safety of the principal have begun to come to the door to force debts.
In order to cope with the demands of creditors, some businessmen, who were anxious to recoup their funds, made up their minds and began to sell their backlog of cotton cloth at a price lower than the selling price of the East Coast cloth. Their selling prices are set very low, many of them are only 5 Su, 6 Su, 7 Su, completely at a loss to sell the situation, this time their low price strategy detonated the consumption desire of those ordinary working people who have spare money in hand, so these businessmen still more or less disposed of some of the backlog of goods, back part of the funds.
However, their sell-off caused panic in the market in the short term.
On June 13, sales of East Coast cloth were stable but slightly declined, with less than 200 cotton pieces sold at retail sales and 2,000 cotton pieces sold wholesale throughout the day. Correspondingly, the price of local cotton cloth in the market began to collapse, and at first most of the merchants who sold at low prices were still selling at the price of 7 or 6 sus, but later, as more and more merchants joined the selling action, the price of local cotton cloth became lower and lower. By the end of the evening, some shops were not closed at all, and the ultra-low price of 4 su 6 deniers per horse was put up for a frenzied sale, and the irrational sense of panic spread to every corner of the market.
Bordeaux consumers were happy on this day. If you have the money, you can buy cheap and good East Coast fabrics, and if you don't have money, you can buy local textiles that used to be expensive but are now incredibly cheap as if they were given away for free, in short, you can easily buy what you need.
On June 14, representatives of the local big traders and textile mills could no longer sit still. In the past few days, although they have tried to persuade those small businessmen not to sell at a loss, they have had little success. Although they didn't sell at a loss, a large amount of cotton cloth was backlogged in the warehouse, which took up a lot of money, and it was enough to have a headache when you thought about it.
To this end, after their failed attempt to convene a meeting of textile guilds aimed at suppressing and banning the East Coast cloth, they immediately united to ask the mayor and the tax collector to intervene in the cotton market, which was now completely out of their control. After listening carefully to their reports, the mayor and the tax collector only said that they would investigate the matter, and asked the merchants and factory owners to calm down.
After hearing such an official reply, their hearts suddenly cooled, and then they were extremely disappointed and angry. Some people went back and continued to think about countermeasures, while others, especially the big traders, had a subtle change in mentality.
They already know the attitude of the government, and that's where it's interesting. Thinking of this, these big traders no longer hesitated, and while ordering their families to join the frenzy of selling local cotton cloth, they began to send people to make private contacts with the interests represented by the Pasquier family.
Julian and the others were certainly not stupid enough to push these large traders, who were quite top-notch in terms of financial strength and sales channels, into the arms of the enemy, and the two sides reached a peace almost overnight. The two large traders jointly bought the remaining 6,000 horses of East Coast Calico in the warehouse, which was regarded as an official submission of the petition. Julian gave them the same price as the other merchants: 9 sous/piste.
It has only been five short days since June 10, but the 26,000 pieces of cotton cloth that the Pasquier family has on hand have been sold out, except for nearly 1,000 that are still in the store for retail. Such a smooth sales operation made Julian, Xu Xin and others very happy, which benefited from the excellent quality and low price of East Coast cloth, as well as a lot of preparatory work carried out by Julian and others in the early stage.
Twenty-five thousand cotton cloths were sold, and the proceeds from sales amounted to more than 11,700 francs, and the net profit was more than 2,600 francs, excluding labour, sales expenses, and payments to the East Coast Republic. This huge fortune is an eye-catching fortune no matter where it is placed.
It is important to know that at this time, in England, where the per capita income was higher than that of France, a person with an annual income of more than 20 pounds was eligible (only qualified) to become a member of the nobility after paying shield money (exemption from military service). William Bond, a great English merchant, gave the king a loan of £1,500 in 1569 (the king was still short of £1,500...... ); When he died in 1576, he left a dowry of £1,000 to his daughter and £4,200 to his wife and son, with whom his son later co-founded the Dongdi Company and became one of the first chartered merchants of the Company.
More than 2,600 francs is equivalent to more than 3,200 pounds, which is already a huge fortune. What's more, the "comprador class" represented by Julian just used their power and connections to easily earn so much money, which is really comfortable.
Of course, there are many people who need to share the money. For example, Mr. Flores of the Textile Guild, and Baron Lorris, who has a lot of energy. In addition, some of the big people also need to be dealt with, and the most that can really land on them may only be a few hundred francs, but Julian is extremely satisfied.
At this time, he was so anxious to wait for the return of the "Nightingale", which had gone to the port of the Orient to pull goods, because it was still loaded with tens of thousands of cotton cloths that meant a great fortune.
http://www.biquge.info
Starting Point Chinese www.biquge.info welcome the majority of book friends to come and read, the latest, fastest, and most popular serialized works are all original at the starting point! For mobile phone users, please read it on m.biquge.info.