Chapter 66: Hunger Marketing (Part 1)

"I didn't expect there to be such a strong liquor in this Liangzhou! My brother drank a lot of alcohol, and he had never been drunk after drinking five or six catties of turbid wine at a time. ”

Zhang Twelve helped Lu San up, then arched his hand to everyone, and said: "I want to be a person who loves wine, drinking that turbid wine is simply dirty!" When my brother wakes up, he must come to this Lujia Restaurant, and then drink without getting drunk and returning! Leave! ”

After saying this, Zhang Twelve knew that today's scene was completely over, and then he had to wait for this matter to continue to ferment, so he picked up Lu San and walked out......

I didn't expect Lu Sanzi to be small, but-really dripping!

…………

For people who are accustomed to the price of five hundred wen, the price of five taels of silver and a pound of wine is indeed a bit expensive.

But the people who can come to this restaurant to eat are not really short of these few taels of silver, especially just now when they all smell the smell of the spirits: it is so fragrant!

I just heard that the little ugly man is more than five or six catties of alcohol, and today he is drunk and unconscious after only one catty, which shows the strength of this wine!

The most important thing is that the spirits are a special supply of the Xiliang royal family, how have you ever heard of someone drinking it in the Tang Dynasty? If you drink this liquor now, you will have the capital to go out and brag in the future!

Thinking of this, the price of five taels of silver doesn't seem to be very expensive!

"Shopkeeper, give me a catty!"

"And me, too, a pound!"

"Give me a pound β€” no, two pounds! I want to take a pound back and let my family also taste this fine wine that only the Xiliang royal family can taste! ”

β€œβ€¦β€¦β€¦β€¦β€

Hearing everyone's shouts one after another, Lu Fujing, who was in the back compartment, was already smiling, how could he calculate so accurately?

Regarding the pricing of this spirit, Lu Fujing thinks that two catties of turbid wine can get one pound of spirits, so the price of this liquor is just right, if it is a little more black-hearted, then two taels, one catty can earn more than one tael!

Zhang Twelve doesn't think so, you look down on your brother's craftsmanship too much, right?

directly set the price of ten taels of silver a catty, but Lu Fujing did not agree.

Ten taels of silver?

That's four or five stones of rice, who can spend this unjust money to drink a pot of wine?

In the end, the two of them could only make a step forward and set a compromise price of five taels of silver, just like that, Lu Fujing was still worried that everyone would not buy it if it was too expensive!

Zhang Twelve just laughed at her for being too timid, and said that customers would not only not be too expensive, but would compete to buy it!

Seeing that Lu Fujing didn't believe it, Zhang Twelve made a bet with her, saying that if anyone lost, then he had to promise the other party one thing, where would Lu Fujing be afraid, and respond directly.

Looking at the posture in the building, this bet is naturally won by Zhang Twelve, but why does Lu Fujing feel that she is not angry at all, but is a little looking forward to it: What will he let me do?

…………

Shopkeeper Lu pressed his hand to signal everyone to be quiet, and then said apologetically: "You can understand the mood of wanting to drink spirits, but the brewing process of this spirits is really complicated, and our Lu family's inventory is not too much, and we are worried that no one will be able to consume it, so there is only this catty of spirits stored in this restaurant." ”

"What, only a pound?"

"You're a big bully, we have silver!"

"That's right, why didn't you say it earlier, if you said it earlier, the spirits can't let that little ugly man drink it all anyway!"

Looking at the indignant appearance of everyone, the shopkeeper Lu was not only not angry, but very happy, I heard that the young lady said that there is still this liquor in the Lu Mansion, just look at the current situation, the business of this Lu family restaurant is afraid that it will usher in spring again!

"Don't worry, there is no liquor today, but tomorrow Lu will send someone to Lu Mansion to get it, and then you can enjoy the Lu Family Restaurant - but the amount of this wine is really limited, so there is news of spirits in the Lu Family Restaurant, you had better keep your mouth shut, otherwise there are too many people who know, and there will be more people competing with you, haha!"

To be honest, Shopkeeper Lu didn't want to say this last sentence.

Since the spirit is so popular, why not let these people out and spread the word? If more and more people know in this way, wouldn't the business of Lujia Restaurant be better?

I really can't understand why that Zhang Gongzi asked him to say this, but since the young lady agreed, he could only do it.

I should have turned a blind eye to the performance that should be performed with you...... This is probably the voice of the shopkeeper Lu at this time.

In fact, Zhang Twelve asked him to do this for a reason.

Human nature is a wonderful thing, the more you keep him tight-lipped, the more he will spread the word around, and this matter of liquor, it is estimated that everyone is eager to talk about it when they see people, so as to increase the conversation.

…………

Although everyone was unwilling, but when they saw that the matter had come to this, they were helpless, and they all secretly decided that they must come early tomorrow and taste the spirits!

Lu Fujing, who returned to Lufu from the restaurant, pulled Zhang Twelve into Chen Qiaoxi's boudoir with an excited face, and told the story of what happened in the restaurant after they left.

Especially when it comes to the price of five taels of silver a pound that no one is too expensive, the expression is both excited and shy, and he secretly glanced at Zhang Twelve, and saw that he didn't mention the bet, and his heart was inexplicably a little disappointed.

Lu Fujing, what's wrong with you? When did you become so cheap? He's the one my aunt likes!

A voice sounded in her head, and Lu Fujing shook her head, a little at a loss.

Chen Qiaoxi didn't pay attention to Lu Fujing's abnormality, and asked at the same time when she was happy: "Zhang Gongzi, since the response from customers is so good, can we make more spirits to sell tomorrow?" With the current price of this wine, selling more than ten jars a day can reach the turnover of the restaurant in one day! ”

Zhang Twelve shook his head with a smile and said, "Tomorrow will still be according to the original plan, only two catties of spirits will be sent to the restaurant, and it will not be sold after it is sold." ”

"Huh? Why? Why don't you make money by leaving that money? ”

Lu Fujing also asked a little puzzled. He was the one who set the price of spirits at such a high price, and now he is the one who can make more money but doesn't, I really don't know what he is thinking.

Looking at the puzzled looks of the two women, Zhang Twelve smiled again: "This is called hunger marketing." ”

"Hunger marketing?"

It was the first time for the two women to hear this strange word, and the whole person was even more confused.

"That's right, hunger marketing, as the name suggests, is that you can't feed them, they're hungry all the time, they're always looking for something to eat. The same is true for us to sell wine, only a small number of people can drink it, then there will be more and more people who can't drink it, and they will become more and more anxious, so the business of Lujia Restaurantβ€”β€”"

"It's going to get better and better, isn't it?"

Zhang Twelve glanced at Lu Fujing with relief, congratulations, you have learned to answer!