Chapter 281: Exaggerated "Data"
With the end of the National Day holiday, the students who are still unsatisfied can only return to school and continue their studies.
For college students, especially sophomores and juniors, there is not much difference between the holidays and classes. Except for a few who study well, or love to learn, such as Wu Yi, who has left their dormitory.
Most of the other students, except for some necessary or required courses, basically stay in the dormitory. Most of the boys played games, while most of the girls caught up with the drama.
Around 10 years, in college, people rarely own computers in their freshman year, and basically buy computers in their sophomore year.
On the one hand, it is because there are professional courses in the sophomore year and you need to use a computer, so you need to buy it. On the other hand, it is a kind of following the trend or comparison. Seeing others playing on the computer in the dormitory every day, how can they not be envious.
Anyway, no matter what the purpose is, at this time, basically everyone has a computer. So except for a very small number of people who really use the computer to study, the vast majority of boys have picked up the computer and started playing games.
Han Li's dormitory is like this, and Zhao Zijun and Zhu Ming finally have their own computers. So in addition to being busy with his own things, most of the time is basically playing games with Xie Bin and Zhang Yiyang.
DOTA, a multiplayer real-time battle game that relies on the Warcraft engine. In this game, no, it should be said that this map, as soon as it was launched, attracted a lot of players to join.
Among these many players, college students are definitely the main force, and domestic college students are the backbone of these main forces.
The Dota world is made up of two factions, Radiant and Dire, connected by three main battle paths: upper, middle, and lower, bounded by a river.
Each faction is tasked with protecting their own ancient ruins and destroying enemy ancient ruins by leveling up, earning money, buying equipment, and killing enemy heroes.
Because the confrontation is relatively competitive and the viewing is relatively high, it quickly attracted a large number of fans and audiences. And Xie Bin moved from the most popular CF to the DOTA game for the sake of the live broadcast effect.
And soon, Zhang Yiyang, Zhao Zijun and Zhu Ming were pulled in.
Originally, I wanted to pull Han Quercus so that we could form a five-person team. But although Han Li occasionally plays with them, he can't do it if he is as addicted as they are.
So, they pulled another one from another dorm who also played DOTA, and then teamed up together to play black. And over time, this team will be fixed.
It has been half a month since the second season of "That Rabbit" was launched, although Han Li has had previous experience, and he doesn't pay much attention to the results of this cartoon. But I will also glance at it from time to time to see how the market is responding.
Let's start with the data, judging from the data released by a certain news Weibo itself. In the half-month click-and-play time, the number of clicks and views of this film exceeded one billion, that is, almost everyone in China has watched it once on average.
Judging from the data from internal statistics, the three seasons of films that have been updated so far have about more than 100 million real clicks and views. The average traffic per episode is more than 30 million to more than 40 million.
Of course, it is not ruled out that this data is suspected of water injection. But compared to the billion, this internal statistic seems a little more real.
But to be honest, the amount of this data actually has nothing to do with Han Li, anyway, the online broadcast copyright of the entire cartoon has been bought out by the other party.
However, if the number of clicks and playbacks of this film is high, then its own IP value will be greatly improved. And this improvement can also promote the production plan of the next few seasons of "That Rabbit" and increase the value of the product. To put it bluntly, if this film does well, then the next film will sell well, and the price will increase.
Another statistic, that is, the number of retweets of Weibo videos. Under the retweet lottery and related operations, according to their official data, the number of retweets about this cartoon on a certain news Weibo exceeded 20 million.
As for the authenticity, outsiders have no way of knowing. But judging from the operation of a certain news Weibo during this time, the publicity is still in place, at least it has occupied the hot search on the Internet for a long time.
As for Han Li, although they sold the online broadcast rights of this cartoon. But in response to the operation of Weibo, the peripheral products of this cartoon have sold a lot.
The big ones have dolls, cultural shirts, and the small ones have figures, hanging ornaments, and stickers. virtual products, as well as chat emoticons created for this cartoon, etc.
Although a single product is not worth much, it adds up to an objective number.
Of course, in addition to these positive news, the negative comments on the Internet about the second season of this cartoon have gradually increased. Whether it is the shadow manipulation of other competitors, or because of the aesthetic fatigue of the audience in the market.
Among the many positive reviews, there will always be some negative evaluations, or even malicious attacks.
Among the major online scoring websites, Douer.com, compared with the high score of 9.3 in the first season, this cartoon has also dropped to 8.5 points.
Overall, the reputation of this film is still good. So much so that only three or four episodes have been aired now, and some people have started to ask about the production progress of the third season, as well as the purchase of related copyrights.
But in order not to consume too much of this cartoon, Han Li still chose to refuse. According to their plans, the third season of the cartoon may also be until this time next year.
At this pace, one season a year is about the same. Anyway, in addition to this cartoon, they also have other cartoons and other IPs to develop and produce.
Of course, following the popularity of this film, the three major video websites also immediately launched a one-minute trailer for "Age of War".
In this one-minute trailer, the audience is also the first time that the true face of Lushan has really been reduced by this mysterious cartoon.
Detailed modeling, realistic characters and scenes, as well as smooth movements and cool special effects. As soon as this one-minute promotional video came out, it gained many fans at once.
And these fans who gathered here are eager to know the release date of this film. Whether it is under the Weibo of the three major video websites, or their email mailboxes, they are all stuffed with related message questions.
Not only that, but these netizens also gathered on Han Li's Weibo and the company's Weibo to leave messages. Some fans even sent emails and even called to inquire about the production of this film.
This is really the case, Han Li and the three major video websites are helpless. It can only be that after discussions, a joint statement was issued.
On the one hand, it is to thank netizens for their support, and on the other hand, it is also to call on everyone to be rational and not to act aggressively.
And the most interesting thing about this statement is that at the end, such a paragraph is attached.
New Year's Day 2011, are you ready?