Lime and masks are just appetizers, and soap is the feast. Today's highlight is on, and everyone knows it.

Hunger Marketing! Zhu Pingjin has never done marketing, but he has also bought a house. He knew that his wife was playing tricks again.

Sure enough, the wife frowned, very embarrassed: "But there are so many people in the palace, and there are not enough medicinal materials to make soap." At noon, the princess went down to the workshop in person and led the people of the people's palace to do it for an afternoon, and then ......"

"Oh, how can this kind of thing bother the princess! I don't have manpower, and all the bastards in my family can come and help! King Neijiang lost no time in interjecting.

"There are many idlers in my family......"

"And my family'......"

Who said that my Zhu family raised a group of lazy pigs? I am highly motivated to participate in labor!

"Even if people have them, there are not enough raw materials." My wife rubbed her hands and looked very embarrassed.

The old king of Shiquan relied on his high rank and old age, and stood in front of the kings of the county with his dragon head crutches, as if Wei Dao Bodhisattva was holding his vajra.

"The son-in-law, what raw materials do you want, our several county princes are all covered! As long as you can teach them how to make that soap, we'll give them whatever they want! ”

The people of the whole country have to buy a piece of it after washing, buy it and wash it, and buy it after washing...... The business opportunities are limitless, and the county kings have already smelled the strong smell of silver.

Liao Daheng and Liu Zhibo had gloomy faces, but neither spoke. They are all the elites of the Ming elite, and of course they know the reason why the county kings are so positive. It's just that the things are made by the Shu Palace, which has both production costs and the Luo family's secret recipes, and the government can't let the palace supply it for free. In order to be able to do the soap business, the county kings even recognized the sons and daughters-in-law in advance, and they were inseparable, and the government had to find a suitable reason to intervene.

"It's hard to say...... The old prince of Shiquan, he hasn't married yet! Luo Yuhong was very shy and stared at Shiquan Lao Wang.

"Our Shu clan takes you as the daughter-in-law of the world! A few of you said yes or no! The old king of Shiquan held the dragon head staff in his hand and glared fiercely at the other county kings.

"That's it! Whoever in the clan dares to despise you, the daughter-in-law of the world, we will personally tie him up to the trial division! The king of Neijiang and the other county kings echoed loudly.

Shiquan Lao Wang got a good idea, and immediately turned to Luo Yuhong: "Daughter-in-law, you give me the right words, okay!" ”

"This ...... People are still girls, so let's ask the prince to take the idea! Luo Yuhong turned her head to look at Zhu Pingjian.

"This scheming!" Zhu Pingjin scolded secretly.

betrayed her father, and was retaliated against in a few minutes. Seeing his wife winking proudly, he understood that the time had come to close the net.

Zhu Pingjin looked around at everyone's expressions, and then focused on the faces of Liao Daheng and Liu Zhibo, and pondered for a moment before he said slowly, "Princes, lords! Although this soap is small, it is related to the country, the national economy and people's livelihood, and the eternal stability of the mountains and rivers of my Ming Dynasty, so I have to be cautious! ”

Liu Zhibo seized the opportunity and immediately said: "What the prince said, Fang is the words of Lao Cheng to seek the country!" The cost of a piece of soap and eight dollars of silver can allow thousands of people to avoid the plague and save their lives, and it can also make me recover my vitality and return to the prosperous era of Qingming Dynasty! Which is more important, please think about it carefully! ”

If you want to provoke Lao Tzu to supply it for free, I bah! Zhu Pingjin despised it in his heart. Heaven and if you don't take it, you will be punished by God!

"Master Liu has been an official for many years, and he has been taught by His Majesty, and this vision is really different!" Zhu Pingjin first spoke highly of Liu Xun's strategic vision, and then put forward requirements for specific work:

"At the moment, soap is just as important as food. The biggest problem is that the production is not enough. Now that the epidemic is in full swing, the officials and gentlemen are looking forward to it, and the output of 100 yuan a day is really a drop in the bucket. In order to prevent and control the plague, it is necessary to greatly increase the production, at least three thousand a day. If this is the case, within more than ten days, it can barely ensure that the people of Chengdu can use this soap. To this end, this prince wants to set up a soap bureau in the palace of the king of Shu, specializing in the production of soap. The princes are willing to make offerings, which is very good! Anyway, your Zhuangzi has withdrawn, and there are a lot of idle people, so I happened to come to the soap bureau to help, and I could also save some expenses in your house. ”

The thoughts of the county princes were pierced by Zhu Pingjin's words, and they all felt a little blushing.

"How many people are in each of your families, what items to prepare, and where the manufacturing bureau is located, please connect with Miss Luo. Miss Luo is inconvenient to show her head often, and at the intention of the son of the world, let Li Sixian, the steward of the house, serve as the chief steward of the soap bureau. ”

Zhu Pingjin looked at everyone, saw that they were all nodding, but they were impatient, he secretly laughed in his heart, and continued:

"There is production, but this sales and price are also important matters, and this son has to make it clear to you in advance!"

Zhu Zhiyi, the king of Neijiang, stared at Zhu Pingjin intently, for fear that he would leave an important word.

The more the output, the better. Three thousand a day, if the Shu Wangfu takes one-third, the remaining ten county palaces will be divided equally, and each family can also fall two hundred and five. A piece of soap is sold for two taels of silver, and after deducting the cost of eight cents, this is the gross profit of three hundred taels of silver. Three hundred a day, that's 100,000 taels a year! If you can produce more, sell farther, and sell at a higher price, such as selling along several major rivers in Sichuan, or even as far as Huguang, Jiangxi, South Zhili, or even North Zhili, then the income will go to the sea!

King Neijiang is not a greedy person, and making money is not his pursuit in life. It's just that his ancestors were enshrined very early, and it can be traced back to the eleventh year of orthodoxy, so there are many sects and branches, and the expenses are too great. According to the Ming Dynasty system, theoretically, the more populous the better, because the imperial court rice was distributed according to the title and head. Since the beginning of Wanli, the imperial court has been in short supply of Lu rice from the vassal kings, and it has also been discounted with waste paper (treasure money), and the wealthy vassal kings like Shu are the focus of deduction. Therefore, the reality now is that the more people there are, the more difficult it is. For example, last year's Lumi, the Neijiang King did not even get 30% of it, and a few untitled distant branch clans have been reduced to poor households because they can't do business and can't go out. Earning some extra money is very important to maintain the dignity and even food and clothing of his team.

Hearing that Zhu Pingjin wanted to make the sales and prices clear in advance, the king of Neijiang couldn't help but feel nervous in his heart, could it be that the prince wanted to swallow the benefits of soap alone?

Zhu Pingjin pretended not to see the complicated expression below, and talked eloquently.

"First, the first 50,000 pieces of this soap will be produced by this family! This prince wants to hand over these 50,000 pieces of soap to Lord Liao and Lord Liu, and sell them to the people of the city at cost price! I also hope that the government will tell the people of the city that each household is limited to buying one piece, and no hoarding, no speculation, no speculation, no embezzlement! Violators will be severely punished! ”

Without waiting for Liao Daheng and Liu Zhibo to express their opinions, Zhu Pingjin did not stop, and then said the second point:

"Second, after the soap is produced, 20% will be returned to the Shu Wangfu, and the cost price will be used by all the personnel of Wangzhuang Wangdian. As for the remaining eighty percent, they will be handed over to the county kings for external sales. If you are willing to participate in the sales, please send someone to apply to Li Sixian, the chief steward of the Soap Bureau, tomorrow. ”

"Eighty percent!"

The county kings' eyes suddenly turned red. Eighty percent means that they have enough market pricing power, and in the epidemic area, they want to sell as high as they want! The county kings looked at each other and immediately understood: it is necessary to unify sales to prevent vicious bargaining and ensure the greatest profits!

"Special!"

The officials below were also red-eyed. Damn, the doglegs of the Wangfu family can also enjoy the special supply, and Lao Tzu has to buy them at a high price. It is better to work for the dragon son and grandson of the capital division than to work for the dragon son and grandson in front of you!

The people below were in a commotion, and Liao Tycoon yelled twice and no one paid attention to him. It seems that no matter how big the governor is, his authority is very limited in the face of naked interests.

Zhu Pingjin continued: "The third is the price! ”

"In the future, for each piece of soap produced, the soap bureau will only charge eight dollars of silver, and the labor will be calculated separately! The early investment of the princes will naturally be discounted in the cost. This son of the world does not compete with you for profit! How you sell and how to distribute profits, this son will not interfere! This prince knows the suffering of all the princes, and now there is no big family behind the county king's mansion to support? Which county palace does not have the long-term arrears of Lu rice from the imperial court? Which county king's mansion is not behind the chirping complaints? But......

We are relatives who are close to the country, and we should be more considerate of the emperor's difficulties! There are Tartars outside the gates, and thieves in the Central Plains, if there is grain in the imperial court, can he not send it to us? Can he see that we are hungry and not give us a way to live?

Taizu has a song cloud: Parents fly closely together, and the young know that it is true to feed nature. I think about the humble people in the past, and I am bitter and haggard! The friendship of Taizu's relatives, devoted!

Today's emperor, born in a feudal domain, attaches great importance to family affection, such as the death of King Fu, the son of Fu Shizi took refuge in Huaiqing, and the emperor immediately sent an envoy to express condolences and ask for warmth. Therefore, my Shu clan relatives should be more self-reliant, be angry and strong, and don't stretch out their hands to the court in everything! ”

Taizu Zhu Yuanzhang is extremely strict in governing officials, and he often peels off the skin of corrupt criminals, but it is really good for his sons. At the beginning, the prince's fortune was 50,000 stones, and in addition to the large-scale palace, a large number of Zhuangtian artifacts were given by the population. Even if the prince's fortune was later reduced to 10,000 stones, he was still very rich and noble.

The hard days of the vassal king began with the Jianwen Emperor Zhu Yunwen. In just over a year, King Zhou, King Qi, King Dai, and King Min were deposed as concubines, and King Ning was guarded. The king of Xiang even set himself on fire and died, shaking the world!

Emperor Zhu Di of Chengzu raised troops on the grounds of ancestral training, and after ascending the throne, he ordered that "those who have changed the laws of their ancestors will restore the old system." But soon Emperor Chengzu Zhu Di exposed his true colors, and made a second cut to the clan, and the ban was also formed from that time. There were three guards in the palace of the king of Shu, and Zhu Chun, the king of Shu, had to sacrifice two guards in order to protect himself.

It was not until the end of Wanli that the imperial court had a policy of relaxing the ban on the clan, allowing the establishment of sects, opening the clans to enter the ranks, relaxing the management of the clans, and allowing the unknighted to seek their own jobs, but the three items of pawns, cadres and nobles have not been relaxed. Officials may not be very clear about this period of national history, because the palace test and the township test are not examined. But in the past three hundred years, Wang Xiaoer has celebrated the New Year, and every year is not as good as the year, and they know very well which emperor is good and which is bad. If you are born into a vassal and are good to the vassal king, what kind of divine logic is that? Isn't Zhu Di from a family? But what did he do to his brothers when he came to power? is really good to the clan, and the Ming Dynasty only has Emperor Taizu Gao!

Hearing Zhu Pingjin mention Emperor Taizu, Shiquan Lao Wang couldn't help but burst into tears, and his dragon's head crutch stomped so loudly that he almost smashed the gold bricks underground.

"Emperor Taizu Gao, ancestor! Manifest thy spirit. Look what your children and grandchildren have become! ”

Woooooo The princes and grandchildren on the platform cried. The county kings cried, and the mentality of the officials was balanced, and they didn't feel that it didn't matter if they didn't enjoy the special soap treatment. It's just that Liao Daheng and Liu Zhibo are inevitably a little embarrassed.

Fortunately, Zhu Pingjin spoke in time and liberated them.

"This fourth, the epidemic situation in Jingshi is serious, and this prince proposes to pay tribute to the palace with a batch of soap. The safety of the world depends on His Majesty alone, and the emperor must not be infected! ”

People also bargain with doctors on the operating table, unless they ask for money and don't want to die. In the mood of extreme panic about the plague, it can increase the hope of survival, not to mention two or three taels of silver, even twenty or thirty taels of silver will be bought. The factor that determines the amount of income is not the price of the product, but the amount of silver deposited in the sales area. In other words, if there is purchasing power left, there will be profits. Shizi, as the actual controller of the product formula process, really wants to play tricks to grab money, and no one can stop him.

Neither the officials nor the clan expected that the prince would give up the huge profits at his fingertips, but instead gave them to the county king Xiaozong below. No matter what the officials thought, the county kings had been tied to a rope by Zhu Pingjin anyway.

Zhu Pingjin's words on the platform of the carrier hall that night quickly caused a general shock in the political arena of Shudi. Later, some people summed up his speech as "four bars of soap". As the legal heir of the Shu Palace, he made his first public high-profile appearance, and with the "Four Soaps", he subdued the hearts of the people, tied up the clan, separated the court and officials, and even raised the golden signboard of Emperor Taizu Gao, which no one dared to move.