Chapter 228: The union of the three major video websites
Sure enough, on the morning of the first day after the reception banquet, people from the three major video websites of Cool Video, Tomato.com, and Fox Video took the lead in coming to Han Li's company and wanted to talk to Han Li and Shen Chi.
For these three major companies, Han Li and Shen Chi were naturally a little surprised. But if you think about it a little, you can understand why they came together.
In fact, to put it bluntly, it is all for the sake of fighting against Qiyi.com. Although there are many video websites on the Internet, it is the three of them that can really be called scale.
Although the three are competing with each other, their lives are quite nourishing. But the sudden birth of Qiyi.com moved their cake, so the three were naturally unwilling.
Especially when I heard that Qiyi.com will spend a lot of money to buy excellent film and television copyrights to attract the attention of more users. The three couldn't sit still at all and decided to give this new rookie a good look.
It was at this time that the trailer for Han Li's cartoon came out. And this made the content team of Qiyi.com, which is thinking of looking for excellent film and television dramas to attract young audiences, that is, Xu Qiuping, and them shine.
Because judging from the quality of the trailer, as well as the audience's response, and the reputation of Han Li's previous works.
This cartoon is very good, at least it is very popular with young audiences.
At present, the group of domestic Internet users are also young people, so it just meets the needs of Qiyi.com. So Xu Qiuping hurried over with the team, just to get this film before the three major video websites reacted.
In this regard, the three video sites are naturally reluctant. So I communicated privately and decided that I still couldn't let Qiyi.com get this film and didn't give it a chance to make it bigger.
Judging from the previous performance, one of the three of them wants to buy the online exclusive broadcast copyright of this cartoon, which is obviously a bit painful, and it may not be able to compete with the menacing Qiyi.com.
So the three of them discussed, thinking about who was also pushed, so let's join up and jointly pay for the broadcast rights of this cartoon.
In this way, the burden on each family can be a little less, and they can also get a good film. The most important thing is to be able to snipe Qiyi.com, so why not do it.
Regarding the purchase request of the three families, Han Li smiled slightly and said: "We have dealt with this several times, so I will say it directly." This film is getting a lot of attention now, and in order not to cause some unnecessary trouble, I think it's better to go through the bidding process.
So, I'm really sorry, although I'm very interested in your conditions. ”
"Mr. Han, if you are not satisfied with the conditions, you can discuss it again. In fact, you should also be clear about our purpose, so let's do it, 12 million, three companies have obtained the exclusive online broadcast rights of this film.
The first season of your film is only twelve episodes, and twelve million is equivalent to one million episodes. This price is definitely a new record in domestic drama transactions. Lu Yingzhen, the content expansion director of Cool Video, said to Han Li.
"Of course I'm happy with the price, but I'm really sorry."
Han Li showed a painful look and said: "If it is just our own film, of course I will accept it without hesitation, after all, the ultimate purpose of our business is to seek profits."
However, this film is a joint cooperation between us and the local government in Anxi, although there is no local investment, but it has given a lot of preferential conditions for this film, which can be regarded as a disguised investment.
Local involvement, coupled with the previous joint publicity, has made this film quite popular with all walks of life. Therefore, we have to be more cautious in our operations, so as not to give the media a tongue to the flocking media.
Of course, in terms of platform strength and communication. Both we and the local government are more inclined to cooperate with the three of you. It's just that in the current situation, I can only trouble you to participate in the bidding.
Of course, I believe that with the strong combination of the three of you, this bid will definitely be able to find out and come to fruition. ”
Seeing Han Li say this, the three video websites no longer continued to be reluctant. So they got up and said goodbye, ready to go back to discuss the bidding.
As soon as these three video websites left, Xu Qiuping of Qiyi.com came again with the team. However, Han Li did not see them, but asked her to inform her and prepare for the competition.
Although Xu Qiuping was a little disappointed, she hurriedly left to prepare for the bid. But this is also good news for them, at least Han Li didn't promise the three video sites, they still have a chance.
In addition to the four video websites that are currently hot, there are other buyers, including Weibo platforms and a certain news space. It's just that the two sides don't seem to be in a hurry this time.
In fact, to put it bluntly, what they are afraid of is not these video sites, but each other. As long as one side does not make drastic moves, the other side will not respond.
At present, the most beneficial thing for both sides is to wait and see what happens, and sit on the mountain and watch the tiger fight. The best thing is that the copyright of this cartoon is obtained by this video site, and neither of them has obtained it, so at least it can leave a lot of money for both parties.
Of course, the reason why the two sides are not in such a hurry is mainly because their goals are not actually on this cartoon.
What they are really concerned about is the broadcast rights of the second season of "That Rabbit", but this second season has just begun to be produced, and Han Li has not responded to the temptations of both sides.
Compared with the current "Summer Morning Talk" cartoon with advertising suspicion, "That Rabbit", which has special meaning and super popularity, is the best choice for them.
So this time, the Weibo platform and a certain news space actually want to save this money to buy it, but they are a little afraid of the actions of the other party, that is, the competitor.
That's why I rushed over with some anxiety and improvised.
As for the representatives of some platforms or websites, to be honest, everyone has not taken a fancy to it. In other words, these are all tricks, and they shouldn't have the strength to compete for this film.
And in terms of platform communication, these small platforms and small websites are not considered by Han Li and the city.
After two days of preparation, the bidding for the cartoon "Summer Morning Talk" will be held in a business hotel in Anxi. In addition to business representatives from all parties, there were also city leaders and relevant media reporters who participated in the bidding meeting.
However, in order to ensure that the bidding can be carried out smoothly, only a few media outlets entered the venue to report this time.
Most of the other media outlets were blocked out of the hotel, but they did not disperse, but continued to gather and wait for an opportunity.