Connecting the computer to the TV in the small conference room, Han Li introduced to Vice Minister Liu and everyone: "The name of our cartoon is called, and it is an urban-themed spring literary and artistic love cartoon.

Here I would like to explain, first of all, cartoons are not all for children and children. This concept has been confused by some people in our country, thinking that all cartoons are toddler animations aimed at young children.

In fact, there are many kinds of cartoons, and our cartoon is aimed at young people over the age of 16 and under the age of 30. Therefore, in terms of subject matter, we also chose the theme of youth love that young people like very much.

The story of this animation, set in our Anxi, tells the love story between a man and a woman.

The story begins with a graduate named Jiang Chen, who just joined a magazine after graduation, and was asked by his supervisor to pick him up late at night, and the cutting-edge writer Tong Li, who came back from abroad, is the heroine of this cartoon.

……

When we meet again ten years later, the truth behind regret and guilt is revealed layer by layer......"

After listening to Han Li's words, Vice Minister Liu nodded and said: "There are some people in our country who have a big misunderstanding about cartoons, and this makes it even more necessary for companies and creative teams like you to create better works to change these people's opinions."

Over the age of sixteen, under the age of thirty, this is indeed a very young group, and it is also the most active group of the masses. To be honest, those of us who engage in propaganda are also the most troublesome for this group, because we can't get started. People don't accept the old propaganda methods, and we don't understand the new ones, so it's often embarrassing.

In recent years, our country has been developing rapidly, and our Anxi has gradually developed into an important central city in the entire western region with the help of this east wind.

But while developing, we also need to see the gap between us and our sister cities on the eastern seaboard. Especially in terms of urban publicity, many sister cities are ahead of us.

When I go on a business trip, many people think of Anzai or talk about Anzai, and they think of its long history and culture. But what else is there besides a long history and culture, these people do not know.

Some people say steamed buns, some people say cool skin, and there are even people who say that our Anxi is a big desert.

This also makes many people have a great misunderstanding or limitation of our Anxi. In particular, these young people are the most active consumer group in this society, and they are also the surging driving force for the sustainable development of this society.

Therefore, we want to promote a different Anxi to them, so that they can realize that in addition to our long history and culture and many places of interest, there is also a fashionable and youthful side of Anxi.

We want more people to know Anxi, like Anxi, and come to Anxi, and even stay in our Anxi in the end. So I think the group that you've chosen is very good and very targeted. ”

For Vice Minister Liu's recognition, Han Li and the others were naturally very happy. Han Li immediately said to Vice Minister Liu: "Minister Liu, this is some scenes and characters that our animation project team has drawn in advance for this cartoon.

You see, this is the scenery of our city wall, this is the wild goose pagoda, and this is the Qujiang ......"

"Are these all drawn, how do I feel like real photos? No, it's more beautiful than the real thing. Vice Minister Liu took a sip of tea and said with a smile.

Hahahaha...... Everyone laughed when they heard this.

Han Li also smiled and said: "That's right, these are indeed drawn, but they also refer to real photos." ”

As he spoke, Han Li found a photo of the scenery of the city wall, and introduced it to Vice Minister Nakayanagi with the illustration in the same position: "Minister, look, this is a photo and illustration from the same location. Although it looks similar, we have made appropriate changes to unify the animation style and look good. Like that telephone pole over there, billboards and stuff, and there's a lot more modifications like this. ”

Saying that, Han Li flipped through a few more illustrations and photos for comparison, and then said: "In principle, we still restore the scene of our Anxi city very realistically, but we have partially beautified it, which is regarded as artistic processing, and it is not out of reality." ”

Vice Minister Liu waved his hand and said: "It's nothing, artistic creation comes from life, but it is also higher than life, I think it's very good." What do you think, Lao Li, you say it first. ”

Seeing Vice Minister Liu's roll call, a middle-aged man in his forties who was somewhat blessed thought for a while, and then said to Han Li: "The animation industry has always been a key industry in our city. Although in the past few years, with the vigorous investment and support of our city, our city's animation industry has made some achievements, and your company is an excellent representative of this.

But it is undeniable that except for a few animation companies that have made achievements and can stand on their own. Most of the other animation companies are still relying on government support, or rather, relying on our support and subsidies to get by.

In order to cope with our inspection, the cartoons that were made were of poor quality and were not willing to be wanted by TV stations at all.

We could have done a lot of work and a lot of media to do that, but in the end we were all pushed. To put it bluntly, it's Adou who can't be helped.

We are naturally very pleased with the achievements made by your company.

But in terms of this cartoon, how can you guarantee that the cartoon you produce is better than those companies? ”

After the middle-aged man named Lao Li finished speaking, everyone present nodded, including Vice Minister Liu.

But Han Li and the others all laughed.

Looking at the puzzled looks on the faces of Lao Li and Vice Minister Liu, Han Li explained with a smile: "What you said you are worried about is indeed a problem, and it is also a common problem in the industry today.

But I can still assure you that we made the quality of the film.

First of all, the production cost of this film, I expect it to be about 150,000 per episode, a total of about 2 million, plus the publicity. Of course, this is only the first season. If the market responds well, we will launch the second and third seasons in succession.

Compared with those big projects that set money and promote tens of millions of investments, our small project of two million is naturally not worth mentioning. As a result, I feel a lot less pressure on the city.

Anyway, it is a small project of two million, so it should be a test of the market's reaction and see if our potential is worth the city's allocation of resources and support.

If it succeeds, the reverse is good, I think such a small investment, a big return will definitely cause a very big reverse in the society, which should also be beneficial to the work of our propaganda department. ”