Chapter 171: Newspapers - Just a tool of public opinion
After the Chen Yingyuan incident, Yang Xuan asked Ran Lin and Zhang Lang to openly prepare, compile and distribute newspapers, so as to control speech and occupy the commanding heights of public opinion. Pen % fun % Pavilion www.biquge.info
After a period of study, Yang Xuan figured out the existence of ancient Chinese newspapers.
Many people think that newspapers are Western, and there were no newspapers in ancient China, which is biased.
Although there were no newspapers in ancient China in the modern sense, the imperial court had Di Bao, Tang Bao, and internal references of modern significance.
Since the beginning of the Song Dynasty, officials have been sent to Beijing from all over the country, just like the modern Beijing office, to collect all kinds of information of the imperial court, and after the reorganization, send it back to the local government for the officials' reference and consideration like the current internal reference materials.
However, whether it is Di Bao, Tang Bao or these internal reference materials, the service objects are mainly officials, while the Western newspapers serve ordinary people, so it can be seen that there was no newspaper for the common people to read in ancient China.
No, on the occasion of the trial of Chen Yingyuan's case, Yang Xuan summoned Qian Bangxin, Ouyang Zhi, Ran Lin, Zhang Lang and others, and decided to create "Ta Kung Pao" to serve the public.
Everyone suddenly realized that this newspaper was slightly different from the Di Bao, Tang Bao, and Nei Reference in the past, in addition to publishing important events, it also needed to publish local folk customs, customs, and anecdotes, all of which seemed to be full of interest.
In ancient times, the government attached great importance to the transmission of the holy will, and built a south wall at the entrance of each yamen, and posted various proclamations of the government outside the south wall for the common people to pay respects.
Newspapers and periodicals are not only introducing local customs and folk customs, but also carrying all kinds of private goods of the government to sell to everyone, so as to achieve the role of educating the people.
After listening to the introduction, Qian Bangxin was even more worried about its adverse effects, if it was a private person who controlled the newspaper, it would affect public opinion and control the government.
Thinking of the chaos of Western newspapers in his previous life, Yang Xuan seemed to be confident slowly, and said with a smile that as long as this newspaper was controlled by the government, this kind of chaos could be completely avoided.
Besides, the "Ta Kung Pao" is under the supervision of Qian Bangqi, so this possible problem can be completely avoided.
In this way, after 10 days of preparation, Ta Kung Pao was officially published, and was published once on the first and fifth days of the Lunar New Year, with a total of eight pages, mainly introducing current affairs, military affairs, local economies, customs and customs, and various anecdotes.
Considering the limited literacy in this era, in order to allow the common people to have a deeper understanding, Qian Bangqi suggested that in addition to text descriptions, more comics should be used, even those who are illiterate can easily understand the content of newspapers and periodicals.
"Ta Kung Pao" is the first kind of official newspaper for the whole people, sent through the official post system, although 5 cents a copy, once it is issued, it is quite favored by the local gentry, through the "Ta Kung Pao" everyone can understand the dynamics of the imperial court and the government, and can understand a lot of knowledge that is not in the books.
Yang Xuan even used Ta Kung Pao as a weapon to control local speech, not only encouraging counties to post the latest Ta Kung Pao on the south wall, but also allowing each township to set up a kiosk at the entrance of the market to post the latest Ta Kung Pao for the people to read.
In addition to the localities, each brigade in the army is organized by the secretary general every night with the squadron as a unit, and the soldiers in the army who are literate and hyphenated read a few paragraphs of the latest current affairs, and then let everyone discuss them, which not only enlivens the atmosphere, increases the knowledge and experience of the soldiers, but more importantly, firmly grasps the morale of the army.
In less than a month, Ta Kung Pao had a circulation of more than 1,000 private subscriptions, plus 300 subscriptions from the government and the military, and the income of each issue exceeded 60 taels of silver, which was enough to meet the needs of printing, mailing, and remuneration.
In ancient times, in order to become famous, scholars often paid for others to publish their own articles, hoping that those in power could see it, so that they could have smooth sailing in their careers.
Now it is different, the Sichuan political envoy Yamen and the Yamen of the North Sichuan General Army run the "Dazhong Bao", as long as the article is selected, they can get 5 yuan to 1 tael of silver, so that they can not only have a good income, but also can increase their prestige and fame, which is something that can be encountered but not sought in the past.
Scholars have always been the best readers, so how can you give up this opportunity?
Seeing Yang Xuan's graceful appearance in Shunqing, Qian Bangqi, Liu Liangchang and others complained bitterly, and since early March, the Ming Ministries began to organize a summer offensive against the Daxi regime.
In early March, Wang Yingxiong, the governor of the four provinces, and Fan Yixing, the governor of Sichuan and Shaanxi, rewarded the three armies in southern Sichuan, and since early April, the Ming army in southern Sichuan marched together in three ways to conquer the Daxi regime.
The governor of Sichuan and Shaanxi, Fan Yixing, led the army of Yunnan and Guizhou to attack the Xuzhou capital.
Adjutant General Yang Zhan and Staff General Cao Xun led their troops to attack Jiading Mansion.
General Zhu Hualong led his troops to attack Li County and Mao County
However, with high hopes, after the Ming army launched an offensive on the southern route, the eastern Sichuan Ma Qianzeng Ying Department and the northern Sichuan Loyal and Righteous Army did not move, and they had no intention of marching immediately.
Zeng Ying used the excuse that the various units lacked troops and food, and although he collected a little military rations in the spring to alleviate the food shortage slightly, the grain stocks of the various units were very limited, and the morale of the officers and soldiers of the three armies was low, so he repeatedly postponed the dispatch of troops.
Yang Xuan was different, with the gradual implementation of new policies such as land measurement, household registration, resettlement of displaced people, implementation of tun farming, establishment of township offices, collection of commercial endowments, customs endowments, salt endowments, and mining endowments, Shunqing Prefecture had sufficient money and grain.
However, Yang Xuan first delayed the march under the pretext of crusading against Liu Jinzhong and Zhao Ronggui of Baoning Mansion, and later was unwilling to send troops under the pretext of spring harvest and spring ploughing and training troops.
Seeing the official documents of the governors' mansions of the four provinces one after another, Qian Bangqi, Liu Liangchang and others were as anxious as ants on a hot pot.
On this day, I heard that Yang Xuan was inspecting the barracks, and he made an appointment in twos and twos, and came in a tricycle.
Civil officials used to sit in sedan chairs, ordinary squires sat on sliding poles (carried by two people), and officials sat in sedan chairs.
According to historical records, Zhang Juzheng, the first assistant of the Ming Dynasty, went home and sat in a super sedan chair carried by 32 people, with a guest bedroom suite, a kitchen and a bathroom, and two servants waiting inside, which is estimated to be more luxurious than the current Rolls-Royce.
If Wumao of the Ming Dynasty meets Westerners, he will definitely blow it up, this is the first auxiliary No. 1 of the Ming Dynasty, and ordinary people can't afford it.
In order to ensure that Zhang Shoufu's journey is unimpeded, it is often a sedan chair to carry the sedan chair, and the replacement class is followed by a large board car, so that there are at least 64 people, and Zhang Shoufu sedan chair alone also needs thousands of taels of silver every year.
Zhang Shoufu is so generous, of course, the prefect and the prefect below dare not compare, but it is also a four-person eight-person sedan chair.
Although each person only has more than 6 taels of silver, the people in the government who live on that little bit of money are just like modern leaders and drivers.
According to their ranks, Qian Bangqi and Liu Liangchang could have sat in a four-person sedan chair, but last month, they were advised by Yang Xuan to take a tricycle one by one.
This tricycle is slightly different from the ordinary cargo tricycle, just like the passenger tricycle in various small county towns in the nineties, with a coarse cloth covering it and a cushion underneath.
Because tricycles are a new business, just like the Rolls-Royce Mercedes-Benz BMW of that era, the market price of each car is more than 100 taels of silver, and there is still a priceless market.
Of course, the tricycle of Qian Bangqi and Liu Liangchang is specially supplied by the government, and the selling price is only more than 20 taels, which is equivalent to the annual income of a middle-sized family.
Qian Bangqian was quite resistant at first, but after sitting a few times, he slowly discovered the benefits.
Sitting on a tricycle is not very bumpy and the speed is also very fast.
If you are on the main road, there is no problem for the coachman to step on more than 100 miles a day, which is much more comfortable and faster than a sedan chair.
In addition, it is much more cost-effective to take a tricycle, in the past you need to raise at least four sedan drivers, and the generous ones are even eight (rotation), but now you only need one driver.
Usually the driver rides a tricycle in front, and the master, long-term attendant, and guard in the back can't catch up even if they trot, which is much more comfortable than in the past.
In addition, there is no reduction in everyone's expenses, how much money did 4 sedan chair drivers in the past, and now there are still so many coachmen, and the saved places can be replaced by the master and the long follower, or they can be directly included in their own pockets.
After seeing the huge benefits, Qian Bangxin asked all the prefects, prefectures, counties, and counties not to sit in sedan chairs, but only to take a tricycle.
As the saying goes, the soldiers and horses go first before the grain and grass are moved, and the most important thing in fighting a war is money and food, and the most lacking thing in the front-line departments is the tricycle, and now it is necessary to meet the military needs first and then the people's needs.
No, hearing that Yang Xuan was now inspecting the army in the barracks, he rushed over in a tricycle.