Chapter 2: Supermarket opening

Ferdinand finally saw off Princess Clementina. Frankly speaking, Ferdinand was still a little afraid of Princess Clementina, after all, it was the dove that occupied the magpie's nest, and he was always a little reluctant to go.

Ferdinand began to work on the supermarket plan again, and the most important thing at the moment was personnel training, which was also the most difficult.

Ferdinand planned to recruit a hundred people first, at least to graduate from middle school, for preliminary training, as for the training of teachers, only he was the first to top, by the way, you can also find the old butler to make do, he will manage hundreds of people inside and outside the castle obediently, management ability is still good.

Vienna in 1881 was still different from later generations, and it was impossible to copy it completely. After all, it is still the world of aristocrats, and waiters must also receive the most basic aristocratic etiquette training, which can improve the grade of the supermarket.

The second step of the venue, this is the best solution, the Vienna of the University of Vienna is eligible, there are still 180 places, rent or buy, simple decoration can be.

Anyway, I can't afford to open a few floors of big supermarkets now, and I can't get together so many goods, and many of the snacks and daily necessities of the brand in later generations have not yet been seen.

It seems that another way to make money has been discovered, and the development of low-tech snacks seems to have good prospects. Forget it, let's open the supermarket first, Ferdinand thought to himself.

The third step is to purchase, which is more troublesome in the early stage. Forget it, you can get the goods in the wholesale market first, and when the scale of the supermarket goes up, you can directly find the manufacturer.

The fourth step is to go through the relevant procedures, which is not a problem at all, and he is also a big nobleman, so he still has a little face.

In the end, there is money, personnel training costs, venue fees, and purchases, etc., and Ferdinand roughly estimated that a 500-square-meter supermarket would cost about 1,000 pounds. (Note: In 1881, the currency of the Austro-Hungarian Empire was the guilder, and after 1893, it was changed to the krona, because the value of the currency changed at that time, and there were multiple results, so for convenience, the pound sterling was directly applied.) £1 = 7.32238 grams of pure gold)

Combined with his actual situation, Ferdinand decided to open 5 department stores in Vienna first, not a financial problem, in fact, a few thousand pounds at a time, it was not a burden for him, mainly because the personnel could not keep up.

From market research, to training personnel, selecting venues, decorating and purchasing, it took more than three months before and after, and Ferdinand's department store and supermarket were finally prepared.

It has been more than half a year since he passed, and a sense of pride arose when he looked at the supermarket that was about to open, carrying his dream to set sail, if he had put it in his previous life, such a small supermarket would have been enough for him to struggle for most of his life.

On June 18, 1881, the auspicious day of the zodiac chosen by Ferdinand, his first department store opened, and the name was directly pirated from Volvo.

As a traverser, he naturally did not forget to publicize it, as early as two days ago, he lined up all his employees, pulled up banners, and took to the streets of Vienna to promote the opening of Volvo.

1881 was a memorable year, both in the East and in the West, on February 24, Zeng Jize and the representatives of Tsarist Russia signed the Sino-Russian Ili Treaty and the Overland Trade Charter.

Tsarist Russia returned Ili, but cut off a large area of territory west of the Ili Khorgos River and north of the Ili River, and China compensated Russia with 9 million rubles in military expenses.

The Manchu magnates are still drunk and dreaming of death, and the country is indeed sliding into the abyss.

Bismarck, in order to prevent the union of Russia and France, made himself vulnerable to the enemy on both sides; And Russia also wanted to unite with Germany and confront Britain in the Near East and in the straits.

On June 18, 1881, Bismarck signed a trilateral agreement with the ambassadors of Russia and Austria in Berlin. Duration of 3 years.

On the same day, the world's first supermarket, Volvo, was born, and Ferdinand firmly believed that June 18 was an auspicious day for the zodiac, and would never admit that it was chosen for the sake of popularity.

However, it is an indisputable fact that the citizens of Vienna will think of Volvo when they mention the Three Emperors Alliance.

Volvo lived up to Ferdinand's expectations, and on the day of its opening, two long queues were sent on the street, but the number of people was so large that admission had to be restricted.

Like the Chinese, many foreigners also like to watch the excitement. Some people just want to buy a bargain just for shopping; Some people are simply curious, people are blindly obedient, and when they see others buying large and small bags, they can't help but buy them. (The post-80s generation can recall that in the early 90s, there was a rush to buy supermarkets in the county.) )

It lasted until the evening, and the goods were replenished three times in the middle of the way, and the hot scene shocked Vienna, and I believe that tomorrow's newspapers will inevitably report on it.

The profit of the department store did not disappoint Ferdinand, and even exceeded it, but in the first day of opening, the turnover was as high as 1,500 pounds, and the gross profit was as high as 30%.

But it's normal to think about it, the department store is the first time it has appeared, and on the first day of opening, many people walked in out of curiosity and bought a lot of things in a daze.

This kind of good thing will not last long, and it will slowly return to normal later, and the turnover will definitely shrink significantly.

The retail industry has always been very profitable, even in the fiercely competitive 21st century, many small supermarkets with good locations have a good life.

While the iron is hot, in the next month, the other four department stores and supermarkets also opened one by one, and the business is still booming, and the store managers are all excellent talents selected from the training of employees.

In fact, such a small supermarket does not need much management ability, as long as it can be implemented in accordance with the system formulated by Li Mu in advance.

Competitors have not yet appeared, and it is estimated that they are still waiting to learn, but it is almost there, and it is estimated that in a few months, the department stores and supermarkets in Vienna will flock to it.

The top priority now is to recruit troops and seize the market, no matter how fierce the competition is in the future, taking the lead now will be an advantage in the future.

With the success of the previous period, Ferdinand also became radical, planning to add 30 new supermarket chains within half a year, which involved a large number of personnel recruitment. Each supermarket should be equipped with at least ten to twenty employees, plus logistics support, administrative management, and no less than 1,000 people.

It was also a great challenge for Ferdinand, like Butler Karl, who was now a strong man by him, and was so busy all day that he had no time to manage the castle.

This displeased Princess Clementina, and Ferdinand was caught as soon as she returned home.

"Ferdinand, what are you running? I won't eat you again! Princess Clementina said dissatisfied.

"Oh, my dear mother, what are you looking for me?" Ferdinand said with a hippie smile.

"Are you that busy? Isn't it just a haberdashery, as for it! Don't you know how to get help? If you were to manage the Kohari family, you wouldn't be exhausted! Princess Clementina said dissatisfied.