Chapter 303: Chang'an Newspaper

"Daoist Yin, please stay!"

"Secretary Li walks slowly!"

At the gate of the Holy Temple of Chang'an Sect, Yin Wencao, the white-bearded old Taoist leader, warmly held Li Xiao's hand and said goodbye. This time, Li Xiao achieved satisfactory results.

Yin Laodao not only bought the copyright of the Fengshen List, offered a manuscript fee of 3,000 words, and also gave a 30% publication share, in addition to spending 1,000 yuan to buy all the advertising space of the first issue of Chang'an News. In addition, Yin Laodao also reached a strategic cooperation agreement with Li Xiao, Lou Guandao will cooperate with the Secretary Provincial Printing Bureau for a long time, following the Tao Te Ching, Yin Laodao took out ten copies of the Tao Sutra and handed it to Li Xiao for printing, each printing 3,000 copies.

As a wealthy Lou Guandao, Yin Wencao was very generous, prepaid Li Xiao's manuscript fee of 3,000 guan, and also prepaid the printing fee of 3,000 copies of the first three episodes of the Fengshen List. Even the printing cost of the ten Taoist scriptures, he also paid 30% in advance. 1,000 advertising fees, which are directly in place.

When he came, Li Xiao came with a scroll of manuscripts, but when he left, he left with Wanguan. He carried a voucher written by Yin Wencao in his arms, with which he could exchange money and silk in more than 300 Louguan Dao in the world.

This is the advantage of the large scale of Louguandao, they can already operate in chains and carry out primary exchange business.

Rich and easy to do, Li Xiao is very satisfied with such a partner.

······

Out of Louguandao, Li Xiao went to a Chang'an mansion under the name of Tamase. This house is in the south of the city, and the south of Chang'an is a gathering area for ordinary people, and there is no bustle and prosperity here in the east and west, and many square areas are even relatively desolate.

Yes, during the Sui Dynasty, until the Sui Dynasty was about to fall, the city walls in the south of the city were barely repaired. And many square areas in the south of the city have never been full of people. A large number of square areas are vacant, and at night, some square areas have only a few lights, and some are even completely dark.

At the end of the Sui Dynasty and the beginning of the Tang Dynasty, the war led to the emptiness of a large number of Chengnanfang districts.

Many people in Chang'an began to farm and grow vegetables in the empty square areas in the south of the city, with tall walls on the outside, but patches of wheat fields and vegetable fields on the inside.

At the beginning of Yonghui, the situation was slightly better.

Now there are 480,000 soldiers and civilians in the whole Chang'an, Chang'an City is relatively full, and it is difficult to see the situation in the south of the city where the whole square is empty and all crops are planted, but the south of the city is indeed still less populated.

The land here is very cheap, and the house is also cheap.

Tamase used to have a house here, very large, covering an area of nearly 100 acres, it is hard to imagine that there is such a big house in Chang'an City, but in fact, the house in the south of the city is really worthless. The house in the south of the city, which covers an area of 100 acres, is actually not as valuable as the 10 acres house in the east of the city if it is not decorated.

Tamase took out this vacant mansion as the newspaper office of Chang'an News, and when Li Xiao came over, this eldest princess who was popular in the thunderous calendar had even attracted a large number of people.

Tamase's name is still very loud in Chang'an, and it is also very appealing in the hearts of those scholars, and she called it, so many people came.

"How's the talk?" Tamase stepped forward and asked.

"Surprisingly good, Lou Guandao and Yin Daochang are really a rare good partner!" Li Xiao said with a smile.

"Well, I have already recruited many men, including the servants and the cooks, the coachmen, and so on. In addition, we have also recruited a lot of scholars and scholars to be our editors, and you will check it later. ”

What to do with a newspaper, Tamase has no bottom.

But Li Xiao knows how to operate, and the current Chang'an News has no competitiveness at all. And the release of one issue in ten days and ten days is not under pressure in terms of time.

As for the content, the Chang'an News, which lacks competition, certainly won't have much pressure.

With Li Xiao as the editor-in-chief, Li Xiao feels that there is no big problem in the general direction.

As for the printing part, there is a printing bureau, which assembles the content and arranges the edition, and then hands it over to the printing bureau, at most it is to write the plate well, and then engrave and print it there.

"In addition to editing, we also have to build our own distribution channels." Li Xiao told Tamase that his initial plan was to cooperate with those bookstores and paper and ink shops in Chang'an, sell newspapers there, and at the same time recruit a newspaper delivery team by himself.

"It is probably difficult to sell newspapers in bookstores and stationery stores, and those people may not be willing to sell them for us. I think it's better to recruit people to sell it yourself! ”

Tamase knew who opened those bookstores, and they were all run by the scholars.

"What you say makes sense, then ignore them for now, we can open a few newsstands ourselves, and on the other hand, hire some children to sell newspapers on the streets and alleys for us."

Anyway, the first issue of the Chang'an News was initially scheduled to issue 1,000 copies, and 1,000 copies was really not much, and Li Xiao even planned to give some out for free, such as Chang'an's Baisi Guanya, Chang'an's Guozijian, etc., and send them away for free.

Even those restaurants and tea shops also sent some, first put out the Chang'an News, and after they became famous, they naturally didn't worry about no one reading them.

"The content of our first issue will be done according to what we agreed before, I will give you the manuscript, you let those newly recruited editors proofread and review the manuscript, and then check it for me after the review, and then you can finalize the layout, and the writing plate will be handed over to the printing bureau for printing."

1,000 copies of the magazine, which is really not much.

But in the early Tang Dynasty, when printing had just been invented and not yet opened, it was an amazing innovation.

The content of the first issue is almost ready, a total of about 10,000 words, divided into 32 editions, in fact, it is 32 articles, the more one is five or six hundred words, and the less one is only one or two hundred words.

As a serialized list, the list of gods is in the form of a sandwich, which does not occupy the space, and is not even bound into a book with the various editions of the newspaper, but is attached separately to the back.

This is done because the content of the 10,000-word serial issue will seriously affect the original layout, and secondly, the adoption of a separate form will be conducive to the readers of those newspapers who have assembled and bound themselves into a book.

There are 10,000 words in one issue, and there are 30,000 words in the three issues of January, which can be bound into a volume and collected.

The editors recruited by Tamase are all young scholars, and basically they are all children of the Shu family, most of these people are scholars from all over the world who enter the imperial examination in Beijing, but Chang'an has been taking the imperial examination every year, but it is not easy to think of the middle examination.

There is no family, no reputation, and sometimes even if you have talent, it is difficult to win.

After all, the current imperial examination is mainly based on the Ming Classics, and the Ming Classics require a considerable familiarity with the Nine Classics, especially the understanding of the Nine Classics, which is even more difficult. In the Ming Classics, the children of the scholar clan have the most advantages, because they have the conditions to learn the Nine Classics when they are young, and not only do they have the Nine Classics books at home, but even their families basically have a lot of commentaries on the Nine Classics by the sages of the past dynasties.

For example, the Pentateuch Justice that the imperial court was preparing to print this time was actually collected from the various commentaries of the Pentateuch from the hands of the major clans, and then sorted out and selected.

The children of the scholar clan have the conditions and have an academic atmosphere, but it is good that the children of the poor family can read the books, and it is not easy to copy and read the scriptures under the general opportunity, let alone want to get various annotated versions of those scriptures, so in the Ming Jing examination of the imperial examination, the children of the poor family actually naturally have the upper hand, not to mention the open-book examination in this year, and the requirements for the family are very high. Often, even if you do well in the exam, it is useless because the exam is not based on grades.

As for Jinshike, it is mainly based on advice and poetry, but Jinshike can't record a few people a year, and for the Hanmen who enter Beijing in large numbers every year, it is really a single-plank bridge.

Full of dreams to come to Chang'an, but unable to be promoted, this is a serious blow to many scholars, they are reluctant to leave Chang'an, always hope to continue to stay in Chang'an, one day can get the appreciation and recommendation of a powerful and high-ranking official, to be able to take the first place.

But it is not easy to live in Chang'an.

It is not easy to live in Chang'an, Chang'an is a high-consumption metropolis, and food and accommodation are not cheap. Many scholars then lived in monasteries and Taoist temples to support their living expenses by copying scriptures.

The group of people recruited by Tamase are already in their fifties, and some of them have even entered Beijing to take the exam during the Wude period, and they have been in a trance for more than 30 years.

Even young scholars have basically stayed in Chang'an for more than three years.

Among these people, not all of them are talented.

Li Xiao had some brief exchanges with them, and found that there were many people who read and read stupidly, and some of them were quite aura, but unfortunately they were all poorly mixed.

Just look at the clothes on their bodies, although they are barely neat, they still have a bit of the smell of down-and-out scholars.

Li Xiao actually doesn't need any great talents.

Newspaper editors are not recruiting authors, and now in the initial stage, editors are mostly doing some proofreading and reviewing work.

As for the composition and direction of the draft, this is what Li Xiao grasps.

Maybe in the future, Li Xiao will hand over the newspaper to the following, but now it is more reassuring to check it himself.

"As the editor of our Chang'an News, everyone can live here in the future, there are many rooms here, one for each person. In addition, eating is also here. ”

Eating and sheltering, this is the basic condition.

In addition, Li Xiao offered a monthly salary of five guan qian per month, it can be said that this treatment is not low, five guan qian is not easy to live in Chang'an, but at least it can be established.

And Li Xiao also promised that if it was time for the annual imperial examination, he would also support them to take the exam.

If you don't pass the test, you can come back.

"Five thousand is the basic salary, if our newspaper is good and the response is enthusiastic, then everyone will have a bonus. As for the amount of the bonus, it depends on how many advertisements we can pull, the more ads, the more bonuses for everyone, and the proportional percentage is used as a bonus for everyone. ”

After saying this, Li Xiao didn't talk nonsense, and asked Tamase to distribute the engagements to these old and young readers, and let them be responsible for proofreading the manuscripts.

After they proofread and corrected it, they handed it over to Li Xiao to typeset, and then handed it over to the printing bureau to write and print after the layout was completed. Originally, Li Xiao planned to write the edition by the editors of his own newspaper, but after thinking about it, it would be better to hand it over to a special copywriter at the printing bureau.

There's no need to save that amount of money, it's more important to be professional.