Zhu Youxiao traveled in simple clothes today, and after Li Yongzhen and Wang Liqian were left behind, there were only six guards around him. Before he knew it, he came to the little phoenix.

On the first floor, Zhu Youxiao didn't see Xiaoxiao, and when he was about to go up to the second floor, he was stopped by the clerk, who pointed to the sign at the top of the stairs and said, "Men are not allowed to enter the second floor." ”

Feng Qiuhuang now sells Dai Chunlin's incense powder on the first floor, and women's ready-to-wear on the second floor. At this time, it is important to pay attention to the difference between men and women, and men will naturally not be able to enter the second floor.

"Is the little girl in the store?" Zhu Youxiao hurriedly stopped and asked politely.

"Mademoiselle is not in the store at the moment. Mademoiselle went to the workshop and should be back soon. The clerk looked at Zhu Youxiao and said. Although the clerk didn't recognize Zhu Youxiao, he could also see that Zhu Youxiao was a rich and noble person, and he didn't dare to slack off.

"Forget it, I'll take my leave." When Zhu Youxiao was about to leave, a person who came down from the upper floor recognized Zhu Youxiao, and she hurriedly shouted: "Emperor...... Ladies and gentlemen, please stay! ”

"You are ......" Zhu Youxiao didn't recognize anyone.

"The folk girl Ma Chunniang came from the palace last year." Ma Chunniang replied. Ma Chunniang is now the deputy shopkeeper of the Fengqiu Huang head office.

Zhu Youxiao smiled and nodded, but did not speak, thinking: No wonder you recognize me.

"Your Excellency, please follow me to the side hall for tea, miss, I will usually be back at this time, and I should be back soon." Ma Chunniang then explained.

"Well, then I'll wait and talk." Zhu Youxiao said.

While Ma Chunniang settled Zhu Youxiao, she immediately sent someone to pick up Xiaoxiao back. Xiaoxiao is indeed on the way back now, and when she heard that Zhu Youxiao was coming, Xiaoxiao rushed back in a hurry.

Being able to see Zhu Youxiao in Fengqiuhuang, a little excited burst into tears, since the store opened in March, Zhu Youxiao came to Fengqiuhuang for the first time. In the little heart, the phoenix is a place where Zhu Youxiao rewarded the little one to settle down. Although Zhu Youxiao also has a stake, Xiaoxiao hopes to stay in the palace. Xiaoxiao is different from ordinary palace maids, she can often see Zhu Youxiao, and she can talk to Zhu Youxiao for a few words.

"Xiaoxiao, why are you crying? Aren't you happy to see me? Zhu Youxiao said jokingly.

"The folk girl just hasn't seen the emperor for a long time, and when she can see the emperor again, she will cry with joy." Xiao Xiao said softly.

"I've come on tour to the west, and you haven't been to the palace to see me, so I came to see you today." Zhu Youxiao said with a smile.

"The people's daughter is guilty, and His Majesty Labor is here in person." Xiaoxiao said.

"Don't say this kind of thing between you and me, I have time to walk around the palace a lot, and Baozhu is very worried about you." Zhu Youxiao said.

"No." Xiao Xiao said happily.

"How's the business of the phoenix?" Zhu Youxiao asked.

"The gold line phoenix is still in short supply, the sales of the silver line phoenix is also very impressive, the phoenix can make a profit of tens of thousands of taels per month, this year the women have opened four stores in Beijing, Tianjin, and Hebei, and the women are ready to open the phoenix stores in Nanzhi and Zhejiang next year." Tiny replied.

"The reason why I sent you out of the palace is because you are the only one in the entire palace who is the most suitable to operate the Phoenix Seeking Phoenix, which shows that my vision is not wrong, and you have indeed operated the Phoenix Seeking Phoenix very well." Zhu Youxiao approvingly.

"All this is the credit of the emperor, and the people dare not take credit." Xiao said humbly.

"This Ming Dynasty is a blue ocean for me, I have countless plans, but the current implementation is this phoenix, so don't be modest, your credit is the greatest." Zhu Youxiao said with a smile.

"What is a blue ocean? This is the second time that Minnu has heard of this word. Xiao Xiao asked.

"The meaning of the blue ocean is the unknown market space, and relative to the blue ocean, there is another known market space, which is called the red ocean. For example, silk trading is the Red Sea, and ready-to-wear trading belongs to the Blue Ocean, before the appearance of the phoenix, the silk business has spread throughout the empire, and most of the ready-to-wear pieces are sewn by women themselves or ask someone to sew, since the appearance of the phoenix, the ready-to-wear business began to boom. Zhu Youxiao explained.

"The folk girl understands." Xiao nodded and said.

"Fengqiuhuang's directly-operated stores must not bloom everywhere, like the northwest and other places, there can only be one at most, and in the Jiangnan area, the number cannot be too much." Zhu Youxiao admonished.

"Why?" Xiao asked curiously. In the past, Zhu Youxiao asked to open a branch, but now Zhu Youxiao wants to control the number of branches, which makes her a little puzzled.

"Every time Fengqiu Huang opens a store, the store must be stocked, but not every style of clothes will sell well, if once unsalable will produce a backlog, the backlog will occupy funds, when the number of stores is more, the more funds will be occupied, once there is a problem with capital turnover, the whole Fengqiu Huang will face a crisis." Zhu Youxiao said.

"But for now, Fengqiuhuang has no unsalable styles for the time being." Xiao Xiao said softly.

"Ahem, cough ......" a small sentence choked Zhu Youxiao speechless for a long time.

"Your Majesty, what's wrong with you?" Xiao asked with concern.

"Nothing, nothing." Zhu Youxiao waved his hand and said.

"I'll change you for a cup of hot tea." Xiaoxiao said.

"No, let's put it another way, if you open a new store, how much does it cost to store the storefront, stocking, labor, decoration, etc.?" Zhu Youxiao asked.

"This is not necessarily, the store in Beijing is yours of the emperor, if you rent it, it will cost 200 taels of silver a month, plus labor, stocking, decoration, etc., a store will probably cost tens of thousands of taels a year." Tiny replied.

"Ten stores are 100,000 taels, and 100 stores need 1 million taels, what if you only count stocking?" Zhu Youxiao asked.

"If it's just stocking, it's not easy to calculate, anyway, there must be thousands of taels." Tiny replied.

"In fact, there are many stores, stocking up is the most terrible, the empire is vast, and the goods are transported from Beijing to various places, in many places, it takes as little as one or two months, and more than half a year, or even a year. This makes you have to stock up on the goods in the new store, otherwise there may be a shortage of goods, plus the goods transported on the road, if Fengqiuhuang can sell 10 million taels of silver dollars a year, then you may need to prepare 10 million taels of silver dollars. Zhu Youxiao explained.

In later generations, a company with annual sales of billions will casually have hundreds of millions of inventory in the market, so many businessmen will say that most of the money they make after so many years of business is inventory.