Jinding headquarters.

Li Yi and Li Ke didn't stay long at the inn before returning here.

At Li Yi's current level, he can care about this kind of trivial matter, there is no need to manage too much, Li Yi gave them a few suggestions, the first one is, of course, to renovate the inn. As for how to pretend, Li Yi didn't say anything, he still had to think about it.

However, the Wu sisters and brothers are also developed, because Li Yi handed over all the things of the Jinding Inn to them.

It will take some time for the inn to be renovated, so Li Yi doesn't need to think about this aspect for the time being, at most find time to make an overall layout plan for the inn, and then hand it over to Lin Jiang and Tie Yan for them to look at.

Back at the headquarters, Li Yi and Li Ke were still talking about the newspaper, whether it was for the publicity of the ceremony, or to crack down on the family, or something else, this newspaper was the top priority, and it was not sloppy at all.

"Brother Yi'er, are you saying that if this newspaper wants to be accepted by the people, it must have something that attracts them, so what exactly does it mean? What did you say before... What..."

Li Ke said, he was stuck, there were too many new words that popped out of his mouth, many of which he didn't understand, it was okay before, one by one, he could still remember, in order to run a newspaper recently, Li Yi said things that were stranger than the other, and he was not confused.

"Life Tips and Lace News!"

Li Yi reminded helplessly!

"Oh yes! It's just this clever plan and flower cloth or something, isn't it enough to have this? ”

Li Yi patted his forehead.

"I said His Royal Highness the King of Shu, let's not talk about whether it is enough, dare to ask if you have figured out this little trick of life and lace news?"

Li Ke smiled embarrassedly.

"It's because I haven't figured these two out yet, so I'm afraid you're saying something else!"

Li Yi smacked his lips, quite a headache, he and Li Ke said this in detail, but after all, this thing is a new thing, and it is understandable that Li Ke will not understand it for a while.

With a wry smile, Li Yi could only explain again.

"For morality, the main body of the newspaper is always two words - news! What's the news? It is a genre that records society, disseminates information, and reflects the times. For example, for example, your father announced a decision on taxation in the early dynasty today, which is called the Imperial Government News. For another example, at a certain time last night, there was a movement in such and such a place, which is called people's livelihood news. Or that today Jinding Bar held a dance party, which is called life news. Finally, like who saw a high-ranking official visiting the kiln, this is called lace news and so on.

There are many types of news, which can be said to be all-encompassing, from astronomy and geography to trivialities. But what kind of news can be put in a newspaper? Or for example, such as the news of the government, this is more sensitive, and it must be approved by your father, and if you want to announce things to the world, you can put them in the newspaper; Another example is people's livelihood news, you can't write everything, only those big events that can have a certain impact can be written. Then ......"

After explaining the problem of news in detail, Li Yi took a breath and continued: "However, a newspaper can't just have news, it's too boring, and someone will read it if it's not seen." So, you're going to want to intersperse jokes and tricks once in a while. However, I don't think anyone can write this kind of thing, so you can leave the jokes and tricks of the first two months to me, and in these two months, you have to find someone to find the essence of the jokes, at least you can write them yourself......"

Li Ke held the charcoal pen, listened and remembered, in front of Li Yi, he didn't have any shelf, it had always been like this.

Li Yi and Li Ke chatted about these issues for an hour, until Li Ke had a vague concept, and Li Yi did not stop.

"Brother Yi, you said earlier that lace news and tricks are not enough, so what else do you need?"

"Yes, no matter what, newspapers are a new thing, so in order to quickly popularize, there must be a big killer that can capture people's hearts!"

"The Big Killer? It's a bit bloody, right? ”

"What do you think? I'm talking about the big killer! ”

“？ What is it? ”

Li Ke was about to cry, a simple newspaper was about to drive him crazy, he didn't think about it so much at first, thinking that this thing was not so complicated, who knew that now that Li Yi said it, he almost didn't collapse.

"Don't worry, you can't get this thing, in fact, you also know that what I once said about the Romance of the Gods is!"

"Romance of the Gods?"

At the mention of this, Li Ke's eyes suddenly lit up, and he still remembered that he had to turn over the walls of the Li Mansion for the sake of this Romance of the Gods, just to block Li Yi and force him to tell the story, but Li Yi has not finished telling it until now. It's okay that Li Yi didn't mention this matter, but when he mentioned it, his heart was like a cat scratching again, and he immediately looked at Li Yi's eyes full of grievances.

Li Yi was stared at by Li Ke so much that his scalp was a little numb.

"Okay, don't look at me like that, don't I have time for this, what kind of busy day I have, you don't know!"

When Li Ke heard this, he also knew that Li Yi was no wonder about this, in the final analysis, they were unreasonable, no matter how they said it, how could the story be important as a national affair? There is simply no comparison.

retracted his gaze, and Li Ke didn't say much, but what he said to Li Yi in his heart was that he was interested.

"Brother Yi'er, do you mean to put the Romance of the Gods you wrote in the newspaper?"

"Well, what do you think of writing a chapter in a newspaper?"

"Good! That's great! ”

For this, Li Ke raised his hands in agreement, thinking about the obsession he was chasing at the beginning, Li Ke instantly understood what Li Yi meant, once Li Yi wrote it in the newspaper, even if the news in the newspaper is useless, just by relying on it, he can instantly conquer most of the people, this is really a big killer.

Thinking about it, Li Ke's eyes couldn't help but light up.

"However, the Romance of the Gods can't be put in the newspaper!"

"Why?"

Li Ke suddenly quit, he still wants to see the plot behind!

"The Romance of the Gods is easy to cause disputes between Buddhism and Taoism, and on the occasion of the National Day Ceremony, it is not easy to cause turmoil, so it is better to be safer!"

As soon as Li Ke heard it, he immediately knew that there was no play, and while he was depressed, he also knew that Li Yi was right, it was about the National Day ceremony, and he couldn't do it by temperament!

"Alas! It's a pity! ”

"It's a pity what, I didn't say that I won't write in the future, since there is a newspaper, there will not be many opportunities in the future?"

Li Ke's eyes lit up.

"That's right! Looks like I'm confused! However, if you don't write the Romance of the Gods, what are those? ”

"I'll leave this to me!"

"You? Can you take care of it? ”

"It's okay, that girl from Bingyu will come back tomorrow, let her ghostwrite when the time comes!"

Originally, she was going to bring Bingyu back this time, but Bingyu suddenly felt a little uncomfortable, so Li Yi asked her to rest for a day and come back.

Seeing this, Li Ke didn't say anything more.