Chapter 263: A Big Business with Two Faces?
"Lord Wang, I think there is still a big hidden danger in this soap plan sooner or later, you see that we have also saved a lot of fruit wine, and all the funds are invested in the soap. Now not only has he returned to his roots, but he has also made a lot of money. Is it possible to start operating that fruit wine on a large scale? Cao Bao said.
Obviously, the matter of soap is small, and it is true that the two brothers of the Cao family want to operate the fruit wine in advance, but after all, Zhu Zilong accounts for a large share of the fruit wine, so it is necessary to sum it up.
Zhu Zilong rolled his eyes again and again, and asked Cao Bao with a smile: "I heard that the Pan family's old business is to sell wine?" ”
"That's right, and it accounts for a lot of weight in the Kaifeng wine market!" Cao Bao nodded affirmatively.
"It's not small, big brother, I've inquired. Just the first store in Fanlou, the external koji business is scary. It is said that the annual sales of koji alone cost nearly 100,000 catties, not counting the Pan family's own old store and semicolon! Cao Cao reminded.
Hiss!
This time it was Zhu Zilong's turn to be surprised, and the koji alone sold so much? How much annual volume does the wine have to be exported? It's scary to think about it!
Koji is only koji, and it is generally written as koji. Since ancient times, it has been used as a raw sugar ingredient along with malt to make liquor, liqueur, and soybean paste. Koji must be added to sake brewing, and the amount of rice must be several times that of the sake sake.
The wine can be mixed with water and reproduced, and the amount of fruit wine produced is only nearly ten times that of this koji. According to Cao Cao, this is still koji for sale.
The output of people's own use is more than the mainstream, and if you think about it, you will know that it is only a scale of hundreds of nearly 10 million catties or more.
However, consider that Kaifeng alone has a population of two or three million people. Even if each person only drinks a few catties of fruit wine every year, the amount of a city alone is as high as 10 million catties of wine. Not counting the market share in other places, Zhu Zilong calmed down again.
The market for this fruit wine is really as I thought before, and the prospects are broad!
"When it comes to the Pan family's old business, their public housing property cannot be underestimated. It is said that the plum blossom building is prepared, and it is also a high-rise building, the lower floor is a shop, and the upper floor is a public house, and it can be connected with the Fan Building at that time. Cao Yuting said suddenly.
"Public housing? Hehe, you mean public rental housing? Zhu Zilong smiled dumbly, thinking that this TM is really a narrow road. I just want to engage in real estate business, otherwise, I really think that Zhu Zilong is so kind and kind to make a fart by overhauling so many high-rise buildings over there in Huishan?
Speaking of Zhu Zilong's desire to do this Song Dynasty real estate business, it was really not a whim.
As we all know, the Song Dynasty had a prosperous industrial and commercial boom and a high rate of urbanization. Kaifeng Prefecture has a population of more than 1 million people with in-situ household registration, plus 2 to 3 million immigrants, and the total population is only about 4 million.
You must know that in the middle of the new China, there were more than 10 million people in Shanghai. That was still the case of the claimed 1.3 billion people in China, but the current Song Dynasty only had a population of about 100 million.
It is conceivable that Kaifeng City is proportionally more like a big city than Shanghai in the 21st century.
A large city with such a high population density must be at a premium, and housing prices are unattainable.
This is exactly the case, as far as Zhu Zilong knows now. In the center of Kaifeng City, a casual set of small mansions will cost about tens of thousands of dollars. Even an ordinary house on the outskirts of the city is priced for thousands of dollars!
Compared with the price, it is equivalent to a higher level than the average price of 100,000 yuan in Shanghai, Beijing, etc., which Zhu Zilong crossed over in the 21st century. And some luxury high-rise buildings are even asking for 100,000 yuan, and even 200,000 yuan is not uncommon.
Moreover, there is still a market for the market, and the trading environment is extremely hot. Really, if you don't come to Kaifeng, don't say you're rich, if you don't come to Kaifeng, don't say you're official. If you don't come to Kaifeng, don't say you've seen the world!
As far as Zhu Zilong knows, not to mention that the people in the market cannot afford to buy houses, even some high-ranking officials at the level of deputy prime ministers back then had no shortage of people who rented houses, and some middle- and lower-level officials with lower salaries became "moonlight clans" because they had to pay rent every month.
Known as: Looking at the beginning of the month, please ask for money, feel that the sun and the moon are long; At the end of the month, the house money is provided, and the days and months are short.
Back then, Su Dongpo was an official in Kaifeng, and he couldn't buy a house here until he retired.
The reason is one word, poor.
Of course, the emperor also sees this kind of thing, and will not let the people and officials have no way to live. So, I gave an order. Starting from Zhenzong, it is quite convenient for you to rent a house in Kaifeng Mansion to live, because during the Northern Song Dynasty, the rental housing market in Jingshi was very developed.
Not only was there a large number of private houses for rent, but the Song government also provided a large number of public rental houses to the market and set up an agency called "Dian Zhai Wu" to manage public housing.
In addition, tax reductions and certain preferential policies will be given to private residences that serve as public rental housing. So, even if you can't afford to buy a house here, you can still survive renting a house.
Based on the current Tianxi year, there are a total of 53,300 public rental houses under the name of Jingshidian Residence, with 500,000 households (1.5 million people) living abroad, and each household needs one house (the ancients said that a room does not refer to a room, but to a suite).
But it is still not enough, and the profits of private landlords are gradually increasing. The Pan family is one of the leaders in the private public rental housing industry!
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"On the Huishan side, the king is ready to continue to increase efforts to expand public rental housing. and fruit wine at the same time, I don't know if the Cao family is interested? Zhu Zilong looked at the two brothers of the Cao family and suddenly asked.
"Erlang, as soon as our fruit wine comes out, it will inevitably seize a lot of shares in Kaifeng. If you rob the Pan family's old business again, I am afraid that the other party will be forced, and it will be difficult to break the net. Well, I think I have to think about this matter again, what do you think? "Very unexpectedly, Cao Bao, who was decisive just now, suddenly frowned.
"Big brother, is it okay for our Cao family to be cowardly, is it possible that we are afraid of the Pan family? You don't want to think about it, last year, their family teamed up with others to indirectly rob half of our family's coal business, at that time, why didn't they talk about their subordinates? "Cao Cao jumped to his feet!
Cao Bao made Cao Caoji's face the color of pig liver, and looked at Zhu Zilong as if he had made up his mind. couldn't hold it back, and replied: "If you laugh, you know how to laugh." Can the cost of this coal business be compared with the cost of housing? That is a careless, it will hurt the fundamental vitality of the Cao family. ”
"Big brother, I think the prince's proposal is very good, you can go home and discuss it with your father, it's best to settle the matter." Cao Yuting was the daughter who got married, and finally chose to stand on Zhu Zilong's side.
Cao Bao is Cao Gao's successor, looked up at Cao Yuting's sister, and wanted to say something, but in the end he didn't refute anything.
"Please rest assured, I'll go back to my house to discuss with my father!" When he was young, Cao Bao stood up and said.
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