When Audrey was in college, under the influence of Zhou Nan, she chose the emerging major of communication.

The University of Lucerne is pitiful, and even if such a major is established, it is more of a theoretical study than a focus on practice and application.

In Zhou Nan's view, they can only be called cultural communication majors, not media communication.

But this was enough for Audrey, because Zhou Nan never wanted Audrey to do it herself and build a media group.

He just wants Audrey to have a career, to be able to grasp the development of the industry, and then under the influence of Zhou Nan, it would be good to control the development direction of the industry.

Audrey is a woman who attaches great importance to the concept of family, and in her opinion, the importance of family is higher than career.

In fact, in this era, most women are like this.

Therefore, although Zhou Nan now owns 40% of the shares of Nanhua National Television, Audrey is not willing to work in Nanhua.

When she hadn't graduated yet, she discussed with Zhou Nan, and after graduation, she would set up a Sky International TV station in Switzerland.

Zhou Nan also agreed with her choice and helped her decide the direction of the development of this TV station.

In order not to compete directly with television stations in other countries, they established this television station to focus on sports broadcasts and live broadcasts, and start paying services.

But at the same time, Sky TV has also launched a free channel, but the content is trendy and fashionable, and the music is the main thing.

Not directly involved in news channels, on the one hand, is not to have direct competition with TV stations in other countries, and on the other hand, it is also to save costs.

Because in this era, due to the singleness of communication channels, the cost of information dissemination is surprisingly high, and the timeliness is not as good as that of radio.

Radio transmission is not limited by space, and major events happening in Asia can reach Europe within a minute.

However, if you want to send the video content back to Europe, you have to send someone to ship the film back to Europe.

Moreover, setting up branches in various countries not only requires countless manpower and material resources, but also needs to open up political relations.

But sports and fashion, music programs don't have this cost consideration, the key is the content.

Under the names of Zhou Nan and Audrey, there is also a fashion company. Dior, Hepburn, Balmain, Huafu, Olympia are now world-renowned brands, just these brands, can derive a lot of fashion culture, so in terms of content, Zhou Nan also has an advantage.

The more than $100 million that Zhou Nan earned from Ferrari motorcycles will be invested in the launch of cable television networks in the United Kingdom and Italy.

Italian football has always been the most popular competition in the world, and the British football culture is even more deeply rooted in the hearts of the people, and the development of these two countries can at least guarantee a rate of return.

Italy is easy to do, this country has always been relatively open, and TV stations can be opened after applying.

However, the approval of British television stations is monopolized by the BBC, and even Zhou Nan is difficult to touch their interest group.

Therefore, at this time, Marita wanted to join in, and Zhou Nan raised her hands in favor.

She secured a loan of £2 million with a Scottish castle left to her by George, a holiday castle in Gloucestershire, and jewellery.

The move shocked the whole of Britain, because for the British, the royal family has always been a symbol of supremacy, and they will not participate in any business except for the proceeds of a fixed estate.

This is the first time that a member of the royal family has set foot in business, and he even mortgaged the royal property.

People originally thought that the royal family would veto Marita's behavior, but to everyone's surprise, Queen Elizabeth did not object, and even Eliza acquiesced to Marita's behavior.

This may also be Eliza's compensation to Marita, in the succession to the throne, Eliza broke Marita's heart, so she turned a blind eye in this regard.

Not only that, but she also instructed the Duke of Westminster, the richest of the nobles, to sponsor Marita with another two million pounds in order to get more shares in the Sky TV station.

At the same time, Sky TV also got the right to land in the United Kingdom.

Four million pounds, which now equates to more than eight million dollars. Although Zhou Nan needs to spend hundreds of millions of dollars in order to lay a cable TV network, this investment can be used as commercial loan funds and does not occupy the underlying share capital.

Through the operation of Helder and a team of accountants, Marita was given a thirty percent stake.

At present, Zhou Nan has 35 percent of the shares of this TV station, Audrey has 15 percent of the shares, and Marita has 30 percent of the shares, and the remaining 20 percent of the shares have been asked by Hughes in a dead face.

However, many of his local television stations in the United States have also been reorganized into a large television station, and he has also actively participated in the broadcast of sports competitions, generously giving Zhou Nan a 20 percent stake.

Although the broadcast of sports matches in this era was still rejected by many clubs because they were afraid that people would be able to watch TV at home, they would not come to watch the games live.

But of course, the Arsenal club will not refuse, Zhou Nan directly gave a high broadcast fee of 10,000 pounds per game and 50,000 pounds for the live broadcast in order to throw bricks and stones, so that other clubs quickly fell under the golden yuan policy.

With £50,000 and a ticket for an average League One match, how could those clubs afford such a large sum of money slipping away in vain?

However, it is not easy to get the right to live broadcast. There are 42 rounds of 22 teams in League One, with only two matches in each round being live, and they will all be the focus of the competition.

So, it's hard for an average team to get the right to stream unless they happen to be playing against a favorite and the result is significant.

The broadcast fee is allocated according to the home and away games, wins and losses. 50,000 pounds, even if the less party can get a minimum of 30% of the funds, which is equivalent to 15,000 pounds.

Today, a player's salary is only £20 a week, and this is still the highest salary, which is limited by law.

If Zhou Nan wants to pay Arsenal's players a little more, he must also start with appearance fees and goal bonuses. It wasn't until the sixties that the cap on players' salaries was lifted.

It can be seen from this that 10,000 pounds is a lot of money for a team.

In the first year, Sky TV actually lost money, and the live broadcast fee alone cost 4.2 million pounds in a season, plus the first round of broadcast fees, Sky TV needed to pay 20 million pounds in broadcast fees.

However, the cable television network has just entered the market, and in October 53, the number of paid users in the whole United Kingdom has exceeded 1 million, and according to the charge of 1.5 pounds per household per month, it is only 18 pounds in a few years, and the income is less than 20 million pounds a year.

Moreover, there is a cost to lay out a cable network, a cost to broadcast and live broadcasts, a cost to film, and Sky TV lost at least 15 million pounds in the first year.

However, as long as the number of users increases to two million, it will be able to break even, and more users will generate more profits in the future.

When the cable network is laid, ideally it can pay for itself in five years, and then the profit will increase significantly.

What's more, Sky TV has taken the lead, and in the future, cable networks, even the BBC will need to borrow Sky's network.

And Sky TV owns the rights to these games, and anyone who wants to use these shots will have to pay Sky TV for decades to come.

Therefore, although the investment is large and it will lose money for several years, the future profit is just around the corner.

Zhou Nan made a lot of profits on motorcycles, otherwise, he wouldn't have so much capital to lose.

Although the BBC has deep pockets, it does not have the capital to invest in the national cable television network. I'm afraid they didn't pay attention to this aspect either, so they let Sky TV take advantage of this loophole.

Audrey and Marita put most of their energy into this new venture, and Audrey took on the role of director of Sky TV's fashion channel, where her main job was to produce fashion content and review some of the shows.

Marita is Sky's director of branding, responsible for Sky's political relations with European countries, and the two positions are a perfect fit for both men.

They are also the executive shareholders of Sky TV, so even Holder, who is the president of Sky TV, has no binding force on them.

Halder is the head of investment in Zhou Nan, and he has some experience in asset management, but he has little experience in the emerging industry of television broadcasting.

However, TV talent is already scarce now, and all TV people are still crossing the river by feeling the stones. Even Murdoch, who became famous in later generations, has just inherited a few tabloids left by his father and is still struggling to survive in the newspaper industry.

Although Helde is unfamiliar with the development of the TV industry, Zhou Nan is no stranger. He controlled the general direction, put Halder in charge of specific affairs, and stumbled and gradually got on the right track.

At the end of September '53, Zhou Nan returned to Switzerland, and at the same time, Audrey and Marita, who had been forming the entertainment content department of Hepburn Fashion Group in Paris, also returned to Jonas Farm.

Marita's current dress is getting farther and farther away from an elegant and quiet princess, and she is more like a professional elite than Audrey.

Leaving the oppressive and painful environment in the UK, she is already 23 years old and blooms with a different brilliance.

The outside world is very concerned about her love life, but unfortunately, Marita has not had any scandals over the years. Although the royal family has introduced her to many different outstanding young people, no one can be her emotional home.

The British Daily Mirror once published that the person Marita has always liked is Zhou Nan. And listed the evidence from all sides, showing that Zhou Nan had already occupied Marita's heart when she was seventeen years old.

The news was once a hot topic in European society, but with the intervention of the British royal family, such reports were quickly banned.

However, Marita did not come out to explain, and the royal family has remained silent.

Seeing Marita again, Zhou Nan was a little embarrassed.

He also couldn't understand Audrey's thoughts, and didn't know why Audrey and Marita were still in such a close relationship.

The two of them didn't care about the speculation of the outside world at all, they were closer than a pair of sisters, which also made Zhou Nan's heart a little uneasy.

Under the pretext that the grapes were about to be harvested, he spent two days in the vineyard in a row, oblivious to Marita's appearance.

The grapes at Jonas Farm are ready for harvest. There are not many grapes on the farm, but about two acres of land are planted on the sunny slope at the top of the peninsula, and there are only 1,000 grape seedlings in total.

Because the quantity was not large, Zhou Nan had discussed with Glevyn at the beginning, and all these grapes were made using ancient methods, without any metal equipment in the whole process. For this purpose, they also purchased an all-wood brewing equipment and fermentation vats.

The grapes are also harvested entirely manually, and the winemaking process does not have a hint of industry.

The winemaker is a master chef sent by the Jean Nord family to a winery in France, with 50 years of winemaking experience. Before the grapes were ripe, he repeatedly inspected the soil and the growth of the grapes at Jonas Farm, and developed a strict winemaking procedure.

Because the yield is very small, I drink it all by myself. Therefore, Zhou Nan instructed that you don't need to care about other qualities, but only about taste.

In Zhou Nan's view, taste is the most important condition that determines the quality of wine.

After two busy days, the grapes were all harvested and packed into fermentation vats.

At this time, Marita fell ill.

The day before she fell ill, Marita had also swam for two hours in the pool behind the main house. Now that the weather is not hot, Zhou Nan thought that Marita was messing around, but Audrey and Mrs. Katekin did not persuade him, and he didn't dare to care.

That night, Zhou Nan honestly boiled her a bowl of ephedra soup for the treatment of wind and cold, and asked Audrey to bring it to her.

Who knew that Audrey waved her hand and said, "Of course someone wants you to bring it to her personally, so I won't go." ”

Zhou Nan faced his scalp and said, "Aren't you good friends?" ”

Audrey said, "That's why there are some things I can't help with." She turned around and gave Zhou Nan a back of the head, and left in a fluttering manner.

Zhou Nan came to Marita's bedroom on the third floor with ephedra soup, and Mrs. Kate King didn't know where she went. Zhou Nan was wondering if several women had set a trap for him, but he woke up Marita with some surprise.

"Marita, get up and drink the medicine, drink it and go back to sleep."

Marita opened her eyes and said a little weakly: "Jonas, I also want to practice the Qi Cultivation and Longevity Technique, Audrey has practiced this health preservation skill, and she rarely catches a cold." ”

Zhou Nan said with some humility: "But there will be intimate contact!" ”

She said faintly, "Then do you think I will accept other men?" ”

During the period of Zhou Nan, Ai Ai was speechless, but Marita suddenly broke out and shouted at him, "You are a cowardly bastard!" ”

After speaking, he covered the quilt, got into the quilt, and ignored Zhou Nan anymore.

Zhou Nan held the medicine bowl and shouted that she was not, nor was she leaving, she was stunned there, and she didn't know where to go for a long time.