Chapter 60: Father and Son Plot
For Zhou Nan, he didn't care too much about these outline drawings, because they only represented a future development direction, and many technologies simply cannot be realized now.
To give a very simple example, that is, many forging parts of the car shell, because of the lack of abrasives and forging gravity can not be reached, it is impossible to form a whole piece of the side iron sheet of the car at one time.
No matter how beautiful the exterior of the car is, you can't make it, and there is nothing you can do.
He pays more attention to the front face concept and the seat belt design that he designed for the public, because that can be integrated into the design concept of the public now.
However, in the eyes of Yannick, who is now a semi-professional, the future direction of automobile development is far more important than one or two automotive technological innovations, because it means that Volkswagen can not take detours in the future like other car manufacturers.
When a large factory can always make the right choice and always walk on the right path, it means that the factory is unstoppable.
Therefore, these drawings taken out by Zhou Nan must not be seen by others, because these can become the ultimate goal in recent decades.
He looked at the drawings again and again, and each one was reluctant to put down, and each one was like a priceless treasure. At the same time, I am also glad that I listened to Zhou Nan's advice and chose the public as my future development direction.
In the world car sales list, Volkswagen alone accounts for three cars. The Golf produced now, the Passat of the future, the Golf, just relying on three cars, it is absolutely impossible for Volkswagen to decline.
It was only when his heart finally calmed down that he began to think about the follow-up deep-seated problems. "Jonas, you once said that in your dreams you seemed to have lived your whole life as another person, so in another life you witnessed the development of this world for decades to come......"
"Seventy years to go!"
"Well, seventy years. In the past 70 years, you have been a scholar, a hermit who does not care about the world, so you only know a lot of technical things but you don't know why. However, if you don't understand technology, it doesn't mean that you don't know the foundation on which other car manufacturers rely for development, right? ”
Zhou Nan pondered for a moment, nodded and said, "It seems that there are many impressions, but let me say it, it is difficult for me to summarize them all at once." For example, American cars are dominated by high-horsepower and muscle cars, but they consume a lot of fuel and have many small problems. When oil was still cheap, sales of American cars were good, but when the oil crisis happened, the price of crude oil rose, and the sales of American cars fell. ”
"Japan, on the other hand, started with small cars with a small displacement, focusing on fuel economy and low prices, and finally gradually took over the global market. Volkswagen actually followed this path, but Volkswagen had a rich product line, and later acquired Audi, Bentley, Bugatti, Lamborghini and other luxury and sports cars, so the route does not look so clear. ”
"The most representative image of German cars are Mercedes-Benz and BMW, which have established an image of German quality in the world with excellent quality and high-end positioning. However, because of the positioning, there are still many poor people in this world after all, so their scale has not been very large. ”
The father and son revolved around the future development trend of the car, Yannick asked, Zhou Nan replied, he almost told Yannick all the inventory in his stomach.
The reason why I say almost is because of the experience of these decades, of course, not all can be explained clearly in one sentence. Many of the things that Zhou Nan didn't care about at all were, and in Yannick's opinion, they were very useful things.
For example, the car has changed from carburetor to EFI, for example, the chassis of the car has changed from integral to suspension, such as the application of electronic components. Even the comfort of the car seats, the change in the padding material, Yannick can judge the future direction of development.
This conversation has been very fulfilling, and the dry goods thrown by Zhou Nan made Yannick excited. Caroline came to urge them to go to bed, but Yannick scolded them and drove them back.
Even Caroline was scolded, and the others were even more afraid to bother.
When she arrived in a strange place, the house was too big, and Audrey slept on a wide bed, looking forward to Zhou Nan coming over to accompany her. But she didn't dare to disturb their conversation, and from Caroline's mother being scolded, she could also know that what they were talking about now was very important.
Yannick didn't write down these things, but wrote them in his head, even if he forgot them himself in the future, he could continue to ask Zhou Nan. If you write it down, it will be too dangerous in case someone else gets it.
After this Q&A, he also has a vague idea of how the automotive industry will develop in the coming decades. That's enough, he specifies what research is sustainable, what needs a lot of investment, and what isn't.
After midnight, Caroline ordered another bowl of noodles for Zhou Nan and Yannick, and the father and son filled their stomachs, still discussing the drawings.
"The Corolla sells well, mainly because of the mediocre appearance, which most people can accept, and it is fuel-efficient, which is the advantage of the engine. We don't have to come up with this model before Volkswagen can come up with a more horsepower and more stable engine. ”
"There is actually some overlap in the markets for the Golf and Beetle, and with the Beetle currently selling well, this model is not suitable for now."
"Passat ......" After listening to Zhou Nan's introduction to the market positioning of this car, Yannick thought about it for a long time, and finally said: "These models are not suitable for taking out at present, on the one hand, Volkswagen's current strength is limited, and our production of 10,000 units per month is about to reach the limit, but now sales are in short supply, and it will take at least two or three years to stimulate the potential of Volkswagen." What's more, we only have 40 percent of the shares in Volkswagen now. ”
Zhou Nan was dumbfounded all of a sudden, looked at these drawings and said, "So, all my efforts have been in vain?" ”
Yannick punched him in the shoulder and smiled, "Of course not, but to take it out at the right time to achieve the best interest." ”
He turned around and flipped through the drawings, picked out the drawings of the Mercedes-Benz G and Mercedes-Benz S-class, and said: "You remove the Mercedes-Benz logo and replace it with the Volkswagen logo, these two models, we can take them out now and make the Brit happy." Also, this Porsche 911 can also be given to Bolscher tomorrow, and he will definitely go crazy. However, how to take it out and what conditions to exchange for it, these need to be carefully thought about. ”
Zhou Nan said strangely: "I gave it to you voluntarily, I don't want anything." ”
Yannick shook his head and said, "It's good that you don't value profits, but business is business, and in an industry, you have to follow the rules of this industry." If the public were all ours, it would be nothing more than left-handed to right-handed, but now we have only 40 percent of the shares, and of course we can't let the British follow behind. ”
Now Volkswagen, Yannick and Zhounan have 40 percent of the shares, the British still have 40 percent, and the other 20 percent is in the hands of the Lower Saxony government.
The founder, Porscher, now has no shares at all. But he didn't lose either, because he was free.
Moreover, Porsche, whose family was on the verge of bankruptcy, was also supported by Volkswagen, and Volkswagen's sales in Austria were all handed over to the Polsche family, making them a lot of money.
Zhou Nan is not interested in these things, anyway, whatever Yannick says, he will do.
Yannick added: "I'll be looking at it in the near future, and I'll have a design team for you, and then all you have to do is turn the drawings into real things, or at least make the models." Then, you sign a contract with Volkswagen in the name of the studio, so that in the future you will not only have a design fee, but also a commission for every car sold. At least before we get 80 percent of the shares. ”
Zhou Nan said with a smile: "Anyway, this money will be left with you, and it will be used to buy the shares of the British in the future." ”
Yannick looked at Zhou Nan with a casual face, and couldn't help laughing, having such a son who doesn't value interests and has no interests to pursue is really not good or bad.
The good thing is that he will never worry that he will fall out with Leon because of interests in the future, and the bad thing is that he is not motivated, like toothpaste, he has to squeeze it every time before he will come out with something useful.
He understands that it's not because he's putting on a show, either. It's that he doesn't realize how valuable the things in his head are. In contrast to that, he focuses on what he will have for breakfast tomorrow.
Yannick pressed his somewhat stuffy head, looked at the Porsche 911 model and said: "Mr. Porsche is a very good car expert, he is now older, and he is more concerned about the development of his family industry, since you said that the future development of Porsche is very good, then I think it is necessary to tie their whole family to Volkswagen." ”
Zhou Nan nodded and said: "It's enough to set up a joint venture company, the Porscher family can only rely on the income brought by the public to maintain the development of the family industry, so they won't refuse, the key is to see how many shares we can get." ”
Yannick smiled and said, "So, your job now is to list in detail the best aspects of the car's performance, and to impress Mr. Polscher in other aspects besides the appearance." ”
"I don't understand that!"
"But you know the basics of this car!"
Zhou Nan thought about it carefully, shook his head and said: "I'm not very familiar with sports cars, and my favorite is Ferrari, not Porsche." It's only because the Porsche 911 is so famous that I know a little bit, but I really don't know about the configuration. All you know is that it's a mid-engine, rear-wheel drive, and then there's a specially designed air duct......"
"That's enough, I know this, and naturally people can experiment with these simulations." Yannick asked, "What do you like most about Ferrari?" Did Italy just produce the first car in April? ”
"Ferrari is off the assembly line? I almost forgot about it. ”
Yannick smiled and said, "What do you like best...... Does this mean that Ferrari will develop well in the future? ”
Zhou Nan nodded and said, "They are the most successful company in the sports car industry, and they have formed a culture. ”
"I see."