Chapter Eighty-Seven: Newspapers

In total, the people of Jinhewan invested more than 600 laborers to build this city of their own, and more than 400 of them were slaves. Now Hong Tao is no longer stingy with the problem of labor, at the end of June Karl took the fleet to the north again, he was much more ruthless than Hong Tao, and he brought back more than 1,200 people at one time, and the five boats were full, and no less than dozens of people died of heat and starvation along the way.

Hong Tao only informed the board of directors of this matter, and then symbolically fined Carl a bucket of water and it was over. You expect a person like Carl to be sympathetic to the Song people in the North, the requirements are too high, he can do a good job without wanton killing, the national thing, although Hong Tao has always been deliberately erased from people's hearts in Jinhewan, but the effect is not too great in adults, at most it is diluted, and it is impossible to completely erase it. If you want to achieve this goal, you have to continue to work hard to educate the next generation, and when their next generation comes out, they will basically only identify themselves as Jinhewan people, Europeans, South Asians, Song people, Japanese, Koreans...... These concepts are all blurred.

In this large-scale construction of the city, Hong Tao was regarded as a half-immortal by everyone in Jinhe Bay, because he took out a thing that all the craftsmen and slaves on the construction site liked from the bottom of their hearts, which was gunpowder. This thing has been made for several years, but it has always been used as a combat material for the fleet, and it has not been popularized on a large scale in Jinhe Bay. The reason is very simple, the production is limited, and it is dangerous to use. Now that large-scale construction is about to take place, and the output of the gunpowder workshop has also increased, it is necessary to use gunpowder appropriately to blast the rocks in order to improve the work efficiency.

"Old Wen. You're going to have to write this down for me, right? You can't just write when I'm fucking up. Don't write about my glorious moments. Then I'm going to have to think about someone else to write a biography of me. I don't have a tendency to be self-defeating, it's good not to boast, what do you say? "It's not enough to be proud of Hongtao, it must be passed down through the ages, and this has to rely on Wen Nan's pen. His knowledge is stronger than him, and he has more insight than him, but if he wants to write something suitable for people in this era to read, he really can't do it without someone like Wen Nan. If you let yourself write a book and distribute it in the Great Song Dynasty. Not to mention spending money to buy it, it is estimated that no one will look at it when you find money. A piece of simplified Chinese and vernacular, plus vocabulary hundreds of years later, who can understand it! When foreign works are devoted to research, it may be okay.

"Sir, don't worry, Wen has his own arrangement, he will never disappoint him, if Mr. can spare someone to help me engrave, maybe the first book will be printed next year." Wen Nan smiled and took out a roll of whale skin paper from his satchel, shook it at Hong Tao, and then quickly stuffed it back again. I'm afraid that Hong Tao will come to rob it.

If the current Wennan looks at it from behind, he will be alive and well as a later generation of literary and artistic workers who went up the mountain to collect style. He wore a plain cotton tropical hunting suit. The top is still a small suit tie with four pockets, the lower body is a uniform shorts that are long and short above the knee, there are also two pockets behind the buttocks, and a pair of whale skin sandals on the feet, the style is also the style of later generations, with bronze buckle loops on it. These things are all drawn by Hong Tao for the Women's Federation in his spare time, and then teach them how to cut and make, which has become popular throughout Jinhe Bay. Comfortable, simple and practical, these are the characteristics of these clothes, and the old man Bofu also summarized one, saving cloth!

But from the front, Wen Nan is a bit like a Taoist priest, because he not only has long hair that he is reluctant to cut, but also has three long beards on his lips and chin, and a pair of crystal glasses with gold rimmed on his nose, very much like those fake immortals at the gate of Lama Temple who give names, tell fortunes, and read feng shui. Wen Nan is unusually grateful for the pair of glasses that Hong Tao made for him, this thing is 100% gold-edged, and there are only two people in Jinhewan at present, one is Hong Tao's godfather Chen Mingen, and the other is his big myopia.

Although the prescription of the glasses is not necessarily suitable for him, Hong Tao has repeatedly told him that he can wear them when writing and reading, don't wear them all the time, it is easy to wear them badly. But he didn't listen, he felt that he could really show his difference by wearing these glasses, and he was more cultured, even if he was blind, he recognized it. This heartfelt pride was too precious for him to take it off.

"Printing? Engraving ...... How did I forget this, I don't know if I know what to do, it's not a fool to shout! Lao Wen, I finally found a good job for you, very suitable for you to do, do you want to listen to me? Hong Tao listened to Wen Nan's complaints, and suddenly remembered something that interested him, newspapers!

In this era of underdeveloped transportation and poor information, the only way for people to propagate their own ideas is to publish books and pass them on. However, the popularization of this is aimed at readers, which belongs to the model of first being recognized by the top and then recognized by the society, which is a kind of top-down communication. This method has a lot of limitations, first of all, the time is slow, you have to write a book first, and you have to get the approval of the top management, and then talk about the spread of things. The second is that the conditions are harsh, not everyone has the right to publish books and transfer immediately, and at the very least, you have to blend into the class of scholars to gain their approval, otherwise even if you write Das Kapital, no one will read it.

But there is one thing that can break through this confinement, and that is newspapers. The spread of this thing is much more extensive, the scholar class can see it, the ordinary literate people can also see it, and even the emperor can see it if he wants to, there is basically no threshold, as long as you can read and write. In fact, you can still read if you don't know how to read, at the end of the Qing Dynasty and the Republic of China, there were many down-and-out scholars in teahouses and restaurants who specialized in one kind of thing, that is, to help others read newspapers for free, in exchange for a free tea reception from the teahouse owner. If you don't know how to read, you are not afraid, as long as you come here to drink tea, by the way, you can hear what the newspaper says, convenient!

And newspapers have many advantages over books. It's fast, informative, and cheap! From writing a book to printing and selling it, it takes half a year to say the least, but the newspaper can be published every day, and it is very fresh. Almost anyone can find the information they like and need from the newspaper, and they can buy a copy for a small amount of money.

Can't the people of the Song Dynasty think of such a good thing themselves? Hong Tao didn't know this question, but he knew that even if the people of the Song Dynasty came up with this idea, it would be difficult to realize it, because the paper and printing technology of this era were not very good, and the printing cost was very high. Although the Song Dynasty was already regarded as the dynasty with the highest universal education rate and the highest literacy rate among all dynasties, reading and reading books, especially buying books, was still a relatively high-end consumption and could not be accepted by ordinary people. From this point of view, it should be technology that limits their thinking.

But Hongtao does not have this problem, with the invention and application of those waterwheels and wooden gears, it is not difficult to get a set of hydraulic printing equipment. With the primary petrochemical industry and highly distilled spirits, it should not be impossible to make an ink suitable for mechanical printing. In addition, a large number of whale skins can be turned into paper, and it is really impossible to improve the paper industry in the Song Dynasty by itself. In the end, Hong Tao didn't have to invent and create, and directly copied the lead typesetting technology of later generations, and a quasi-modern printing industry chain came out.

These things look inconspicuous, but they are actually the big killers of the times. In later generations, controlling public opinion and grasping the guidance of public opinion was the top priority in the work of every country's government, and it was even more powerful in ancient times. Because the government of this era has no mode of thinking and consciousness that can compete with it, and it lacks means, unless the Song Dynasty also plays the word prison, there is no solution to the newspaper thing! At most, the imperial court also runs a newspaper, and then the two sides fight over the newspaper, which is exactly what Hong Tao is willing to see. The reason is not clear, as long as you let the debate, in the end it will be clear who is right and who is wrong.

The most advantageous thing is that the newspaper is very much in line with the concept of the scholar class, such as Wen Nan, who is willing to explore the truth and enjoys it. Whoever doesn't let them do it will be their enemy, and they will drown in their spittle, including their official family. So Hong Tao is not too worried that the Great Song Dynasty government will eventually ban the distribution of newspapers, who is the Great Song Dynasty government? O scholarly class!

In addition to this, one of the greatest uses of newspapers is commercial promotion. If newspapers could be used to publicize the variety, quality, and price of the goods brought back by the maritime merchants, the speed of their capital return would be greatly shortened. Just this one benefit, Hong Tao dared to assert that if he put forward this idea on the board of directors of the Straits Company, the maritime businessmen who chased his ass to invest in running a newspaper would have to be discharged as one hundred.

"Newspapers...... Sir, you have a good hometown, I wonder if Wen is lucky enough to go to Mr.'s hometown in this life? When Hong Tao finished talking about the general appearance of the newspaper, Wen Nan's literary youth disease was committed again, and he began to salute Hong Tao, and he had to go to Hong Tao's hometown.

"I wanted to take you back, but unfortunately I can't, there was a big earthquake there, and the sea poured in, and thousands of miles of fertile land and cities were flooded by the sea. I originally said that I came to Da Song to do business, but in fact, I came to flee, no, all gone! "Hong Tao is a nonsense basket, the guise of Far South Australia has deceived countless people, and now he can't go on, his voice changed, yes, Australia is gone! directly cut off everyone's access to spy on his secrets, natural disasters and man-made disasters, who do you talk to about this thing?

"Ahh ......" The disappointed look on Wen Nan's face didn't need to be seen, just listening to this interjection could be heard. (To be continued.) )