Hearing that Zhu Zilong also bought the surrounding vacant land, which was only a few dozen acres, Li Sanniang said with some puzzlement: "Erlang, you bought the house and vacant land next door, but it cost a lot of unjust money. Why bother, aren't we incapable of living in this inner courtyard? Why waste it! ”

Zhu Zilong said with a smile: "Sanniang, don't worry, I have my own wonderful use." The teacher and the bottle are not good at business, so I have to find a livelihood for them to avoid boredom. So, I'm going to start my own tabloid, which can be regarded as helping me! ”

"Tabloids? Is this going to publish a tabloid by himself? Shangguan Shishi turned his head and asked in surprise.

The newspaper industry in the Song Dynasty was actually very developed, but the early promotion and the content in it were the most important. It is not difficult to apply for a newsletter, but the difficult thing is the content and promotion.

The government also does not prohibit freedom of speech, such as the emergency of the Song-Jin war last year. The Song government issued a yellow list and told Shishu: "The Jin people have reached the suburbs. Although "Shishu is frightened when he reads it", the government obviously has no intention of hiding this bad news, which will seriously affect the emotional stability of the public.

According to the practice of modern society, if a major accident occurs, or a major event is prepared, the government or relevant responsible units need to hold a press conference to inform the public of the situation in a timely manner and update the information regularly. What may surprise people today is that as early as more than 1,000 years ago, the Song Dynasty already had a relatively complete official news release mechanism.

It's called "out of the list". Bang, that is, the list text. The list means that the government sends people to post the list in various important places to report news information.

If you are a private person, as long as you apply for approval and pass the customs, you can also pay for it.

Zhu Zilong continued to say calmly: "I have a large number of literati in the Great Song Dynasty, and the literary style is prevalent. The teacher took the lead in doing this, and it was very appropriate to do it. Rest assured, this king has his own plans, and he doesn't need poems and poems to come forward to do specifics, that is, ask some literati to write some manuscripts, and then select the best of them in the newspapers of the Great Song Dynasty and Zhou of this king. The newspaper is published every three times a month, and the literati who wrote the manuscript are not busy in vain, and the money is calculated according to the number of words. If you can, talented women and people in the courtyard can also participate! ”

"Great Song Weekly? It seems to be very interesting. Shangguan Shishi and Li Bei'er were immediately interested.

"That's right, it looks similar to the form of the Imperial Court Newspaper, but it's not exactly the same. Wait and sit down, and listen to me speak to you slowly. Actually, that's right. When he entered the room, Zhu Zilong spread out the contents of his bag on the table.

As soon as this explanation was given, he also took out the ballpoint pen and some other modern objects used for writing. These things immediately attracted the attention of the three girls!

When they figured out what these things did, the eyes of the three girls looking at Zhu Zilong were full of admiration. I thought that my man was very capable, and there were more new things than in the palace. What a man of great opportunity!

"Don't be afraid to spend money, as long as you can let more people see it in a short period of time, and you have the right to speak, it is more important than anything else. This king has nothing else, and now the only thing he is poor is money, hehe! Zhu Zilong said jokingly, and the three girls bent their waists with a smile.

-

This night, the three women and one man did not rest early to do what they loved. It's about the proper business of the newspaper!

When I heard Zhu Zilong say that the circulation of the first issue of the Great Song Weekly would reach tens of thousands of copies. Li Sanniang said that it may be a little difficult, even if Zhu Zilong brought a lot of manpower, but there is too much content, it takes time, and the speed of movable type printing cannot keep up.

Listening to Li Sanniang's words, Zhu Zilong frowned.

As one of the "Four Great Inventions" in ancient China, printing has had a significant impact on the process of world civilization and the development of human culture. The ancient Chinese people invented movable type printing at this point in time in the 11th century, during the Northern Song Dynasty.

Zhu Zilong originally thought that with this thing, the newspaper was not handy and productive? Now it seems a bit of a given!

After careful inquiry, I found that one of the reasons is that the invention of movable type printing has not been too long, and the degree of attention has not been paid enough. Now used in the workshop, most of the wood materials are made, the advantage is that when you encounter a rare word that is not usually prepared (if there is a rare word that is not usually prepared), immediately carve it out, grill it with a grass fire, and soon it can be carved successfully.

However, there are also many disadvantages.

Because the texture of the wood is loose and fine, it will become uneven when it is wet, and it will stick together with the drug, and it cannot be taken off when the board is removed; Unlike the molds fired with mastic, after use, they are roasted over a fire to melt the drug, and if you gently wipe it with your hands, the molds will fall off on their own.

In this era when the metal industry is not developed, there are two keys to printing, one is the material of movable type, and the other is ink.

If these two major problems can be solved, Zhu Zilong's high-yield estimate will be successfully achieved.

"Maybe you can use lead type?" Zhu Zilong muttered to himself thoughtfully.

-

In ancient times, both in the East and the West, only seven metals were found, namely: gold, silver, copper, iron, tin, lead, and mercury. Lead is not a precious metal and is used in a wide variety of applications.

For example, the "hu powder" used by ancient women to whiten their skin is the oxide of lead. Copper mirrors used in daily use have lead; In ancient bronzes, lead is one of the three main components.

Copper coins also contain a lot of lead, which was the largest amount of lead used at that time, and the more depreciated the currency, the more lead. In addition, the favorite elixir of emperors and road magicians, lead and mercury are one of the important components of the elixir.

In addition, the projectiles of early muskets were lead.

Zhu Zilong drew the picture by himself, and it took a day or two to find a skilled worker to make a whole set of live lead characters. There's nothing difficult about making this thing, it's just the difficulty of poking a layer of paper, it's just up to the predecessors to think of it. After all, lead has a low melting point!

And Zhu Zilong purely stands on the shoulders of giants to think about problems, and naturally gets twice the result with half the effort.

After solving this problem, even if the remaining problems cannot produce qualitative changes, the problem is not very big under the premise that only high-speed printing does not require high quality. Think about it, this is not the 21st century in the future, printing supermarket posters, beautiful advertising pictures. The problem of ink is not good, so let's use the old goods. As long as the font can be seen clearly, it's a big deal to use more.

Now is not the time to pay 100% attention to the cost, not to mention that as soon as the live lead word comes out, the cost has been reduced by half compared with other printing workshops!

When these were done, Zhu Zilong personally demonstrated how to operate in front of Li Sanniang and Shangguan Shishi and other three daughters. wiped his hands and said: "You see, these jobs are actually not difficult to do, what is rare is typesetting and paying attention to moisture, as well as cleaning up miscellaneous ink, and sticking problems." In addition, every worker should be literate! ”

----------