Chapter 73: Spend Money on Me (Part I)

In 199 A.D., it was a miraculous year, when the three major forces suspended the exchange of fire, and all sides were given a brief respite.

As a result, Yuan Shao and Liu Ting, while preparing for a new round of war, Li Ming was ...... Promoting consumption?!

At the end of November 199, the women's specialty stores, which not only sold underwear and sanitary napkins, but also cosmetics and perfumes, launched ready-to-wear products, and various styles of ready-to-wear filled the stores, so that the stores had to double their space and build several changing rooms.

"Ready-to-wear?" Cai Yan was first introduced to ready-to-wear, and she was not one who had time to sew clothes. In the past, there were naturally maidservants who were in charge of needlework and sewing, but I had never heard of the concept of ready-to-wear before.

"It's true that what we're selling here isn't the fabric and the suit, it's the idea behind the design. The ready-to-wear in this area is made in large quantities and divided into different sizes, and we have dedicated people here to modify the deficiencies for you. It is also made in large quantities, so the price is relatively cheap, but the disadvantage is that it is easy to meet people wearing the same clothes as you when you walk on the street.

Similarly, there are senior designers in the high-end area, which are the top designers of our auditors, and at present, only Shouchun store and Huiji store have dedicated senior designers. She will tailor a one-of-a-kind branded garment that comes with a certificate and patent signed by the designer.

Anyone who dares to copy and copy this style, even if the fabric is different, can appeal to the local yamen and demand compensation from the person who wears the same style but does not have a patent certificate. If it is a problem with our designer, our store will give a full refund and compensation. The clerk talked endlessly about the benefits of ready-to-wear, as well as the concept of clothing design, the store is not big, and many people have heard it after deducting Cai Yan, so they are naturally a little moved.

Naturally, many people really went to a senior designer to design clothes, only to learn that the other party only designs one piece of clothing a month, and the price of each piece of clothing is not generally expensive.

There are only five high-level designers in the entire store, which means that only 60 first-of-its-kind clothes are created every year. You can understand the preciousness of this if you think about it even a little.

"What if I'm not happy with the design?" Cai Yan didn't go directly to the designer, but continued to ask.

"We conduct a questionnaire based on your personality and hobbies, and then design, conservative will have three design options for you to choose from, if you are not satisfied, there will be three more options. If you are not satisfied with the six solutions, then there is no way, we will recommend you another designer, after all, the design concept is different for each designer. The clerk said with a smile.

"Okay, can you put me in touch with a senior designer?" Cai Yan nodded and took out a gold card. It is said to be a gold card, but it is actually gold-plated, and some special anti-counterfeiting processes are used, and it does look high-end and high-grade.

"It turned out to be a Gold Card guest! Okay, we'll have a senior designer for you! The clerk said slowly, and at the same time took Cai Yan to find a senior designer, and everyone else had to wait for Cai Yan to choose before it was their turn to choose.

"Why can she cut in line?" Immediately a noblewoman complained, scolding like a shrew.

The surrounding ladies did not react, but anyone who was born in a family, or who had a good cultivation, would not scold people for such a trivial matter, and others would arrange it like this, so there was naturally a reason for the store. The key is that everyone is in the aristocratic circle, Cai Dacai's identity is placed there, who dares not to give her face? can scold, this one knows at a glance that he is an upstart!

Nobility is not something that can be displayed by wearing a few layers of silk clothes and wearing gold and silver jewelry. Look at this woman's dress, I'm afraid that the gold and silver jewelry on her body is more than a pound, isn't it sinking?

"Please be uneasy, this guest is showing a gold card. The key is that this is not the gold card issued by the store, but the gold card issued by the auditor. As long as you buy something in a store under the jurisdiction of the Chamber of Commerce, you can enjoy the right of first refusal, not to mention the right of first refusal, and at the same time you can enjoy a seven-percent discount......," the clerk said after training in advance.

"How do I get the gold card?" The woman was planning to have a seizure, but fortunately she was not so stupid, and soon understood that this card was no longer as simple as a discount, it was already a status symbol.

Their family made a lot of money by selling books to the Central Plains earlier. has changed from a poor and white man to a mainstream bookseller today, not to mention that he has a lot of money, and he can be regarded as having a slight family property. Women would come here to shop, because there were really a lot of good things here, and because her husband told her to try her best to break into the aristocracy.

After all, the nouveau riche is the nouveau riche in the end, and they lack the background. No matter how rich he looks, a word from someone else can bring him back to the starting point.

"The gold card of the Chamber of Commerce is not for sale, but only for the family members of shareholders. Moreover, only the old shareholders at the time of the initial establishment of the Chamber of Commerce can obtain it, and the other new shareholders can only get a silver card. We do have gold cards for sale here, as long as you spend more than 1,000 yuan with us, you can get it, and you can enjoy a certain priority right to buy in our store in the future, and there is also a 20% discount. In addition, you can get a silver card by spending 500 yuan, and you can enjoy a 10% discount on shopping. The clerk immediately returned to the counter and took out the gold and silver VIP card.

"VIP card, you really know how to do it, I want a gold card, isn't it a thousand?" When the woman heard this, she immediately asked for a lot of things, and she also wanted to order a high-end ready-to-wear, and the clerk was not ambiguous, gave her a gold card, and said that she could choose a second designer.

The other ladies didn't make a decision directly, but they could see that they were also moved. As a result, the next day, the sales of the women's products store skyrocketed, and a lot of gold cards were sold.

Ready-to-wear once appeared in the cognition of the Chinese people, and many ordinary people really can't understand what is good about ready-to-wear. Only the upper-class people began to rise slowly, wearing different clothes from others, and many noble ladies even used horse-drawn carriages, bringing maids to the streets, wearing delicate and elegant regular clothes, which can increase the return rate a lot.

A few days later, the high-end ready-to-wear was made, and Cai Yan took Zhang Mo out for a walk, but I don't know how many people's attention was attracted. When I learned that it was a unique piece of clothing in China, it immediately aroused the envy of many people.

I thought that the female celebrity was good, and I also tried to sew a batch of regular clothes, but I found that it was easy to make regular clothes, and it was not so easy to design very dignified and generous, and full of characteristics. For most women who lack creativity, they have gradually accepted that 'ready-to-wear is mainly about selling design'. If you can't design it yourself, just buy it!

A handful of talented women from humble backgrounds found a women's product store and asked them how to become designers. Finally, after the assessment, another group of women became designers. But the first thing they have to learn is not ready-to-wear, but erotic lingerie, in the words of a senior designer: "If you don't have the ability to show beauty, how can you design high-end clothes?" ”

In the final analysis, I was still led crooked by Li Ming, and from now on, I am afraid that all designers, after entering the industry, must first start with underwear design. I don't know how long this 'tradition' will last before it can be improved.

The business on the women's side is getting better and better, and on the men's side, Li Ming is also a black hand......