Half a month later, on this day, the cold wind blew. On the platform www.biquge.info of Zhoucun Station, Yan Jiakang and his wife Wenqing led their subordinates in cloth clothes to greet them. A train gasped and slowly came to a stop. The door of the front carriage of the train stopped, and the prefect Tong Wannian walked off the train with a bloated body and a smile, followed by his aunt and several attendants. This time, Tong Wannian was invited by Yan Jiakang to attend the opening ceremony of Beer Villa, so he did not wear an official uniform. Yan Jiakang saw Tong Wannian's eyes staring at him, and hurriedly stepped forward to worship.

"Xiaguan meets the prefect! Adults have worked hard all the way! Yan Jiayasu knelt on one leg to salute. Tong Wannian stepped forward to personally support him and said: "Ge County Ling is really handsome and chic, and there is no need to be formal." There is a way that has been a hero since ancient times, and as soon as Ge County Ling took office, he eradicated the bandits who had plagued him for many years and returned peace to the party. This move shook the government and the opposition, and the governor praised it and congratulated him. There is a fierce general under the rule of this official, and the old man is thirsty for talent! "This is the duty of the lower officials, and it is also where the prefect's majesty lies!" "Ge County Ling really knows how to speak, listen to it!"

"Lord Tong, the lower official is busy with official business, and he didn't meet your lord in time, please forgive me!" "Ge County's order is serious, and this official does not account for it. It is also the duty of the officials to open up their financial resources, and they should do their utmost to help. I heard that Beer Hill is a novelty, but this is the first time the old man has heard of it. "Your Excellency, Beer Villa is a local businessman Yang Ruiqing and a German businessman in Qingdao who cooperate in the distribution of foreign wine. The lower officials were entrusted by the governor to increase the tax revenue of Zhou Village and vigorously replenish the tax and silver of the treasury, so the lower officials did not dare to slack off, and it was the duty of the officials to help each other. ”

Tong Wannian's eyes turned to his entourage, Yan Jiakang took the opportunity to introduce Yang Ruiqing, and Wen Qing also took the opportunity to make love to his aunt's wife, and the intimacy between women made the atmosphere relaxed. If it is said that Beer Villa has nothing to do with Yan Jiakang, Tong Wannian will not believe it. Yan Jiakang said that the high-sounding sound, Tong Wannian knew it, and naturally he would not break it. After some excitement, Tong Wannian and his aunt got into a sedan chair, Yan Jiakang and Yu Wenqing got into the caravan, and the group went to Beer Villa. Shan Feng rode a tall horse to accompany the left and right, and the soldiers sounded the gong to open the way, so it was not lively.

Beer Hill is scheduled to open at 10 a.m. on the same day with a ribbon-cutting ceremony. The poster has been put up before, and the opening of Beer Hill is free for 3 days. On the first day, the guests were all the most faceted, and they had to hold an invitation card to be allowed in. On the 2nd and 3rd days, the number plate will be issued, and you can only enter with the number plate in hand. The number plates will be issued from 9 a.m. to 11 p.m. and from 3 p.m. to 5 p.m. the next day. The opening ceremony of Beer Mountain Resort has already whetted people's appetite and curiosity, especially the free wine and food for three days has spread all over the world, and many people from afar have heard the news.

At this time, the whole street was overcrowded, and the beer villa was surrounded by water. The gong sounded to open the way, the soldiers shouted loudly, and the crowd automatically dodged the way. The sedan chair that Tong Wannian rode and the carriage that Yan Jiakang rode in. Tong Wannian and his aunt got off the sedan chair, Yan Jiakang and Wen Qing got out of the car, and the noise at the scene stopped boiling. I saw Yang Ruiqing walking up to the front desk, and the two juniors pulled up the red cloth, and there was a big red flower in the middle of the red cloth. Two beautiful waitress stood on stand, one of them holding a tray with a pair of fresh scissors on it

"Ladies and gentlemen, the long-awaited opening ceremony of Beer Mountain has finally arrived, and now I would like to ask Governor Tong to cut the ribbon." Yang Ruiqing shouted loudly, and a waitress guided Tong Wannian to cut the red silk cloth, and suddenly firecrackers rang out, making a deafening sound. "Ladies and gentlemen, with the strong support of the prefect and the great help of the prefect, the beer villa has been successfully opened, and I would like to ask the prefect to give me a lecture!" There was a sparse round of applause. Tong Wannian's face was full of red light, and he shook his head and said: "This official is deeply favored by the emperor??????。 ”

After the guests sat down on the second floor, lamb skewers, seafood, roast suckling pig, and roast whole sheep were served on the wine table. The beer glass is a Western goblet, which is unique. After introducing the characteristics of the barbecue, he then gestured to pour wine. A beautiful waitress took the lead in pouring wine for Tong Wannian. When the waitress poured the wine, Tong Wannian's eyes were confused, staring at the waiter's towering chest, and everyone couldn't see it. "My lord, this foreign beer tastes sweet and refreshing, and the beauty is that you can drink it painfully, and the taste can be experienced!"

After Yan Jiakang finished speaking, he raised his goblet and tilted his neck. Tong Wannian picked up the cup and took a sip, and couldn't help frowning. Seeing that everyone was looking at him, he gritted his teeth and toasted. Tong Wannian closed his eyes and tasted: "Ge County Order, this foreign beer is a little bitter when you drink it, but a glass of wine is delicious, as you said, refreshing and sweet, with a unique charm!" Everyone, please! Everyone raised their glasses, and couldn't help but praise after a drink. Lord Tong, I don't hide it. This Tsingtao beer uses Laoshan water and uses German brewing technology, and last year Tsingtao beer won the Panama Gold Award. ”

"Ge County Order, so the Germans can win the award, is it our Daqing water that plays the finishing touch?" Your Excellency's words are incisive, and that is exactly what it is. Although it is a beer produced by the Germans, I am afraid that it will not be sold without our Daqing elixir, let alone winning the award. "Ah Q's spirit is the ultimate in vanity, and Yan Jiakang does what he likes." Haha, it seems that foreigners also have to rely on the aura of the Qing Dynasty to win the award, no wonder the Germans have taken a fancy to the treasure land of Qingdao. Half of the beer brewed by the Germans was given by our ancestors, and we should enjoy it, come and toast! ”

After a few glasses of wine, the atmosphere began to heat up. Tong Wannian was eating barbecue for the first time, especially with the different dipping sauces in front of him, and he soon couldn't put it down. After a few beers, Tong Wannian was overjoyed. I was almost drunk, and there was a noise downstairs. Everyone looked down and saw Yang Ruiqing's figure appear on the stage. "Ge County Order, is this going to sing opera?" "My lord, as far as the lower officials know, we are going to perform Western songs below." "Western songs? The old man wants to learn something."

"Ladies and gentlemen, in order to add to the fun, Yang invited a foreigner musician in Shanghai, and Miss Shuyu performed Western songs. Yang hopes that everyone can enjoy the wine and food in the beautiful music! Yang Ruiqing waved his hand, and two blonde and blue-eyed foreigners came up from the underground corridor in the corner of the stage, carrying an organ one after the other. Two more foreigners came up from behind, one with a trumpet and the other with a saxophone. After the foreign musician took a seat in the corner of the stage, a slim girl in a flag costume walked onto the stage. The girl clasped her hands and put them on her chest, and said in a sweet voice.

"Honorable Prefect, Honorable Prefect, Distinguished Guests! In this late autumn season, everyone has taken great pains to come to the Beer Mountain Festival. On behalf of the slave family, Mr. Yang, I would like to express my deep gratitude to the prefect, the county and all the guests! In order to entertain all the guests, Beer Hill grandly launched a Western song and dance performance. The first performance program is the girls' chorus "Please Come to the Town as a Guest"! "A few girls lined up on stage, and then beautiful music played." The town is full of stories and joy??????。 There is a lot to talk about, the story of the town is really good, invite your friends to come together, the town is a guest! ”

The singing stopped, and there was a brief silence, followed by cheers. "Haha, it's so good, look at it!" Tong Wannian was stimulated by alcohol and shouted loudly, as if he had forgotten his identity. One of his subordinates pulled out a silver ingot, and placed it on the waitress's tray. The prefect took the lead in watching the rewards, and the guests were not far behind and rushed to follow suit. When the last song "He Rijun Comes Again" was sung, many guests were already drunk. Tong Wannian was also helped out of the seat by his subordinates, and Tong Wannian patronized the Beer Villa for three days in a row, and he couldn't miss it!

For 3 days, Yan Jiakang had to accompany Tong Wannian to enjoy himself, but Tong Wannian couldn't drink anymore on this day, so he listened to music instead. Yan Jiakang walked into another room, and Yang Ruiqing said: "Brother Ge, I didn't expect that in three days, the reward given by the guests would reach 2,000 taels, and it would be about the same after removing various expenses. "Brother Yang, you have to remember that this is a new marketing method, this is a first-give-after-take strategy, the purpose is to hit your brand in a short period of time, so that customers recognize and accept, the so-called sensational effect is exactly that!"

"Brother Ge, I want to know how you understand this marketing method, and the mystery touches me a lot." "That's what foreigners do, they're very good at using celebrities and advertising to generate brand benefits." "I understand, the prefect is a celebrity, and putting up posters and singing new songs to attract people is an advertisement!" "Informative, tireless, and even unscrupulous means are the secrets of modern marketing, but the premise is that your products must be genuine, of good quality, and must also be based on integrity to create a brand that everyone loves."

It is gold that always shines, looking at Yang Ruiqing's thoughtful face, Yan Jiakang couldn't help but feel a little worried, whether he was pulling out seedlings to help grow. A few days later, Tong Wannian returned to Zibo with unfinished intentions, and Yan Jiakang came to see him off. "My lord, foreign beer is your appetite. If the same beer villa can appear in Zibo, wouldn't adults be happy during the period? "The good intentions of Ge County's order, the old man knows it, but!" "My lord, as long as the same beer villa appears in Zibo, the lower officials can provide foreign wine to foreigners at a fair price."

"Good! As soon as the word is decided, the official will spread the news when he returns to Zibo. Yan Jiakang knew that Tong Wannian was just looking for an agent, and such a good deal would never be given away. The train drove away, and Yan Jiayasu let out a sigh of relief.

The master on the train said: "My lord, this time you can sit on Ge Yunfei's private collusion with foreigners, whether to play to the court." "Stupid, I said that fattening is killing, don't you understand? If the official is not mistaken, Beer Hill has at least half of Ge Yunfei's shares. If you can't afford to be early, is there such a stupid person in the world? ”

"My lord, Ge Yunfei asked the official to wear the clothes of the new army, which can confirm that Ge Yunfei has something to do with the Beiyang system!" "I need more evidence, you have selected a few henchmen to lurk in Zhou Village, continue to collect Ge Yunfei's ill-intentioned words and deeds, and monitor his every move." "My lord, why be cautious, just a piece of paper to dismiss his official is." "What do you know, the target of the alcohol prince is Yang Shixiang, and Ge Yunfei is just a pawn." "Adults are clear, villains are stupid!" "But Ge Yunfei, don't look young, he does have two hits. Let him toss for a while, he can't run out of my palm! ”

Yan Jiakang originally thought that Tong Wannian had been settled, but where did he think that it would be self-defeating and self-defeating, Tong Wannian didn't buy it at all. The key is Tong Wannian's thoughts, he doesn't know at all.

Half a month later, Yang Ruiqing said happily: "Brother Ge, today's merchants from Jinan came, ordered 200 barrels of beer at a time, and said that the sales volume was good and they would sign a long-term contract in the future." "This is the effect of Beer Villa, these foreign merchants have eaten, drunk and played, and naturally can't stop. In the future, your source of profit will mainly be beer wholesale. I've told Mr. Sefort that the time is right to get a bottled beer! ”

"Great, if it's bottled beer, wholesale and retail is more convenient and more profitable!" Yang Ruiqing instantly found a business opportunity and felt astute. Yan Jiakang smiled but said nothing, in fact, his purpose was to get Sefort to build a glass factory. Transporting bottles from as far away as Europe outweighed the costs, and Sefort needed his help to build a glass factory.