At this time, it was almost dusk, and the sky was about to twilight, Zhao Zhen saw that Xu Ping was already a little tired, and it was not good to keep him to talk to him, and said: "Just now you said that you want to build a company to gather the artists in the Goolan tile, so that they can have enough food and clothing, and they don't have to know where tomorrow's grain and rice are every day, very good!" Although these people tell stories from the market, and there are many of them that confuse people's hearts, there are also those who punish the world, and it is not all undesirable. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 The info government stepped forward to take care of it, and it was to go to the bad and leave the good. ”

Xu Ping said: "The most important thing in the market is to let the people in the market have a place to go, the Lord is entertaining, mixed with punishment and persuasion." These people are the most popular among the small people, and let them exhort loyalty and righteousness, which is stronger than countless edicts. ”

Zhao Zhen nodded again and again: "Yes, yes, some speakers are very good." There is a Du Xiucai in the Sang family, so he will give eloquence, and when he speaks, that person will be like a living person, making people feel like they are there. ”

Xu Ping hurriedly said that he had written down this person, and after he went back, he would find him and call him into the company first.

Zhao Zhen is very interested in market entertainment, especially sumo wrestling and talking, and often asks him to perform in the palace when he has free time. His hobby had a profound impact on the art of talking novels, until the Ming Dynasty, the novels were booming, or often after the previous introduction, first say "say a certain year of Zhao and Song", which is the habit that has been passed down at this time. Summoning speakers to perform in the palace began with Zhao Zhen, which greatly improved the status of these folk artists.

As soon as Xu Ping proposed to build such a company, Zhao Zhen immediately agreed, not to say anything else, it would be more convenient for him to listen to and watch the entertainment of the citizens in the future. Zhao Zhen has received a good education since he was a child, he is proficient in tunes, his musical talent is still good, and he has a heart to enjoy with the people, and he is truly elegant and vulgar in entertainment projects, which Xu Ping is far inferior to.

Seeing that Zhao Zhen finally quieted down and no longer had nothing to say, Xu Ping got up and saluted: "People and ministers should not have private invitations, but today, the ministers have a reluctant request, please consider Your Majesty." ”

Zhao Zhen is a little strange, for so many years, Xu Ping has never begged himself for private matters, but today he made an exception. This is a good thing for the emperor, do some private things for the courtiers, as long as it is harmless and can enhance the relationship between the two parties, let Xu Ping speak directly.

Xu Ping said: "Yang Xu, who promoted Xijing Bank, has an only son, and he has not been ranked in the Jinshi many times, and Yang Zhao regrets it. The minister has read his articles, and if he says that it is very good, he may not see it, but he is familiar with poetry and books, and he is not inferior to ordinary Jinshi. A few days ago, the minister had asked him to try the academy, and after waiting for many days, the chapter was left in the middle and not issued. ”

Zhao Zhen said with some embarrassment: "It's not that I don't want to send it, it's that the Chinese book is not allowed." ”

After speaking, seeing Xu Ping standing there embarrassed, Zhao Zhen said: "This is not a difficult thing, if it is really a useful talent, let him go to the academy to test." As long as it is not extraordinary, why should the imperial court be stingy with a jinshi, Yang Xu has also done a lot of things by your side. ”

Xu Ping thanked him and said, "Whether you win or not, you always have to go to the academy to give it a try, and reward Yang for many years of hard work." I tried it and didn't hit it, but I didn't have this talent, and no one had anything to say. didn't give the opportunity to try, but it was a little thin. ”

Zhao Zhen said: "Jinshi is waiting for the selection of literature, and it is not wrong to be cautious and famous. I'll write it down. ”

can only be like this, Xu Ping retired and went out of the inner house.

Xu Ping's recommendation of Yang Xu's son to take the college entrance examination was rejected by the political affairs hall, which is not very unexpected. The first is to recommend talents to test the academy alone, which requires a minister with a high status, and the success rate of Hanlin Zaizhi is generally higher, and the third envoy of Xu Ping is an official in charge of money and grain, and the weight is a little worse. Although there are also exams in another examination college, considering the influence of the recommender, as long as it is not incomprehensible, it will be generally reasonable. When Ma Jiliang took the academy exam, Yan Shu was the chief examiner, and he also helped Ma Jiliang even make the papers, because of the relatives of the Empress Dowager Liu, he had to pass. In order to prevent things that would only embarrass Xu Ping, the political affairs hall simply stuck and didn't even give a chance to try.

But for Xu Ping, this thing can't be done, and he really can't explain it to Yang Xu. He has been following himself for several years, and he has such a wish for a lifetime, and his son is not unlearned, so he has to give him a chance.

Around the birth of the prince, various ceremonies have been carried out for nearly a month. A month later, hearing the news that the little prince was in good health and everything was going on as usual, Xu Ping finally put his mind at ease. It is difficult for the child to survive, although there may be a genetic cause, but it is more likely that there are bad old habits in the uterus.

Of the nine sons of Taizong, only one died young, and the six sons of Zhenzong, except for Zhao Zhen, only the mourning prince lived to be nine years old, and the others died early. And it is from the beginning of Zhenzong that all kinds of customs and etiquette in the palace have been stricter, especially the child is hugged away from the biological mother as soon as he is born, which is very dangerous for newborns in this era when sanitary conditions are difficult to guarantee. From the beginning of Shinshu, the vast majority of princes were not born with defects, but died of illness at an early age. Separation from his biological mother, although there was a lot less strife in the palace, it caused more trouble.

After all these disturbances, Xu Ping began to spend his energy on building several entertainment companies. These companies are not here to make money, and to be honest, these industries don't make much money in this era, and the focus is still on promoting the New Deal and winning the hearts and minds of the people.

It has been more than a year since the implementation of the new policy, which has affected all aspects of society, and in general, it has had a good impact. With this foundation in place, it is necessary to do the work of winning the hearts and minds of the people and creating public opinion. The various theoretical books compiled by Li Jing influenced officials and scholars, and several special books and magazines allowed everyone to discuss them extensively, and in order to influence public opinion, the first form of folk entertainment was introduced.

Kaifeng is the first good district, and the proportion of literate people in the country is the highest, but in fact, the vast majority of illiterate people are still counted. It is those folk artists who influence these people. And these forms of folk entertainment are not only liked by ordinary people, but also by many officials, and even Zhao Zhen himself is very interested. Among the officials, Wuchen was the most affected. In the social atmosphere, military attaches are less morally constrained, they don't have to care about their families like civil officials, and they don't have to play entertainment such as poetry clubs, so many people rely on these folk skills to pass the time.

If you can start a company, compete for the initiative of folk entertainment activities, and deliberately guide its content, it will help a lot in the implementation of the new policy. In this era, rational statistical analysis is very underdeveloped, and whether a policy is good or bad, whether it is a high-ranking official or a common person, it is often analyzed from the perceptual perspective, especially the changes in the lives of the people around them. In history, Wang Anshi's reform failed, and looking at the reasons of the opponents at that time, many of them were all kinds of small jokes, whether these paragraphs were true or false, and who could tell them one by one? Instead of letting people who oppose the New Deal make up jokes to hack themselves, Xu Ping should organize people to make up their own jokes.

As for the profits of these entertainment companies, Xu Ping naturally has a way to make up for it, and the three divisions are not short of money. Companies have this kind of benefit, and it is extremely difficult to do the same thing and set up an official yamen, but this kind of for-profit company does not occupy the official quota and establishment, and even does not occupy the official finances, and there is no way to object to it if there are people who do not like it.