Chapter 466: Glory Despite Defeat
466 Though defeated, he was still glorious
Somewhere in the capital.
Zhang Mouzhi, the director of "The Hussar General", had just sat down, and the assistant trotted in anxiously: "Director Zhang, it's not good." β
"What's wrong?"
"Look!" The assistant said as he handed a few newspapers to Zhang Mouzhi.
"The strategic transformation of "Hunting U-571" has shifted from holding positions on all fronts to fighting back!"
"Mr. Xiaoshan publicly said that the global box office of "Hunting U571" will be at least five times that of "Hussar General", and as for Xia Guo, it should be between 1.5 and 2 times."
""Hunting U571" sacrifices a peerless sword."
"Mr. Koyama teaches you how to market movies!"
Zhang Mouzhi's face did not change, but his smile was a little more, he was not in a hurry, he flipped through the pages of one newspaper after another, of course, not reading word by word, but looking for key sentences and looking at it, after reading it, he threw away the newspaper and smiled even brighter: "Hehe, it seems that Chen Beiming is also poor in donkey skills, and he actually played this trick." β
The slogans in the newspapers were shouted loudly, but in fact, they were just shouting slogans, and there was not much substance - the substance Chen Beiming did not disclose to reporters!
However, the assistant is obviously not as confident as Zhang Mouzhi: "Director Zhang, Chen Beiming is not a simple person, will we underestimate him?" β
Zhang Mouzhi listened, raised his head and looked at the assistant and asked, "Do you think I underestimated him?" β
He carefully read and took notes on every literary work of Chen Beiming!
He has done technical analysis of every film and television work of Chen Beiming, from the plot setting to the use of each shot, as well as the editing and post-synthesis of sound!
He also analyzed and studied all the means of Chen Beiming's propaganda and marketing one by one?
Is this underestimating?
This is an emphasis that cannot be taken seriously, right?
Hearing Zhang Mouzhi's rhetorical question, the assistant was also stunned for a moment, and then sneered and laughed self-deprecatingly: "Director Zhang, it seems that I really have some grass and trees!" β
Zhang Mouzhi patted him: "This is normal, Chen Beiming is a powerful character, I take it so seriously, it is normal for you to be frightened by him." β
Both of them ultimately agreed that Chen Beiming was just a final struggle, and a futile struggle.
But no one expected that the counterattack offensive of "Hunting U-571" would be so ferocious.
On June 21, an event titled "Revisiting History and Don't Forget the National Shame" spread on the Internet.
The first is an email - in fact, it is not just an email, there are news circulating on the Internet from various channels - the email says that "Hunt U571" is about to be banned in the island country! The reason is simple, the right-wing forces of the island nation protested, they did not recognize that period of history! They believe that "Hunting U571" distorts history and discredits their parents, so they strongly protest and demand that "Hunting U571" be banned. Therefore, in order to protest against the right-wing forces of the island country, in order to support "Hunt U571", a netizen launched an activity, called "Relive history and don't forget the national shame", the way of the activity is very simple, use your own actions to support Xia Guo, protest against the right-wing forces of the island country, specific methods, first, tell your friends or relatives about this matter, second, go to the cinema to watch "Hunt U571", relive history, remember that history.
At this time, some large-scale rallies and protests by right-wing forces did break out in the island country, and these events were reported by CCTV or other media, causing an uproar at once.
"What, the little devil wants to turn the sky upside down again?"
"These guys, healed so quickly that the scar forgot the pain?"
So, everyone naturally began to respond to that event and went into the theater to review the history together!
The patriotic enthusiasm of the fans was aroused at once.
At the same time, some theaters of Wanda Cinema Line that failed to open on June 7 due to construction and other reasons are all open.
In addition, the word-of-mouth that had been brewing and fermenting for more than ten days broke out at once.
These factors are superimposed and detonated violently, just like a nuclear bomb explosion, the popularity of "Hunting U571" exploded suddenly, surpassing the prostitute general in just one day, and it was completely overwhelming on the second day, the third day, the fourth day, and the fifth day, becoming more and more fierce day by day.
Many fans who have watched "Hussar General" watched "Hunting U571" again, and found a major difference at once.
The plots of both are about the same, and the action of both is about the same, but "Hunting U571" is shown in more advanced theaters, and the audition effect is better, a hundred times better than that shown in ordinary theaters.
The fans were fascinated at once, and everyone couldn't help but exclaim: "Holy! The viewing effect of Wanda Cinema is really much better, damn, it's really a gluttonous feast for audition, I watched "Hunting U571" and then watched "Prostitute General", grandma's, that level - it's like watching TV! β
As soon as these words spread, they immediately attracted some other fans, some of whom didn't believe it, and the other party said: "If you don't believe it, can you go and see it yourself?" So these fans really bought tickets to experience it, and after they came out, they all exclaimed: "Damn, it's still Wanda!" β
After continuous brewing and fermentation of these news, the final effect is that although everyone thinks that "Prostitute General" is also good, but the movie theater is too average, the effect can't be played, and it is not enjoyable to watch "Hunting U571" in Wanda, so more and more fans rushed to Wanda.
The final result is that "Hunting U571" is hard to find, but fans still want to watch it and are still willing to wait.
On the other side, Wanda became an instant hit.
After all, in the current Xia Kingdom, there is only one that is so outstanding in audio-visual effects, there is no other choice, and Wanda is not just a movie theater, in addition to watching movies, there are also supporting entertainment and leisure facilities, where to go if you don't go to such a good place?
And those movie theaters that are unwilling to cooperate with Wanda to upgrade their cinema chain are crying, and it is too late to upgrade now, so they can only watch a lot of money-making opportunities trot away from their eyes. In the past, Wanda was willing to take money to help them renovate, they only had to wait to count the money, but now, not only do they have to pay out of their own pockets, but they also ..... Woo woo, I really want to cry!
Zhang Mouzhi, the director of "Hussar General", was stunned, he couldn't believe it.
How did the situation suddenly turn around?
He is unwilling, he has done his best every step, but why did he still lose?
He spent a long time collecting information about Chen Beiming and "Hunting U571", and finally reviewed it, but it was okay not to review, after the review, he was stunned!
At the beginning, the publicity only looked for the most core and influential ones in Xia Guo, and only Wanda, which was a holding position.
Subsequently, quietly wait for word-of-mouth to ferment.
Quietly wait for the clamor of the right-wing forces of the island country - the right-wing forces of the island country will definitely shout, because they don't like movies like "Hunting U571", and they have to jump out of other trivial things, not to mention this kind of movie that depicts militarism so miserably, it is not difficult to think of this!
And then there's viral marketing!
These things, each one of which is not strange when viewed individually, are very commonplace, but once connected, once they are put together!
Oh, my God!
This is Chen Beiming, really like a military strategist commanding thousands of troops!
This talentβ
Zhang Mouzhi raised his head, let out a long breath, and then muttered: "But-can be defeated in the hands of such a person, although it is still honorable!" β