The study room is not large, and Chen Fang has many books in it. [Ran^Text^Library] [ ] Novel w.lxs520.com This is really not easy for a woman like Liu Hanyan.

However, it was not the first time that Shen Wuyan had come over, and he was not too surprised, he just chose a suitable position to sit down, and then responded: "To be honest...... I don't have a good way to do it now......"

Shen Wuliang was stunned for a moment, and couldn't help sighing: "Speechless, isn't this teasing me...... This time I really spent a lot of money, but I still haven't achieved anything, but it's a little ......."

Shen Wuyan hurriedly patted Shen Wuliang on the shoulder and said with a smile: "This matter can't be rushed...... It's like when you were in a hurry to fight for your father's family property, isn't it ......"

Looking at Shen Wuyan's smiling skin, Shen Wuyan's conscience was suddenly shocked, he still knew after all that no matter how tolerant Shen Wuyan was, it was impossible for him to settle the matter like this.

Even if he hasn't mentioned it all these years, killing his brother and father is an unforgivable thing, even if he puts it down for some reason, he will not forgive it from his heart.

For a moment, the atmosphere in the room became even colder, so much so that Shen Wuliang felt that his whole body was about to stiffen in half, and he didn't know what to do.

Fortunately, not too long passed, and Shen Wuyan suddenly laughed again: "Don't take it seriously...... It's just a joke...... I was thinking about this at home before...... The so-called gimmick is from the beginning...... That is, the bright spot, grasping the psychological ...... of the literati in Beijing"

After a pause, Shen Wuyan asked, "What is the psychology of these sour literati in the capital?" …… Feign...... Yes, they just love to pretend and pretend to be high-minded...... thought that after drinking a pot of Wang Xizhi's tea, he could write the first line of books in the world...... And completely ignore the problem that after drinking that pot of tea, the stomach will hurt for a few days, and even die. ”

Listening to Shen Wuyan's stirring words, Shen Wuliang just blinked, and he really couldn't understand the meaning of this.

Shen Wuyan couldn't help but smile bitterly and muttered, "I don't understand...... So put it this way...... What the literati in Beijing want is demeanor...... The reason why they go to these restaurants and teahouses is because these teahouses have a deep heritage...... Maybe Liu Bowen and Song Lian visited this store back then...... Or maybe this shop is the champion inscription...... All in all, it was a face-saving ......."

Shen Wuliang understood a little bit at this time, and couldn't help but sigh: "Unscrupulous means to do what he likes...... However, we can't build such a century-old shop now...... Let these literati have a face......"

Shen Wuyan sighed lightly and said with a wry smile: "However...... If we hold on to this road, it will be a dead end...... What was the primary productive force during the Longqing period...... Innovation ......"

"Innovation?" Shen Wuliang was stunned for a moment, and looked at Shen Wuyan blankly.

Shen Wuyan took out a red apple from the fruit bowl and chuckled, "If you put this apple in a pile of apples and sell it in the market...... It's not very valuable...... Of course, you can put him in Yueyun Restaurant...... He will be worth a tael of silver......"

Shen Wuliang can also understand this, which is similar to what Shen Wuyan said back then, putting stones on the side of the road is worthless, and if they are placed in an antique store, they can be sold for a high price.

After a little hesitation, he hurriedly said: "Now if you put this apple in the smoking building, you can sell it for a good price......

Shen Wuyan suddenly frowned, and said angrily, "Then why don't you sell apples...... You can be an apple king...... Now I want to sell this apple for a hundred taels of silver. ”

"A hundred taels of silver?" Shen Wuliang's face suddenly turned gloomy, and he smiled bitterly: "Why are you joking without words...... One hundred taels of silver is an ordinary person's expenses for a few years......"

Shen Wuyan shook his fingers, a mysterious smile flashed on his face, and he said in a low voice: "If you ask a craftsman to make a pattern for this apple, such as the Chinese zodiac...... and he could sell it for ten denarii. If it is placed in Duanyang or Mid-Autumn Festival...... If you change the trick, you can multiply it several times...... Of course, if you make it a trademark, then you can sit at home and collect money......"

"Trademarks?" Shen Wuhao said curiously: "What kind of ...... is this?"

Shen Wuyan was stunned, couldn't help but smile, and said, "Trademark...... It's Apple...... This one...... It's just an old Joe who sells apples...... What he made...... It's amazing. ”

Without waiting for Shen Wuliang to continue to ask, Shen Wuyan hurriedly opened the topic again, and said: "Now if you want to open the Xingbake Teahouse in the capital, you need a series of advertisements...... For example, the words "Awakening Eight Guest Tea is Delicious" written by Gao Gong, a cabinet scholar, will be hung on the Forbidden City...... That's what advertising ...... It's important to be eye-catching......"

Shen Wuliang laughed miserably, now he couldn't understand what Shen Wuyan was talking about, but he also knew that what Shen Wuyan said was absolutely impossible, so he just listened and didn't ask.

Shen Wuyan said and continued: "After Duanyang, the Mid-Autumn Festival is almost over...... You and I can take this opportunity to spread the word...... Let's just say that the moon and tea are the reason...... Xingbake Tea House summoned the literati of the whole city to come to enjoy the moon and drink tea...... If the article is well written, what rewards can be obtained...... For example, the country is the priest of the wine ...... Oh no, now it's time to be the personal guidance of Mr. Lu Tiaoyang, the secretary of the Ministry of Rites...... Anyway, Mr. Lu often instructs literati for free, and it doesn't cost ......"

The conversation lasted until the afternoon, when Shen Wuliang came out of the study with a sleepy face.

I thought that Shen Wuyan could come up with some good way, but I found that the other party was just chatting, but there was still no substantive way.

Compared to Shen Wuliang, Shen Wuyan was still very excited. Watching Shen Wuliang walk out of the study, Shen Wuyan still said loudly: "In less than half a year...... In less than half a year, the Eight Guest Teahouse will definitely occupy half of the capital......"

Just looking at Shen Wuliang's unconfident appearance, Shen Wuyan couldn't help but sigh and said helplessly: "You ancient people...... It's just that I don't have a bit of business sense......"

No one could understand Shen Wuyan's strange words, but Wang Shizhen, who walked up to the second floor, heard Shen Wuyan's complaint, and hurriedly quipped: "Mr. Shen is talking about this ancient person...... But which unlucky ancient? ”

Hearing this familiar voice, Shen Wuyan suddenly laughed and said, "Naturally, it's Wang Shizhen, an unlucky ancient...... These literati in the capital are no better than those in Suzhou...... It's really heroic...... What do you think? ”

"But it's not the first time, I have lived in the capital for many years before......," Wang Shizhen sighed again: "But speaking of which, the literati in Beijing are really more special than the literati in Suzhou...... They don't dare to be interested in the wind and snow, and they care more about the peace and security of the country and the people......"

Shen Wuyan smiled faintly, and invited Wang Shizhen into the study, while saying: "They are closer to the political center, so they should care about the people's livelihood and national affairs...... Compared with those literati in Suzhou, they are really more extraordinary......"

"The literati in Suzhou were so comfortable that they got carried away...... The whole day is full of wind and snow, but there are some signs of death...... Fortunately, the literati in the capital have changed......"

Wang Shizhen was originally a poet who rose in the Tang Dynasty, and should have been closer to the gorgeous literary style of Suzhou, but for the capital, which is close to reality and acupuncture, it is out of place.

It's just that the experience over the years has changed him a lot, and now he is more inclined to reality, as if he has returned to the style of the light.

Regarding Wang Shizhen's changes, Shen Wuyan didn't say too much, people will change after all, probably when his father was killed by Yan Song, he had these movements.

In recent years, the ups and downs of the Huan Sea, coupled with the fact that he has traveled south and north, and is similar to all kinds of literati, it is really a good thing that he can have this change.

After pondering for a while, Shen Wuyan said again: "Brother Wang has also been in the capital for some years, so he must know a little about the Wan family......

Wanjia runs a restaurant and teahouse, and Wang Shizhen was also a very famous talent in the capital back then, so he often has some relationships with these places, so it is also very meaningful to ask like this.

Wang Shizhen nodded lightly, and only said after a while: "Wan Jianai is the richest man in the capital...... Its position in the capital is very important...... Probably since Yan Song's time, Wanjia has been like this......"

Shen Wuyan took a deep breath and muttered, "It's indeed a huge family business......"

Wang Shizhen said again: "When Li Panlong accepted Wan Cong as a disciple...... It really caused quite a stir, and it was the first time I learned about the strength of Wanjia...... Wanjia is really low-key, and if you don't mention it, you will almost be ignored...... Of course, if you mention it, it will be shocking......"

Shocked but natural, with such a force as Wanjia, most of the high-ranking officials in the capital have some connection with it, and they are really not easy to mess with.

"But I heard that Wanda, the master of the Wan family, has not shown up for many years...... Although it is widely spread outside, in fact, even I have never seen his old man...... It's Wan Cong...... Speechless should understand him......"

When mentioning Wan Cong, Wang Shizhen paused slightly, he had actually seen the events of Duanyang Night on the side, so he knew very well, and when he mentioned it like this, he also took care of Shen Wuyan's emotions.

Seeing that Shen Wuyan didn't care much, he continued: "But the origin of the Wan family is really unknown...... It's just that after knowing the name Wanda in the capital, his business in the capital has been very big...... After that, he became the richest businessman in the capital......"

"Unknown origin...... But listening to the accent, it is ...... people from the capital" Shen Wuyan chuckled lightly and quipped: "Could it be that he really inherited a large inheritance?" ”

Saying this, Shen Wuyan shook his head again, and hummed meaningfully, before he said again: "Could it be that he really has something to do with Old Joe, who sells apples?" ”

"Old Joe, who sells apples?" Wang Shizhen's face was full of curiosity, and she said in a low voice: "This old Qiao who sells apples...... Who is it? ”

Shen Wuyan was stunned for a moment, shook his head and smiled: "It's hard to say...... Not a Ming person...... Yes, it's not Middle-earth......"

"That'...... Who is he? Wang Shizhen was even more curious.

Shen Wuyan hurriedly got up, then glanced out the window, and said softly: "There is still meat stewed in the pot......"

After finishing speaking, Shen Wuyan quickly opened the door of the study and walked away.