"What's the news?" Gao Hongsheng asked these foreign devils at the beginning, but without waiting for them to answer, he said: "The British "Weekly News", which was founded in 1622, gave the best explanation, and he used the first letters of the four words north, east, west, and south to form the word news to explain the word news, which means news from all directions. ”

Saying this, Gao Hongsheng paused for a moment, glanced at these future gunners sitting on the long-backed chairs, and saw them nodding one after another, and snickered in his heart, it's very bluffing, isn't it, this knowledge was sued by the writer in the later generations, and now he is now speculating and selling It seems that the effect is good.

"You are all news writers, and you all know more about news than I do, but what I'm about to hand over to you is news hype, do you understand?"

After speaking, he waited for Felia to finish translating, looking at the reactions of these people, and seeing that they all nodded their heads to show their understanding, he remembered that the news hype was first transmitted from the West, so he had to smile awkwardly and continued:

"You remember, dog bites are not news, people bite dogs are news. Here I can tell you for sure that these new drugs of ours are clinically tested.

It is no exaggeration to say that our new medicine is a miracle medicine compared to the current so-called drugs, and you all laughed.

Don't believe me? It's okay, I'll send you the instructions for these drugs in a moment, so that you can be a little prepared. But let everyone know that our new drug is what you're doing.

I can provide you with enough news material, but how to expand this material is a matter for you people, and remember that I am constantly appearing in your manuscripts about the names and efficacy of the four classes of drugs, aspirin, penicillin, cotrimoxazole, and isoniazid.

You can now split into two groups, one is for the affirmation of these new drugs, and some are for suspicion and slander.

You have to go around looking for people who are skeptical and supportive of new drugs, the more famous the better, and you can take them out of context, and then bring them all into your camp.

I want you to start a war in the newspapers and magazines for these new drugs, a news war, you know? A news war that will involve everyone.

Not only in France, but I want you to burn the flames of war all over the world, you must fully mobilize your connections, win over your peers, sweep more people in, and constantly create all kinds of gimmicks to attract everyone's attention.

You can even bet between you, for example, that if these new drugs really have that effect and cure someone's disease, then the loser will kiss the winner's ass. ”

With a bang, the future gunners laughed, this kind of unbounded hype was the first time they had heard of it, especially with the gimmick of betting on each other and losing the pro-winner's ass.

Gao Hongsheng was also embarrassed to smile with everyone, scratched his head, and then pressed down with his raised hand to calm everyone down, and then said: "It's okay, it's just to kiss the winner's ass, and the loser can be compensated at that time, I think I won't suffer a loss in this way."

In short, I don't care what method everyone uses, I want to keep these new drugs hot for a month and a half, and every day there will be all kinds of news for me to publish in the front pages of the newspaper, and all kinds of lace news will fill it.

You are the leader of this news war, don't appear on the battlefield as a charging creep, you must not only bring in your peers, but also their editors-in-chief, and of course you will pay them a certain amount of remuneration, the amount of these remuneration is up to you, you only need to say to Felia to withdraw it, but these rewards must be deducted from your final income, I hope you use this money carefully.

Gentlemen, remember that you are the generals of this news war, you are the masterminds behind the scenes, this news war will be run by us, and of course I will pay you handsomely, richly than you can imagine.

The amount of these rewards is all determined by the sales of new drugs, don't doubt the efficacy of our new drugs, don't doubt it, you can honestly say that when this news war is over, I hope you are all millionaires, don't you believe it? Let's wait and see.

But for now, gentlemen, let's draw lots to determine which of you are the pros and which are the cons. The opponent can get an extra 20% bonus to make up for the loss of their reputation, but don't worry, public opinion is already in our hands at that time, and your reputation will not be damaged in the slightest, and we can even dress up you opponents as a defender, a defender who is extremely responsible to the public. ”

The results of the draw came out quickly, sixteen squares, eleven opponents, this ratio was carefully selected by Gao Hongsheng, at the beginning, the positive side could only be slightly more than the negative side, so that it was lively, and it also gave people a sense of evenly matched, and then the opposing side was gradually decreasing, and finally the remaining few persisted until the end was completely defeated.

Then the two parties sat on both sides of the long table, and at this time, Gao Hongsheng took out the instructions of the four medicines and asked Fei Liya to distribute one copy each, but before Fei Liya finished distributing, the following was messed up.

Aspirin is better, but it is a painkiller without addiction, but cotrimoxazole, penicillin, and isoniazid are really more powerful than the other, and one is more shocking than the other.

Cotrimoxazole is an antibiotic for the prevention and treatment of infections caused by a variety of bacteria, and in that era, a simple bacterial infection could kill people, and a broad-spectrum drug that can resist bacterial infections is simply a miracle drug.

And penicillin is the first to the point that basically all bacterial infections can be treated, not to mention sepsis, pneumonia, meningitis, tonsillitis, not to mention puerperal fever, the most common disease in women's childbirth, just for sexually transmitted diseases syphilis, gonorrhea has a special effect, which is enough to attract their attention. A man is afraid of accidentally contracting that disease, once he is infected, it is not only the pain during the illness, but also the news of the illness is spread, which is enough to shame the dead. If there is such a curative drug, it will be a blessing for men.

The most shocking thing is isoniazid, a special drug with a special effect on tuberculosis, which is simply impossible, in that era, getting tuberculosis was equivalent to announcing the death penalty, this drug is actually advertised as curative, is it true?