Chapter 623: The Coal King
"Champion red, champion red, good wine, good wine, mild and mellow, your treasure in the south of the Yangtze River, your pride in China!" Almost coveted.
Liu Hongsheng said with a regretful face:
"It's a pity that the road is inconvenient, so I only brought two boxes!"
"Two boxes? Two boxes is enough! ”
As they spoke, the two seemed to have become friends who had been friends for many years.
Strino praised Liu Hongsheng's great success in the past year, and then laid out the main topic of the summons: in view of the large opening of sales channels and market potential in Shanghai, the company decided to set up a sales office, as the sales organization of Kaiping Coal in Shanghai, and planned to hire Liu Hongsheng as the manager. The sales channels should be further extended to the entire lower reaches of the Yangtze River, not only in Shanghai, but also in Suzhou, Wuxi, Yixing, Changzhou, Zhenjiang, Nanjing, Jiangyin, Pukou and other places.
This kind of manager, commonly known as "compradors" at the time, not only has a very high salary, but also has a high social status. Liu Hongsheng's heart was ecstatic. However, with his shrewdness, he knew very well that he must not lose his temper in the face of this immensely wealthy British man, and there was room for the word "quasi", and it must be known that he was only 21 years old now, and his working experience was short, and if he was at a loss, he would surely fail in success. Therefore, he forcibly suppressed the emotions in his heart, and said lightly but very solemnly and seriously on the surface:
"Mr. is so trusting and respectful, Hongsheng is grateful! If so, you must do your best to repay it.
However, there are a few things that need to be consulted by Mr. ”
Stoneno nodded, "Please, you're welcome!" ”
Liu Hongsheng thought about it for a while, and then said the plan to expand sales that he had been familiar with before this trip:
1. It is necessary to purchase a suitable piece of land in the riverside area of Shanghai for the construction of Kaiping wharf and warehouse, and only with reserves can we ensure timely supply and stable prices. 2. Set up a coal laboratory to hand over the various components of coal to the user for on-demand ordering. Third, set up a boiler laboratory, the current boilers in Shanghai are generally outdated and backward, if you can help users to check and improve, you will be able to attract a large number of users.
Seeing profoundly, accurately, and thoughtfully and far-reachingly, Si Tuonuo, who has been in business for many years, was not convinced, and immediately praised happily, nodded again and again with great appreciation, and stood up and walked to Liu Hongsheng's side, patted Liu Hongsheng's shoulder and said:
"Good! Mr. Liu is more shrewd than people praise! It's so decided, Mr. Liu Ruli has no objection, let's sign a 30-year contract for your exclusive operation! ”
The contract was soon signed: the commission was still calculated at eight cents and four cents per ton; Settle the account once a year, and all the surplus after deducting various expenses of the sales office shall be divided between the company and the sales office; The cost of building a wharf and other expenses shall be allocated by the company immediately; Liu Hongsheng has full authority over the personnel, labor and various expenses of the sales office, and the head office regularly sends personnel to inspect them.
Liu Hongsheng came to Tianjin before the three expansion plans, originally intended to gain the favor of Si Tuo Nuo as a major contribution to consolidate the sales position in Shanghai, the camera to improve the position, did not expect to become Kaiping's No. 1 comprador in Shanghai, this time is really like Si Tuo Nuo said to make a fortune!
With his intellect, he got an opportunity. Talent is precious and opportunities are rare, and with opportunities, only by giving full play to one's talents and making efforts without fear of hardships will we succeed. Although Liu Hongsheng is very young and has been in business for a very short time, he knows that opportunities are rare and seize opportunities firmly. Back in Shanghai, when the train is about to think about the mature plan to go all out to put into practice, but fortunately young and energetic, and good at overall planning, appropriate measures, soon, the sales office of the office was perfected, the coal laboratory, boiler technology room, wharf warehouse has been completed at the fastest speed, and hired two experts, planned the sales layout, compared with the time agreed with the company, put into operation. But this large cut-off time, Liu Hongsheng won it by working day and night, non-stop, often day and night, sometimes sleepless all night, and really forgot to sleep and eat.
The overall situation was roughly determined, and as soon as he was able to let go of his hands, Liu Hongsheng quickly launched a sales offensive, occupying the markets of various towns and cities on the Shanghai-Nanjing line in one fell swoop, and opening up sales channels in this rich area. It is a method of small profits and quick turnover, more commissions, and equal treatment of large and small users, although it did not earn much at the beginning, but it relied on this to gain a foothold, Liu Hongsheng looked at the large and small ships carrying butterflies in the Han River Bay of the harbor, and said with satisfaction: ...,
"Even if it is a loss, it is cost-effective to occupy this market!"
Liu Hongsheng took his younger brother Jisheng to Yixing to open up a sales channel, and by chance, he touched the inspiration.
It turns out that this famous pottery capital Yixing, pottery kiln comparison, kiln firewood, has been a matter of course for hundreds of years, no one has ever thought of the coal that came out in recent decades.
But Liu Hongsheng saw it at a glance and said it to his younger brother, but Jisheng was worried that the kiln owners were used to using firewood and might not be willing to accept it. Liu Hongsheng immediately made a decision, immediately set up two tables of banquets, and invited more than a dozen influential local kiln owners. Immediately, he claimed to give everyone a way to make money, so the guests came very enthusiastically. However, as soon as they heard that they were going to change firewood to a medium, hundreds of years of conservative experience made these guests shake their heads. Liu Hongsheng vividly and incisively analyzed the three main points that butterflies are better than firewood: first, the firepower of the medium is several times stronger than that of firewood, and the relative cost is several times lower than that of firewood; 2. The butterfly is small in size, not easy to spontaneously combust and damage, and easy to transport and store; Third, seeing that the firewood is cut more than raw, the day is decreasing, the less the price will be more expensive, once the firewood source is exhausted, will not be caught off guard?
It sounds plausible, but most kiln owners are still on the move.
Liu Hongsheng had already made a plan in his mind, knowing that it would be difficult to work just by saying this, so he showed a plan that he had already thought of: he funded the establishment of more than a dozen coal-burning pottery kilns and lime kilns for the kiln owners to use, and he sent technicians to guide them.
If he fails, he will bear all the costs, and he will never ask the kiln owners for a penny; If successful, the kiln owner bears only most of the costs, on the condition that his coal must be used, and he also guarantees the quality of the coal on credit.
Who wouldn't do something so cheap? So the kiln owners toasted with Liu Hongsheng one after another.
On the way back, Liu Jisheng was very worried, feeling that once he failed, it would be a big loss of tens of thousands of yuan, but Liu Hongsheng said with a confident smile:
"It's all fuel, coal is better than firewood, once can't work, twice, three times will always be the right way! Besides, if you don't give up your roots, how to seek profit, rest assured, the silver will come in vain! ”
Soon opened up the corresponding joints, Liu Hongsheng and boiler expert Jin Zhixuan led more than a dozen workers to go together, in Yixing day and night fighting, soon built more than a dozen new kilns, the test firing results were very successful, the kiln owners were overjoyed, willing to practice the promise, and under the request of Liu Hongsheng, recruited a large number of firewood people for the kiln workers, the firewood people have a fixed income and high, but also less hard than firewood, the original fear also disappeared naturally, and out of gratitude, also advocated the use of Kaiping butterflies, all of a sudden won a large number, A large number of users, the sales are open, and the prestige is growing, and the credibility is increasing.
Liu Hongsheng also quickly adopted several major measures, not only to set up additional coal numbers in Shanghai, but also to set up branches and wharves in various towns and cities in the entire lower reaches of the Yangtze River, and to extend them to the vast rural areas of the Yangtze River Delta, changing the thousands of years of firewood burning in the countryside to coal burning, and establishing a very extensive sales network.
A few years ago, Kaiping coal sales in Shanghai were very small, and other cities and towns were even more blank, but now not only in Shanghai, but also in cities and villages along the Yangtze River, the total sales volume is also extremely considerable. From the obscurity of the past, it has leapt to the first place in coal sales in one fell swoop, making it impossible for the industry to match.
In the past few years, he puffed up the sails, and kept trying his best to sail in the business sea, and the vigorous, the sober mind, the superb accuracy of the insight and the rare match, he directly operated the largest annual sales of butterfly charcoal as high as 2.5 million tons, accounting for about a quarter of the annual output of Kailuan Mining Corporation, and the income was hundreds of thousands of yuan every year, and the highest time reached 1 million.
"Ten years of operation, to the end of the European war in the eighth year of the Republic of China, when he was only thirty years old, he became the famous king of butterfly charcoal on the beach." Chiang Kai-shek said with emotion: "This can be regarded as the pride of Ningbo people." ”
Wang Hengyue nodded frequently: "Coal King, this name is good." China has a king of matches and imitation weaving, but it only lacks some kings of medium charcoal and steel, which is the foundation of an industrial power. However, in my opinion, Liu Hongsheng's coal king is still a bit unworthy of the name, he is mainly there to do some agents, buying and selling, without his own butterfly mine, no matter how others praise him, after all, he still lacks some ......"
"Yes, so this time the president went to Ningbo to hope to meet him." Chiang Kai-shek's words are authentic.
Wang Hengyue showed a smile on his face: "Not only the people of Ningbo are united, but you Zhejiang people are also very united, I think you specifically want to introduce me to him." ”
Chiang Kai-shek also laughed, and didn't want to hide anything: "Yes, this is what Zhongzheng means, if Liu Hongsheng wants to continue to develop, he still needs strong support from external forces!" ”
"I'm the external force." Wang Hengyue groaned and said, "I want to see this person, and I will help with this favor." In fact, many of our Chinese kings have a solid foundation, and the lifeblood is still in the hands of foreigners, such as Wu Yunchu in Shanghai, who has laid a solid foundation and has his own industry, so that he can continue to compete with foreigners. ”
"Yes, that's what the President said." Chiang Kai-shek said heartily.
"Well, I'll think about it." Wang Hengyue stood up and walked a few steps, and said: "Time, you go and arrange it, this time is different from seeing Wu Yunchu, you might as well disclose my identity directly!" ”
"Yes, as soon as I arrive in Ningbo, I will arrange it immediately!" )