Is An's One Hundred and Twenty-Three Newspapers
The Spring Festival has passed in the bustle, the traditional Chinese year, many foreigners in Baotou, also participated in this strong New Year's Festival, to be honest, the development of Baotou is changing with each passing day, for them these foreigners, the salary is also quite high, last year there will be people who feel that Baotou is inconvenient in all aspects, and this year, with a series of measures, especially more and more foreigners, all parties of food and goods can be bought in Baotou, and there is not much difference from other places, many foreigners, They themselves are wandering around, a certain journey dù below, where they are not.
The Spring Festival has passed, but Yang Yuanzhao has not rested much, more and more things, including research projects, materials and real rooms, although there is no significant promotion of the emergence of various new machines, but the transformation of the original organic machine, the application of various materials, over time, when the number reaches a certain level, the results will naturally appear, now, almost every other week there will be one or two kinds of materials, of course, most of them are not suitable for use now, these are left by Yang Yuanzhao as a technical reserve, the future, along with the input of vehicles, and even aircraft artillery, the materials required, are almost infinite.
In the past month, in addition to putting my mind on research, more is to put my mind on the operation of the city, the emergence of chengguan, a certain process, from the surface to govern the city, in a sense, chengguan is a complex, almost including the police and chengguan in later generations, some health and trivial things, also handed over to them, more than 2,000 people, in a megacity of 1 million people, almost as soon as it is sprinkled and disappeared. If it weren't for the workers having the factory to help manage it, maybe there would have been chaos a long time ago.
Yang Yuanzhao carefully recalled the city in later generations, to be honest, he was not an official. Follow the team all day long, with various competitions, running around, knowing that the chengguan is still because of the combat effectiveness of the chengguan, and the rest, I'm afraid it is the public procuratorate and the law. Fire protection, industrial and commercial taxation, and the rest, I really don't know much, the management of a city. What is needed is an overall and precise management, any omission will lead to certain consequences, health and basic urban management, must be done first, which reduces the possibility of infectious diseases to a minimum, and the rest is to slowly adjust.
A thick book with things related to urban management that Yang Yuanzhao thought of. Agriculture does not have to be considered, the reclamation company has replaced the agricultural side of later generations, as for the industrial aspect. There is also the management of the Baotou Chamber of Commerce, and the engineering company coordinates the construction and planning of the city, although it should be listed separately, but the more important things have not been completely solved, and can only be done first.
Something seems to be missing, what the hell is it. Flip through the thick book and read it little by little. Yang Yuanzhao also didn't seem to be able to find the key to the problem, suddenly. Turning the page, he finally thought of the worry in his heart, what was it.
Because Yang Yuanzhao suddenly discovered that the city, which had been developing for more than a year, was missing one thing, newspapers, to be precise, propaganda. Although there are some newspapers similar to government documents in some large factories and mines in Baotou, but they have little influence and do not play a role in guiding public opinion, Yang Yuanzhao, who has the insight of later generations, knows very well how important newspapers and magazines, including later TV news, these things are very important to the guidance of public opinion, salary and work, can only play a certain role, and public opinion, which is a spiritual thing, can integrate the weak force into a rope, and at some point, can exert unparalleled power.
Baotou now, unlike other cities in China, the number of workers occupies an absolute advantage in a certain way, more than one million cities, workers account for almost twenty or thirty percent, workers' families together, accounting for seventy or eighty percent of the entire population of Baotou, and the rest, even if there is, is for the tertiary industry that serves workers, such as restaurants, inns, and other service industries.
Yang Yuanzhao began to develop in Baotou, did not ask for high shares, nor asked for more benefits, but the only thing required was to let the workers be literate, although it was difficult to say at the beginning, often one or two hundred, there would only be one foundation, to meet the target, so that many workers were a little discouraged, but with the emergence of Baotou technician standards and wages, under the greater attraction and benefits, the workers in Baotou began to grit their teeth to learn, and there were more and more literate workers.
Baotou has never neglected the education of workers, a certain process, 15 pounds of white noodles per month reward, has not been less, relative to the overall salary, 15 pounds of white noodles is not much, knowledge and literacy, has always been to improve the level of technicians, as well as the key to all aspects of the basic elements, technician level to improve a level, will get higher wages, now, Baotou recorded, the number of words in 500 words or more, get 15 pounds of white noodles to keep accurate, there are 210,000 people, The monthly expenditure is a large number, and there are 120,000 people who have mastered about 2,000 commonly used Chinese characters, basically breaking away from the standard of illiteracy.
Such a large literate population, but none of them have a newspaper with extensive influence, must be on the top, it is Yang Yuanzhao's mistake, he forgot about this, forgot about this at the beginning of the 20th century, the widest, even a century later, did not fall behind in the position of public opinion.
The field of propaganda is a very empty field, this field must not be ignored, public opinion guidance, in later generations are very important, not to mention in this era of ideas and ideas, if Baotou wants to develop, stability is the premise of overwhelming a qiē, can not control the means of public opinion, a certain amount of dù above, maybe just sit on the crater.
It's a pity that although Baotou is big, Baotou is one of the control companies in Baotou, but Baotou's subordination still belongs to the Qing Dynasty, this is a problem, the previous city management team, but an attempt, did a very good job, did not cause huge fluctuations, newspapers seem to be OK, just like that, in Yang Yuanzhao patted his head, from the Baotou factory, the more famous pen stick, a large number of transfers, directly responsible for the Baotou Chamber of Commerce shareholders, Baotou Chamber of Commerce will allocate 200,000 yuan every year, For the start of this newspaper.
200,000, in this era, is definitely not a small amount of money, a joint armament, plus artillery, that is, this number, this is still imported from the comprador of foreign banks, 200,000 if replaced with white flour, it is enough for tens of thousands of people to eat for a year, all invested in the newspaper, most of the pens drawn up, I don't know what the newspaper is,
Yang Yuanzhao also didn't have any ideas, after thinking about it for a while, let them play freely, but there is one thing that must be grasped, as much as possible to promote positive forces, educate loyalty to the country, and finally collective, even loyal to the family, expose some bad habits, praise some righteous and courageous activities, of course, but also publish more, the citizens like to see things, such as Baotou's products, and create several domestic firsts, even the world's first, There are also some well-known entrepreneurs or enlightened gentlemen landlords.
In this way, a simple newspaper, in the case of software ability, in the forced implementation of Yang Yuanzhao, finally completed, the most advanced printing machinery that China can buy, as well as the newspaper paper taken from the all-in-one machine, although the number is limited, only about 50,000 copies per issue, but it is much stronger than this era, other newspapers that are still in the bud, and even newspapers that have been issued, all kinds of factories are the first batch of subscribers, and then there is a certain connection with the Baotou Chamber of Commerce, close landlords and wealthy businessmen, The newly established urban management and hospital also subscribed to the first batch, and that's it, so that each issue received 5,000 orders, which successfully laid a good foundation for the distribution of the newspaper.
Next, the Baotou weekly newspaper began to be issued, the weekly newspaper, with a week as an issue, eight large newspapers, with small characters on it, recorded a lot of news, both some important news at home and abroad, but also what happened around Baotou, for example, a certain factory opened, such as a certain highway completed the transformation.
The tentacles of the Jin merchants are always so keen, tens of thousands of sales, let them see the power of the newspaper, the first advertisement, appeared in the second issue, this is a local food company, for the public a wide advertisement, the promotion is also their new products, unexpectedly, a hit, just three days to sell out of stock, which makes other commercial houses see the doorway, the newspaper on the advertisement began to appear, at first just a crack, and then it became a supplement, from the later Yang Yuanzhao is very clear with the power of the newspaper advertising, In this era, he didn't plan to make a free newspaper, but with the help of advertising, it was still possible to reduce the cost of the newspaper and maximize its influence.
It is precisely because of a large number of advertisements, the price of the newspaper, from the most open is 10 coppers, to 7, and then reduced to 5, and finally, it is simply 2 coppers, the price of Baotou is higher, a baked cake will cost 5 coppers, to eat a good meal, a large bowl of noodles and baked cakes, at least two cents, 2 coppers, for Baotou, it is nothing, even some thrift, will also buy a newspaper, after tea and dinner, it is also considered to understand some interesting things in Baotou and other places.
It is with the support of the two sides, and half a month later, Baotou Weekly Newspaper from once a week, to three times a week, after 3 months, it simply became Baotou Daily, a huge city of millions of people, Baotou Daily coverage of 15% of the number of Cheng dù, that is, 150,000 copies of Cheng dù, and through Guò developed transportation and convenient business routes, expanded, became another means of Baotou's outward expansion. (To be continued) R580