The so-called "foreign ash" actually refers to cement!

Liu Hongsheng had thought about it before, but if it was simply sold to cement factories, firstly, there are not many manufacturers today, and secondly, people may not be willing to buy, and even if they buy, the price will never satisfy him.

And what about setting up your own cement plant? It's also unrealistic.

The amount of money needed to set up a cement plant is huge, and ordinary people simply cannot afford to operate it alone.

But now it's different, there is a big president with a lot of money behind him to support him, and the funding problem will naturally be solved!

Wang Hengyue lit a cigarette and took a puff: "I'll take care of the funds, you can handle the rest, I don't care, but I hope you can do it." Now the market is full of British cement, and I hope that our own domestic cement can defeat them and occupy the domestic cement market! ”

"Yes, President!" Liu Hongsheng said with confidence.

With the full support of the Great President, that! It's easy to cut.

Liu Hongsheng left with the support of the president, and Chiang Kai-shek smiled and said: "The president, he supported a Wu Yunchu to deal with a Japanese businessman, and now he has supported a Liu Hongsheng to deal with a British businessman." ”

"I hope Liu Hongsheng is not only a coal king, but also a cement king." Wang Hengyue said thoughtfully.

Industrial power has always been one of his dreams, and now this dream is striding forward......

With the expectations of the president, Liu Hongsheng, who returned to Shanghai, soon began to act.

He learned immediately that Li Yijing, the manager of a raw manganese mining company in Shanghai, knew cement production very well and had long been interested in setting up a factory. It's just that it's still stuck in financial problems.

Liu Hongsheng quickly found this person, and hit it off with Li Yijing on the spot, and immediately began to prepare.

In terms of funds, due to the support of the president, there is naturally no need to worry about Liu Hongsheng, who has launched a tense investigation of the market and familiar with the business. Soon everything was in place, and it was clear to you. However, he believes that there is still a major condition missing: cement is an emerging large enterprise in China, and there must be a person with deep prestige and high status to preside over the town, so as to open up the situation and stabilize the overall situation.

He is young and senior, and it is difficult to deal with it, but where can he find this person?

He quickly thought of Zhu Jiansan.

Zhu Jiansan, a native of Huangyan, Zhejiang, Liu Hongsheng is 40 years old, now 70 years old, was a well-known leader in Shanghai's financial circles and industrial circles, and later served as the chief financial officer of the Shanghai Military Governor's Office, and from 1914 to 1919, he was the assistant and general manager of the Shanghai General Chamber of Commerce. He is an ideal candidate in terms of prestige and status.

After Liu Hongsheng developed, he had seen Zhu Jiansan, so he took the gift of his fellow villagers and visited him after a little preparation.

After getting to the point and hearing Liu Hongsheng's intentions, Zhu Yuansan asked quietly: "How did you come up with the idea of building a cement factory?" ”

Liu Hongsheng did not say that this was actually what President Wang Hengyue meant, but replied with dignity and evidence:

"After careful investigation by the younger generation, the general trend of architecture in our country has become more and more westernized, and it will become more and more common and become the dominant form. Cement is the main material used in Western-style construction. Not only roads, bridges, embankments and other public buildings, but also private houses and mansions in the future must have a large amount of cement, so the demand for cement in the entire construction market will increase day by day. Before the war in Europe, domestic cement was all foreign goods, half of which came from its own country, and half from its dependent countries and factories located in China. The outbreak of the European war caused its supply to drop sharply, and the country began to produce itself. So far, there are only five manufacturers, and two of them are British-owned. In terms of annual output, the three Chinese-funded factories have a total of about one million barrels, and the two British-funded factories have a total of about 300,000 barrels, with a total of about 1.3 million barrels. According to the careful calculation of the late students, the current domestic annual consumption has exceeded 2.3 million barrels, that is, there is a supply gap of one million barrels, nearly half of the quantity, and the demand has increased greatly. ”

Zhu Baosan has a very good impression of Liu Hongsheng's extraordinary appearance and decent conversation, and in recent years, he has heard his name very carefully, squinting a pair of old eyes, holding a few stems and sparse beards, listening quietly, and nodding and approving implicitly from time to time:

"This son is worthy of his name, if he is a rising star with insight and a city, he is really terrifying!"

But he still asked quietly: "Now that the European war has been over for more than two years, what if a large number of ashes enter the country again?" ”…,

Liu Hongsheng replied confidently:

"Nowadays, the foreign merchants who are rich in cement are thousands of miles away, and most of them rely on water transportation. Cement is bulky, and very avoid dampness, traffic across the ocean, the cost is very high, and its cost is several times higher, and the domestic real estate sales are profitable, the cost is relatively low, as long as the quality is passed, it will win in the competition with foreign goods! It is the trend of the establishment, it is advisable to be as fast as possible, not as late, and as strong as it is not to be doubtful, does Zhu Lao think it should be? “

Zhu Maosan nodded unconsciously and said, "What the virtuous deed says is extremely appropriate!" The new industry of foreign ash, there is no manufacturer in this port, it is really a big gap, but "a little groaning, and slowly said:

"It is precisely because it is a new industry, as Xianqi knows, there are only three Chinese businessmen in China, which shows that there are even fewer Chinese people who can use this technology, and there is no quality and there is no way to talk about competition, how can this quality be guaranteed?"

In this regard, Liu Hongsheng had already been prepared, so he also knew that Zhu Jiangsan must have this question:

"The seniors' concerns are extremely critical to this move, how dare the later students be a little negligent? Recently, the late life has been fully collected the possible collection of cement production and marketing and the corresponding production technology information, and has been basically studied to master its essentials, there is a more favorable and important condition, that is, there is a German named Maltai, is a cement expert, the current Xiangbei Huaji cement plant engineer, the late life and Liu Bao Jinjun are very effective with this person, has agreed with it in advance, once we set up a factory, he will be hired to be an engineer, and can bow us to its domestic inspection and apprenticeship, purchase equipment, The younger generation has made corresponding preparations, once Zhu Lao agreed, he hired Ma Litai, purchased the best German full set of equipment, learned German technology, and trained his own technical foundation, only based on Zhu Lao's words. ”

Zhu Hesan shook his beard and smiled:

"Good! It's good, it's just that the old decay is almost seventy-three years old and the king of Hades doesn't call him to go! The physical strength and energy are already overwhelmed, and the financial resources are insufficient, I am afraid that I will live up to the high expectations of the king! “

Liu Hongsheng replied crisply:

"It's easy to say, the late life has already been calculated. Zhu Lao's spirit is vigorous, and more importantly, he is highly respected, he does not dare to bother Zhu Lao to overwork, and only comes forward to preside, which is enough for the younger generation, and all kinds of miscellaneous chores are handled by the younger generation; As for the funding, I've got it in place.

In the early years of my life, I estimated that it would cost 100 to 1.2 million yuan to run a cement factory, and my account had reached 1.5 million yuan, which was more than enough. As long as Zhu Lao said a word, he would go all out immediately! ”

Zhu Jiangsan was overjoyed when he heard this, and immediately agreed.

Due to the borrowing of Zhu Jiangsan, a high-status celebrity, the preparations for the cement plant, the establishment of the cement plant, including registration, were carried out smoothly.

"Find a person, how many things are saved, and how much money is saved!"

Wang Hengyue couldn't help but sigh after hearing about this.

But even so, the lure and interference of British businessmen caused some trouble, and because Wang Hengyue did not come forward directly, this had to be faced by Liu Hongsheng alone.

Liu Hongsheng wanted to preside over and take the lead in setting up a cement factory in Shanghai, and he quickly became a household name.

Among them, the Jardine Matheson & Co., which was based in Shanghai, was the most shocked. If Liu Hongsheng set up a cement factory in Shanghai, and he was very good at running a cement factory, it would inevitably affect the interests of British businessmen.

Liu Hongsheng thought about the president's instructions in his heart, and politely declined again and again, and was busy with preparations.

There was nothing the British could do.

On the one hand, he has a stake in Liu Hongsheng, and it is not easy to tear his face, and Liu Hongsheng is not easy to get along with, on the other hand, with Zhu Jiangsan's big signboard poked there, it can't be hard......

The British businessmen had no choice but to watch Liu Hongsheng prepare the cement factory in a hurry.

Liu Hongsheng is indeed a genius in business!

At the preparatory meeting, when agreeing on the site, Liu Hongsheng incisively and uniquely analyzed:

"The choice of a company's location depends on two criteria: proximity to the origin of raw materials or proximity to the product market. According to the situation in Shanghai and the characteristics of cement products, I propose that the factory be located in Shanghai. The reason is derived from the calculation of the difference in value. I carefully calculated that the main raw material of cement is white stone, and one hundred tons of white stone can produce seventy tons of cement. The price of white stone is low and it is very easy to ship, while the price of cement is not only high but also difficult to package, the freight is much higher than that of white stone, and it is necessary to pay the cost of moisture-proof means. The difference between transporting 70 tons of cement and transporting 100 tons of white stone to Shanghai is more than doubled?

Coupled with water transportation, the cement will be transported to Shanghai in the long distance, it is inevitable to leak, the return of moisture, a loss is a huge price, Baishi is not in this risk: if it is inevitable to turn into the water, a boat of cement and a boat of white stone price difference should be more expensive or cheaper? In view of this, the site is not located in the Baishi production area but in Shanghai, which is not only worry-free, but also economical, and can naturally generate profits! ”

said it so incisively, how could the rest of the people not obey? Therefore, the site of Shanghai Cement Company is located in Longhua, Shanghai.

The address was chosen in Longhua, and in order to thank the president for his help and the "Hualong Coal Company", Liu Hongsheng named the cement plant "Shanghai Hualong Cement Company......".

Wang Hengyue knew that he was going to pay a smile.

Liu Hongsheng has taken a big step towards the real "coal king" and "cement king"! ）