Chapter 163: Turning Paper into Gold

Outside the gate of the dyeing factory, on the spacious and tidy bluestone street, there are already a lot of people bustling, because the number of buying and selling shops on the East Street is gradually increasing, and the street is extremely tidy, and now the East Street is the most prosperous place in Tianjin Weidi in addition to the city of Tianjin and the concession, and there are many people who buy things and go shopping every day. Pen & Fun & Pavilion www.biquge.info

At the gate of the dyeing factory, Li Mingfang, who was wearing a mink warm hat and a new black brocade horse coat, and was smiling with red light, was instructing several soldiers of the salt regiment to take out a stack of cardboard with handwriting written on it in a large red paper bag with the word "blessing" written on it, which was two inches wide and three inches long, and covered with red prints and various auspicious patterns on it, and Qin Chuan couldn't help but stop and watch it with interest.

Since the opening of the dyeing factory, although Li Mingfang's stall is getting bigger and bigger, and things are getting more and more cumbersome, Li Mingfang is more and more busy, and his spirit is getting more and more energetic, and he can be seen everywhere all day without touching the ground.

I saw Li Mingfang commanding the soldiers, stacking the business cards they took out, and then one of them chanted and posted the names of the New Year's greeters, and the other took a thick notebook and recorded it with a pen.

This big book is very interesting, with eye-catching handwriting written in gold characters with a brush on the cover, "There are four people who are close to it: the old lady who lives in the hundred-year-old lane; Rich old man, living in Yuanbao Street; There are no very big people, living in the archway of the university; Fu Zhao Lin Lord, live in Wufu Building. ”

According to Li Mingfang, this is the custom in the Gyeonggi area, and these four virtual people are trying to beg for good luck.

Tianjin Wei is only less than 300 miles away from the capital, not only is it the closest trade port between the north and the south from Beijing, but also the governor of Zhili and the minister of trade of Beiyang.

According to custom, from the first day of the new year to the fifteenth day of the new year, almost every day has a certain name, and there are corresponding things to do.

For example, one of the most important things on the first day of the new year is to pay New Year's greetings, and the temple fair also starts from this day. The folk customs of the Gyeonggi area attach great importance to New Year's greetings, and they are also the most important etiquette for the New Year.

On the first day of the Lunar New Year, ordinary people in Gyeonggi land, in addition to themselves and their families going to the elders and relatives and friends to pay New Year's greetings, they also have to prepare a food box and place a variety of dried fruits in it, called auspicious fruit, no matter how many people come to pay New Year's greetings, the dried fruits in this food box must be kept full, in order to show respect and blessings to the guests.

As for the dignitaries, their New Year's customs are slightly different from ordinary people, during the New Year, these people because there are more people to visit, and they lack skills, so they save some colleagues who are not very close to each other, in order not to appear too rusty, they send family servants to the other party's mansion to send their business cards to pay New Year's greetings, commonly known as flying posts. Over time, slowly, the wealthy families of Tianjin Wei began to rise this trend at some point.

The rich families are like this, mainly because they also have many tenants and neighbors, who know their identities and do not want to disturb their masters, but they are not good at losing their manners, so they also post congratulations, which saves a lot of trouble.

According to Li Mingfang, the custom of sending flying posts for New Year's greetings has existed since the Song Dynasty, and this custom has been passed down in the Ming and Qing dynasties. There is "You don't have to enter the house to greet the New Year, send a business card to meet people." Everywhere the Chinese New Year is like this, giving a large sum of money to the paper shop. "That's it.

Wen Zhengming, a genius in the Ming Dynasty, also has a poem: "Don't ask for a meeting, but only an encyclical, and the famous paper is full of books." I also threw a few papers with others, and the world is not too simple. ”

The New Year's cards and cards of later generations obviously uphold the legacy of this kind of flying post.

Inspired by this flying post, Qin Chuan instructed Pan Sichi two months ago to arrange for a printing house to print 5 million New Year's cards in a hurry to imitate the style of the New Year's cards and cards of later generations, and to transport them to Qingdao, Shanghai, Fuzhou, Guangdong, Hong Kong, Hankou and other major cities in China by water. Of course, there will be no shortage of inland cities such as Jingshi, Kaifeng, and Luoyang.

To Qin Chuan's surprise, the foreigners in the concession were also very interested in this New Year's card, not only William Xiao took the initiative to help Qin Chuan apply for a patent, but several large foreign companies also found a printing house and asked them to print Christmas cards in advance, English, French, German, Spanish, Russian, Latin Christmas cards are available, and 10 million are booked at once.

This novel style of greeting cards or called flying posts, once launched, immediately caused a lot of sensation, and the greeting cards sold in various cities were sold out early. The golden fat man of Fulong Silk Village in the capital, regardless of the wind and frost, took a fat body and rode a fast horse to Tianjin Wei overnight on the twenty-third night of the lunar calendar. The fat golden man, who was so painful that he couldn't even walk because of the horseback, was still pestering Li Mingfang and Pan Sichi like this, and he just hurriedly printed 10,000 sets of high-end goods with red bronzing before he stopped.

According to Jin Fatzi, now everyone in the capital is proud of a piece of paper, and they are rushing to buy this "flying post" everywhere, especially the high-end flying post is a gunman. As a result, the "flying post" of 40 pieces of the ocean is now bought at a high price of 10 pieces of the ocean in Beijing, and the high-end ones are even fried by some hawkers to the point that they can only get two pieces of the ocean.

In the capital, which was originally published in the "Oriental Times" every three days, Qin Chuan's poem that was full of grievances and was named "Don't Think" by Ai Xiaomei, under the rendering of this novel "flying post", Qin Chuan's name is even more well-known to women and children.

This made Jin Lisan, Li Mingfang and Pan Sichi, who were very unconcerned about Qin Chuan's desire to print "flying posts" at the beginning, very surprised, they never expected that such a small "flying post" could bring hundreds of thousands of oceans of profits. The three of them also admired Qin Chuan even more, and privately said that Qin Chuan was really the reincarnation of Zhao Gongming, otherwise how could he have the ability to turn "paper" into gold.

Seeing Qin Chuan come out, Li Mingfang ordered the soldiers who counted and recorded the "flying post" for a while, and then hurriedly came over.

Qin Chuan looked at Li Mingfang, who was a little thin but had an extremely good complexion, and persuaded with a smile.

"Lao Li, don't do these things yourself, don't you have two bookstores to help you deal with things, you can let them handle these things."

Li Mingfang said happily: "Boss, this is not good. The important flying posts in the past few days have been handed over to you, and the flying posts sent in the past few days are all from some trading shops that have dealings with us, and then from our employees of Aurora Group. These customers' posts must be checked out, and then we should reply to others, otherwise it will be rude. In the past few days, we have received almost four or five thousand flying posts, most of which are our employees. This matter has to be done by others, I am afraid that the sorting will not be clean. ”

Qin Chuan was a little puzzled, although there are many customers who have business contacts with Aurora Group, it is impossible for foreign merchants to send "flying posts", this is the seventh day of the new year, how can there be so many posts. After listening to Li Mingfang's words, Qin Chuan realized that there were so many employees who rushed to send him these novel "flying posts" he invented to pay New Year's greetings.

Qin Chuan said with some concern: "Lao Li, you ask each factory to send a message to the workers, just say that I, Qin Chuan, thank you and understand everyone's intentions, but I just want them to stop spending money on these New Year's cards, it costs too much money, as long as they work hard." ”

Li Mingfang smiled bitterly and said: "The owner, don't you know, our workers don't say that they fled from other places, even the locals used to be farmers with poor families, and now these people work in our factories in Aurora, and they earn a lot of money every month, plus the owner you have that piecework bonus, they can earn more than twenty or thirty Suzaku Dayang every month, even those who paste paper bags, sticky matchboxes, cigarette boxes, and those women who are responsible for product packaging, can also earn more than a dozen yuan a month." ”

"Besides, the people who work in our factories are in a better situation than in the past, not to mention the clerks and clerks in the factories and banks. These people are in small households, and now they are all rich. I have heard that the peasant households in the surrounding counties, who only have a few acres of thin land, are all asking when our factory will be looking for workers, and they are all preparing to sell those few acres of thin land that will not die of starvation to come to Tianjin. ”

"Boss, tell me, this Chinese New Year, if you don't let them express their gratitude to you, how can they be happy?"

Speaking of this, Li Mingfang suddenly laughed.

"The owner, now there is one more family in Tianjin."

"Oh? Which one is more? ”

Looking at Qin Chuan, who looked ignorant, Li Mingfang smiled even more vigorously.

"Haha, I said the owner, you are the one who is known by Master Su, I don't know the true face of Lushan, only because you are in this mountain."

Qin Chuan understood what Li Mingfang meant, and he couldn't help but smile.

"Lao Li, how did Tianjin Wei arrange me?"

"God of Wealth Qin!"

"Owner, Tianjin Wei's ballad says that you are Qin, the God of Wealth. It is said that the owner is the God of Wealth, and you are the one who works under you, and everyone will follow the light and make a fortune, which is what we are talking about. If nothing else, let's just say that these victims from Shaanxi who have followed us for the longest time have problems with food, clothing, housing and transportation when they come, but now that the family is living decently, which of them can not be grateful to the owner. It's the New Year, and they all know that you don't lack anything, but they always have to express this intention, and spend hundreds of copper plates to buy a flying post, which is also what it should be. ”

Qin Chuan thought about what Li Mingfang said, and felt that these people were grateful to him, and it was normal for people to express their hearts during the New Year, so he didn't say anything more. Just thinking about leaving, the corner of his eye glanced at the big gold-painted red paper Spring Festival couplets on both sides of the gate, and his eyes couldn't help but be attracted by the huge thin gold characters on the Spring Festival couplets.

The upper couplets of the Spring Festival are: the sun, moon and stars shine together, and wealth rises like the dawn.

The next link is: heaven, earth and man are one in the same spring, and the benefit is like the spring tide bringing rain.

Because Qin Chuan lives in the dyeing factory every day, this dyeing factory is also regarded as the headquarters of the Aurora Group, and this couplet must not only be full of momentum, but also have good meanings. This Spring Festival Couplet, which Gao Miao was written on the spot on the night of Chinese New Year's Eve, was not only neat and tidy, but also had a magnificent meaning, and it was definitely a masterpiece, and it won full applause at that time. Xu Zichuan, an old boy, will not talk about it, even Zhang Shiheng, a genuine jinshi, is also greatly praised. Even Zhang Shiheng repeatedly instigated Gao Miao to take the big exam in order to make a name for himself.

Seeing Qin Chuan looking at the extraordinary Spring Festival couplets, Li Mingfang stared at Qin Chuan and couldn't help laughing.

"The owner, look at this font, this joint meaning, this is a good work, Gao Miao is both talented and beautiful, it is indeed a rare 。。。。。。 Talent. ”

Listening to Li Mingfang's speech, Qin Chuan turned his head strangely to look at Li Mingfang, and Li Mingfang hurriedly covered up and said.

"Owner, you let me and Lao Jin and Lao Pan have a bookstore to assist us in managing the copywriting, in my opinion, you need a reliable and well-written bookstore, do you see if you let Gao Miao 。。。。。。?"

Since Chinese New Year's Eve, every time these people mentioned Gao Miao, Qin Chuan always had a feeling that these people were talking about Gao Miao's benefits in a different way.

Qin Chuan glanced at Li Mingfang, just snorted, didn't say anything, and walked to his big black horse led by Gao Ying to move the saddle and get on the horse.

Seeing that Qin Chuan was leaving, Li Mingfang hurriedly chased a few steps and said with a grin: "Owner, you have been busy these days, you must have not read yesterday's "Oriental Times", right?" ”

In the past few days, Qin Chuan has been busy all day long, and he can still take care of the "Oriental Times" that has become famous in Tianjin Weihe and the capital.

Because the "Oriental Times" not only has important political news, Western historical tales, literary supplements, but also business information and interesting stories in the market, it has become a favorite reading material for officials, literati, merchants, and even people with better family backgrounds.

Seeing Li Mingfang mention "Oriental Times", Qin Chuan couldn't help but stop and turned around to ask Li Mingfang.

"Any special news?"

Li Mingfang smiled with a flickering gaze and said, "Yes." Owner, Gao Miao published a new poem and your "Don't Think" in this "Oriental Times" supplement. ”

After Li Mingfang finished speaking, he didn't care whether Qin Chuan liked to listen to it or not, so he chanted on his own.

"The ten-mile Ping Lake is full of green, and the hosta secretly cherishes the Chinese New Year. If the rain cover can protect each other, only envy the mandarin ducks and not the immortals. ”

Gao Miao's new poem is very well reconciled, but Qin Chuan felt in his heart that such a very powdery poem should not be written by a man like Gao Miao, if it was done by a woman, it would be very harmonious.

Qin Chuan wanted to say something, but he saw that Gao Ying's expression on the side was a little unnatural, so he just pouted and moved to the saddle.

"Lao Li, I'll go to the Machinery Bureau, and send someone there to find me if there's something." (To be continued.) )