Which Mr. Truman in London felt that his cousin had really caught a cash cow, and such a good thing actually happened to his cousin. Pen ~ fun ~ Pavilion www.biquge.info no wonder his cousin would rather spend more than a thousand pounds to just get 15 percent of the equity, so it seems that it is still a friendly price. This Truman of London really guessed that Chen Dingtian was actually still a friendship price, and he saw that Truman helped him several times, and even helped him through the most difficult times, so he would repay him.

At that time, the one that had just crossed was the most dangerous, and he was almost killed, so it is not an exaggeration to say that Truman had saved his life. Later, his first income was given by Truman, although it was an employment relationship, but since Chen Dingtian had no relatives and friends to turn to at that time, he had his first job, which was the most difficult time. Later, Truman asked Chen Dingtian to translate that China at a loss, and he did not choose to break the contract, but still chose to continue to fulfill the agreement, and as a businessman, he was impeccable and trustworthy. It was even said that the most difficult facts in Chen Dingtian helped him several times, and this was definitely a relief in the snow. If it weren't for this life-saving relationship, Chen Dingtian would not have been able to give him 15 percent of the shares, or even one percent would be good.

Fifteen percent is Chen Dingtian's "spring reciprocation", but for those people in London, it was simply lucky, and the capital was earned back in just a few days.

"Right now, take the money we've earned, and keep putting it into the market. All the money we make in the next half month will be used to continue printing book comic books, and we will continue to get foreign language translations of those books. That Mr. Chen himself is also a translation expert, and his translation of **** is good, and he directly adopts his translation, and when the face falls, he will divide the pear run. After the translation is delivered, it is sent to European countries for free distribution. ”

"Even, advertise, directly in the newspapers, telling people that we are giving away this Harry Potter book for free. Let them check out our Harry Potter books, and let them pick them up for free. ”

But immediately someone was distressed and said, "Mr. Truman, this is distributed for free, and there are all kinds of expenses that are quite a lot!" According to what you said, if we want to print as quickly as possible, we are afraid that it will cost us a lot of money! ”

"I see, let's sell books!"

Truman immediately scolded, "You idiot, don't you see? Make more money through peripheral products. How much money do you really expect to make selling books? You see, those families who didn't buy all kinds of peripheral products have also gone to buy them, which is the most important source of wealth. These are also the most important wealth, and those who like this Harry Potter are the most important source of wealth. How much money can you make by selling books so deliberately? “

"Therefore, through the free method, expand the influence, so that more people know about this Harry Potter, that is the most important means to make money. Only in this way will we be able to get the most bang for our buck. We don't expect to make much money selling books, we have to go around the peripherals, peripheral products, and peripheral services, understand? ”

"I see!"

The Truman family in London immediately decided to invest the profits of the next half month into continuing to expand the ranks of fans. Not only do they not expect to make money, but they also continue to cry about influence, as long as they expand their influence and let more people become fans of this Harry Potter, then they will be very important consumers.

In this day and age, no one is aware of the role of this fan. This fan is actually very useful, a degree of attention, and a huge source of wealth. This is precision sales, as long as he becomes a fan of a certain person or thing, then he will often be stingy with money. This kind of income is simply bigger than the traditional method in the past, and it can sell a piece of at the price of gold. Originally, it was just a rag, and the price at which the silk was sold was not a problem. With the addition of such a "Harry Potter" aura, it is simply worth a lot!

Now this Truman has also recognized the role of this fan effect, and he can make a lot of money from it. This time, even those princesses have become fans of this "Harry Potter", so this is a cash cow for them! The princess has become a fan, so it will have an incomparably huge role in expanding sales in the future.

However, this Harry Potter company will not stop there, for Chen Dingtian from that era of fan economy in later generations, of course he knows how to strengthen the centripetal force of fans, he has already formulated a relevant plan, this plan has been implemented in Harry Potter company.

In the British Royal Palace, Princess Victoria, who is only fifteen years old this year, took the hardcover version of Harry Potter and the Philosopher's Stone written by Chen Dingtian and looked at it very fondly, this hardcover version is what he wanted from Harry Potter, and this is a very important thing. At present, Princess Victoria is only fifteen years old, and she is still a Lori!

But the other princess next to her, that is, Princess Corolla of Sweden, is trying on the magic robe of the high-end Harry Potter that she ordered, and she feels very good.

"Two princesses, we at the Harry Potter Company have specially organized a Harry Potter Book Club, do you want to join? As two princesses, of course, they are directly joining the most exclusive club. In the future, we will invite princes and princesses from various countries, and even the sons of top companies, etc., who cannot even join without a certain status. Two princesses, do you want to join? ”

Princess Victoria immediately said, "I'm going to join, I'm going to join!" ”

But Princess Corolla of Sweden asked, "What's the benefit of joining?" ”

Obviously, the Swedish princess Carola is twenty years old after all, and she is much more mature than Victoria, and she knows what the benefits of joining are.

"The two princesses, according to the agreement between the company and the author, Mr. Chen Dingtian, who join the top club, can get the hardcover Harry Potter series of books signed by Mr. Chen Dingtian for free, and can even get the privilege of seeing the first batch of new books. Anyone who joins the most exclusive club will not only be able to see the latest version of the Harry Potter series a month before its launch. It will even be translated into the languages of our European countries by Mr. Chen Dingtian himself. And each book is specially made, unique and the best edition. ”

"Also, there are a lot of benefits that will be there in this club."

"Oh? There are so many benefits to this club? Princess Carola of Sweden asked.

"Of course, anyone who wants to join this top club has to pay an annual fee of five hundred pounds a year!"

Princess Victoria immediately said, "Isn't it five hundred pounds?" I'll give! ”

Princess Victoria immediately went and took out five hundred pounds of her pocket money, all of which she used to pay for joining the club. The Swedish princess Corolla also took five hundred pounds out, and chose to agree to join. There are a lot of cases of lace, especially those who are not very old, and even some young adults have chosen to join this club, for those who are really rich, these are not money, the main thing is to get the latest and best star services, that is the most important thing.

Especially when I heard that after joining the top club, I will get a unique set of books specially written and bound, and even the only book translated by Chen Dingtian himself, this is unique, and it is different from those mass products, so that their sense of "nobility" and identity is also highlighted, and they are all extremely hot. They are now all coming out with the money to make them choose to join the club. Anyway, there are few royal families who are short of money, and they have even accumulated a lot of wealth and are not short of this money.

"Mr. Truman, we have taken a few princesses and princes to join our top club, and we can collect no less than fifty thousand pounds a year for all kinds of annual fees!"

In London, Mr. Truman's mouth is full of haras, and this top club alone has an annual fee of no less than 50,000 pounds. Even if more other services are sold in the future, the profit collected in this way will be incomparable. With so much wealth, they must have earned a lot of money.

Even those who have money are not short of money, they will not lack this money, they are willing to spend money, they are willing to spend money for their favorite fans. That's what makes it fundamental.

"Ahh Truman asked.

As a fan economy, it is not only necessary to attract those rich fans, but also those ordinary fans must find a way to catch them. Rich people have ways to earn money, and ordinary people have ways to earn money. Rich people can take the high-end route, but ordinary people can also take the strategy of small profits and quick turnover. As long as you use the right method to meet the market demand for different market needs, that is fundamental.

For ordinary fans, although there are not so many privileges, various privileges are becoming less and less as the level of the club is lowered, and all kinds of services sold are also reduced, but it is also an expense. This is also profitable, so the more fans, the more money there is. One fan brings more income than hundreds of ordinary people, and this precision marketing is like this, specializing in the business of fans!

As for the most ordinary clubs, they don't even have an annual fee, they just take the throne and send a simple paper certificate. However, with this paper certificate, it can improve the stickiness of fans.

The Harry Potter employee held out five fingers and indicated the number.

"Fifty thousand? Fifty thousand, well, it's not as much as I imagined, but it's not a lot. Truman said.

"Mr. Truman, it's not 50,000, it's 500,000! The news from carrier pigeons from all over the world, 500,000 ah! With a total of 500,000 people, 500,000 people have joined clubs of all grades throughout Europe. This one is still joined, the kind of people who haven't joined yet, and I don't know how many there are. If we dig hard into this Harry Potter, it's definitely a big gold mine! No, the gold mine still has to make money! These people are book lovers, they are very fond of all kinds of merchandise, we can make things from ordinary materials and sell them at a high price! 500,000 people! Even if we only earn one pound each, that's half a million pounds. ”

"What's more, as there are more and more book fans, then we make more and more money, and then we will be rich. Isn't this more useful than a gold mine? ”

Even Truman is crazy about tea polyphenols, and in just a few days, he has succeeded in "circle fans" of 500,000, which is simply crazy. This speed is simply insane. Even if the average person earns a pound, that's half a million pounds. Even this number is still expanding, and this is a gold mine compared to many gold mines, and the gold content is on the same level.

Now no one will doubt Chen Dingtian's idea of asking for free books at that time, compared to these huge profits, those manuscript fees and royalties are nothing. Even Chen Dingtian took the initiative to set up a company by himself, took the copyright as a shareholding, and directly operated the copyright without letting others eat it. No one knows better than Chen Dingtian how this Harry Potter copyright attracts money, after all, Aunt Rowling's experience back then, that can't be done again! Setting up your own company to operate the copyright by yourself can be used as an important means to avoid being made by others who earn most of the money and then sell the copyright cheaply.

Of course, there are many reasons why Chen Dingtian, the Harry Potter, can have so much income. On the one hand, it is true that this Rowling's Harry Potter series is very good, and this is the foundation. Of course, other means should not be underestimated, especially when he gave up the income from manuscript fees and sent it directly for free, so that he could circle fans as much as possible.

Of course, this is also related to the current modern technology is not developed, and the vast majority of people have no other channels for entertainment. So the harder the pressure is, the more Meng Lei erupts, and suddenly someone distributes novels for free, plus various clubs have been established, so it can be regarded as a crab eater who seizes the gap in the market. In this way, the business idea has changed, and the emphasis has changed from paying attention to manuscript fees to attaching importance to copyright development, and this change is the most important. However, at present, copyright protection has just begun, and everyone thinks about copyright and uses it as a manuscript fee. The relevant copyright development concept has not yet begun to take shape, Chen Dingtian was the first to eat crabs, and of course he made a lot of money. It's only been half a month, and it's only been half a month, and it's been 500,000 fans. (To be continued.) )