Seeing that Xu Laosan was still meditating, Gongzi tirelessly mentioned: "What are you looking for in business?" Isn't it just the money you make the most? There is long-term development, to ensure the interests of thousands of generations, short-term operations, and to earn large profits in a very short period of time. Pen Fun Pavilion www.biquge.info If you make two hundred crystal mirrors and sell them for two hundred, the powerful must buy them, because it is related to their decency, but there are still some people who can buy or not, maybe a change of mind, a comment from others will change their minds. What to do with these people? It's not a knife to force them to buy it, that's the government's practice, it's not our way - we want to make them feel that if they buy it, they will earn it! ”

"What you buy is what you earn?" Xu Laosan muttered in a low voice, "If you buy it, you earn it, and if you buy it, you earn it......" Suddenly, he slapped his thigh: "That's not it!" Usually I have to give a discount when I sell something, so that the buyer knows that it can be cheaper to buy now, so I sell more! But I'm all small profits and quick turnover, but I've never done anything to sell less goods, I don't know how to explain it? ”

He began to call Childe "Childe", which is psychologically starting to serve Childe. Liu Ruyi recently learned some knowledge called "psychology" with Childe, and I think it is quite interesting. He is not proficient in using psychoanalytic methods to analyze Xu Laosan's psychological state at this time.

"It's easy to say, if you have two hundred, but only sell one hundred, naturally someone will not be able to buy it, and this kind of thing is a durable luxury and has value retention. What is a durable luxury? It is something that can be used for a long time and is very expensive, such as mahogany furniture, such as gold and jade wine glasses, such as various antiques; What is value retention? That is, you can sell it if you buy it, as long as the price does not decrease, you can still make a profit, such as the antiques mentioned before. Bird's nest and abalone are not available after eating, and they cannot be stored for a long time, so they have no value preservation. Do you think, this kind of thing is bought to make a steady profit and not a loss, and naturally the followers gather, and you form a seller's market, which means that the pricing is opened by you, isn't this a great advantage? ”

"Exactly!" Xu Laosan clapped his palms: "It's not just that, this is naturally happy, thinking that he has taken a big advantage, showing off everywhere, this is propaganda for us, and those who can't buy it will definitely pay attention to the news, and some will talk about it, this is another kind of propaganda!" It is said that this is spread ten, ten is spread to hundred, the rich circle is so big, it will not take a year to spread all over the Ming Dynasty, and then the whole Ming Dynasty will come to buy our crystal mirror, and the profit will be great! ”

"Yes, yes, I'll draw inferences." The son bowed his head to express his appreciation, which made Xu Laosan very proud, and his originally slightly rickety body was standing straight at the moment.

"The benefits of this method are far more than that" Childe took a sip of tea, moistened his throat, and continued: "This business is about selling mud at the gold price, and making the people who buy it thank you a thousand times, thinking that they have taken a big advantage." You just say that this crystal mirror can be sold for a lot of money, but I don't look down on this money - I have 11,000 ways to sell it for money, even if it's air, I can sell it for you! What I fancy is the thing behind this, the value derived from the value! ”

Hearing this, Xu Laosan first showed a yearning look on his face, his face was serious, and he looked like he was about to hear the secret of the big sky. But after thinking about it for a while, he suddenly covered his ears and shouted: "Don't say it, don't say it again!" ”

His approach made Liu Ruyi very strange, so he stepped forward and asked, "Brother Xu, what do you mean by this?" ”

"The methods of the prince are all handed down from heaven, and everything has the magic of yin and yang, I, Xu Laosan, admire it to the bones, but" Xu Laosan increased his tone: "I'm not the one who is qualified to listen, at least not now!" ”

Saying that, he solemnly knelt down: "In Xia Xu Cheng, commonly known as Xu Laosan, the big man in the rivers and lakes Xu, has been in business for generations, runs a timber business in Beijing, has 70,000 taels of silver at home, and has many mansions. ”

As soon as these words came out, Liu Ruyi immediately understood his thoughts: he had already seen that the future of the prince was definitely not a small Yizhou prefect and the right attendant of the military department knew that Yizhou's development could be limited, and after listening to so many business secrets, he decided to take effect. However, he said his family property in such detail that Liu Ruyi was a little puzzled, could it be that the son still needed him this money?

However, he immediately reacted, it was precisely because Gongzi didn't look down on his family property of tens of thousands of taels of silver at all, so even if he said it, there was no risk, and he could earn a loyal and reliable impression in vain.

Liu Ruyi really didn't guess wrong, Gongzi naturally didn't look down on his little bit of family property, Gongzi just picked up Xu Laosan and said softly: "If you are willing to follow me, then you might as well follow me, but I really don't like your money." You watch slowly, you follow me, I will naturally make you rich. I promise you, if you work hard and don't be lazy, I will multiply your fortune a hundredfold in ten years! ”

"Subordinates naturally believe it!" Seeing the success of his plan, Xu Laosan couldn't help but smile, and said again and again: "In this case, please tell me what is value derivative value!" ”

"This is easy to say, let me ask you, you bought a bag of rice, for example, it is worth one penny of silver, and you make it into a rice cake, and you sell it for two cents of silver, and this extra penny is the value derived from your labor! My method is similar, but the approach is different. Since my crystal mirror is in short supply, naturally it is up to me to decide who can buy it and who can't buy it - this right to decide to buy may as well be called the right of priority, which is the value! For the sake of this priority, someone must not spend a few thousand taels of silver to buy it? And that's just the price, sometimes you can't buy it if you want to, if you want to buy, you want to buy, take the in-demand materials, take the big ship, take the skilled workers in exchange, this is the most important value! In addition, if there is an official who wants to buy it, let's let him buy it back at the original price, and then he can sell it, and this income is still a regular income, so bribe, there is no risk at all, and it is very elegant! ”

Xu Laosan opened his mouth wide, and he didn't come back to his senses for a long time, and after a long time, he muttered to himself: "It is said that the prince is a Wenqu descendant, I don't think it maybe, such a subtle method, I'm afraid it's not Wenqu Xing, but Marshal Zhao Gongming (God of Wealth)!" (To be continued.) )