Chapter 118: Brand Effect
After Li Tianyu said this with a hippie smile, several people on the field had different reactions. First of all, our Miss Liu Ruoran blushed completely, and then Miss Kang left and stared at Li Tianyu angrily trembling, while Chen Youliang and Xiao Zhengtai on the side laughed from beginning to end.
I saw that after Miss Kang trembled for a moment, she gradually regained her calm, and even her gaze at Li Tianyu became calm. This time, even Li Tianyu was secretly surprised after seeing it, making trouble, could it be that this chick has changed sex.
What's wrong with me, knowing that the person in front of me deliberately said this to anger him, why did he follow him? I haven't seen anyone before, I haven't heard anything about the Kang family's business, but when have I ever lost my temper like now. No, I can't mess with my own sense of proportion because of someone else's words. He said let him say it, anyway, he can't talk about him, so why bother to get along with himself anymore.
"If so, if so......"
"Ah, Sister Bing, what's the matter?"
"I suddenly felt a little unwell, and I remembered that there were still some business matters at home that had not yet been taken care of, so I took the first step. Today, ** will treat this Li Gongzi on my behalf. After seeing Liu Ruoran's unyielding look, Miss Kang gritted her teeth and said.
"This, Sister Bing, this is not good. Tianyu, Tianyu ......" Seeing the situation, Liu Ruoran hurriedly glanced at Li Tianyu, who was still eating and drinking.
"If so, there is no need to say more, Sister Yu is really in a hurry to deal with some business matters." Miss Kang said with a determined expression and no doubt.
is noisy, just for her performance, if she wants to say that she also has something to do with Lao Tzu, I'm afraid that there is only hatred left. Mom, I'll just say it's impossible, even if your son doesn't matter, but this Miss Kang is still very so-called.
"Aha! I said if so, since our Sister Bing really has something urgent to deal with, how can we obstruct others? I think it's better to let the family go, oh, by the way, I should have paid for this meal in advance. ”
"Tianyu, you, but ......" Liu Ruoran saw Li Tianyu say this, and she was even more puzzled, which one did Tianyu and Sister Bing sing.
"Brother Liang, is Brother Tian deliberately provoking this Bing sister?" Xiao Zhengtai asked Chen Youliang beside him in a low voice.
"This, judging from my understanding of Tianyu, if it can be easily guessed by you and me, it will not usually be the right answer."
"It's useless, if it is. A heroine like your sister Bing has always put work first. Therefore, I completely understand, don't look at Ruoran as Uncle Liu's daughter, don't look at your sister Bing for a long time, don't look at you who are busy for the Kang family, don't look at ......"
"Enough!" Miss Kang, who was standing on the side and was about to leave, saw Li Tianyu talking like this again, her heart was annoyed and funny, so she interrupted.
"Don't look at that or anything, as a strong woman, I can't give you face if I don't give face. Because in my life, work comes first! Li Tianyu didn't seem to be affected, and continued to eat and talk to himself.
"Brother Tian, you made Sister Bing cry." Xiao Zhengtai saw that Sister Bing's eyes were faintly filled with tears, so he approached Li Tianyu and whispered.
No way? I really cried. Didn't you say that the good ones are strong women? Hey, it seems that Lao Tzu has to tell this Miss Kang some of his thoughts in advance.
"Tianyu, you are not allowed to say that about Sister Bing. All the business of the entire Kang family is all undertaken by Sister Bing alone. She has a daughter's family, but she has to follow Master Kang all year round, and endure the eyes of other people's families, you won't know how much pain Sister Bing has bought. Liu Ruoran saw that there was a faint mist in Sister Bing's eyes, so she quickly stood up and gently held Sister Bing's hand, and then slowly walked out of the door.
"Brother Tian, you seem to have made the two sisters angry." Xiao Zhengtai said cautiously.
"Hey, I said Tianyu, you said that our headquarters still occupies the old house of the Kang family. But why do you always have trouble with Miss Kang? Do you know that in addition to Miss Kang's daughter, Master Kang also has two sons. But Miss Kang's two elder brothers were born losers, and Master Kang couldn't bear to lose the Kang family's business in the hands of his son, so he had to hand over the Kang family's business to Miss Kang. So Miss Kang was bullied by her two brothers at home, and after Miss Kang finally made the Kang family's business bigger in the capital, his two brothers also went to the capital to take away the Kang family's business in the capital, and also spoke ill of Miss Kang and Master Kang. Seeing this, Mr. Kang wanted to expel the two unfilial sons from the house, but Miss Kang persuaded Mr. Kang and gave all the cloth villages in the capital to the two brothers, and then accompanied Mr. Kang back to Yangzhou. You said that Miss Kang is such a hard-working person, why do you still bully her like this? What's more, the Kang family also has a great favor in our Tianyu Alliance. Chen Youliang said to Li Tianyu with incomprehension and reproach in his tone.
After Li Tianyu heard this, he also felt a little remorse in his heart. After all, he didn't know these difficult scriptures in the Kang family before, he just wanted to help this Miss Kang change her personality a little, and the reason why this chick took her work so seriously was because the family affection at home hit her too hard. The Kang family obviously has two sons, but they need a girl's family to run back and forth, can this not be pointed at by others behind their backs? Lao Tzu just said so badly to her, I'm afraid that this chick also thinks that Lao Tzu deliberately embarrassed her, and she has already hated Lao Tzu thoroughly.
"This, this, Youliang, why have I never heard you tell me?"
"Tianyu, these things of the Kang family are basically known to everyone in Yangzhou. How could I know that you didn't know, so naturally I wouldn't talk to you about these things about the Kang family in private. What's more, this Kang family also has a great favor to our Tianyu League, and it is to give away the old house of the Kang family, and to send clothes and wine. Do you know, when Miss Kang and Master Kang came back this time, they originally planned to go back to the old mansion to live, but Master Kang gave the old mansion to you and me. But he and Miss Kang lived in the Kang family's store in Yangzhou. The more Chen Youliang spoke, the more he sighed, and in the end, he couldn't talk anymore, so he picked up the wine glass on the table and threw it up.
"Brother Tian, you are indeed too much!" After Xiao Hao heard what his brother Liang said, he said to Li Tianyu hatefully.
"Hey, that's it, I'm completely wrong this time. I swear that if I see you again in the future, this Miss Kang will just hide. Li Tianyu closed his eyes and sighed.
"Tianyu, while Miss Liu and Miss Kang haven't been gone for long now, I think you should catch up with them quickly and apologize to Miss Kang. After all, the Kang family has also helped us a lot, not to mention that Miss Kang also agreed to your request just now. Listen to me once, Tianyu. Chen Youliang said to Li Tianyu earnestly.
"Yes, Brother Tian, go after it, it's still too late."
"Youliang, Xiaohao, thank you. Wait for me to ......" saw Li Tianyu suddenly stand up, and without saying a word, he was about to snatch the door and leave. Who said Lao Tzu was lonely in this world? Aren't the people around Lao Tzu all good friends who know Lao Tzu very well? Lao Tzu belongs to this world now.
"Tianyu ......"
When Li Tianyu walked out of the private room and hurriedly descended down the aisle, he seemed to hear someone calling him. He turned his head to look and saw Liu Ruoran and Kang Yibing sitting in another empty private room. Miss Kang was lying on the table crying softly, and Liu Ruoran sat next to her and gently stroked Miss Kang's back, comforting her silently.
"Amitabha, sin and sin!" Li Tianyu sighed lightly, and then walked into the private room without saying a word.
"Tianyu, ...... you" Liu Ruoran saw that Li Tianyu's face was full of repentance, and he was both surprised and surprised, and he didn't know what to say for a while.
I saw that Miss Kang was still lying on the table and sobbing quietly, without a trace of reaction.
"If so, go back, I'll leave it to me." Li Tianyu said lightly.
"This, okay, Sister Bing, I'll go back first." Liu Ruoran saw that Li Tianyu had changed his usual hip-hop appearance, and his eyes were full of seriousness and seriousness, so he said to Sister Bing, who was still sobbing, and then got up and left.
"You can have a good talk with Sister Bing." When Liu Ruoran walked to Li Tianyu's side, he whispered to Li Tianyu.
Li Tianyu nodded slightly, and then walked over to the position where Liu Ruoran was sitting just now.
"Miss Kang, hello, let me introduce myself, my name is Li Tianyu. Muzi Li, the heaven of Tianyu, the universe of Tianyu. When we met for the first time, I asked Miss Kang to take care of me. Hey, Miss Kang, why don't you talk and just sing songs? Then I'll just sit down. After that, Li Tianyu sat next to Miss Kang and sat in Liu Ruoran's seat just now.
saw that Miss Kang, who had been sobbing in a low voice, still didn't have any reaction, as if she hadn't heard Li Tianyu speak at all.
Seeing this, Li Tianyu knew that this Miss Kang was completely heartbroken, so he couldn't help but sigh, and then put his hand on Miss Kang's back and stroked it gently.
"You, woo, what are you doing, woo ......" I saw that Miss Kang raised her head at this time and whimpered at Li Tianyu with tears in her eyes.
Li Tianyu saw that Miss Nakang's eyes were red and swollen, and the anger in her eyes had completely disappeared, replaced by tears, and two clear tears flowed on her cheeks.
"I, I'm ......" Looking at such a pitiful Miss Kang in front of her, our Li Tianyu was speechless all of a sudden. To say that in the impression that Miss Kang left on herself, she has never been so weak, after all, she is also a woman. At the moment, there are only countless sadness and endless grievances in her eyes when she looks at her, and there is no trace of anger at all, and it seems that the strength that has always supported her has now completely collapsed.
"Miss Kang, I'm here to tell you the wrong thing." Li Tianyu looked at Miss Kang with sincere eyes and said softly.
"I don't want it, woo, I don't want you to pity me. Woo......"
"Then ask Miss Kang to have mercy on me!"
"Miss Kang, in fact, I really have something to tell you, and this matter is also related to the Kang family's business in Yangzhou, and even in the entire Datang."
"You, uh, you say."
"Well, I'll just say that. However, I also ask Miss Kang to stabilize your emotions, because only when you are emotionally stable can you make a correct judgment on the Kang family's business. ”
"I, I'm fine, you say." But I saw that Miss Kang's sobbing really seemed to stop, and it was not as obvious as before.
"I believe that after this fashion show, Miss Kang, you have also seen how much impact the brand effect can bring to the Kang family. Of course, there is also a little star effect mixed in this, but in general, these are also to create that brand effect. ”
After listening to Li Tianyu's words, Miss Kang did not speak, but looked at Li Tianyu with questions in her eyes.
Bananas, finally started to stop crying, this is really a technical job with high emotional intelligence. After Li Tianyu saw that Miss Kang in front of him had improved, he couldn't help but secretly breathe a sigh of relief.
"The so-called brand effect is like saying that we came to Juxianzhuang today. I think even if there are not a hundred restaurants in Yangzhou, there are seventy or eighty. And why did we choose this Juxianzhuang today? It's very simple, it's because this is 'Juxianzhuang'. This can be said to be a simple brand effect. Take your Kang family as an example, the business of Buzhuang has almost achieved the trend of monopolizing the whole Datang, which has to be said to be very successful. Miss Kang, you are very good at doing business, and you know how to innovate, so the Kang family can produce clothes like today's fashion show, oh, that is, those at the clothing fitting meeting. It is precisely because of your conscientiousness, Miss Kang, that more people in Yangzhou fall in love with your Kang family's clothing. But Miss Kang, have you ever thought that every piece of clothing and silk produced by your Kang family has never had any mark from your Kang family. I think, if you just bring you a piece of clothing from your Kang family a few years ago, you may not be able to see that it is your Kang family, right? ”
"So what? After the clothes were sold by my Kang family, they no longer belonged to my Kang family, what do I need to do for him? After listening to Li Tianyu's words, Miss Kang seemed to suddenly think of something, but she didn't know what it was.
Li Tianyu saw that Miss Kang had completely returned to normal at this moment, and the stone hanging in his heart finally fell completely. So I thought about how to tell Miss Kang about the importance of the trademark.
If Miss Kang thinks so, she is very wrong. Dare to ask Miss Kang, among the clothes produced by your Kang family every year, there must be both good-selling styles and bad-selling styles, right? ”
"So what? It's not just my Kang family, but which one is not? ”
"Then I want to ask Miss Kang, do the worst-selling styles in your Kang family sell more than the best-selling styles in those small shops?"
"Absolutely. There are several houses whose clothes are made more than the best selling styles of my Kang family, but in the end, they are not selling as much as the worst selling styles of my Kang family. Miss Kang replied confidently.
"Since you've found out about Miss Kang, haven't you thought about why?" Li Tianyu saw that Miss Kang still didn't see the crux of the problem, so he had no choice but to continue to follow the path.
"How can the raw materials and styles of the fabrics of their families compare with my Kang family. If it weren't for the fact that my Kang family was copied by them every year, maybe they wouldn't have sold even a single piece of clothing now. ”
In fact, this is the so-called brand effect again. Why do you sell more of your Kang's worst clothes than their best clothes? Because everyone would rather choose your Kang's worst clothes than their best. And why did they copy your Kang family's style? Because everyone likes to buy your Kang's clothes, they will also make their own clothes into your Kang's style, so as to sell them on sale. Miss Kang, think about it for yourself, what did the people who went to buy your Kang's style produced by others buy? ”
"This, this, what do you mean ......" Obviously, our Miss Kang also thought of some of the stakes at this time, so she looked at Li Tianyu in disbelief and said.
"That's right, because your Kang family is a big businessman in the cloth and clothing business, and the clothes produced are also very similar to the style of large manufacturers, so they will naturally be recognized as a "big brand" by everyone. Miss Kang still remembers that when she first met Cui Hao before, he proudly said that the dress on his body was bought in your Kang's shop in Jinling. ”
"Don't tell this Sister Bing that the clothes that Xiao Hao is wearing now were bought from the Kang family's shop when he was in Jinling. ”
"Oh? Is it? Xiaohao, I said that a few days ago, why did you feel uncomfortable touching the fabric of your clothes? So you bought it in the store of the Nakang family? ”
"Brother Tian, when have you ever touched my clothes?"
"Little brother, let me tell you, you must not stay with your cousin for a long time, let alone learn from him, otherwise you will be ruined by him after all, and finally bury your future."
"Of course I remember. After remembering the scene when she met Li Tianyu that day, Miss Kang gritted her teeth shyly.
"So, in fact, many people are proud to wear your Kang's clothes, so they would rather choose your Kang's worst clothes than choose the best of his family. In the final analysis, what everyone is looking at is not the specific piece of clothing of your Kang family, but the brand of your Kang family. In addition, after your Kangjia held this press conference in Yangzhou this time, it further hyped up your Kangjia brand. I believe that in the future, more talented people and talented women will choose your Kang's clothes, because they all want to wear the same style of clothes as their idols, or wear the same clothes. However, it is such a popular one, but it does not even have its own logo. To put it mildly, fortunately, there are few companies that can imitate the same workmanship as your Kang family, if you really meet a company that comes to imitate your Kang family one day, and the workmanship is no different from your Kang family, then your Kang family's business will be directly picked up by others. ”
But after seeing that Miss Kang heard what Li Tianyu said, her face instantly became extremely ugly.