Chapter 18 Drug Testing
Just when it took Charles two days to finally make up his mind to seduce Shaklu, Shakru left India again, because his own company in India had almost raised it, and Nanako Matsushima called to say that the preparations for Tokyo were ready and could be promoted in advance.
This time, Shakru no longer came to Tokyo alone, but brought his assistant, Modi Chamar, a top student at the Indian Institute of Technology, India's No. 1 school, this young man from Shudra has the attitude of sensing the super high salary offered to him by Shakru and not discriminating against his background, so he has been working very hard recently.
This sales operation Shakru is the best team in Tokyo hired at a high price, which is still the blessing of Shakruto to the current Japanese economic downturn, most manufacturers dare not carry out large-scale production, and there is no large budget to invest in publicity planning, otherwise he will not be able to hire a foreigner like the team led by Matsumoto Motohei himself.
Although Matsumoto Motohei received a large deposit from Shaklu, when they met for the first time, he still said to Shakru very seriously: "Mr. Pandith, to be honest, I am not optimistic about the performance of your product in the Japanese market at all, even if the largest publicity means are used, it is estimated that it will be difficult to meet your expected requirements, so please consider carefully!" As he spoke, he bowed slightly.
Shakru smiled: "I know that it will be difficult for conventional propaganda tactics to provoke everyone's purchase**, so I plan to use a less conventional promotional tactic this time." ”
Matsumoto Motohei asked curiously, "Then may I ask Mr. Pandeit, what kind of technique do you plan to use?" ”
"Ask a celebrity to do a TV commercial!"
Listening to Shaklu's words, Matsumoto Motohei almost fell headlong, he originally thought that this young man from India would use some special propaganda techniques to open his eyes, but he didn't expect it to be an old-fashioned TV commercial, which is also an unconventional propaganda technique? Fighting back his anger, he said, "Mr. Pandit, do you think that television commercials are unconventional propaganda tactics? ”
Shakru explained with a smile, "It's true that TV commercials are old-fashioned propaganda methods, but I may be ruthless in this advertisement, so I specially hired Mr. Matsumoto to use your energy from the Ministry of Culture to promote the passage of this advertisement." ”
Matsumoto Motohei then understood, the reason why this Indian is willing to spend a lot of money to hire his own team is that he mainly looks at his connections and connections in the government department, so it seems that this Indian guy still knows a lot about the situation in the Japanese advertising industry, and his stuff is really difficult to pass, so he asked: "Can you show me the idea of your advertisement?" ”
"Well, that's the case, although the Indian god oil we want to launch this time is used by men, but it will eventually act on women, so I plan to find an actress to do this advertisement, and in order to enhance the persuasiveness of the product's performance, I plan to find Miss Fan X Ai or Miss Bai X Hitomi, who is recognized as having a lot of experience in this area, to star, even the advertising words I have thought of, just call him good and I am good!"
As soon as Shakru said this, let alone Matsumoto Motohei and them, even Nanako Matsushima and Modi around him were shocked and speechless, because Shaklu's idea was too bold and exaggerated, looking for an actress from a restricted movie to advertise a product that increases men's XX time, although he didn't say the specific content, but everyone can come up with a lot of inappropriate pictures as long as they think about it.
Matsumoto Motomoto calmed down for a long time before reluctantly saying: "Mr. Pandit, I have to admit that your creativity is really bold and thoughtful, if you can really pass, then the advertising effect will definitely be very good, but the problem is that this kind of advertising is absolutely unpassable, don't talk about looking for me, even if you look for the head of the Ministry of Culture, it is useless, because once it is screened, he will have to be sprayed to death by public opinion." ”
Shakru waved his hand and said, "Mr. Matsumoto, you misunderstood, I didn't want to make this advertisement so straightforward, just like this advertising slogan, I plan to go in a subtle and subtle suggestive style. Well, for example, it's a bit like Mr. Matsumoto, you only did an instant noodle advertisement, that is, a girl who looks like she was eating instant noodles in "Biting", and it wasn't until the last shot that I realized that she was eating instant noodles, and that's what I wanted. ”
In fact, Shakru really only knew about Matsumoto Motohei through this advertisement, and he was very curious at that time how such a suggestive advertisement could pass the review and appear on TV? After the investigation, it turned out that this Matsumoto Motohei had a lot of connections and energy in the Ministry of Culture and other government departments, and he could do many things that others couldn't do, so Shakru would rather pay a high price to hire him.
The instant noodle advertisement that Shakru said was Matsumoto Motohei's proud work, so as soon as he heard his explanation, he immediately understood what Shakru meant, so he pretended to suddenly realize: "Oh, so that's what you mean, Mr. Pandet, in this case, there is no problem at all, you can leave this matter to me." By the way, in this way, your advertising slogan is really well designed, and it perfectly expresses the product creativity without violating the law. ”
Shakru also said happily: "That's good, then I'll leave this matter to Mr. Matsumoto." By the way, do you think this advertisement is better to find Miss X Love or Miss Bai X Hitomi? ”
Matsumoto Motohei thought about it for a while and said: "Well, I think it's better to invite Miss Rice X Ai, although Miss Bai X Hitomi has a greater influence on restricted movies, but Miss Rice X Ai has other performances after all, and it can barely be regarded as an artist who can be promoted positively, so it is easier to pass the review time." ”
"Okay, then please contact Miss Fan X Ai's agent."
Due to the high price of Shaklu, Fan X Ai gladly accepted the advertising invitation, but she put forward a condition that surprised Shakru extremely unexpectedly but was extremely fragrant, that is, she wanted to personally verify the performance of the product she was about to endorse
PS: Well, I'm sorry, I made a mistake about this, it turns out that this advertisement was shot by Koreans, but that's it, let's take it as if it was taken by a Japanese, anyway, it's normal for Japanese people to make this thing. By the way, if you are interested, you can Baidu "Korean Perverted Instant Noodles Advertisement", this 39-second advertisement is quite tempting