In these years, the way of information transmission is scarce, even if Lu Chengqi feels that he has overestimated the influence of the newspaper as much as possible, but he still did not expect the madness of the newspaper. Pen, fun, pavilion www. biquge。 Info is like all epoch-making new things coming out, after a short period of questioning, the newspaper suddenly becomes popular, and it becomes popular and popular without warning.

Lu Chengqi originally planned to sell 10,000 copies of the first issue of the newspaper, but unexpectedly, after a day of fermentation, the second day suddenly exceeded supply. At this time, the newspaper was not once a day, and Lu Chengqi planned to do it once every three days, after all, at this time, the means of transportation were single, and the speed of information transmission was too slow. Even if the people of Dashun have the concept of news, but after the news in Chang'an City arrived in the whole country, it took two days, and it became old news.

In fact, the roads of ancient times were not all so slow. In the time of Qin Shi Huang, there was already a gallop road, that is, a track road, but it was not pulled by a steam engine, but by horsepower. But it's surprising enough to surprise the creativity of the ancients. And this is also the real sense of "the same track", not the same size of the carriage as those historical brick masters say.

In addition to the gallop road, there are also post roads and official roads. The post road is the main passage of land transportation in ancient times, and it is also one of the important military facilities, which is mainly used to transfer military grain and grass materials and transmit military orders and military information. Status is very important.

The official road is a road built to help officials do things better, and it is also a road built for transportation, and civilians can also walk. It's a pity that the roads of the Great Shun Dynasty are in disrepair, most of them are yellow mud roads, and they are muddy and inconvenient to pass in the rainy season.

In view of this, Lu Chengqi allocated funds to repair the road after the treasury was full. At the same time, he also asked the craftsmen of the Ministry of Industry to develop cement. It is the so-called road to wealth. The road is impassable, and it is impossible to develop the economy.

And the newspapers in Chang'an City are slowly radiating to the whole country on such a road. Two days later, in Dashun country, all the newspapers discussed new things, which also indirectly stimulated the sales of newspapers. The original 10,000 copies of the newspaper were not enough for market consumption, and after Zhang Yuanchong consulted Lu Chengqi, he printed another 10,000 copies to meet the needs of Chang'an City.

But this is only the demand in Chang'an City, and Jingzhao Mansion has not yet been satisfied. Lu Chengqi was surprised when he saw this situation, not only did he recover all the costs he invested, but he also made a slight profit. He groaned slightly, and ordered the Supervision Department to tell Zhang Yuanchong to expand it according to market demand.

Newspapers are selling well, and the happiest should be the owners of printing workshops, the use of movable type printing not only greatly reduces the cost, but also the printing quality is better than that of engraving printing. As the demand for newspapers increased, his small workshop could not print so much. This boss is also a very courageous person, gritting his teeth and ruthlessly, he bought the vacant land around him, expanded the workshop, and recruited more than 20 apprentices to print newspapers full-time. He also sent someone to learn about the sales of newspapers, and when he saw that it was so hot, where would he make money, he immediately changed his strategy and began to rely on newspapers to make a living.

In fact, the ultimate beneficiary of "Dashun Minbao" should be Lu Chengqi, who was promoted behind the scenes. Although "Dashun Minbao" is ostensibly open to speech, it is actually a weapon for Lu Chengqi to effectively control the direction of public opinion. If he wants to promulgate any new policies in the future, he will definitely use the weapon of newspapers to guide public opinion first, and Lu Chengqi will not launch a new policy until someone in the people responds. In this way, the resistance between the DPRK and China will be much smaller, and the relationship between the monarch and the minister will not be so tense.

In fact, the first newspaper was quite crudely produced. The first issue only has two pages and eight pages, and due to the printing technology, the words on it are also too large, resulting in less content. However, the price of the newspaper is cheap, two pennies a piece, and even the smugglers can afford it, let alone the literati with a lot of money.

In addition to being interested in the content of the newspaper itself, the people of Dashun also had a strong interest in the newspaper. Take the first issue of the newspaper as an example, the headline on the front page recorded the teachings of the current saint on the disciples who were deposed by the temple test, so that all the literati smelled some inside stories of the scientific examination, and knew that the current saint is particularly interested in practical talents, and is unceremonious to those who do not have practical work. After knowing that this is the case, deliberately increase your horizons and exercise your practical talents, you will be favored in the imperial examination. This is the most useful information for all literati.

The second is the courage to speak out to the newspaper. It is not uncommon for people to dare to criticize the government outright, but they are only discussed privately by a few friends, and few people criticize the government loudly in public, let alone write an article. And it is precisely because of this that as soon as the "Dashun Minbao" came out, it was loved by the majority of people, after all, this newspaper spoke the voice of most people.

Thirdly, it is also the place where the newspaper itself does an excellent job, that is, it is written in the vernacular as much as possible, and it is straightforward, without the usual quotations and classics of the literati, and the arguments are clear, so that even an eighty-year-old woman can understand it. Although some pretentious literati disdain this, they can't stand the love of the common people!

There must be mixed opinions in the newspapers. Those who agree will naturally read it aloud, and those who disagree with such a point of view will not be discouraged, because the newspaper finally wrote: "All walks of life are welcome to go to the Dashun Min Newspaper on Changxing Road in Chang'an City to contribute, and once adopted, the manuscript fee should be paid." "As long as the writing is smooth, the content is not reactionary, and correct ideas are propagated, the best will be published in the next issue of the newspaper.

Rich people naturally don't look down on this money, but for students from poor families, there is another way to make a living. At the same time, being able to express one's own opinions and enhance one's popularity is undoubtedly a huge temptation for readers who like fame. Therefore, whether for fame or profit, contributing articles to newspapers has gradually become a kind of atmosphere among readers.

Someone starts, and naturally someone will follow suit. The second issue of "Dashun Minbao" just came out, and some people inquired about how to run the newspaper. The conditions for applying for a newspaper are harsh, and there must be more than 20 writers, more than 10 reporters, and a well-known editor-in-chief before they can apply. This discouraged many people, but it also aroused the arrogance of some readers. They jointly raised funds and wrote articles together to establish the second newspaper, Shushe Bao, which was already the twentieth issue of Dashun Minbao.

The first to enter the market is always to eat the big head, "Da Shun Min Daily" has distinctive characteristics and has won the most readers. The "Book Society Newspaper", which is about the face of readers, also has many loyal readers, most of whom are readers. In the future, more newspapers have sprung up, but they are not as influential as these two newspapers, and no matter how well written, they are not as good as these two newspapers. The key is that the advantage of the first entrant is too obvious, and the cake is divided first. There are also many newspapers, such as Handelsblatt and Current Political Daily, which also have many loyal readers. It's just that their sales are less than a fraction of that of "Dashun Minbao". Who is the behind-the-scenes boss of "Dashun Minbao", who is today!

The advent of newspapers has greatly promoted the development of movable type printing, and by the way, it has also pulled down the price of book classics, which can be regarded as another practical thing for the people, at least one step closer to Lu Chengqi's ideal of "everyone has a book to read".