Chapter 134: The Radio We Listened to in Those Years
The reason why Lin Zixuan wants a copycat radio is mainly because he wants to pit the American Osborn.
Osborne was ambitious, shipping 1,000 radios from the United States at once and selling them for 100 silver dollars each.
According to Douglas Sheila, the ore radio sells for only 20 silver dollars in the United States, and 40 silver dollars in Shanghai when you add freight and profits.
Osborne felt that the Chinese were not familiar with radio broadcasting and wanted to borrow the novelty of radio broadcasting to make a fortune.
Anyway, Lin Zixuan paid for the radio equipment, and as long as he sold the radio, he would have at least tens of thousands of dollars in net income.
According to his idea, there were so many rich Chinese people in the Shanghai Concession that a thousand radios could easily be sold, and once they made money, they could continue to run the radio business.
To that end, he increased his investment, advertising in English and Chinese newspapers in Shanghai and promoting products everywhere.
Lin Zixuan has always wanted to drive Osbon away, if there can be a cheaper radio on the market, then the Osborne radio will be smashed in his hand, and he will not be killed.
Moreover, cheap radios are conducive to the popularization of radios among the people in Shanghai, otherwise radios can only become the playthings of dignitaries and nobles, and cannot play a propaganda role.
In China, there are also places to train radio talents.
In 1913, the Beijing Traffic Training Institute began to train wireless telephone broadcasting talents, and set up a higher electrical engineering class A, a higher electrical engineering class B, and a radio crash course.
In 1917, the Beijing School of Posts and Telecommunications, in 1919, the Ministry of War Radio Instructor Institute, and in 1921, Shanghai Jiao Tong University also trained wireless telephone broadcasting talents.
By the end of 1922, China had trained more than 500 radio talents.
Of course, most of these talents work in government departments, but there are also many amateur radio amateurs.
Lin Zixuan found a graduate of Tongji University in Shanghai named Su Gugui.
Born in 1900 in Yongding, Fujian Province, Su Gugui graduated from the Department of Mechanical Engineering of Tongji University in 1921 and studied radio technology in his spare time.
He saw in the newspaper that the Shanghai Vientiane Radio Station would broadcast to the whole city at the end of November.
This radio station was jointly run by Vientiane Bookstore and the Oriental Radio Company of the United States, and he came to Vientiane Bookstore with the attitude of giving it a try, hoping to recommend himself and participate in the construction of China's first radio station.
Unexpectedly, Lin Zixuan gave him an ore radio and asked him if he could assemble it himself.
This was the first time Kei Sugumi had seen a radio, and although it was the first time he had come into contact, it was difficult for him, and he disassembled it several times and felt that as long as there were parts, there was no problem with the assembly.
Ore radios are not as complex as tube radios, and they use common radio components on the market, which are relatively simple to assemble and have no technical difficulties.
Lin Zixuan asked him to estimate the price of the parts, which was about 30 silver dollars.
These parts are not produced in China, and can only be imported from abroad through foreign companies, the only difference is that they are assembled in China, which saves labor and freight, and if you want to reduce the price, you need to start from the localization of parts.
Even so, an ore radio sold for 40 silver dollars would be more profitable.
Lin Zixuan discussed with Su Gugui, he paid for the import of parts from foreign companies, and Su Gugui organized people to assemble them, and the profits were divided between the two sides.
In this business, Lin Zixuan didn't plan to make money, mainly to deal with Osbon.
After Su Gugui returned home, he mobilized his brothers and sisters in the family to form a small family-style workshop, and since then he has embarked on the road of copycat radio.
He was not satisfied with copycat ore radios, but was also ready to study tube radios.
Thus, AAG Radio Co., Ltd. was established.
The American Osbon overestimated the enthusiasm of the Chinese rich for radio, and the Chinese have always been very conservative, they don't even know what radio broadcasting is, how can they spend money to buy it.
Only the young people were interested in this new thing, and they didn't care about money, and in half a month, about 400 radios were sold in Osborne.
Although the craze of 10,000 people in Osbon's fantasy did not come, he also reaped a lot of results from his current performance.
He believed that with the start of the radio broadcast, these Chinese would see the wonders of radio broadcasting and would come to buy his radios, so he decided to use the money to ship another batch of radios from the United States.
Osborn, a salesman, knew that if he found that radios were profitable, other foreign firms in the Shanghai concession would also get involved in the radio business, and the competition would be fierce and prices would inevitably fall.
So, he wants to get a head start.
To be honest, Osborne didn't care much about what the radio was broadcasting, as long as the radio station could make a sound, someone would buy his radio.
He thought about earning a vote and leaving.
Osbon didn't care, but Lin Zixuan couldn't ignore it.
He asked the technicians, because of the problem of the materials used in the equipment, this radio station could not broadcast all day, and the machine would heat up after a long time, and even burn out the equipment, and it could not exceed five hours a day at most.
This is already the limit.
Lin Zixuan arranged for an hour in the morning to play storytelling or opera, two hours in the afternoon to play music, and one hour in the evening to read newspapers or tell stories.
In this way, it is a completely non-profit radio station.
Lin Zixuan also has a profitable plan, but he is unwilling to take it out now, and after he kicks out Osbon, he can replace the music with a radio song program.
You can order songs to send blessings to your loved ones, whether it is a birthday, a farewell send-off, or a sick prayer, as long as one dollar can be broadcast on the radio.
This show is definitely in line with the tastes of those young people in the foreign field, such a high-end and high-grade confession means, and the cost is so low, I think it will become a fashion.
Also, you can include ads.
It would take until the radio became widespread before advertisers came to the door, and it didn't matter, he could spend twenty minutes a day promoting a new movie from Star Studios.
On November 13, 1922, Lin Zixuan attended a dinner party for teachers at Shanghai University.
In the spring of 1922, with the call of advocating a new culture, the Pastor Wang Litang founded the Southeast Higher Normal College in Qingyunfang, Qingdao Road, Zhabei, Shanghai.
However, the principal Wang Litang was greedy for money and lacked morality, and the school was completely for the purpose of enriching his own pockets, resulting in the inability to pay the salaries of the faculty and staff and the inability to provide food for the students.
After Wang Litang left the school in disgrace, the students asked to renovate the school in order to continue their studies.
On October 23, 1922, at the suggestion of Sun Zhongshan and Chen Duxiu, the Southeast College of Higher Education was reorganized into Shanghai University, and Yu Youren was invited to serve as the president.
The school building is an old-fashioned Shikumen two-story building with more than 10 rooms.
Cai Yuanyuan, Wang Jingwei, Zhang Taiyan, Zhang Jingjiang and others served as trustees, Shao Lizi was appointed as vice president, Deng Zhongxia was appointed as general affairs director, and Qu Qiubai was appointed as provost and head of the Department of Sociology.
With just over 100 students in the first batch, Lin Zixuan was hired as a visiting professor in the Department of Chinese Literature at Shanghai University.