Chapter 369: Onions, Onions

Shakru suddenly asked Shah, "What do you think will be the biggest obstacle to your project?" Needless to say, you wouldn't have come to me for help. Pen ~ Fun ~ Pavilion www.biquge.info"

"Well, that's a matter of perception. According to our survey, many people have not established the concept of drinking water consumption, and they all think that water should be free, so how to change their concept and develop the habit of consuming pure drinking water is a long-term and complex project. Shah said with a wry smile.

"And how are you going to solve this problem?" Shakru asked.

"We've seen a scene in a muddy river, where men, women and children are all standing in the middle of the river in the middle of winter, with their hands folded, shivering and praying earnestly. Some people are praying for their son's speedy recovery, and some people are praying for their daughter to find a good home. It dawned on them that perhaps this was the way they thought about water. So they decided to tell them what kind of water is really clean.

Our initial plan was to deliver water to people in more cities and villages in India at low cost or even free of charge, such as selling a small bag of water for 1 rupee (about 0.11 yuan) to children sweating on the playground, or going to places where the government can't reach water trucks. In fact, we have done such experiments, and many people are very surprised by the taste of the pure water we provide, because it is completely different from the water they usually drink.

And there is a precedent for this ATM-style approach to success. Mother Dairy, which has a 66% market share in Delhi and Mumbai, uses ATMs to sell dairy products to locals. People only need to pay a deposit of about $1,675 to be trained, to be installed, and then they can go out into the community and sell. We can learn from their approach and integrate it with other communities to get more people involved in the operation of water dispensers.

Of course, we also know that this process may be long, and it may not take three or five years to complete, but we are confident that it will be a successful commercialization project. Shah said with an oath.

Shakru pondered for a long time, and then said: "Mr. Shah, I admit that your project is a good project, but this kind of slow-burning investment is not in my style. ”

Looking at Shah's depressed expression after hearing what he said, Shakru changed his tone and said: "However, I know a few people who like this kind of investment projects with a little public welfare, I can introduce you to them and strongly recommend them, what do you think?" ”

Shah immediately bowed in surprise and thanked him: "Thank you so much, Mr. Pandit. Because he knows very well that Shakru has a much larger circle of contacts than himself, and if he is willing to recommend it, then the probability of success in this matter will be greatly increased.

Shakru introduced Shah to New Delhi's biggest vegetable tycoon Pingar, don't underestimate that he is just a vegetable seller, in fact, his wealth is more than Shakru, in fact, not only in India, in many countries, including China, the people who control vegetables, fruits and even condiments are hidden rich, and the price of many things in the production area and the supermarket can be several times different, and the profits in this are all in their hands. (We often see on the news that vegetables or fruits are bought at too low prices for growers to pick up, but when we buy them in the supermarket, they are still not cheap, and here's why)

It is incomprehensible that Pingar, who specializes in making black money, is very interested in charity and public welfare, probably to make up for his uneasy conscience.

Anyway, after Shaklu's introduction, Pingar was very interested in this "automatic water dispenser" project, and asked Shakru to call this Shah to learn more about the project.

After getting down to business, the two of them chatted casually, chatting about the recent onion crisis. This can only happen in India, because only Indians have such a large demand for onions.

It may be that the climate in India is too hot, so people need to use spicy foods such as spices, chili peppers, onions, etc., and onions are the most commonly used condiment in India. In India, almost every dish will have onions in it, and Indians have reached the point of "no onions", and the price of onions has soared recently, from 20 rupees per kilogram (about 1.97 yuan) to 100 rupees (9.83 yuan) per kilogram. )

Considering that one-third of India's people are below the internationally recognized poverty line, and the daily living cost is less than $1.25, this onion crisis naturally makes most people complain, and some people even filed a public interest lawsuit with the Supreme Court to ask the government to control the price of onions and other vegetables, but this lawsuit was dismissed. The most ridiculous thing is that the judge actually gave the strange advice of "if you don't eat onions for two months, then the price will naturally come down", which can be called another version of why not eat minced meat.

In the face of the skyrocketing price of onions, the response of the public seems to be very helpless, and one housewife said in an interview that if the apple is too expensive, then she can eat pears. But now that onions are too expensive, it is difficult for her to find a substitute, so she can only "put as little as possible when cooking". Even so, what used to be 500 rupees to buy enough vegetables for the whole family for a week can now last only two days or less.

For this reason, Shakru teased Pingar: "Your heart is too black, can't you make less money if you make onions so expensive?" ”

Pingar smiled bitterly: "The price of this onion is not up to me alone, the water here is deep." First of all, this year, Maharat (Maharat is the main producer of onions in India) has suffered a drought, and onion production has been greatly reduced. In fact, even if the yield is not reduced, this yield is not good, and it can only produce a little more than 14 tons per hectare, which is far from the 22 tons in China.

There is also the labor cost in the rural areas is increasing year by year, and now it has doubled compared with previous years, but even then it is difficult to hire people, and now young people can't bear hardship, and would rather go to the big city to fool around than to farm, so how can the cost not increase? (To be continued.) )