Chapter 230: The Direction of Children's Literature
Lin Zixuan has his own advantages in competition with the other two publishing houses.
The Commercial Press and Chung Hwa Book Company are both joint-stock enterprises, not controlled by individuals, and there is a phenomenon of internal struggle for power and profit, and the editors-in-chief and high-level leaders of their various publications are constantly in conflict.
The last time Shen Yanbing edited the "Novel Monthly", he was suspended by the conservatives within the Commercial Press for criticizing the Mandarin Duck and Butterfly writers, which is a good proof of this.
Vientiane Bookstore is relatively young, small in scale, not so complicated in terms of personnel, and there are no factions.
Lin Zixuan is full of words in the bookstore, as long as a decision is made, the people below will do things, although there are some small frictions, but the impact is not great.
This is why he was reluctant to introduce a joint-stock system.
When there are too many people, they will be chaotic, and everything will be suppressed, and they will not be cool enough.
However, Lin Zixuan knows that if an enterprise wants to become bigger and stronger, the introduction of external funds is a necessary means.
It's just that he has to wait a few more years, and after he establishes absolute authority, he will not be afraid of other people's opposition.
For this "Fairy Tale King", Lin Zixuan can fight a price war.
He set the price of the magazine very low, as long as he recouped the cost, he could make his own decisions.
The Commercial Press and Chung Hwa Book Company are not the same, they need to make profits, they need to be accountable to shareholders, and the pricing of books and magazines cannot be changed at will, and there are corresponding regulations.
In terms of content, the stories in "Fairy Tale King" are more interesting, close to children's lives, relaxed and pleasant, and less preachy.
There is a clear difference from the fairy tales of this era.
Lin Zixuan used to write "The Little Prince", which was a good fairy tale. But it is not suitable for children in China.
Because it is difficult for Chinese children in this era to understand the concept of alien planets and princes, let alone the faint sadness in them.
So. Some fairy tales translated from abroad are not necessarily suitable for China.
For example, Christmas and mermaids are difficult for Chinese children to imagine. It is necessary to carry out a certain rewriting, and changing it to the dragon girl of Chinese New Year's Eve and Dragon Palace can be accepted by Chinese children.
Lin Zixuan's choice of fairy tales is all familiar images to Chinese children.
Shuck and Beta are two little mice, and Sheriff Black Cat is a cat, these two animals are often seen by Chinese children, and they are very familiar, and they can imagine it in their minds when they hear the story.
Moreover, the language of the story is also Chinese.
Shuke and Beta are like two Chinese children, and they are easily regarded as their friends, which is a fairy tale suitable for China.
As for The Wizard of Oz. He believes that Chinese children should also have appropriate exposure to a different world and broaden their horizons.
When the first issue of "Fairy Tale King" was released, Lin Zixuan deliberately took out 1,000 copies and sent them to various welfare institutions in Shanghai, so that people could read the stories inside to the children and see their reactions.
This practice became a common practice, and it was the case with every subsequent issue of the magazine.
Lin Zixuan made a rule that only the fairy tale accepted by the child is a good fairy tale, and he can continue to write it down, if the child does not react. Then there is no need for this fairy tale to be serialized.
This is the principle on which "Fairy Tale King" was founded.
As he said in the first issue of the magazine: To my own children, but also to the children of all China.
"The Fairy Tale King" was a success with its low price and wonderful story, and many adults were interested.
This is mainly because of Lin Zixuan's fame, and they want to see what fairy tales written by world-renowned writers look like. But after reading it, I was very disappointed.
They feel that the story is too childish and meaningless, and the child will not gain anything after reading it.
These people use books as tools for education. It must have a profound connotation and teach the truth of dealing with people. Fairy tales must also be educational, otherwise they are not good fairy tales.
And. Lin Zixuan used the vernacular throughout the text, and there was no literary brilliance at all, which was completely inconsistent with his identity as a great writer.
Some literati criticized Lin Zixuan for fooling children and running children's magazines to cheat money.
Lin Zixuan fought back and wrote an article "The Road of Children's Literature" to expound his views.
Those people are reminded not to look at children's literature from an adult's point of view, but to see the world through the eyes of children, and to tell stories in a language that children understand.
Whether a fairy tale is good or not is not judged by adults, but by whether children like it or not.
Lin Zixuan's views have been refuted by many people, and those people's views sound very reasonable.
They believe that children are not sensible and need to be guided by adults, and that children's literature plays the role of enlightenment and guidance, and that it is necessary to teach children to understand the principles of being a person and doing things, which is the meaning of the existence of children's literature.
How can children judge such a major life issue? What do children know?
Lin Zixuan was quite speechless about this, which is a typical manifestation of feudal patriarchy.
Under patriarchal rule, the head of the family can make any decision for the family members, do whatever you want, obey and not resist.
Putting it here is that adults let their children accept whatever they want, and children have no right to choose.
The adults also said that all this was for the good of the child, completely ignoring the child's feelings.
Lin Zixuan is not opposed to enlightening and guiding children, but it is necessary to guide from the perspective of children and not arbitrarily.
He understands that it is difficult to change this traditional belief, so let's talk about the facts and see if the children like didactic fairy tales or funny fairy tales.
It takes time to put it to the test, and he's not in a hurry.
The weekly issue of "The Fairy Tale King" continues to be released, accumulating over time, imperceptibly, and there will always be a day when it will prove itself, and the facts will show how children's literature should develop.
At the end of May, Xiang Jingyu came to find Lin Zixuan.
She plans to hold a general strike of women silk mill workers in June to fight for the rights of women workers and improve their lives.
To this end, she contacted 14 silk factories in Shanghai and tens of thousands of female silk factory workers.
At the beginning of May, she had just given birth to a child in her hometown in Hunan, and the child was handed over to her grandmother to raise before the child was full moon.
Xiang Jingyu wanted Lin Zixuan to publish a few propaganda articles in women's magazines to increase the momentum of this strike and put pressure on the factory owners, and it would be better if Lin Zixuan could write articles to support it.
Lin Zixuan looked at several articles brought by Xiang Jingyu, all of which were propaganda calling for support from all walks of life, as well as some negotiation conditions.
Among them, the women workers put forward 16 conditions, including an increase in wages, a 10-hour working day, the release of arrested workers, and recognition of trade unions.
This is a legitimate request, there is no problem, Lin Zixuan agreed, he will also write an article to support the strike, but he will not personally participate in the strike.
Xiang returned to Shanghai University and came to an office where several people were sitting in a meeting.
"What? Would the gentleman of the writer who was writing fairy tales want to see this world of misery? A middle-aged man with a thick Hunan accent chuckled. (To be continued.) )