(I'm going to be squeezed off the list, ask for recommendation votes...... ）

－

Throughout July, the biggest news in Qingshen County was the resurrection of the Rifle Hotel.

The people of Qingshen know that this hotel, which was originally the second largest hotel in Qingshen County, has lost its foundation since Boss Cai died a few years ago and his two apprentices were also poached. There are also old customers, thinking of Boss Cai's friendship, and holding Xiao Cai's field, but no matter how heavy the friendship is, you can't spend money to live and suffer, everyone has tasted Xiao Cai's craftsmanship once, and they all ran away, and they didn't dare to set foot in a step.

Everyone sentenced this hotel to death. Sure enough, from the end of March, Laifu's row door has not been unloaded for two months, and everyone sighed for a while, and gradually forgot about this hotel and the little Cai boss.

However, in late June, in the streets and alleys of Qingshen County, the confession of the Laifu Hotel was pasted - the neat script said: "If you want to eat the top cuisine of the Great Song Dynasty, you don't have to trek to the capital, just come to the Laifu Inn in the north of the county, which will officially open on July 1, and will be free for one day, and all kinds of stir-fried dishes will be tasted by you!" ’

People were surprised at first, could it be that the hotel changed hands, but when they saw the big word 'Cai' on the payment, they knew that it was still the shop of Xiao Cai's boss.

The commodity economy in the Song Dynasty was developed, and various advertising methods were common, but such a free method has not been heard of, at least in Qingshen County, so the news quickly spread throughout the city, and also reached the ears of the boss Lu of the Lujia Hotel in the east of the city.

Lujia Hotel is the largest in Qingshen County, and the boss is called Lu Leyu, a middle-aged man with a fat head and big ears, who has always wanted to annex Laifu and expand his business to the north of the city. For this reason, he poached Laifu's apprentice at a high price and forced Cai Chuanfu to sell the store at a low price. He almost succeeded, but Cai Chuanfu changed his mind before going to the government, and would rather pay the ransom than stay in the storefront.

Lu Leyu held his identity and did not entangle with Chuanfu, but waited to see his jokes, and was sure that he would climb back to beg him.

Who knew that he waited left and right, but waited for the news of Laifu's reopening, and heard that there was going to be a free meal for the opening, Lu Leyu sneered: "This kid will be weird, his family's food, no one will eat it!" ”

A few idle people on the side said: "Yes, his family doesn't eat his food." ”

"But it's a peer, we have to go and ......" Lu Leyu grinned: "Let's also see if the stir-fried vegetables made up by Chuanfu will eat the dead!"

"He's still stir-frying, phew!" The helpers scolded together: "It's not bad if you don't eat the dead......

No matter how low the evaluation from the outside world is, on the first day of the seventh month, there are still many customers who are attracted in vain and wait outside without opening the door.

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

From the crack in the door, I saw Cai Chuanfu, who was crowded outside and had insomnia all night, nervously pouted: "Master, why are so many people ......?"

Chen Ke hurried his homework and hurried to squeeze out this whole day, he stayed in the store last night, helped him prepare until now, and scolded him: "The first time I heard that there are still many people who are afraid of opening a restaurant!" ”

"I'm afraid I won't be able to greet you......"

"I'll help you today." Chen Ke looked at the empty storefront. A feeling arose that a miracle had happened: "Stir-fried food is a rare thing, people want to be fresh, and it is estimated that from tomorrow, when they come to your restaurant to eat, they will have to make a reservation." ”

"Well, you can book as many tables as you can." Cai Chuanfu has blind confidence in Chen Ke.

"Stupid," Chen Ke rubbed his head helplessly and said, "People come to book, can you still not take orders?" Just give him the back row. People are very strange, the easier it is to get, the more inappropriate it is, the more you queue up to grab it, the more rare it feels. He smiled and said: "With our unique craftsmanship in Shu, if you can't arrange for a month, don't tell anyone that you are my apprentice in the future!" ”

"The master is really confident." Cai Chuanfu smiled innocently.

"......" Chen Ke glanced at him and didn't speak.

"What do you mean?" Chuanfu looked at Xiao Liulang, although this kid is small, but the goblin is at least smarter than him.

"My brother is saying, you're talking nonsense." Rokuro grimaced.

Chen Ke really doesn't worry that business will be bad. From the day he was ready to teach Chuanfu cooking, he thought about the future operation of Laifu Hotel, whether to renovate, whether to use marketing methods such as discounts and points, but he quickly ruled out these tricks. Because the catering industry is not like other industries, when you can provide unique food, it forms a monopoly in a certain sense, and diners are like consumers in the monopoly industry, who have a ...... about the dining environment, service quality, and even hygiene level Showing great patience, those bells and whistles marketing tactics are even more inflicted.

Of course, the elegant environment and high-quality service will greatly enhance the hotel's reputation and bring higher profits, but the money for the reopening of the Rifle Hotel is still what he got from Pan Carpenter with a design drawing of a square table...... This time, it was not closed, but Carpenter Pan took the initiative to find the door.

Just when the master and apprentice were worried about the start-up capital for opening the store, Pan Carpenter found the Chen family with a large bag of gifts.

When he entered the room, he said that those customers who bought the official hat chair naturally had nothing to say about the chair itself, but its simple and bright style seemed to be out of tune with the original table. The people of the Song Dynasty were very interested in enjoyment, and no one said that they wanted to return it, but they just wanted Carpenter Pan to find a way to quickly create a matching table.

Chen Kexin said, it's right if you don't match. He was not optimistic about the furniture industry, because this thing had no exclusivity, and other craftsmen could imitate it by looking at it, so he simply drew the style in his memory and sold it directly. But he dismantled the drawings of the whole set of furniture in three copies, which would definitely make a lot more money than selling them all at once.

Sure enough, a drawing of an official hat chair made Carpenter Pan's order soft, and he received 200 yuan for the deposit alone, and when all the work was delivered, there were another 200 yuan. So this time, the wealthy carpenter Pan directly auctioned ten yuan and asked him to design a table between two official hat chairs.

Chen Xiliang happened to be at home that day, his eyes were round, and his heart was full of tears...... Lao Tzu is at the dock, tired and tired for a month, and he can't earn five times, and the stinky boy can earn ten times by drawing a picture casually, why is the gap between people and people so big?

Who knew that Chen Ke sneered: "Uncle Pan has already ordered at least a thousand official hat chairs, right?" ”

"Where is there ......" Carpenter Pan was shocked in his heart, and said secretly, how did this kid know?

"Even if you don't get it, it's going to be fast, and I've heard that people from Meishan and even Leshan have come to order official hat chairs recently. But in the expected future, you don't have to worry about starting work. Chen Ke's tone was full of temptation: "I just thought of a style map, making time-saving and material-saving, but it is natural with the official hat chair, you sell a pair of official hat chairs for eight hundred yuan, plus this thing, just make up the same, I will give you a resounding name for free, I am afraid that I will break my head when the time comes." Saying that, he said with a smile: "Uncle Pan will become the richest man in Qingshen in the future, don't forget San Lang You......"

Let him flicker for a while, Pan Carpenter's heart was itching, and he was excited and expectant: "Then you can make a price, as long as it is worth this money, I will buy it!" ”

"Originally, Uncle 100 was not much," Chen Ke sighed and said, "But who let us fall in love, I'll give you a 20% discount." ”

"Eighty?" Carpenter Pan said with a difficult face: "I have to sell a hundred pairs of chairs." ”

"But I can sell thousands of more tables!" Chen Ke smiled and said: "Sesame seeds and watermelon, which is more important, Uncle Pan is such a shrewd person, do you still need to hesitate?" ”

In fact, for the current sales of official hat chairs, this price is already very fair. Chen Ke loves money, but he doesn't want money. In his opinion, it is much more cost-effective to make less money but make more friends and offend individuals less than to let people be slaughtered with resentment.

Therefore, Pan Carpenter just symbolically called out two bitter sounds, and he was very happy to make a deal. Chen Ke took out a design drawing of a square table that was consistent with the style of the official hat chair.

As soon as he looked at his drawings, Carpenter Pan understood: "San Lang, this is a set, right?" Why did you take it apart and give it to me? ”

"How do you know that the furniture has to be sold in sets?" Chen Ke said with an innocent face: "I'm afraid that if you give too much, you won't like it." ”

"......" Carpenter Pan couldn't help but smile bitterly: "You are a ghost elf!" Putting the drawings away, he looked at Chen Ke and said, "I know you still have stock, make a price, I'll take it!" ”

"I do have stock in my heart." Chen Ke said: "But Uncle Pan, don't be distracted, the furniture industry is not like other industries, things are produced, you can't keep it secret, it is estimated that by the end of the year, there will be people in other counties who will copy it." ”

Carpenter Pan broke out in a cold sweat, and the smugness on his face suddenly disappeared: "Yes, it is likely to be like this......"

"Uncle Pan, don't worry too much, there is always an advantage in starting out. In the hearts of customers, your official hat chair is the most authentic," Chen Ke said earnestly: "As long as you guarantee that your chair is the best of its kind, you will never have to worry about orders." ”

"Hmm." Carpenter Pan nodded heavily, and couldn't help but look at Chen Ke with admiration...... Before, he always thought that this kid was just talented in furniture design, but now he knows that he is very human! So he asked seriously, "Then what should I do?" ”

"One is to ensure the quality of each chair, and the other is to keep groping, how to make the chair more comfortable and more beautiful. Chen Ke said slowly.

"I saw that the businesses in Bianliang and Chengdu have their own signs," Chen Xiliang, who had been sitting with him, couldn't help but give advice: "In this way, you can distinguish it from fake and shoddy." Second, it can improve the awareness of its own products. ”

"Well, officials just have a lot of knowledge." Carpenter Pan was so excited, how could he come up with such a good idea?

"It's not just about making signs," Chen Xiliang was very happy when he was praised by others, and after thinking about it, he said: "I have to go to the government for the record, so that others can't counterfeit it." ”

"Don't just file in the county," Chen Ke was surprised when he heard it, why did the Song Dynasty have a registered trademark? He added: "There are also the prefecture and the county, you have to take care of it, otherwise when the time comes, people will give birth in other counties, and the magistrate will definitely have to fight it." ”

"San Lang is really a wise star!" Carpenter Pan was moved, he clearly saw a golden avenue in front of him, and it was San Lang who paved this road for himself.

------------------------------------------Partition--------------------------------

Okay, let's update on time, it's still eight o'clock in the morning...... Ask for recommendations, ask for collections, donors, you will be from the old man......

Wu Dong Qiankun 81zw