In a homogeneous industry, such as selling coal, it is concentrated in a market, such as the coal market outside Fuchengmen, the phenomenon of price reduction is easy to avalanche, and has a strong chain reaction.

And there are two of these chain reactions at the same time. One is that if a certain family descends, others have to follow suit, and eventually all of them fall; Second, the price will also drop again and again, until most merchants can't hold on to death after the limit. Li You knew this, and those coal shop shopkeepers also knew this in their hearts, and the old shopkeeper of the head Ye was even more clear about this.

Han Zong, who was sent out to play the role of Taisheng Coal Shop's buddy, had already aimed at the third target according to his master's instructions. He stood outside the Rongchang coal shop with a backlog of 130,000 catties of coal, dancing and preaching to a group of guests:

"Buy Qingtian Coal and be a clean white man! Buy black-hearted coal, help black-hearted people! But I still have good coal in Taisheng Coal Shop! ”

"For the same price of four cents of silver, why don't you buy the kind coal from my Taisheng coal shop? Do good deeds and accumulate virtue, the gods bless, and good rewards in the next life, why not! ”

"Our boss fought with eunuchs for the coal market, so that he was framed and lost his office, isn't his character still reliable? Comes with a coal ticket, and you can give priority to subscribe for two cents of silver Qingtian coal tomorrow! ”

The words are still those words, the routines are still those routines, and you can try everything. For normal people, don't think too much about it, if you pay the same money, of course, you will choose the option of attaching Yin Cao merit and Qingtian coal tickets.

The big shopkeeper of the Rongchang Coal Shop stood behind Han Zong, his face was already blue, if it weren't for the fact that there were a few armed soldiers and horses dangling around, he would go to kill and cripple this young man who was not long-eyed in the morning!

Han Zong said in his mouth, but his eyes secretly glanced at the big shopkeeper, according to his experience in the first two houses, this big shopkeeper will shout after three breaths: "Three pounds of coal in this store!" ”

However, this time Uncle Han Zong miscalculated, and at this time, a small guy came rushing from a distance, as if there was a vicious dog chasing after him. The little guy shouted to the shops on both sides as he ran, "The old shopkeeper said it! Suspension of sales for all of you! Suspension of sales for all of you! See you at the Coal Industry Office! See you at the Coal Industry Office! ”

On December 19, at the end of the ninth year of Jinghe, the Fuchengmen Coal Shop Alliance opened for the first time to sell coal after a lapse of ten days, and there were signs of sharp price reductions in less than an hour....It was urgently stopped.

Afternoon. The shopkeepers and stewards of the 16 coal shops gathered at the coal office again for the third time in three days.

No one spoke for the time being, and the atmosphere in the lobby was very oppressive and resentful, but there was a restless atmosphere.

Their faces were completely gloomy, 16 large coal shops with a total of several million catties of coal storage, a dozen industry managers with more than ten years of experience, and an old man who had been immersed in the coal industry for 50 years. After uniting and taking an oath, they forcibly sold coal at a high price. was easily broken by a shopping mall, and it was still so easy to break.

If you can't sell it, you can only continue to press it in your hands. Continue to pay the money in advance, and the New Year is only eleven days away! Not to mention the possible changes in the situation, that is, they also need to take back the silver for the New Year!

Someone finally broke the suffocating tranquility. asked faintly: "Yesterday's oath, the words are still in my ears, and today there are two companies that take the lead in reducing prices, almost causing a catastrophe, how to deal with it?" ”

Fourteen eyes with various meanings shot at the first two people, the Tian shopkeeper of the Yuanfeng Coal Shop and the Kong shopkeeper of the Changqing Coal Shop bowed their heads deeply like a young daughter-in-law who was angry. I feel all kinds of grievances in my heart, but I don't know how to tell them.

These two are Han Zong, and Uncle Han pretending to be a buddy. Blocking the door to intercept the guests to sell the first two that can accumulate yin virtue "kindness coal".

The two shopkeepers kept lamenting in their hearts, they really poured eight lifetimes of mold! There are a total of sixteen shops, so why did Li You find them first? Who could stand that scene at that time? If the price is not reduced, a single business will not be able to be done, and all of them will go to buy the so-called merit and kindness coal! …,

The big shopkeeper of the Rongchang coal shop was very happy in his heart, fortunately when the broom star guy of the Taisheng coal shop found the Rongchang coal shop. Senior Ye decisively sent a message to all coal shops to suspend the sale of coal, otherwise he would be forced to lower the price and sit here to be judged.

The eyes of the old shopkeeper of the industry association were back and forth between the shopkeeper Tian and the shopkeeper Kong, and he couldn't make up his mind for a while. Breach of the oath supposedly should be dealt with as an example. But he also knew that disposing of these two would not solve any problems. Causing a change in people's minds is not necessarily a good thing.

At this time, the servants outside reported loudly at the door of the lobby: "The owner of Taisheng Coal Shop, Mr. Li, and the big shopkeeper, Mr. Gao, are here!" ”

There was an uproar in the audience, did you come here to watch the play?

The old shopkeeper Ye, who was entangled between the rule of law and the rule of man, quietly breathed a sigh of relief, and everyone's attention was diverted, and the matter of the price reduction of the two coal shops was rarely confused. He immediately greeted, "Please come in!" ”

Then I saw a young man in a brocade hat and a light fur stepping into the lobby with his head held high, and his momentum was outstanding, it was Li Youli, a senior official who had just recently gone to the field to do business. Many of the people present saw Li You for the first time, and even if they were hostile, they had to praise "good people"!

The high shopkeeper and the honorable followed, and in the story of the Three Kingdoms, Zhou Cang waited for the sage Guan to go to the meeting alone.

Li You walked up to Ye Lao's shopkeeper as if no one was around, and stood without saying a word. When others were still inexplicable, the shopkeeper Ye Lao, who was directly face-to-face with Li You, understood, and this was asking him to give up his seat.

Right now, the old shopkeeper Ye is sitting on the main seat in the middle, but now that Li You has arrived, according to his identity, he should be replaced by Li You, a gentleman who has a lifelong official notice, as the main seat. The etiquette of the dynasty is like this, and the old shopkeeper has no choice but to get up and go to the left.

Li You sat down in the middle and glanced left and right a few times, the room was silent and the needle drop could be heard. He then spoke: "I have been in charge of Taisheng Coal Shop for a few days, and I have never met my peers. I am glad to hear that today's industry gathering, why didn't I tell the following? Could it be that the coal market is still open in the seventeen houses, and there is no Taisheng coal shop? ”

Some of the people present had to look up at the beams of the house, and some had to look down at the floor tiles, but they turned a deaf ear to Li You's words and did not respond. However, there are a lot of slanders against Li You. Knowing that this party is against you, you still run over and pretend to be stupid, which is too uninteresting!

Li You saw that he was in the cold field, and under the guidance of the high shopkeeper, he turned his eyes to the Tian shopkeeper of Yuanfeng Shop and the Kong shopkeeper of Changqing Shop, and nodded slightly. "These two must be the shopkeeper of Tianda and the shopkeeper of Kongda? I heard that the industry is very dissatisfied with the two of you? If you have no intention of working in the business anymore and want to buy your two stores, I don't know if you will sell them or not? ”

The two looked at each other in surprise, and everyone else felt very surprised. Shopkeeper Tian politely refused, "Our shop is owned by the proprietor, and I will wait for me to inquire before we make a decision." ”

"You have to ask! I want both stores. Li You replied. This once again aroused the suspicion of the major shopkeepers in the lobby, and the acquisition of two coal shops that were not too small at the same time would cost at least 10,000 taels of silver! Does this Li You really have this money?

Li You drank tea quietly and watched coldly. When everyone's discussion gradually became quieter, he coughed and suddenly threw out a new acquisition plan. "From today onwards, my Taisheng Coal Shop will purchase coal from the industry, and there is no limit to the quantity, and how much will be collected! The price is two taels of silver per 100 catties! Pay all in cash below! ”

One stone stirred up a thousand waves, and Li You's statement made everyone feel shocked! There was a deathly silence in the lobby.

The sixteen of them have four million catties of coal, and if they all sell them to Li You at the price of two taels, I am afraid that Li You will need to take out 80,000 taels to buy it! And it's not 80,000 taels on credit, it's 80,000 taels of real silver! …,

Eighty thousand taels for the coal market coal merchants, can be described as an astronomical amount of money, as mentioned above, the working capital on the account of ordinary coal shops may be only two or three thousand taels, the sixteen shopkeepers here in the hands of the cash combined, is far inferior to eighty thousand taels.

You must know that in order to hoard the four million catties of coal, half of the cost of the earlier shipment was one tael, and the cost of the other half was about two taels. Of the total investment, the coal merchants invested 30,000 taels and the eunuchs participated in the 40,000 taels, a total of 70,000 taels, which has almost exhausted the family's funds.

And this Li You sat here alone, and he easily said that he would pay 80,000 taels of silver, which exceeded the joint funds of the sixteen largest coal shops and several eunuchs. If it's true, this financial power is extremely terrifying! How can you not let the big treasurers here be shocked?

After sobering up, the big shopkeepers who suddenly felt teased questioned one after another.

Someone shouted, "This can't be! ”

Some people also shouted: "Even the Jin merchant Lu family can't take out 80,000 taels in one go!" ”

Some people even shouted, "This must be a deception to me!" ”

It's incredible, after all. Eighty percent of them are Li Daguan's bluffs and deliberate bluffs!

How could a person in his early twenties who is not from a super giant merchant family open his mouth to be a huge sum of 80,000 taels. Even if it was a loan, no rich man would recklessly lend such a large amount to Li You, at least they had never heard of it.

The high shopkeeper, who had always stood quietly behind Li Daguan, stood up, bowed his hand to everyone, took out a slip, and handed it to the people next to him to circulate. Five or six people gathered around him, stretching his neck to read the contents of the document.

It can be seen clearly and clearly, this is a loan note, the main content is: "Huichang Yinhao of Qipan Street in Beijing borrowed 100,000 taels and Taisheng Coal Shop for the purchase of coal and other expenses of the coal shop, and repaid it after half a year." ”

100,000 taels! The 80,000 taels in front of them had not yet been digested, and it was a bigger number, and before they had time to ponder the relationship between Huichang Yinhao and Li Daguanren, they couldn't help but gasp for the 100,000 taels.

Everyone was in a trance, if Li You really had the ability to mobilize such a huge amount of money, then if he fought a business war with them at any cost, especially a war of attrition, wouldn't it be easy to kill them in the end? They don't have any cash at all! ）

This OCR update is provided by "Set Sail Li Ping, I Am", bring your concubine @ Xianzi Shuai Guo @ Ling Chenling Gongzi