ps: Thank you for the great "You Xichen" reward of 100 vertical and horizontal coins ^_^

The main plane is Yanhuang Continent, Dongguan City, Guangdong Province.

As the largest industrial manufacturing base in Yanhuang China, Dongguan's annual industrial output value exceeds the annual industrial output value of many small and medium-sized countries in the world. In terms of the amount of GDP it creates every year, it is the envy of many surrounding provinces and cities. However, the prophet of Chunjiang plumbing duck, only the enterprises in Dongguan know what the world has been like in the past two or three years, and whether the small life is comfortable or not.

Generally speaking, after 30 years of reform and opening up and survival of the fittest, the enterprises that can still survive in the fiercely competitive land of Dongguan are basically divided into two categories: one is a giant enterprise like Huawei, which controls everything from scientific and technological research and development to manufacturing and production, from product design to system integration, and can provide customers with a wide range of complex package solutions. As a result, the price of a single product of Huawei may not be the lowest, but after integrating the total price of each module of large-scale engineering systems at home and abroad, Huawei's bidding plan is often the most economical and worry-free, which is also the fundamental reason why it can finally win large bids from governments and enterprises around the world. The other type is small and micro enterprises that are very small and easy to turn around. This kind of enterprise is good to turn around, which industry makes money, so industries such as copycat mobile phones, toy manufacturing, and luggage wholesale that reflect the speed to determine the survival time and ability of enterprises are often the happy land and competitive advantages of such enterprises.

On the whole, Dongguan's manufacturing industry is like a dumbbell placed vertically, with large ends and thin middle. However, from the perspective of profits, because many multinational companies have mastered a series of links and elements such as the design, raw material procurement, transportation, warehousing, sales, after-sales, brand, and standards of the industrial chain, and only leave the production link with the lowest profit in Yanhuang, the profits of most of the OEM enterprises here are actually very low, and they only earn a processing fee of the nature of food and clothing. The world economic crisis and financial crisis that began to spread in 2007 slowed down the demand of people in developed countries, which directly led to a decrease in orders allocated to Yanhuang factories. As a result, large enterprises like Huawei, which have their own brands and hold thousands of technology patents, are becoming more and more competitive and have a higher brand awareness among the public, while small and micro enterprises and private workshops and factories that rely mainly on foreign orders to survive have closed down, changed careers, or absconded with their bosses, leaving only a large number of low-level workers who have not received their due wages.

Since the second half of 2013, with the stimulation of a series of huge orders thrown by Wang Fan, the domestic "domestic demand" of Yanhuang has been gradually activated, and the derived GDP effect has begun to boost the entire Dongguan manufacturers. Then, coupled with the release and operation of the virtual world "I Buy" platform, a large number of Dongguan small and micro enterprises have been resurrected. However, all this came on January 1, 2014, after the Yanhuang government announced the cancellation of the export tax rebate policy for some export commodities, the enterprise ushered in the big test and development crossroads again.

Dongguan Mingjia Toy Factory, the boss Chen Jia is discussing the production plan for the new year with his partner Sun Ming.

"Mr. Sun, today is January 4th. From the 1st, the customs has officially canceled the export tax rebate for toys. Chen Jia spoke first.

"I also asked a few friends from the customs and the government, and they all said that the cancellation of export tax rebates this time is not a temporary policy, and it is likely to continue in the future. They hinted that the upper echelons of the country have begun to adjust the direction of the export of some small commodities. The top seems to prefer this part of the capacity to serve the domestic market. Sun Ming, who has strong connections and mainly solves the company's external development, relationship and coordination problems, took a puff of cigarette and replied.

"And we can't take the order from Stephen this time?" Chen Jia frowned and hesitated.

Stephen is one of the company's customers in the Star-Spangled Banner and Mingjia Toy Factory's largest overseas customer, accounting for about one-third of the company's annual orders. It is with his list that Mingjia Toy Factory can maintain an operating rate of more than 50% during the economic crisis. However, at the end of 2013, with the weak domestic demand for the Stars and Stripes, Stephen's new orders to Mingjia Toy Factory began to change, and he asked for a 5% price reduction and a 30% reduction in the number of orders.

"Our net profit is roughly 6%, right?" Sun Ming asked.

"I asked the accountant to calculate carefully, and last year it was 5.3%, which is in the case of enjoying export tax rebates, and if the tax rebates are excluded, it is actually a loss." Chen Jia, who pays attention to the detailed management of the enterprise, picked up an A4 paper-sized analysis report and data chart in his right hand and handed it to Sun Ming.

"Loss?" Sun Ming's eyes are firmly fixed on the estimated increase in unit costs due to the cancellation of export tax rebates and downsizing at the bottom of the analysis report, and Stephen's orders are expected to bring the company to normal operations, but it will incur an 8% loss at the end of the year. After a few minutes, Sun Ming said, "You should have made a decision, right?" ”

"Yes!" Chen Jia looked at Sun Ming, half wry smile and half smile, "My opinion is to call Smith back first, tell him that because of the changes in the company's business brought about by the adjustment of Yanhuang's export policy, and propose to increase the offer by 10%, if he doesn't agree, we can only temporarily stop cooperating with Smith Company this year." "Smith is a big customer brought by Sun Ming, and he has an important and important role in the company's initial development, so Chen Jia is very cautious in handling it.

"Do you focus on 'I buy the net'?" Sun Ming didn't answer immediately, but asked.

"Yes! Look at this one. Chen Jia picked up another piece of A4 paper and explained: "The price of my online order is very appropriate, and the net profit margin of the order we received last time reached 30%!" ”

"30% is really not low. However, I remember that they were very strict with the quality requirements, and the delivery standards of the products they gave were also very detailed, and last time we had a return rate of more than 7%. ”

"So that's one of the things I want to discuss with you today. If we stop doing business with Stephen, some of the freed up manpower can be used to enrich other production teams, expand the quality inspection department, and control the unit defect rate. At the same time, we can maintain the operating rate by successfully bidding one or two new bids in "I buy network". I asked the cost department to calculate, even if we add more personnel expenses to ensure product quality, the net profit margin for the whole year can still be maintained at more than 25%! ”

Hearing that one side was losing 3% and the other side was making a profit of 25% (five times the benefit of last year), Sun Ming was silent. Half a minute later, he sighed and replied, "I'll send an email to Stephen, after all, we're a business, not a charity." ”

At the same time, Tsukai City.

An inconspicuous small building under the name of Jinfan Company, Wang Fan is waiting for Wang Xuelin here. Because Jinfan Company has increasingly attracted the attention of governments and enterprises at home and abroad, the virtual world under its name has become a place for many hackers to sink into the sand. Therefore, Wang Xuelin is often concerned and monitored by people with intentions in the open. Therefore, in order to avoid getting into trouble himself, every time they meet, Wang Fan deliberately chooses a relatively remote place.

"Wang Fan, according to the Internet mail and communication calls I monitored, many Yanhuang enterprises began to raise or refuse foreign trade orders this year." Yadi took advantage of Wang Xuelin's late arrival because of the traffic jam, and first talked to Wang Fan about the things he had been concerned about.

"Has the price been raised? That's great! Hearing that he had finally begun to develop according to his vision, Wang Fan slapped his palm vigorously.

"It's still very effective after all. On the one hand, you use the high-priced orders of 'I buy network' to attract production capacity, and on the other hand, the state cooperates with the cancellation of the export tax rebate policy to suppress the final cost line of life and death of small foreign trade commodities. Yadi analyzed.

"Hmph, wait! At most, half a year, the dividends of early orders held by multinational companies will be exhausted. When the time comes, I will see if the prices of all kinds of daily necessities and daily necessities in their country will rise. Wang Fan said to himself.

"According to my calculations, it will definitely rise, but the magnitude will not subvert the living standards of people in developed countries. Don't expect too much. Yadi reminded.

"It doesn't matter, what I have is patience, a little bit of influence, boiling the frog in warm water is the best. I'm just very dissatisfied and unaccustomed to seeing those foreign developed countries, on the one hand, enjoy the global benefits of Yanhuang suffering from their own domestic environmental pollution and providing them with high-quality and low-cost goods, and on the other hand, they also accuse Yanhuang people of stealing their jobs. It seems that in their eyes, the Yanhuang people can't charge, can't make money, can't cause any adverse effects on them, and can only serve them forever without regrets and desires! ”

"In this regard, anyway, you have a sufficient number of target planes and populations, and the sales market for various products is not worried at all, plus the raw material base does not have to worry, and it will not be constrained by foreign resources, so you can develop and play by yourself behind closed doors." For Wang Fan to control the world economy, Yadea is very recognized.

"Knock knock!"

While talking, Wang Xuelin's figure walked into the house and explained as he entered the house: "I'm sorry, Mr. Wang." There was a 'tail' on the road, but when I avoided it, the alternative route was jammed with traffic, so I arrived now. ”

"Hehe, it's nothing, Xuelin, come and sit, it just so happens that I haven't paid much attention to the company for a while, you can tell me about it..."

"Yes, then I'll start with the virtual world revenue..."

Stars and Stripes Republic, Los Angeles Walmart supermarket.

Sander is an office security guard who earns $10 and 25 cents an hour and gets more than $1,800 a month. Because of his meager income, he could not afford health insurance, let alone rent and mortgage payments in a single-family house, so he rented a small cheap hotel for $350 a month. In Los Angeles, the motel is cheaper than this one, but it is a concentration and hotbed of drugs, marijuana, gangs, and crime, and the Stars and Stripes citizens with even a little ability will stay away from there.

After deducting the necessary rent, transportation, and food expenses every month, Sander can't save much money every month, and his bank card often has a balance of $10 (the balance is zero and the account is automatically closed). According to the Stars and Stripes' payroll custom, wages are paid every two weeks. 2~3 days before payday, Sander often only has $20~30 left in his pocket.

Everything seems to be Sander's class at the bottom of society, but that was not the case in the early years. Ten years ago, he lived in a large house of several hundred square meters in the suburbs, when he had just finished college with a loan, and after graduation, he worked in the IT industry, earning more than $120,000 a year. At that time, Sander, who had money, bought a big house, bought a luxury car, and soaked in women, and lived a very comfortable life. But feng shui took turns, and seven years later, his job was replaced by a software engineer in India, and he lost his job.

Sander, who had lost his stable income, could no longer afford the annual mortgage and property taxes on the mansion, so he had to break the contract and move out there, and after several rounds found the job he is now a security guard. This is not the worst, what is even worse is that in the 7 years of good income, he did not pay off the college loan at once, and now he still has more than 20,000 US dollars in debt to repay, so he needs to squeeze out at least 200 US dollars a month to pay off the debt, which is one of the important reasons why his life is very tight.

Because of the stress of his job, Sander often participates in anti-globalization demonstrations, accusing the government of conniving with companies to move large numbers of jobs abroad. However, as for the low prices of supermarket daily necessities brought by globalization, such as a T-shirt for $1, a paperback tie for $1, a vat of toilet detergent for $1.99, a large slice of ribs for $7.2, and a vat of ice cream (a kilogram for $3), etc., they have never entered Sander's eyes and made him think. In his opinion, it is natural and normal to have been enjoying products and services at this price for twenty or thirty years.

But on January 5, 2014, when Sander walked into the supermarket to change one or two T-shirts according to his habit, he suddenly found that the price of T-shirts, which used to be $1, has increased in price ~~~