159 Inaugural issue
In this era, there is a lack of effective means of communication, and it basically relies on word of mouth.
Cha Cha is a diligent little girl, and she also cherishes her hard-won trust, not only went to Mochizuki Tower, but also went to some other large and small green buildings through introduction, and released the information of the draft.
Xu Yuanzuo happily gave Yu Linglong the first manuscript fee. 3,000 words, 3,000 strokes, folded into two taels of snowflake silver and sent.
I earned two taels in one day, and it was also a gentlemanly and elegant thing, which naturally made people happy.
Yu Linglong finally truthfully reported the unexpected gains, for fear that Zheng Yue would get the news from Xu Yuanzuo and immediately help him.
Zheng Yue was quite surprised, and after reading Yu Linglong's manuscript, he thought that the student deliberately used this way to supplement him, and he was a little embarrassed. He couldn't bear to hurt the interest of the beauty, so he put forward some of his own views on the art of music on the manuscript, and announced that all the moist pens were collected by Yu Linglong himself, which naturally won the flattery of the beauty, and obtained great satisfaction both mentally and physically.
At the beginning of March of the third year of Longqing, Xujia Bookstore finally moved to Shenjia Village, Xiawei. First, the houses here are cheap, and secondly, the villagers have a lot of strength, so they can be hired to carry materials temporarily. What is particularly rare is that there are several households of papermakers in Shenjia Village, although they cannot make good paper, but Xu Yuanzuo's request for white rice paper can cope with it -- although the so-called "white rice paper" is actually very yellow and dark.
The ink has to come in from the outside, but the ink used is also made locally in Songjiang, although the quality is not as good as the well-known Hui ink, but it is enough.
Xu Yuanzuo also dug up a few engraving craftsmen through the relationship of the county government, and it was not a problem to make wooden movable type. In this way, there will be no delay in the printing of the "Kindergarten Transcript".
However, to build a large open frame, you have to think about the amount of typesetting text, and engrave the pattern strips used to isolate them...... These take a little more time.
Xu Yuanzuo is in the middle of this decade. also collected a lot of manuscripts, including one of the reviews of the artists written by Yu Linglong; There is also a self-told story of a dusty woman, which can also be regarded as an anecdote in the song; There are also some excerpts from miscellaneous scripts, marked with music cards, and a few brief comments - this is Kang Pengzu's game text, which Xu Yuanzuo asked for free.
And so it goes. The article was still a little insufficient, so Xu Yuanzuo bought a set of "Journey to the West" from the bookstore, and regardless of Wu Chengen's survival, he began to pirate serialization, and had no intention of sending it to the pen.
Of course, this bookstore is also a pirated version of "Journey to the West", and I don't think there is anything wrong with Xu Yuanzuo's approach, and everyone in the world can steal it!
After putting it together like this, the inaugural issue of "Quyuan Miscellaneous Stories" also made up three large open pages, which looked like a thick stack after folding. asked Xu Yuanchun to write the masthead again. It's kind of handy.
In this era, there were no newspapers other than "Di Bao". This kind of government gazette, which originated in the Han Dynasty, was only issued for the bureaucracy, and local officials transcribed what they needed, and there was no unified system.
Daming's newspaper has entered the era of engraving, and with the prototype of an organ newspaper, it is the same for officials from all over the world. Moreover, the cost of engraving is high and the popularity is weak. It was not until the eleventh year of Chongzhen that there was a letterpress newspaper, but unfortunately Emperor Chongzhen committed suicide in a few years.
Xu Yuanzuo opened the first entertainment newspaper for the wealthy gentry. Moreover, it was the first to use letterpress printing, which can be said to have opened two historical precedents. Moreover, because he printed the price of each newspaper in small print under the masthead - fifty wen, when in fact the newspaper was a free publication, which undoubtedly caused a certain amount of trouble to later historians.
Although it is a free gift, it does not mean that it is a loss.
The first printing of 100 copies, one copy for each member customer of the park management bank. and forty portions shall be removed. Xu Yuanzuo and Kang Pengzu scattered another thirty copies among their classmates, and they didn't say that it was the Xu family's industry, but only that it was a game text, which made people laugh. Of the last thirty servings, each of the five inns sent two copies; Zhu Li Lu Fuzi, County Scribe, Yu Linglong, and other authors. The last twenty were divided.
Luo Zhenquan couldn't understand Xu Yuanzuo's generosity, although his status as the deputy manager of the garden management bank was not low, he still hesitated for a few days before carefully interfering in the internal affairs of the editorial department.
"You sent so many newspapers out, didn't you even hear a sound?" Luo Zhenquan found an opportunity to take a walk, and asked seemingly casually, for fear that Xu Yuanzuo would say: It has nothing to do with you.
Fortunately, Xu Yuanzuo was quite interested, and he didn't care that Luo Zhenquan was not in his position and sought his own government. He smiled: "I won't lose, the influence alone has been earned." ”
Luo Zhenquan couldn't understand how this invisible and intangible influence could be regarded as earned.
"What I want to say, even if it is not a secondary transmission, it has already been seen by a hundred people, and they are all people with a leading face in Songjiang Prefecture." Xu Yuanzuo said: "Isn't this enough? ”
Luo Zhenquan muttered: "This is too mysterious." ”
"Huh." Xu Yuanzuo chuckled lightly, and walked two steps before he said again: "Didn't you see the advertisement I played?" ”
"What advertisement? Where did you put up a sign? Luo Zhenquan said curiously.
"Who says advertising has to be a sign? I posted it sewn in the newspaper. Xu Yuanzuo said with a smile: "On March 18, Yuehongjun's pipa concert was held in the 'Spring Garden'. Naturally, our members have three free tickets, and others will have to pay 50 yuan for tickets if they want to come and listen. ”
Because Luo Zhenquan is not very literate, he has not read "Quyuan Miscellaneous" carefully, and he has not paid attention to this advertisement in the middle seam. Hearing what Xu Yuanzuo said now, Fang was surprised: "Yuehongjun? Is that the pipa girl written by Wen Xijun? ”
Wen Xijun is the alias of Yu Linglong.
Xu Yuanzuo nodded: "Wen Xijun said that her skills are extraordinary, and I think many people will want to hear it with their own ears." What's more, if you go to Wangyun Tower to order her, where is fifty wen enough? ”
What's more, when Xu Yuanzuo published the article, he hid the name of Wangyunlou. For the Qing people, this is basically impossible to find, unless there are really idle people who ask from house to house.
Luo Zhenquan said: "What if no one comes? Aren't you more at a loss? You have to pay someone to come. ”
"No, it didn't cost anything." Xu Yuanzuo slowed down: "I asked Cha Cha to find Xiao's mother and told her: Borrow a platform for free to her family Yue Hongjun, and then the rewards of the high rollers will be all theirs." I don't take a penny. Hehe, Xiao's mother said that I was generous. ”
Luo Zhenquan has passed it in his mind: This seems to be borrowing chickens to lay eggs!
Xu Yuanzuo was still pacing with his hands in his hands, tilting his head slightly: "If it is really effective, the cost of publishing "Quyuan Miscellaneous Tan" in the future can probably be earned back from advertising and public relations fees." ”
Luo Zhenquan's face was solemn: Although I don't know what idea this brother came up with to make money, it looks like it's quite powerful! It's just that...... Which level do you want to tackle, and still have money to make? Is this a collusion with pirates? (To be continued......)
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