Chapter XIII: The Expectations of the Conference and the Newspaper
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After a week of preparation, the vigorous Chang'an First Xinghua Cup Poetry Conference was held on the bank of Qujiang Lake in great anticipation.
The purpose of Li Su was to promote his apricot blossom wine, and a banner about five meters long and about one meter wide on the stage set up was eye-catching, which read: Xinghua Wine is the sole sponsor of Xinghuajiu.
On the other side of the stage, Cheng Huailiang came early, he organized people to set up more than a dozen tables here, and there were exquisite white porcelain bowls on the table, and he took several families from Liang Wangfu to stand aside, staring vigilantly at passers-by from time to time, and behind him was five jars of apricot blossom wine, which Li Su released today to try for free.
"Temple... Next, I... No, I... Gotta get some sleep! Lu Boyan walked in a figure-of-eight step, his face was red, turned into a big tongue, and this guy secretly drank a pound of liquor in Liang Wangfu, he thought that this liquor was no different from ordinary rice wine, and he drank it as cold water!
"Roll the calves!" Li Su kicked him to Cheng Huailiang's side, and this guy fell to the ground and fell asleep.
Looking at the sun, and then at the crowd of people at the scene, Li Su felt that he could start, and gave Xiao Rui a look, Xiao Rui understood, and took the draft discussed with Li Su on stage.
"First of all, warmly welcome the talented and beautiful people of Chang'an to our apricot blossom wine glass poetry conference, your arrival makes us feel very honored, the participants of the competition, regardless of men and women, can come to the stage to sing poetry, sitting under the stage four are the poetry and literature world leaders we invited, that is, today's judges......"
The four white-bearded old men in the audience stood up and raised their hands to the group of contestants and spectators behind them, which were all rehearsed by Li Su before the conference.
"Oh, the one on the right is Mr. Liu, I had the pleasure of appreciating his poems!" Poet A said.
Poet B: "It seems that this competition is a bit interesting, and I'm worried that it's just a joke!" β
"His Royal Highness King Liang is also a prince no matter what he says, will people mess around?" A son of an aristocrat jumped out to maintain the image of the class.
Xiao Rui on the stage continued to spit, talked about the rules of the poetry conference, and finally said an important part of the speech, "This event is exclusively sponsored by Xinghua Cup Liquor, and free liquor is prepared for everyone to taste, one person is limited to one glass, and the free wine tasting is on the right side of the venue, and then please enjoy the singing and dancing ...... brought by Lichun Courtyard."
"Good!"
Xiao Rui's last sentence completely colored the atmosphere of the scene, one by one they stretched out their heads and looked at the stage, and some people who didn't care about their image even climbed to the tree, like monkeys looking at the moon.
Classical music sounded, and the dancer of Lichun Yuan, dressed in a low-cut suit, twisted the waist of the water snake and walked onto the stage, smiling charmingly, and the light yarn fluttered, like a butterfly dancing.
The conference officially began, and now the atmosphere is unprecedentedly warm, Cheng Huailiang is also busy here, Sima Tu stands in front of the table like an iron tower, staring at every person who tastes wine, once he sees someone repeating the wine tasting, he throws that person out like throwing a chicken, and several times, the wine tasters are honest, and some people who are not addicted to alcohol can only watch others drink deliciously.
"I've lived most of my life, I've lived in vain, and I only tasted such delicious wine today!" A wine trough nose old headache heart disease.
"Hey, after drinking this wine, I'm afraid I won't be able to drink other wine in the future!" Another person sighed.
"Woooooooooo......oo I also call myself a master wine taster, and when I drink this kind of wine, I understand what wine is! β
ββ¦β¦β
Li Su walked around the crowd in order to listen to the current evaluation of liquor, and the result made him very satisfied.
On the other hand, after the song and dance performance, the poetry conference is also in progress, in order to save time, Li Su made four wooden cards for the four judges, the front is a circle, the reverse is X, the circle represents TongguΓ², X represents the veto, according to the rules of the competition, the competition is divided into three stages: preliminary round, semi-final, and finals.
In the lake of Qujiang, a painting boat cuts the surface of the lake, rippling in, in the painting boat, a girl of twenty-eight years old is dressed in green yarn, wearing a narrow sleeve pink long skirt and sitting in front of the window, on her side, there is a little maid in green clothes, at this time, the little maid is looking at the lively scene on the shore with round eyes.
"Miss, it is said that His Royal Highness King Liang is also here!" The little girl's eyes were purring, as if she was playing some.
The girl glanced at the little maid with disgust, "What does this have to do with me!" β
"Hehe, the lord said, the emperor proposed to our Cui family, it seems to be His Royal Highness King Liang!"
The girl blushed and said angrily, "My father hasn't agreed yet!" Besides, the marriage of our five surnamed Wang clans cannot be forced even by the emperor, and besides, this Liang King Li Su is said to be stubborn, so I will not marry this kind of person. β
Sticking out her tongue, the little maid said again: "But it is said that His Royal Highness King Liang's temperament has changed greatly now, and it is very different from before!" β
"The nature of the country is easy to change and difficult to change, who can guarantee that he didn't deliberately pretend to be after hearing that the emperor proposed marriage to my Cui family." The girl has a very bad impression of the rumored Li Su.
Although he had made sufficient preparations, Li Su still underestimated the enthusiasm of the people of Chang'an, he completely forgot what a lack of entertainment this era, a little feng shui grass movement will attract a large number of people to watch, the morning is not over, the wine brought by Li Su has been exhausted, as a last resort, Li Su can only let Jin Daqian go back to the Liang Wangfu and bring a few more jars.
But all in all, his marketing strategy is very successful, and many restaurants have come to negotiate the purchase of Xinghua wine, and the following things are very simple.
As the sun set, the first Apricot Blossom Cup Wine Poetry Contest in Chang'an ended successfully, Xiao Rui spoke on behalf of Li Su, and put bonuses to the top three in the competition, which envied the audience, and some of the unsuccessful literati vowed to go home and study poetry and books hard, and fight again in the future.
At present, the best wine in Chang'an City can be sold for two hundred and fifty yuan a bottle, Li Su weighed it, at most one pound of wine in that bottle, thought about it, Li Su set the price of apricot blossom wine at five hundred yuan a catty, and a jar of wine about one hundred catties, that is to say, a jar of apricot blossom wine can be sold for about fifty pounds.
"Big money!" After calculating the price and output, Li Su sighed with emotion, with the proficiency of the people in the palace, it can now produce 30 jars of liquor per day, that is, the income of 1,500 yuan per day, and 45,000 yuan a month, plus the retail income of washing water, now Liang Wangfu can earn 50,000 yuan a month, and the days go straight to the well-off.
The price was ordered, and Li Suquan threw the rest to Jin Daqian, and explained that he had closed his doors for the past two days, and he didn't see anyone, and he didn't let anyone disturb him.
This conference made Li Su realize how closed the flow of information was during the Tang Dynasty, and he could only rely on word of mouth to transmit news, so a bold idea was brewing in his mind, he wanted to run the first newspaper of the Tang Dynasty and firmly grasp the public opinion of the Tang Dynasty.
Running a newspaper naturally needs a printing press, and the backward movable type printing technology of the Tang Dynasty cannot be counted on at all, and there is another point that is paper, and now the price of slightly better paper is very expensive, and Li Su's newspaper is oriented to the public, which is obviously not very suitable, and only by producing cheap paper can the newspaper industry be run.