Among these people, the one who worships Qin Baichuan the most is Chen Heming, after all, Brother Qin has a life-saving grace for him, since Qin Baichuan returned to Jiangling and left the Splendid Villa, Chen Heming has no chance to thank him. Seeing Brother Qin again today, he had mixed feelings, and was about to rush over to have a good talk with Qin Baichuan, but Miss Huang pulled his sleeve.

"Gongzi Chen, you saw Minister Qin, oh, no, now you have to call Master Qin." With a teasing smile on her face, Miss Huang continued: "When you see the owner of Qin, it is like seeing an old lover, how can you make our deputy owner Meng embarrassed?" ”

Chen Heming stood up decisively, and then suddenly remembered that Meng Xiaoling was Qin Baichuan's concubine, and the relationship was not a little closer than himself. He smirked, took a step back, and said, "It should be, it should be...... I heard that Brother Qin was also busy with the affairs of the workshop on Chinese New Year's Eve, but he snubbed our deputy owner. ”

Under the ridicule and instigation of everyone, Meng Xiaoling came to Qin Baichuan with a blushing face. Yesterday she went to Wangjiang Tower, originally planned to have a Chinese New Year's Eve dinner with Qin Baichuan, but a group of people waited all night without seeing Qin Baichuan's shadow.

Originally, Meng Xiaoling thought that Qin Baichuan had gone back to accompany her mother, and she was a little disappointed in her heart, but this morning she learned that such a big thing had happened in the Baihua Workshop, and suddenly all the loss turned into a strong worry, if it wasn't for the fact that there was something in the Splendid Villa and she couldn't leave, she was afraid that she would have to wait in the workshop until Qin Baichuan came back.

"Baichuan ......" Seeing that Qin Baichuan was safe and sound, Meng Xiaoling had mixed feelings in her heart, and muttered in a low voice, so she didn't know what to say.

Meng Xiaoling's little face was full of tears, and Qin Baichuan was a little distressed when she saw it, this girl was also miserable, she slept with herself for a few nights, and she was stunned by the purity of a mess. I had the heart to say a few words of love to her, but I suddenly realized that Tan Jiao and the others were next to him, so he deliberately kept a straight face: "In the Hundred Flowers Workshop, Deputy Master Meng, pay attention to your identity." ”

"Hmm." Meng Xiaoling didn't feel strange at all, she just thought that Qin Baichuan was unwilling to involve personal relationships in official affairs, and gossip, so she immediately smiled: "Master Qin, everyone in the marketing department has arrived, what are your instructions?" ”

"Brother Tan, what do you think of my marketing department?" Qin Baichuan pointed to a row of scholars and said with a smile.

"The soldiers are strong." Tan Jiaotou is a martial artist, and all he can think of is such an idiom.

"Brother Tan won the award." Qin Baichuan deliberately asked, just so that everyone in the marketing department could notice that there were strangers at this time, and he spoke a little more restrainedly, and he didn't say much when the goal was achieved, and ordered: "Okay, sit down, I really have something to discuss when I called you over today." ”

"Yes!" Chen Heming seemed to have become the leader of these people, and ordered everyone to bring stools and make them into three rows.

Tan Jiaotou could see clearly from the side, and he had already said before that Da Song does not work in the first month, let alone the first day of the new year? It stands to reason that these people should have some complaints when they were called in temporarily, but he is strange here. These people all had smiles on their faces, not to mention complaining, they didn't even have a little bit of reluctance, and it even seemed that it was a great honor for Qin Baichuan to call them over Yes, Tan Jiaotou couldn't figure it out.

"I think you all know the order of the big farmer, Qin emphasized again, from now on, I am the owner of the Baihua Workshop, responsible for all matters related to the manufacture and sale of rouge gouache." Qin Baichuan emphasized, and said, "I asked you to come here to hear your thoughts...... Deputy owner Meng, you are responsible for the minutes of the meeting, if there is a practical way, you will record it, and give a tap according to the sales situation in the future. ”

"Give me a tap, then I'll have to talk about it!" Miss Huang has a good relationship with Qin Baichuan on weekdays, and now even if the other party becomes the owner, Miss Huang has no fear, and when Meng Xiaoling prepares the pen, ink, paper and inkstone, she said: "Master Qin, you told us when you were the minister, marketing, everything changes!" We can adopt the model that Fairview Villa has successfully operated...... This time, wouldn't it be okay to draw a portrait of Deputy Master Meng on the carriage and then advertise the facial cleanser? Well, I think about it...... The slogan is 'Wash is healthier', I think it's good! ”

Burst!

Qin Baichuan squirted out with a mouthful of water.

This Miss Huang is simply a talent from Nima, and she has no teacher! But...... The advertising slogan of washing is healthier and used on facial cleanser, no matter how you think about it, it is a bit awkward.

"Oh, Master Qin, I know I'm Bingxue smart, but you don't need such a big reaction, right?" Miss Huang pouted and said, "Fortunately, you sprayed a little harder, otherwise people would be ruined by you again." ”

"Ha, Miss Huang, what you said is true, could it be that you have been ruined by Brother Qin before?"

"She wants to be ruined, but she doesn't have a chance!"

"Although there is no chance, I don't know how many times I have ruined Brother Qin in my dream!"

"Fuck off, this girl is willing to be ruined by the owner of Qinfang, and she will be angry with you little white faces! If you can't eat grapes, you can say that the grapes are sour, but this girl is sweet! ”

"Hahaha......"

These people in the marketing department all came over with Qin Baichuan, and they had Qin Baichuan's "exemplary role" on weekdays, and they must have no scruples when they spoke, and everyone was also happy to make fun of each other, and even Meng Xiaoling didn't think so. But Tan Jiao's eyes are straight, and his mouth is open, Ya, he has lived for so long, and he has never heard such a thing from a scholar...... How do you think that this is not a place for merchants, it is more like entering a kiln? Wrong...... The next Olympics, the kiln does not have this atmosphere.

Qin Baichuan's head was full of black lines, Ciao, a group of very good young men, stunned by himself: "Be serious, Lao Tzu is in a meeting, give Lao Tzu a serious face!" Although Miss Huang's suggestion is a bit plagiarized, marketing is originally a change of soup rather than a change of medicine, which can be recorded in advance and then discussed in the implementation details in the future. ”

"Did you hear that?" Miss Huang raised her eyebrows proudly: "The owner of the Qin Fang is still facing me, and he knows that he will discuss the details in the future, which is much better than you." ”

it!

Qin Baichuan couldn't cry or laugh when he was teased by this bold and pungent Miss Huang, and everyone burst into laughter, and Chen Heming only answered after laughing enough: "Brother Qin, I think rouge gouache is mainly for women, we might as well make a little trial outfit and find those young ladies from big families to sell, so that we can open up the popularity faster." ”

"There's no urgency for visibility, I think it's imperative to do a brand packaging. Although the names of facial cleanser and gray face doll are easy to understand, they lack some connotations, and I am afraid that they will not sell at a price. Wouldn't it be better for us to select some representative names from the poems, divide the products into several grades, and launch them for the high, medium and low-end markets? ”

"In addition to what they said above, I think we can also send people to teahouses and brothels to do word-of-mouth marketing and publicity in crowded places. By the way, doesn't Brother Qin have a few apprentices, and Wangjianglou is very popular? I think it's a good platform for publicity! ”

……

With Miss Huang proofing in front, everyone in the marketing department has entered the state, and every word you say to me has formed dozens of marketing strategies in an instant. Qin Baichuan is no stranger to these marketing methods, but Tan Jiaotou was stunned when he heard it, what brand packaging, high, medium and low-end markets, and publicity platforms...... Are they all saying great praises? Wei Mao had never heard such a word before?

Not only was the head of Tan Jiao dumbfounded, but even Sun Dahai, who came later, was a strong straight poke at the tooth flower, and he had been in the rouge business for so many years, but he had never thought of these methods in the marketing department. It is worth mentioning that since the Splendid Villa annexed Cheng Xiao's family, Ma Zhina and others quietly left with a lot of silver, but Sun Dahai stayed. He was originally a rouge master, but this time he offended the Cheng family, but he was afraid that he would no longer have a foothold in any rouge workshop, and Jiangling was sheltered by Splendid Villa, so he would not worry about his life, so he obeyed Qu Xi's arrangement and became Qin Baichuan's assistant.

An hour later, everyone was dry-mouthed, and Meng Xiaoling copied five blank pieces of paper, all of which were handed over to Qin Baichuan. Marketing is such a thing, the idea is important, but the more important thing is the implementation, Qin Baichuan took out a few and discussed with everyone for a long time, and finally confirmed the implementation of the following items.

First of all, Sun Dahai can technically guarantee the classification of types, this Baihua Workshop will launch three products, simply put, facial cleanser, mask and bath foam for bathing, the three products will be divided into at least three types according to the different positioning of the population, and different prices will be formulated. In this regard, Sun Dahai is a professional, and the price set is relatively reasonable, but out of confidence in the product, Qin Baichuan finally increased the price by three percent.

Secondly, the problem of the product is solved, then it is online marketing, and the only media resources that can be used at the present are a few post carriages and some blank advertising boards of teahouses and restaurants. Qin Baichuan's method is very old-fashioned, with Meng Xiaoling as the promotion spokesperson, asking the painter to paint a portrait, using the nose as the demarcation, painting a little freckles and other flaws on the left face, and the right face is painted as smooth as jade, and then forming a contrast. In terms of advertising slogans, Qin Baichuan finally respected Miss Huang's creativity and washed healthier.

Finally, the most complicated is the offline marketing part, where Chen Heming takes the trial suit to do on-site marketing. In terms of word-of-mouth marketing, Qin Baichuan gave great cooperation, allowing Chen Heming to use his apprentices and Wangjianglou to promote, of course, the advertising fee should still be given.

At the end of the discussion, Qin Baichuan also changed his previous style of being in charge, and personally made a promise, this time he also participated in offline marketing, and found a way to bring the products of Baihua Workshop into Qingfeng Academy. As one of the four major academies of Dasong, Qingfeng Academy has not yet had any businessmen to cooperate with it, and once the cooperation of Qin Fang is successful, this will inevitably be another promotion for the brand, so this proposal has been unanimously approved by everyone.