Looking at He Ling's panicked expression, Zhang Hongbin naturally needed to say something to comfort him.

"I can't really blame anyone, I should be blamed for this. At the beginning, I guided too much, so that even if everyone had this idea, they were forced to pretend to be deaf and dumb because of my guidance. So far, the person who really pointed out this point is actually a student from Jiangsu and Zhejiang...... This really makes me feel ashamed......" Zhang Hongbin said with a wry smile.

"Your Highness, you're right, Your Highness just hopes that I, Daqin, will not follow the old path of the Ming Dynasty, and let those corrupt Confucians who only know empty talk and mislead the country will fill the entire officialdom." It is said that the king humiliates the ministers to death, no matter whether Zhang Hongbin is correct or not, He Ling and other courtiers must maintain his dignity and honor.

"Okay, let's not talk about that. If it's wrong, you have to make up for it! Didn't they say that we were uneducated and didn't know how to hold exchange meetings? Well, from now on, increase the number of courses on Chinese literature in primary and secondary schools. At the same time, I set up a cultural competition, which focuses on traditional Chinese civilization, that is, poetry, opera, novels, etc., which is held once a year, and the quality of the works is used as the evaluation condition. At the same time, I will set up a number of awards and bonuses, and I want to support the group of writers in Daqin, so that they can have an extra income in addition to selling their labor.

At the same time, the Daqin National Publishing House was established, with a chief editor and several editors. The publishing house invites manuscripts from all over China, and well-written works can sign a publishing agreement with the author to print them into a book for publication. As for the share of the publication, it is up to the publisher and the author to negotiate on their own. The publishing house also sets up two awards, one is the hottest work of the year award, and the most influential award of the year. For excellent authors, a certain amount of honor and bonuses are given.

Finally, after the autumn harvest is completed this year, I will set up a cultural exchange meeting of the nature of China. Invite famous literati and writers from all over the world to reimburse them for travel expenses, food and lodging expenses. The exchange meeting was also selected, according to the regional branch of the factory to be good at a number of projects, and then according to the top three set champions, runners-up and third runners-up, respectively, awarded gold, silver and bronze medals, as well as a number of bonuses. Zhang Hongbin said his thoughts in one breath.

Maybe it's immature, but it doesn't matter, all that's left is for the ministers to discuss and supplement each other, and finally make a final decision for themselves.

"Your Highness's idea is wonderful, but it seems to be a lot of money, right? The first two are okay, but if the latter is done, this consumption is not a few......" As the speaker, He Ling must keep an eye on the money bag of the Ministry of Finance.

"Hehe, just do it directly, maybe there's still money to be made?" Zhang Hongbin smiled mysteriously.

He Ling and Mo Ran were confused, this was obviously a loss of money, why could they make money instead?

Only Haruka suddenly realized and said in surprise: "But advertising revenue? ”

At this moment, He Ling and Mo Ran immediately realized, after all, "Weekly" has a special advertising area, which is also well-known. Because of these advertisements, the business of these advertising merchants has improved a lot, and at the same time, the advertising fees have directly made the operation of the "Weekly" surplus, not completely backwards as it was at the beginning.

"It's good to know, operate it well, as a major event in China, I don't think I will be stingy when I come to the Chamber of Commerce, right? It's really not good, go to Shanxi or other places to ask the business, if the operation is good, the income will not be less. Zhang Hongbin nodded and said.

"Got it!" He Ling figured out the joints, and naturally admired Zhang Hongbin's gaze.

In fact, he didn't know why His Royal Highness King Qin's thoughts were so wild, and exquisite ideas kept emerging. Then again, if he knew, I was afraid that Zhang Hongbin would wonder if he was a traverser.

Daqin may have formed a habit of doing things efficiently, Zhang Hongbin just asked for the establishment of a publishing house yesterday, and the site selection will be completed the next day.

There was no need to rebuild, and there was a good house that just needed to be auctioned, and it was bought directly at the government's expense. After the purchase, the entire house was renovated, several offices were set up, and personnel were selected.

The editor-in-chief was finally won by Chunxiang, who was recommended by Mao Sui, in fact, the time she served as an editor, although it was not long, but her ability was also recognized. In addition, the "Weekly" is also short of manpower, and it is not easy to deploy important combat forces at will.

After Chunxiang took office, she didn't have the gentleness of being a maid in the Qin Palace, and she was completely a strong woman. This is the first time that a woman has served as an official in a government agency, but many people doubt whether an institution like a publishing house is a government agency. Many people actually think that she can only be regarded as a businesswoman who shows her head at most, and she is not an official.

In particular, when it became clear that publishing houses only had a small amount of financial subsidies and were mainly self-financed, this tone was basically set -- the so-called publishing house is the establishment of a for-profit publishing house under the supervision of the state, and it has nothing to do with state officials.

It is precisely because of this that Chunxiang avoided being criticized by the people, after all, it is still a bit ...... for women to be officials in these years

After the establishment of the publishing house, the Writers' Association was also established, with Xu Guangqi as the first president. At the same time, the United National Publishing House comprehensively solicited essays for the Qin State, and the conditions offered made many readers blush.

Many of them were forced by reality to give up their hard work and devote themselves to their work. Now that Daqin is flourishing in literature, they finally have a place to use.

Subsequently, Zhang Hongbin even sent out the article in Jiangsu and Zhejiang and gave a comment. The content of the comment was based on what he said to He Ling and was published after being polished by relevant personnel. Since then, the slogan of rebuilding Chinese civilization has been completely launched.

Whether it is to actively respond to the call of His Royal Highness the King of Qin, or to really like literature, or to make extra money after work, the entire Qin State is busy with literary affairs.

All kinds of poems and songs, novels and operas have been written, especially novels, when people have seen Zhang Hongbin's pirated version of "Dream of Red Mansions", they have thought that King Qin is good for a while, so many people have studied the writing of novels, and they have accumulated a lot of writing experience over the years. As for the original "Dream of Red Mansions", after all, it sells well in China, and even goes abroad, and it seems that "Dream of Red Mansions" in Goryeo and Japanese languages are available.

This also directly made the eldest ladies in Daming who did not leave the door and did not go out of the second door, holding "Dream of Red Mansions" all day long and crying sadly, tossing and turning.

In fact, "Dream of Red Mansions" is really famous because of the publicity of this group.

In just one month, the publishing house received more than 300,000 manuscripts, which was a chore for Haruka, who had just taken over the publishing house. In the end, more than 20 people were recruited, and it was not easy to improve the reading progress a lot. Xu Guangqi, the old guy, even nested in the reading room all day to review the manuscript, if it weren't for the fact that he went out for a walk every day, and the nutrition was enough, he was afraid that his body would have crossed early.

In this way, it was not until the early autumn that these manuscripts were gradually divided into categories, except for the first batch of winners.

For good works, they will start printing and publishing immediately, and for bad works, they will also write a special review, telling him where they are not good and how they should be improved. Those who write well in this way have an income, and those who write poorly also have an opportunity to hone their writing, which can be regarded as a win-win situation.

Books were released almost ten days before the cultural exchange meeting.

Nowadays, the living standard of the people of Daqin is not low, and the cultural life is relatively scarce, so it is the time when some entertainment is needed. At this time, many people can already easily understand some everyday words, and the novel publishing house also requires that it is best to write in the vernacular, so many people can understand what is written on it.

As a result, books, especially novels, sold well, and the genre of novels became the signature genre of Daqin.

In the end, these books not only sold well in Daqin's territory, but even those with a little money in other regions would buy some to see, and finally the publishing house also made a lot of money. After careful calculation, it was decisive to make a lot of money.

The advertisers of the cultural exchange meeting have also been negotiated, and the advertising space is very fiercely contested for this kind of all-China exchange meeting. In the end, the organizers calculated the advertising revenue and budget expenditure, and found that even if the expenditure part was doubled from the budget, the exchange meeting was a big profit.

It can be said that if Zhang Hongbin had not proposed it, it would only be held once a year or three years to show its importance.

Otherwise, according to the organizer's intentions, you can do it every day!

In the end, seeing the arrival of late autumn, sure enough, the scholars of the world responded to this invitation one after another and came to the Qin State from all over the country.

They were also very curious about what kind of barbaric country the legendary Qin State was. Among them, naturally including the writer of "The Most Scarce Place of Chinese Civilization" - Gu Yanwu, a native of Kunshan, Suzhou.