Chapter 107: Leland Father and Son
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Cadillac was born in 1902 in Detroit, known as the automobile city of the United States. (To read the latest chapters of this book, please visit the biquge.info of Wรจn Aishang Novel Network)
For more than 100 years in history, Cadillac has created countless firsts in the automotive industry and created countless industry standards for luxury cars. It can be said that the history of Cadillac represents the history of luxury cars in the United States.
In Webster's Great Dictionary, Cadillac is defined as a synonym for "the best and most prestigious thing of its kind"; It has always been known for its pursuit of the ultimate prestige by the Royal Automobile Club of London, which has always been known for its pursuit of the ultimate in prestige.
Cadillac combines the essence of 100 years of history with the wisdom of generations of designers to become a leading brand in the automotive industry.
The above are the honors of Cadillac cars in history.
Henry Leland is a legend in the history of American automobiles, and he is known as the father of Detroit. Cadillac, the famous luxury car brand, is one of the works of this venerable old man.
Recently, however, Cadillac's founder, Henry Leland, has been in trouble, and the gray old man has a headache because of the new company.
It's 1917, and after founding Cadillac, the Leland father and son have been in the Cadillac company for 15 years, dedicating almost all their efforts to Cadillac, but now they are leaving, and there is always some reluctance in their hearts.
But what's the solution?
After a big fight with William Durant, the president of General Motors, Henry Leland had to leave the Cadillac Motor Company he founded with his son, Wilfer Leland.
It turned out that after the outbreak of World War I, Leyland organized Cadillac's best engineers to form a new company to produce aircraft engines, preparing to produce Liberki aero engines, but was opposed by General Secretary William Durant.
Durant thinks that the Leland father and son are not doing their job, while the Leland father and son think that Durant is stubborn, and this is not the first time that the two sides have argued.
As early as 1909, Durant, then president of General Motors, coveted the Cadillac Motor Company, and he planned to take Cadillac over to General Motors, but was forced back by the sky-high price of $3.5 million from the directors of Cadillac's automobile company.
Soon after, it had to swallow a Cadillac car at a higher price of $5.5 million. This cost Durant a lot, and what annoyed him even more was that the Leland father and son controlled Cadillac's business single-handedly, and even he, the president, was not easy to talk to.
Later, due to poor management, Durant had to leave GM for the first time, and it was not until he was able to return to GM later with Chevrolet, another high-profile car brand.
In order to maintain his authority in GM, this time Durant will no longer give face to the Leland father and son, and Durant has caught the excuse that the Leland father and son are not doing their job properly, and can easily squeeze the two father and son out of the Cadillac car.
After leaving the Cadillac Motor Company, Leland & Sons started Lin Reading Company, but instead of producing car engines, they produced aircraft engines.
The reason why Leland chose "Lin Reading" as the name of the company is because he voted for President Lin Reading in 1864 and admired Lin Reading very much.
Although the new Lin Reading Company has good strength, it was a group of some of the best engineers in Cadillac who jumped ship with Leland and his son, and successfully developed a mass-produced V8 engine when he was in Cadillac.
However, it is difficult for a clever woman to cook without rice, the company is grass-based, lacks funds, and finally grows out of a batch of engines, but no one cares.
The Americans don't care about this plane, even if the planes over Europe are already in a fight, but what does this mean for the US government?
If the government procures airplanes, it will also choose a large company like the Wright Brothers and Coos, rather than a small Lin Reading Company. Even though his name looks awesome.
In order to raise funds, Leland's father and son's heads were gray, well, it's wrong, it should be said that Henry Lelan, a 73-year-old man, has long had gray hair. Even his son, Wilfer, was fifty or sixty years old.
"Dad, if we haven't invested or the company's products haven't been sold next month, I guess we have to be prepared!" Wilfer Leland reminded his father.
"Hmm. I know. Is there anything you can do? Henry Leland asked.
He also knew that if he hadn't received a large amount of investment recently, the newly opened Lin Reading Company might have closed down, and the reading company would have been laughed at by William Durant.
He's waiting for my joke and can't let him get his way.
Henry Leland said in his heart.
"There is a bit of news that a company has recently come to the west, and it is recruiting a large number of engine designers and engineers, and the salaries offered are very high, and some people are ready to go to the west." Wilfer said.
"Oh? Do you want to buy the company to them? Henry Leland looked at his son with some anger.
"Nope! I just wanted to see if I could get a chance to work with them, and I happened to know a guy who had just jumped ship and got close to that company, and he was said to be able to talk. Wilfer said unmoved, and although his tone was more tactful, the meaning was clear: if Lin Reading's company couldn't survive, he would simply sell it.
Wilfer was still young, and he had been following his old man for decades, but he didn't want to have nothing because of the old man's stubbornness.
"Alright! How about you go and find out what he is talking about? Henry Leland sighed helplessly.
He used to be able to build the best car, but this son followed him all the way for decades, and his luck was really not good. There is no shortage of hardships, but it is still far from expecting the success of the new company.
Wilfer found Davis Anderson, and when Davis reported the situation to Situ Nan, Situ Nan immediately agreed.
The Leland father and son are treasures, not only because of the fame of the father and son, but also because Lin Reading Company has a group of Detroit's best engineers, and they have been following the Leland father and son for many years.
For Cummins Power Company, which has just set up a shelf, the technical talents of Lin Reading Company are just in time, just like someone sent a pillow when he was sleepy, so Situ Nan attached great importance to it and decided to go out in person.
At the same time, Situ Nan did not forget to praise Davis, this guy really looks a little lucky.
When Situ Nan came to the door and said that he wanted to invest in Lin Reading, Henry Leland was stunned.
"Am I not wrong, young man? You said you were going to invest in Lin Reading? โ
"Yes, no, we've already come to the door?" Situ Nan smiled.
Lelan looked at Situ Nan's excessively young face, and he didn't believe that this young man in front of him, who looked a little oriental, could come up with a large amount of money to invest in his Lin Reading Company.
Although Leland was excited when he began to hear the news, the old man, who had a lot of experience, quickly calmed down.
Situ Nan smiled, took a sip of coffee gracefully, and glanced at Davis Anderson beside him.
Davis Anderson said knowingly: "We at Cummins Power are ready to enter the aircraft engine industry, so we want to cooperate with Lin Shushu, you have the technology, and we have sufficient funds, just hit it off, and we at Cummins Power are also ready to build our own aircraft company in Los Angeles,
We're going to set up our own research centers in Los Angeles and Chicago, and we're already working on them, and it's going well, and I'm sure there will be good news soon.
Now we are in need of such an outstanding talent as Mr. Leland! Your experience, your accolades in the industry, are what we lack now, and at the same time can solve the difficulties faced by your company. It's a win-win partnership. โ
Davis is really engaged in sales, he is very eloquent, and he said a lot of compliments in the front of him without much nutrition, but in the end, he provided a solution to the difficulties of Lin Reading's company, which made Leland and his son have to be tempted.
You must know that the following group of engineers who began to jump ship from GM with their father and son, even if they don't say anything, they all see the situation of Lin Reading Company and keep it in their hearts, and it depends on how Leland and his son solve the current predicament.
Otherwise, the longer the time passes, the deeper the complaints accumulate, and if it is still half-alive, the slightest turmoil will make this aircraft engine company fall apart.
Faced with such a situation, Leland and his son actually don't have much choice.
Of course, they didn't know that in two or three months, the United States would join the war, and then Lin Reading Plane Company would finally be able to survive.
In fact, this father and son also played tickets for the aircraft company, and soon after the end of the war, they changed to building cars, and the famous Lin Shuxue car was born. It's just that in the end, the father and son didn't end very well.
This is something that happened in real history. However, will they be able to escape Situ Nan's clutches this time?
(Ask for a recommended collection!) Call on everyone to vote for the Titanic, lest the chrysanthemums be insecure! ๏ผ
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