Chapter 387 There is a supermarket called "Supply and Marketing Cooperative"

When An Ruyi and Hong'er were reviewing the method of copying the salary slips, several of her former subordinates, Ah Bi and Bao Ling, were busy in a large house next to them, which was 200 square meters in size, but there were a few load-bearing columns in the middle, and then several fluorescent lamps were installed on the ceiling, so it was spacious and bright enough.

"Bao Ling, are your rows of snacks ready?"

"Sister Cooking Wine, I haven't yet." Bao Ling raised his head and replied, then continued to lower his head and took out the jelly pudding in the box, and put them on the shelf one by one, looking at these crystal clear and colorful puddings, Bao Ling seemed to recall that when the chief gave them food when they were working overtime, there were all kinds of flavors, none of which were not soft and smooth, and sweet and silky juice.

"Hehe, this seems to be the one the chief gave us food at the beginning. Crystal Love. Bao Ling smiled and pinched one of the most beautiful jelly, put it on the tip of his nose, and took a deep breath, as if he could smell a sweet fragrance from it.

"When the day after tomorrow I get the monthly money, I'll buy a few of it and try it first." After sniffing for a while, Bao Ling finally reluctantly put down the jelly, and then put those brands such as what crayon Xiaoxin jelly, kiss jelly, Jinwa jelly, Xu Fuji jelly, Want Want jelly, Zuozuo jelly, golden monkey jelly, Wellcome jelly, Yipinzhiguo and other brands from several other boxes.

At the other end, Boiling Wine and Abi were carrying a shelf, "The shelves in front of us are too crowded, and there is no room for people to walk." ”

"But Sister Cooking, what if we remove the shelves in the back rows, and there are other goods that can't be put down?"

It turned out that this house was the first supermarket that Yellowstone was going to open on Dongluo Island, so to speak, a small supermarket, or a 24-hour convenience store, because its area was somewhere in between.

Generally speaking, traditional supermarkets, as representatives of traditional small businesses, have a business area of only 100 to 500 square meters; The standard supermarket, as the main format of the basic life needs to meet the type, has a business area of 500 to 1,500 square meters; The business area of large comprehensive supermarkets is 2,500 to 5,000 square meters; The business area of super-large comprehensive supermarkets is 6,000 to 10,000 square meters and above; Warehouse-type shopping malls are the main format of wholesale distribution, generally using high-rise three-dimensional shelves, with a business area of more than 10,000 square meters; Convenience stores are the mainstay of convenience shopping and services, with a business area of 60 to 200 square meters.

In modern society, it is not difficult to open a small supermarket, as long as you can find a store with a large enough area, and then there will be wholesalers of goods to provide delivery services to the supermarket.

Of course, in the beginning, it is difficult for ordinary wholesalers to find supermarkets, so you can go to the local large wholesale market and contact the local large wholesalers. However, when the supermarket store is renovated, there may be some wholesalers who see it when sweeping the street and come to the door to find the supermarket. Therefore, the purchase of commodities is not difficult in the modern commodity economy.

What is difficult is the problem of commodity pricing, that is, the problem of commodity gross margin. The gross profit margin of different commodities is different, for example, the gross profit of tobacco and alcohol is relatively high, which may be 50% to 100%, while the market of life commodities usually has a fixed price, and the gross profit is relatively low, which may only be 10% to 20%.

At the same time, as a supermarket, it has a lot of hardware equipment, including cashiers, cash registers, money detectors, commodity scanners, electronic scales, cash drawers, cash register software, trolleys, shopping baskets, refrigerators, refrigerators, fresh-keeping cabinets, prices, counters, wine cabinets and so on.

However, because this was opened in the 16th century, and the currency was printed by Huangshi himself, there could be no counterfeit money in this era, and it was impossible for modern money printing machines to recognize his banknotes, so Huangshi did not put money detectors on the counter like modern supermarkets.

"Okay, Abi, you see this, people will be easy to leave." After boiling wine and Ah Bi adjusted the shelves, they looked at it again, and it was indeed better than just now.

"Sister, I'll go outside and rearrange the red cloth on that signboard." After finishing this, Abi remembered that when the wind blew yesterday, he lifted the red cloth covering the "supermarket" signboard, which was used to cut the ribbon for the chief the day after tomorrow, and now he had to do it so as not to forget.

"Okay, be careful." Cooking wine casually commanded, she still has a lot of things to do in the store.

Abi walked out with a pair of aluminum alloy ladders on her own, although the ladder was very heavy, but her heart was very hot, because the chief had appointed her and her sister to cook wine as the chief and deputy managers of this "supermarket", which was because she studied very hard in the adult night school and was excellent in several exams.

She pulled open the aluminum ladder, stepped on it carefully, and gently put down the red thick that was blown to the signboard by the wind, but when she just wanted to go down, she gently opened it again, and saw a few big white characters on the signboard, and couldn't help laughing.

Because on the blue-background signboard is written the words "supply and marketing cooperative", and on the side of it is a railroad track that notices the curve leading to the distance, and the chief said that the trademark of the supermarket "supply and marketing cooperative" represents that it has a steady stream of goods flowing in.

The name of the supermarket is "Supply and Marketing Cooperative", which is also Huangshi's last resort, in fact, he originally wanted to call it "Wal-Mart" or "Carrefour" and "Yichu Lotus", but after consulting Hong'er and their opinions, he actually said that he didn't know the meaning of the road, so he had to turn out this term that was about to disappear in modern society.

Although the name of this "supply and marketing cooperative" is a bit earthy, the signboard design is simple and elegant, eye-catching and beautiful. It stands to reason that on this island, there are no competitors in this era, and there can be no competitors, but since it is open, it is natural to do the best.

So Huangshi asked Xu Xiaoxiao to design the supermarket signboard, first of all, there is such a beautiful and generous signboard, the name of the store on the signboard reflects the positioning and characteristics of the supermarket, which is not only convenient for people to remember, but also can give customers a sense of intimacy.

In terms of interior decoration, Huangshi also required Xu Xiaoxiao to strive for practicality, simplicity and generosity in the design, so the color of the walls and ceilings is mainly simple and bright white, and the floor is paved with moisture-proof, fireproof, non-slip, strong and durable plastic flooring.

In addition to considering the three-proof floor, Huangshi also considered the fire prevention, anti-theft and other issues of the supermarket. So when decorating, he bought regular fireproof materials, and the walls and ceilings were not too much decoration as much as possible, only one layer of gypsum board.

Although the circuit was installed by Hu Zhentian and Ding San, Huangshi also checked it, and the wires and power plugs were all selected from high-quality products with high power produced by regular manufacturers. Huang Shi was also afraid that in the event of a fire, his hundreds of thousands of goods would be wiped out, and he put several fire extinguishers in each corner.

The cash register is located in the middle of the store, and the colors are very bright and eye-catching, which is enough to attract the attention of customers. And next to the checkout counter, like other supermarkets, there are some best-selling small products with high gross margins, so that customers can stop by and buy these small products while waiting for the checkout.

As for the shelves, they are all steel shelves, which are generally about 200 yuan for a section, and 5 layers for a section with a length of 0. It is about 9 meters and 1 high. About 6 meters. Therefore, after Huang Shi threw a map of the product layout of other supermarkets to Boiled Wine, he asked her to combine the shelves according to the area of the supermarket. These shelves are equipped with uniformly configured ends in front of each row of shelves to make the shelves look more aesthetically pleasing, and can also increase the display area, because they are also full of things.

Because there are a lot of shelves purchased by Huangshi, when I installed it in combination a few days before cooking, I also assembled all the shelves. Fortunately, Huangshi has given her full authority to be responsible for the sales management of the entire store, and these layout adjustments are also her part, so there is no need for her to deal with them after reporting to the chief.

After Abi finished sorting out the red thickness, she walked to the front of the cash register again, and there were some promotional pages of goods on the table, all of which were some snack posters, and the snacks on these paintings were vivid one by one, just like the real thing, just looking at it could hook everyone's saliva.

"Abi, are you done?" Bao Ling shouted over there.

"What's wrong?"

Bao Ling shouted over there again, "Come and help me." ”

"Okay, I'm here." Ah Bi looked around, and the business assigned to her by cooking wine was done, so she walked to Bao Ling's side.

"Abi will help me put these items in place." Bao Ling stood up, maybe he had been squatting for a long time just now, and his head was a little dizzy all of a sudden.

Ah Bi looked at her and shook for a moment, and hurriedly helped her and asked, "What's wrong?" ”

"It's fine." Bao Ling shook his hand.

Abi saw that she was really fine, so she squatted down and began to do things, according to what the chief said earlier, the placement of goods should be easy to see and easy to take.

The so-called easy to see is to make it easier for customers to see the product. Generally speaking, it is necessary to take the horizontal line of sight of a person as the benchmark, and the range of 10 degrees above the horizontal line of sight to 20 degrees below is the area that is easy to see, and it is best to place the product within this range.

The so-called easy access is to make the displayed goods easy for customers to touch and take, so that the shelves should not be too high. At the same time, it should be noted that even the products displayed on the top shelves should be easily accessible to adults, while the shelves for children's retail should be appropriately low, because the products should be within the reach of children.