Chapter 355: Sponsorship
(Thanks to the bandit horses, headaches don't work, 18991899 a few for their support, thank you!) )
As soon as he approached the front hall, several voices of controversy had already reached Yi Feng's ears, and words such as military medical care, official procurement, and bidding sounded from time to time. Yi Feng, who had already walked to the door, couldn't help but stop his steps. He had naturally heard of the name of Yan Wen Sanxiong, and now that the emperor had selected these scholars into the Taisun Mansion, Yi Feng also wanted to know if these people were as famous as they were, or if they were just empty of literary talents and no talents to govern the world. Now that he overheard them discussing this, he had a good chance to hear what they had to say.
Although Yi Feng also admires those who are outstanding, although he is interested and appreciates it, these are just poems, songs, qin, chess, calligraphy and painting in Yi Feng's eyes. Yi Feng, who came from later generations, is different from many concepts of the vast majority of people in this era, for example, he never thought that a person who wrote good poetry could be a good official. Being a poet and being an official should be two different things, and some people may be able to write poems well and be good officials, but that is only a special case. Although it is said that both being an official and composing poetry require a talented person, this knowledge does not mean that a good poet is a good official, and perhaps a good official may also be a good poet. If the poems are good, then you can be a famous and sought after poet in the world, and you don't necessarily have to be an official. The quality of being an official does not depend on the quality of his poems. However, people in this era often confuse the ability to write poems, paint, calligraphy and other talents with the ability to be an official, and many people only because of the good poetry, the deep understanding of the classics, or even just the good handwriting. It became a reason for promotion, which was ridiculous in Yi Feng's opinion.
What Yi Feng needs now is not those poets, painters, and scholars. What he needs is a real practical officer who governs the matter.
At present, the medical plan presided over by Yi Feng is actually completely different from the common practice of this era, and contains many novel ideas. He was now curious to know what this Sanyan Sanwen really thought of the plan in his absence.
The Wen family is a scholar in Qi County, Taiyuan, the father of the Wen brothers, Wen Junyou was a bachelor of the Northern Qi Wenlin Museum, and entered the Zhou Dynasty after Zhou destroyed Qi, and Yang Jian was Sima of Sui Sizhou after receiving Zen, and later returned to his hometown. Devoted to teaching his three sons. Wen Junyou's friend Xue Daoheng once told the three brothers of the Wen family that the three of them were all talented people. When the three brothers grew up, they were all famous and praised by the world, especially the three brothers later went to study under the Confucian King Tongmen of Hedong, and later they were named Yang Jian, and successively recruited the three brothers of the Wen family into the court as officials.
Speaking of which, the three brothers of the Wen family and Yi Feng are still brothers in the same school, after all, Yi Feng also studied under Wang Tongmen. Historically, the three Wen brothers were only famous in the Sui Dynasty. The official position he resides in is not too heavy. But the most successful of the three brothers of the Wen family was after entering the Tang Dynasty, the three brothers of the Wen family followed Li Yuan to raise troops and grasp the secrets for Li Yuan. Wen Dalin finally wrote the order in the middle of the high. Feng Yu Guogong, the third Wen Dayou last official residence in the middle of the book, Feng Qinghe County Duke. When it was called one door and three publics.
The three Yan brothers are representatives of the Chinese people in Jiangdong, and their father Yan Zhitui was a regular servant of the Southern Liang Zuo at the age of nineteen. Later, he defected to the Northern Qi Dynasty and became an official in the high position of the Yellow Gate. Zhou extinguished Qi, entered the Zhou as a sergeant in the imperial history, and later entered the Sui as Yang Jian's recruitment as a bachelor of the East Palace, and died in office. The Yan family is a typical Jiangdong scholar, Yan Zhitui and Wen Junyou are both from the bureaucratic family of the scholar family, and they are also famous educators at that time, Yan Zhitui has the Yan family motto, which is praised by the world, and Yan Zhitui's three sons are also famous people at that time.
The three Yan brothers are much older than the three Wen brothers, Yan Silu, the eldest of the Yan brothers, is nearly fifty at this time, and the third is also forty, while the three Wen brothers, the eldest Wen Yanhong and Wen Daya are only thirty at this time.
Wen Junyou was a bachelor of the Northern Qi Wenlin Pavilion, and Yan Zhitui was a waiter of the Yellow Gate of the Northern Qi Dynasty. Yan Silu, the eldest of the Wen family, and Wen Yanhong, the eldest of the Wen family, served together as a bachelor in the East Palace, the second eldest of the Yan family, Yan Chuchu, and the second eldest of the Wen family, Wen Yanbo, were both in the Inner History Province, and the third eldest of the two families served together in the secret pavilion of the imperial court's book collection.
The six brothers of the two families were transferred to the Taisun Mansion as the Taisun Bachelor at this time, and after receiving the order today, they rushed to meet the Taisun together, and while waiting in the living room, they couldn't help but talk about the medical plan that the Taisun was presiding over recently. Because there are no outsiders around, they talk very directly and straightforwardly.
"I think the military medical plan is really useful, in the past war, the sergeant casualties are very large, but as the grandson said at the beginning of this medical plan, in fact, less than one of the casualties of the soldiers died directly on the battlefield, and more casualties were actually caused by the lack of timely medical treatment after the war, or the lack of medical treatment and medicine, and the lack of enough doctors, and reasonable recuperation. And at present, if Taisun's plan can really be implemented, I dare not say how much this old disadvantage can be changed, even if it reduces the original casualties by one percent, it is completely worth doing. Yan Silu stroked his beard and praised Yi Feng's plan.
"The plan is good, but the implementation is not so simple. As Taisun laid out in the plan, if we want to change this situation, we need to do a lot of things, one is to increase the supply of medicines, the second is to increase the number of doctors in the army, and the third is to build a sanatorium for wounded soldiers and distribute battlefield first-aid kits to soldiers. Not to mention anything else, these three are not easy to complete. To increase the supply of medicines, it is necessary to increase the cost of military supplies, and there are difficulties in procurement and transportation. Second, it is even more difficult to increase the number of doctors in the army, a good doctor has not been trained for more than ten or twenty years, and it is necessary to increase the number of doctors in the army, where does this person come from? In addition, the construction of a sanatorium for wounded soldiers and the distribution of first-aid kits, like the previous two, face many practical difficulties. Wen Yanhong also agrees with Yi Feng's plan, but the key one is that no matter how good the plan is, if it can't be realized. That's not half the value.
Yan Chuchu nodded and said, "This plan is still very good, but it is a key one." It takes a lot of money, such a big expense. Can the imperial court take it out? ”
Wen Yanbo was originally a member of the Inner History Department, so he was also relatively well-informed about some news, and immediately told some of the news he heard: "I'm afraid you don't know, I heard that the Ministry of Civil Affairs originally borrowed five million yuan from Daxing Bank, and Wei Shangshu planned to pull out a sum of money from it to give Taisun this medical plan, but who knew that Taisun refused, and Taisun also said that he could complete the task without the Ministry of Civil Affairs' withdrawal." ”
"This? Did Taisun really say that? Yan Silu felt a little hard to believe, is there any money you don't want?
"His Royal Highness Taisun is rich, and the people of Manjing know it. Perhaps His Highness intends to pay for the plan himself. Yan Youqin guessed.
Yan Silu frowned and interrupted his brother's words: "Public is public, private is private, if His Highness really intends to do this, then I must persuade him in person, this is not in line with the system." ”
When Yi Feng heard this, he no longer stood outside at the moment, so he laughed and walked towards the hall.
When the Yan Wen brothers saw Yi Feng coming, they hurriedly got up together to salute.
"From now on, you will all be scholars of Taisun Mansion, so you don't have to be so polite. In the future, you will be my advisors, and I need you to always make up for me. Yi Feng hurriedly asked all six people to take a seat.
Yan Silu immediately said to Yi Feng: "Since Your Majesty has awarded me the title of Bachelor of His Royal Highness the Grand Sun, His Royal Highness has asked me to wait as an advisor in the future to make up for the shortcomings." Then the old man has to make a statement to His Royal Highness now, and the old man thinks that His Royal Highness should not refuse the withdrawal of funds from Wei Shangshu of the Ministry of Civil Affairs when it comes to the use of funds for the medical plan. Even if His Royal Highness is rich, the public is public and private. Not to be confused. Yan Silu is only fifty, but at this time, he already claims to be old. Yi Feng couldn't help but laugh in his heart when he heard it. But I also know that in this era, when you are over fifty, you can indeed call yourself old, after all, life is rare in seventy years, and it is rare to live to be seventy years old, and it is as rare as living to be one hundred years old in this era, and it is normal to be thirty at the age of twenty, and it is normal to call yourself old at the age of fifty.
Yi Feng smiled slightly, first asked Yan Silu to sit down, and then explained to him: "I can still distinguish between public and private, whether I am rich or not, but it is better that public and private affairs cannot be mixed together." As for my refusal to withdraw money from the Ministry of Civil Affairs, in fact, the reason is very simple, the Ministry of Civil Affairs is also short of money everywhere, otherwise it would not have borrowed from the bank, and even if the Ministry of Civil Affairs withdraws money from us, it will not be able to withdraw much at all, and squeezing out that little bit of money is just a drop in the bucket for us. Of course, I had no intention of doing anything with my own money, and I refused because I had another fundraising plan. ”
Yifeng's fundraising plan is actually quite simple, just like Huaihuang businessmen sponsoring Huaihuang's polo league, Yifeng is also preparing to introduce a sponsor plan to solve the problem of money for this medical plan.
"Sponsor Program?" Wen Yanhong asked.
"I heard that Huaihuang industry and commerce are prosperous, there seems to be this sponsor program there, I heard that there is a polo league in Huaihuang, businessmen can sponsor this league, and then they can get the advertising rights of the league?" Wen Yanbo seems to know a little about sponsors, but only that.
"The sponsorship model is really like this, there are already relatively active sponsorship activities in Huaihuang, and in general, it is a simple but complex model. Just like our current medical plan, I plan to launch a sponsor plan, which specifically divides sponsors into three levels, partners, sponsors, and suppliers, and the standards of sponsorship are different at different levels, and the sponsorship fee standard of the partner is the highest. ”
"Your Highness means that the merchants give money to sponsor them?" Yan Silu is still a little confused about this sponsorship model, "Why do businessmen sponsor? Is it a forced apportionment? ”
Yan Silu was also a scholar in the East Palace, mainly explaining the scriptures to Yang Yong, and he didn't know much about outside affairs, so when he heard about the sponsors, he immediately thought of forcibly assigning tasks to those big businessmen, just like sending salaries and donations. In fact, this is also a common practice in previous dynasties, when the court is short of money, it will directly ask the merchants to borrow money, add distribution, donate, etc., in short, it is to take the merchants to open the knife, and fatten the pig and then slaughter. Yan Silu, like many scholars, did not like merchants very much, but he was dissatisfied with the barbaric and rude behavior of the imperial court.
"No, no, no, sponsorship is not apportionment." Yi Feng shook his head, "The essence of sponsorship is the exchange and cooperation of resources between the two sides, so our sponsorship plan is based on the premise of mutual benefit and mutual benefit for both parties. Killing chickens to take eggs is definitely not a smart way, the smart way is to raise hens and wait for the eggs to be laid. Therefore, our sponsorship is not just about selling advertisements, but also a deep cooperation in the reallocation of resources between the two sides. ”
Yan Silu frowned, he understood every word Yi Feng said, but when they were connected, there were some things that he couldn't understand, in short, it was so profound.
"How does that work?" No matter how advanced he says, the most important thing is what you want to do to be mutually beneficial, he asked.
"Merchants who meet our conditions and eventually become our sponsors will receive the corresponding sponsor titles, such as 'Dasui Military Pharmaceutical Partner', 'Dasui Military Pharmaceutical Sponsor' and 'Dasui Military Pharmaceutical Supplier'."
"Just a title?"
"Of course not." Yi Feng has never liked to do that kind of simple and rough robbery, he prefers a mutually beneficial and win-win cooperation with technical content. Just as he said to Yan Silu just now, the exchange and cooperation of resources between the two sides, the resources of the businessmen are the money in their pockets, and what are the resources of the imperial court? Yi Feng thought that the imperial court had too many resources. Just take out a little bit and you can make those merchants satisfied. Of course, this kind of resource will not be tax-free, official or something like that, that would be too untechnical and not in line with Yi Feng's style. The resources he wants to exchange with those merchants are very simple, that is, the title of the sponsor, and the corresponding benefits that can be enjoyed by clearly stipulating this title.
Merchants were very weak in this era, although they could earn wealth by doing business, their social status was very low, and merchants were not allowed to be officials, and even merchants were not allowed to participate in the imperial examinations. No matter how much money they make, if they don't have a backer, any official can put them to death. Therefore, while the merchants worked hard to make money, they were often frightened, and had to rely on those noble bureaucrats and give away a large amount of money they earned. (To be continued......)